Cecilia Bratt

CBG Labs

Previous clients: Strivr, Limina, Deedster, Innovation360, Forte Labs (Building a Second Brain), Berghs School of Communication, KlaraPapper, SSE Business Lab and Hyper Island, as a trainer and fractional CMO.

In 2025, I'm focusing primarily on building 10Labs.

Founder

Sting

I get to meet and coach inspiring CEOs and courageous founders.

Helping startups find product-market fit faster 📈 Business coach in the Accelerate program. Sting is the leading ecosystem in the Nordics for startups with high growth potential.

Focus on scaling B2B SaaS, digital deep tech, fintech and edtech.

Business Coach

As expert coach in marketing, I was a resource for startups in their growth. Focus: Actionable GTM strategies.

Marketing Advisor

Pavilion

A global community for commercial growth operators in sales, marketing, customer success, and RevOps.

Member

Hyper Island

Business coach and advisor for blockchain project - AI Business Consultant Program

Business Advisor

DPOrganizer

B2B SaaS in data protection. 

I set up and grew marketing department, focusing on marketing automation, content strategy, customer journeys and events.

own business

Interim assignments as coach and consultant.

Engagements: MyAcademy, Picay, Sektion 3 for Spotify, and BuildFlow.

Coach & Consultant

Billogram

Groupon

After Groupon acquisition, I was COO Nordics. Headed up content & editorial, partner management, customer success, local marketing, business development and recruitment. 

I recruited for, and built up all departments, at most, responsible for 80+ people. At the time, Groupon was the fastest growing business ever.

Set up operations for MyCityDeal in Stockholm, Helsinki and Oslo.

Business Developer

Lehigh University

Mentor for 12 interns at a global leadership program at the Iacocca Institute with interns from 50+ countries.

Project Mentor / Coach

Wayfinder Systems

After the acquisition, I oversaw operations, comms, and integration projects. Set up new office in Malmö. Implemented the Vodafone way.

Program Manager

Head of PR and Communications. Managed communications during Vodafone acquisition.

Corporate Communications Manager

Business coach and fractional CMO 👉 Helping B2B founders with clarity, structure and growth

I work with CEOs, B2B leaders and management teams to support their business growth 🎈

Having worked with 100+ businesses and far more leaders, I spend my days in the nuts of bolts of effective and fast-growing businesses.

I’ve compiled all my experience into my offer: leading from a compelling vision to effective execution.

- frameworks and systems that save you time and effort,
- proven GTM tactics for customer growth,
- 1:1 executive and business coaching. 

Business is a fantastic vehicle for personal and societal progress.

I care deeply about impactful business that drive change - and the people building them. 

As CMO and COO, I've grown startups for 15+ years. As the first person at Groupon Nordics, I spent 4 years as COO building the fastest-growing business of all time. 

Since then, I've coached more than 250 founders and leaders. 

How can we work together?
→ Founder & Exec Coach at 10Labs - Business mentoring + Programs [10labs.io - Send me a DM 👋]
→ Business coach at Sting - supporting brilliant tech founders [Sweden -> sting.co]

Focus areas: b2b, marketing, leadership, operations, business automation, AI, personal growth

MarketingLabs.io -> Fractional CMO & Marketing advisory for B2B Start/Scaleups

10labs.io -> Business growth programs for future-oriented business owners

Some clients: Strivr, Limina, Deedster, KlaraPapper, Innovation360, Berghs School of Communication, SSE Business Lab and Hyper Island.

Lingio

Lingio is a B2B Saas-company that helps non-natives to succeed entering the labor market with help from digital tools and courses. The company has language solutions for 25 professions where most are deskless, such as health care workers, bus drivers, construction and transportation workers. The customer base consists of private companies, municipalities, labor unions, and work associations such as Nobina, Kommunal and many more.

Motivational educational methods and gaming design, as well as smart AI tools for learning and pronunciation have enabled Lingio’s course participants to perform 12 times better on average compared to students that use other industry products. The e-learning tool is adapted to all levels of education and has built-in translation support that translates the course content into the participant’s native language. The +200k language exercises are inspired by everyday workplace situations, and so far over 8,4m exercises have been completed.

With a proven track record in Sweden, Lingio is now heading towards an international expansion and will continue to invest in product development and AI-solutions that further meet the needs of the future labor market.

Head of Operations

Cool Company Skandinavien AB

TopSkills is an app and digital marketplace helping companies and freelancers/consultants connect. 

I headed up the new business area and saw it through research, prototyping, MVP, lead generation and beta testing together with product owner, tech and marketing. Additionally I was responsible for all client and candidate experience including first screening of candidates.

Parental leave May 2020 - Jan 2021

Head of TopSkills - connecting business with freelance talent

Responsible for B2C P/L, helping freelancers getting paid with two reporting teams;  CRM and Customer Support. Engaged in using Freshdesk to its potential. Managed the marketing function with staff for 6 months including work with lead generation through SEM, SEO and brand building through events, talks and SoMe.
Setting up dashboards with data from Google Analytics and our own CMS to track CLV and customer acquisition.

Business Development Manager

Sales Manager Sweden/Norway (interim) 

Centiglobe

Operations/Marketing Advisor

Hero Sverige

Senior Project Manager

Planhat

Oriflame Cosmetics

Area Sales Manager

Finance Director Baltics & Belarus

Acting Regional Director Belarus & Baltics

Modern Times Group MTG AB

CFO at Viasat Broadcasting Ghana Ltd (interim)

Financial Controller Free TV Baltics

Management Trainee

Energetic and curious Executive with broad business and manager experience spanning from positions as COO, CFO, Regional Director to work with sales, product development, marketing, customer experience and success, market expansion and business development.

In industries like Education, FinTech (payroll and blockchain based global payment system), CSM SaaS, asylum housing, media and cosmetics with both B2C and B2B, internationally and in Sweden.

Curiosity, drive and fast promotions are the main reasons why I have worked in such various positions during the past 15 years.

Good logical ability and a flexible and agile mindset has been beneficial during work with high growth, international expansion and scale-up phases as well as times of macroeconomic crisis and hyperinflation.

Multilingual and compulsive learner who likes people and smiles at work (and actually elsewhere too!).  I’ve lived in the following 7 countries studying or working; Sweden, France, Russia, Estonia, UK, Ghana and Latvia. 

Feel free to connect for an irl or virtual coffee!

taplio

The Battle

Cecilia Bratt

Louise Becker

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?