Catalina Valentino 🔥

ELIXR

ELIXR is a Global Smart City Group, transforming the way we live, work, and connect, via Planning, Energy, Data, Health, Education.

Under its Planet2030 vision, it delivers Smart City solutions, which together with its partners such as AECOM, Pinsent Masons and alongside Local Governments collaborate to improve National Infrastructure.

Elixr and its 30 Towns Framework is working with Government members to enable smarter regeneration nationally, including energy, planning and construction, retrofit and health. 

Elixr's mission is simple: improve existing cities — via technology, finance and data.
 
📍 UK | Middle East | US

Group CEO (& Co-Founder)

Una Terra Venture Capital Fund

Una Terra is a $200M early-growth venture capital fund scaling circular economy solutions with deep industry expertise, a powerful partner ecosystem, and a vision for systemic change. We invest in market-ready innovations that can drive measurable climate impact (2Gtons CO₂ reduction & 1Mtons plastic waste prevented by 2030) while delivering superior returns (25%+ IRR). By leveraging our network and experience, we accelerate growth, unlock capital, and create real, lasting change beyond financial gains.

Member of the Board of Advisors

Clean Energy Business Council MENA

The Clean Energy Business Council MENA is a non-profit, non-governmental membership organization that comprises leading local, regional, and international organizations committed to accelerating the development and deployment of clean energy in the MENA region.

Founded in 2012, the Council serves as a comprehensive clean energy platform aiming to foster a more coordinated, inclusive, and clean energy sector, encouraging collective approaches, and facilitating the development of forward-looking policies that reflect the needs and perspectives of the private sector and industry.

MetaConnex

Executive Board Member

Transforming how local councils urban plan, design and build developments through Digital Twins and Data.

An ELIXR technology.

Experience the future of urban planning with MetaConnex, where collaboration meets innovation, and sustainability to redefine what's possible in city development. MetaConnex is a groundbreaking technology platform that facilitates collaboration between public sector organisations and private industries in the field of sustainable urban planning and development. 

It offers a user friendly 3D model interface that integrates land and asset data, sustainability metrics, and construction industry standards to accelerate decision-making while adhering to national planning guidelines and environmental protection.

ArcLive

ArcLive is the world’s first data driven marketplace that uses real time energy data to underwrite products for assets across insurance, mortgages, carbon and energy.

Currently, ArcLive kits are being deployed across the UK, New York and the Middle East, in collaboration with major property owners, financial institutions, and regulators, including the NHS, Greater Manchester Combined Authority, Lloyds Bank, Barclays Bank, NYCHA (New York State Housing Authority) and many more.

ArcLive's mission is to bring growth to the clean energy sector through its real time data solutions.

Chief Sustainability Officer

Live Data Trust

The Live Data Trust is a Non-Profit Organisation, changing the way we share and use data by enabling real-time integration for performance and technology benchmarking.

The Live Data Trust is a Non-Profit Organisation, changing the way we share and use data by enabling real-time integration for performance and technology benchmarking. 

By connecting private and public sector data, it helps unlock valuable insights and improvements. 

Using advanced data security and storage methods, developed by NASA and MIT, it ensures that information is safe and well-organised. 

This is the first framework to integrate live data with a focus on ethics, AI, and crucial sectors like the built environment, energy, and infrastructure. 

Aligned with Sustainable Development Goal 17, this approach supports the development of smart cities, making our urban spaces more efficient and sustainable through global partnerships and collaboration.

COO & Founding Team

STEPS

STEPS is a smart city investment fund which provides municipalities and local regions with finance for regeneration and sustainable infrastructure projects. 

Its unique data-led blended finance approach includes green bonds, equity investments, and loans, to enable tailored solutions for local development with its primary goal to strengthen local economies and benefit entire communities and regions.

Founder

Generationally Yours

The #1 ESG Podcast focused on sustainability, real estate and tech across generations.

Guests Include: Sir Robert McAlpine, Lloyds Bank, Barratt Homes, OakNorth Bank, WGBCSD, NHS, Flight Story, UKRI, Channel 4 Project Home and more.

Co-Host

Waxelene

Waxelene is a sustainable natural skincare brand, which has received unsolicited endorsements from A-list celebrities like Hilaria Baldwin, Halle Berry, Zooey Deschanel, Victoria's Secret Angel Lily Aldridge, and Gigi Hadid.

And 1000s of 5-star reviews, 100 million social media impressions. 

It has a patented aeration process has been scientifically proven to be highly effective in addressing eczema and catering to the needs of sensitive skin. 

Approximately >$2M units sold & approx $5M sales to date.

Lead Investor

World Business Angels Investment Forum (WBAF)

The Smart Cities Board of the WBAF focuses on developing intelligent urban environments. It leverages advanced technologies and innovative financial solutions to enhance city efficiency, sustainability, and liveability. By collaborating with public, private, and academic sectors, the board aims to address urban challenges and promote interconnected systems for improved quality of life and economic growth.

Smart Cities Board

Senator For United Kingdom of Great Britain and Northern Ireland

CEO of ELIXR | MSc | Global Top 100 Women in Tech | Senator @ WBAF | Ft. Business Insider, Forbes etc. 🦄

Catalina Valentino (MSc) is the Group CEO of ELIXR, a global smart city group transforming cities through technology, finance, and data. She is also a Member of the Advisory Board for the €200m Climate Tech Fund Una Terra and the Clean Energy Business Council MENA.

ELIXR works with partners like the NHS, Lloyds Bank, UK & Saudi Governments and NYCHA to drive data-driven regeneration, unlocking £1bn in development value in the UK. 
Its ecosystem has also enabled the first-ever live data-linked loan and is building the world’s first fully digitised carbon credit market—redefining how cities grow, finance, and decarbonise.

Her journey began at 11, when she earned her first A* GCSE, then started a BA at 16, and an MSc at 19—launching her corporate career along the way. She later founded “Pivot”, her first company; securing a six-figure investment, scaling to <20 team members, and winning several industry awards.

Since, she has been awarded Young Entrepreneur of the Year 2022 and Global Top 100 Women in Tech 2023 for her work with ELIXR. And is a globally recognised speaker for Forbes, the United Nations, LEAP, the World Economic Forum, and more. 🎤

CEO & Co-Founder

Building unicorns 🦄. 
Next-Gen Sustainable Tech Incubator/ VC.

Frame

We specialize in ghostwriting build in public content for startup CEOs, helping them turn their journey into market leadership. 

With 110M+ impressions and strategies from 12,000+ posts, our content has helped clients attract investors, close deals faster, get PR opportunities, rally their customers behind them, and become the go-to name in their space.

Founder and CEO

The Content Lab

3-minute deep dives to create content that stops the scroll, commands attention, attracts leads, and positions you as a reigning authority. 

Delivered with actionable examples and case studies every Thursday. 

Join the raddest squad of creators below. ⤵

Writer 

Ghostwriter behind the fastest growing startup founders on LinkedIn | Driving 23M+ views by writing short form thought leadership content and designing custom visuals.

Most startups waste thousands of hours on networking and cold emails or $500K on ads, just to fight for scraps of attention.

But the ones who stand out?
They turn their journey into demand.

Because here’s the truth:
The startups that win aren’t just the best. They’re the best-known.

If no one sees you, no one buys from you.

Visibility isn’t just nice to have. It’s the difference between being an industry leader and an afterthought.

That’s where build-in-public content comes in.

By sharing your journey—your product, bold moves, lessons, and insights—you pull in opportunities instead of chasing them.

You get the right eyeballs
You build unrivaled authority
Your customers rally behind your brand

It gets people invested in your success before you ever sell to them.

And this is what we do best.

We’ve built 60+ personal brands, generated 120M+ impressions, and made startup CEOs impossible to ignore with:

A) Content that turns your story into demand, so you’re the first choice
B) A LinkedIn presence that puts you on the radar of investors, customers, and industry leaders
C) Posts soaked in human psychology & persuasion strategies so they drive action, not just impressions

We’ve worked with founders across SaaS, AI, Finance, Climate Tech, Marketing, and Venture Capital.

CLIENT RESULTS ↓

✅ “Got 370,000 impressions and landed speaking gigs in just 60 days.” – CEO of a YC-backed SaaS company

✅ “Went from 7 likes per post to 100K+ views and built direct connections with key decision-makers in climate tech.” – Founder of a climate tech startup

✅ “Mona blew us up in 9 months. Now every investor and client talks about my LinkedIn presence.” – VP at a HealthTech company

If you’re ready to turn your journey into your biggest growth advantage, message me “Build in public” and I’ll point you in the right direction.

taplio

The Battle

Catalina Valentino 🔥

Mona Ganatra

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