Cecilia Bratt

CBG Labs

Previous clients: Strivr, Limina, Deedster, Innovation360, Forte Labs (Building a Second Brain), Berghs School of Communication, KlaraPapper, SSE Business Lab and Hyper Island, as a trainer and fractional CMO.

In 2025, I'm focusing primarily on building 10Labs.

Founder

Sting

I get to meet and coach inspiring CEOs and courageous founders.

Helping startups find product-market fit faster 📈 Business coach in the Accelerate program. Sting is the leading ecosystem in the Nordics for startups with high growth potential.

Focus on scaling B2B SaaS, digital deep tech, fintech and edtech.

Business Coach

As expert coach in marketing, I was a resource for startups in their growth. Focus: Actionable GTM strategies.

Marketing Advisor

Pavilion

A global community for commercial growth operators in sales, marketing, customer success, and RevOps.

Member

Hyper Island

Business coach and advisor for blockchain project - AI Business Consultant Program

Business Advisor

DPOrganizer

B2B SaaS in data protection. 

I set up and grew marketing department, focusing on marketing automation, content strategy, customer journeys and events.

own business

Interim assignments as coach and consultant.

Engagements: MyAcademy, Picay, Sektion 3 for Spotify, and BuildFlow.

Coach & Consultant

Billogram

Groupon

After Groupon acquisition, I was COO Nordics. Headed up content & editorial, partner management, customer success, local marketing, business development and recruitment. 

I recruited for, and built up all departments, at most, responsible for 80+ people. At the time, Groupon was the fastest growing business ever.

Set up operations for MyCityDeal in Stockholm, Helsinki and Oslo.

Business Developer

Lehigh University

Mentor for 12 interns at a global leadership program at the Iacocca Institute with interns from 50+ countries.

Project Mentor / Coach

Wayfinder Systems

After the acquisition, I oversaw operations, comms, and integration projects. Set up new office in Malmö. Implemented the Vodafone way.

Program Manager

Head of PR and Communications. Managed communications during Vodafone acquisition.

Corporate Communications Manager

Business coach and fractional CMO 👉 Helping B2B founders with clarity, structure and growth

I work with CEOs, B2B leaders and management teams to support their business growth 🎈

Having worked with 100+ businesses and far more leaders, I spend my days in the nuts of bolts of effective and fast-growing businesses.

I’ve compiled all my experience into my offer: leading from a compelling vision to effective execution.

- frameworks and systems that save you time and effort,
- proven GTM tactics for customer growth,
- 1:1 executive and business coaching. 

Business is a fantastic vehicle for personal and societal progress.

I care deeply about impactful business that drive change - and the people building them. 

As CMO and COO, I've grown startups for 15+ years. As the first person at Groupon Nordics, I spent 4 years as COO building the fastest-growing business of all time. 

Since then, I've coached more than 250 founders and leaders. 

How can we work together?
→ Founder & Exec Coach at 10Labs - Business mentoring + Programs [10labs.io - Send me a DM 👋]
→ Business coach at Sting - supporting brilliant tech founders [Sweden -> sting.co]

Focus areas: b2b, marketing, leadership, operations, business automation, AI, personal growth

MarketingLabs.io -> Fractional CMO & Marketing advisory for B2B Start/Scaleups

10labs.io -> Business growth programs for future-oriented business owners

Some clients: Strivr, Limina, Deedster, KlaraPapper, Innovation360, Berghs School of Communication, SSE Business Lab and Hyper Island.

Business Coach and Founder of Sting 

STING is a startup ecosystem that empowers entrepreneurs to build global companies – faster.  STING’s team of founders, CEOs and venture capitalists work to support the most promising entrepreneurs, while they’re at STING and after. STING provides access to business development, capital, recruitment and corporate partners, and opens up its vast network to allow entrepreneurs to dramatically accelerate the growth of their companies.  During the first 19 years, STING has supported 300+ startups in Stockholm, which combined, have attracted 526 MEURO in private capital, have 2650 employees and 246 MEURO in revenue. Out of the 274 startups since 2002, 70% are still active.

Founder and CEO

Luminar Ventures

Luminar is a Swedish based venture capital fund, with 60 Meuro under management, focused on early stage startups with global scale and ambitions. Intiated by Sting and co founded by the entrepreneurs and angel investors Magnus Bergman and Jacob Key, Luminar provides early stage capital, network and hands-on company-building support to leading startup teams throughout Sweden.

Co founder & Director of the Board

Propel Capital I,II, III, IV, V

Swedens first "Y-combinator like" angel investment plattform investing 40 000 Euro in startups. 20-30 investments per year. Up to January 2020 Propel Capital I, II, III and IV have made 100+ investments in the seed phase.

Founder & Director of the Board

SUP46 (Start-Up People of Sweden)

SUP46 is a meeting place for the startup community in Stockholm. Located in the heart of Stockholm, SUP46 offers an attractive work environment and a startup friendly event space. SUP46 is backed by leading corporate media partners, top VCs and local accelerator partners.

Co founder

THINGS

THINGS is a co-workingspace for Sweden’s Deep tech startups with 2000 sqm co workingspace on KTH Campus and an in-house workshop  with machinery to build prototypes, event space and a lounge. Closely connected to major Swedish corporates like ABB, Husqvarna, ASSA ABLOY, NCC, etc.

Co founder & Chairman of the Board

Kista Science City

Director of the Board

STING Capital

STING Capital is an early stage venture capital fund investing in promising startups in the Stockholm region.

CEO & Director of the Board

H2 Health Hub

H2  Health Hub is Stockholm new Co-working space for health-tech innovators, entrepreneurs and startups.

Trienta Holding AB

Holding company for a group of 5 technology companies. Grown to 30 MEuro revenues and 300 employees.

CEO & Board of Directors

Swedtrafo AB

Development and production of micro transformers. Grown to 6 MEuro revenues and 40 employees.

Founder of Sting 2002. Have been backing startups fulltime since 1999 with experience of 400+ startups. Initiator and developer of several components of the Stockholm startup eco system: Sting 2002, Sting Business Angels, the VC fund Sting Capital, the co-working spaces SUP46 and THINGS, the corporate-startup matchmaking organisation Ignite Sweden and the angel investment company Propel Capital. Initiator and co-founder of the VC fund Luminar Ventures.  www.sting.co

Pls note I only connect with people I know or have talked to.

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Cecilia Bratt

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