Cassandra Rosen 🎯🌱📈

Central Florida Cars & Community

Raising money for deserving charities and nonprofits through car cruises, community meetups, and B2B events.

Founder

Cassandra Rosen Consulting LLC

Cassandra Rosen Consulting helps mission-driven entrepreneurs and executives become thought leaders and scale business growth without slimy DMs or advertising that drains your marketing budget and doesn't deliver.

Through clear personal branding techniques, targeted sales frameworks, and irresistible brand narratives we help our clients learn how to easily and magnetically attract their ideal audience.

With over 15 years of expertise in creating national brand strategies for consumer brands, CRC now brings its proven methodology to early-stage B2B and personal brands ready to scale and make an impact.

Through our consulting services, coaching programs, and done-for-you brand building solutions, we'll give you the insights, systems, and confidence clients need to:

🌱 Unlock tangible business growth and revenue
🌱 Craft engaging cross-platform content and stories
🌱 Identify and connect with your perfect-fit audience
🌱 Reach your peak personal and professional potential
🌱 Position yourself as a trusted industry thought leader

CRC's personalized approach and commitment to each client’s vision help transform corporate brands, personal brands, and small business owners to maximize visibility, influence, and income.

You're in the right place if you have a big dream, have been in business for at least 1 year, and are ready for strategic guidance to scale and turn your vision into reality. 

Send a DM to apply for a call or complimentary consultation. 

AS SEEN IN:
Forbes, Wall Street Journal, New York Times, People, Parade, CNN, NBC News, MSN, Yahoo! Finance, Bloomberg News, Wine Spectator, Oprah Daily, Tasting Panel, Medium, and more.

Winter Park Public Relations & Events

Bespoke public relations, media training, and B2B events for local businesses in and around Winter Park, Florida.

AS SEEN IN:
Forbes, Wall Street Journal, New York Times, People, Parade, CNN, NBC News, MSN, Yahoo! Finance, Bloomberg News, Wine Spectator, Market Watch, Dow Jones, Oprah Daily, Tasting Panel, Medium, and more.

FK Interactive

A boutique go-to-market branding, sales training, and product development agency for national and international brands. 

We've helped clients 2x and 3x their businesses and grow their brand footprint internationally. 

We've generated billions in media views and taught our clients how to pitch and land top-tier hits.

And we've helped them do it all WITHOUT spending millions of dollars on ads or expensive lead-generation services.

President ▪️ Brand Strategy ▪️ Public Relations

Crave Local Media Network

Key Role: Spearheading social media marketing, online brand building, community engagement. Created and currently overseeing social media channels in over 25 cities nationwide. Created national and international visibility for specialty food and beverage brands, published authors, chefs,  importers, certified wine & spirits specialists, recipe developers, cocktail writers, beer experts, fashion experts, and trend consultants.

Impact: Over 600 million US-based media impressions. Helped to grow online brand from 0 to millions of page views, and facilitated over 3,500 pieces of branded and editorial content.

Recipe development for high profile and emerging food and spirit brands, as well as wine and cocktail pairings.

Created relationships with national and local events to form brand alliances, and create media sponsorship opportunities and relevant brand placements.

Relationship Management: Introduction, growth, and maintenance of brand ambassadors in all cities nationwide, including media attendance, event coverage, and brand representation - online and in person. Management of all agency relationships, as well as alliances with trade organizations and international representatives.

Managed and directed CraveLocal.com's online lifestyle web publication.

Launched #BevChat. Have reached over 780mm people to date.

Editor-in-Chief | Co-Founder

MTI Designs

Interior design, architectural detailing, signage, and visual identity consultancy. Clientele list included international hospitality brands, banking and financial institutions, cruise lines, luxury residential locations, and community/public spaces.

Morgan Stanley, Financial Institutions

Managed all day to day operations, including fund distributions and commodities trading. Wrote total rate of return swaps and conversions for both on and off-shore hedge funds, with a fund focus on global real estate, and multiple investment strategies.

Published returns rates, and calculated future earnings ratios on both LP and LLC returns. Managed over $100ml in receipts from numerous national and global banking organizations.

One of the first 50 persons hired for a trading/brokerage floor office at Morgan Stanley.   

Facilitated corporate think tanks to rebrand, as mergers shifted multiple entities into one.
Trained numerous (150+) employees over tenure.  
Highly regarded by colleagues and clients.
Top trader within 3 mos of obtaining licenses.

Financial Advisor

♛ Personal Branding & Business Coach • I Help Founders Be Seen as Authorities Through Content, Connections, and Expert Communications • Ex-Omnichannel Agency Founder • WSET 2 🍷Sommelier

If you feel stuck, unable to scale, lost with your personal brand...

Frustrated because you *thought* this business would give you time freedom and a life, not a hustle…then you came to the right place.

Here's the hard truth:

None of us wants to live to work. We WORK to enjoy the LIFE we want.  

And that was the plan until you realized that the entrepreneurial path...why you quit your 9-5...has turned into a grind.

Referrals aren’t cutting it, and you’re not attracting ideal leads or clients. 

You’re stuck and something needs to change. 

You also know this is YOUR TIME, and you’re ready to be seen for the talents that are inside of you. 

I know, because I’ve been there. Getting paid peanuts while the boss raked in millions. Landing top-tier clients, working long hours, destroying my health because it was ‘expected’ of me. 

Your skills have value. Now it’s time to get paid what you’re WORTH. 

And it’s not your fault that hasn’t happened yet.  You can’t see what clients need to see or hear because you’re stuck working *in* the business. 

Over the past 27 yrs in business, I've learned that customers crave connection and meaning over transactions.

But you can breathe 🌬️life into your brand by sharing your personal viewpoint and your story!

You can stand out in the ‘sea of same’ by speaking your truth, authentically and unapologetically!

You can sell bigger deals, close more, and scale without selling your soul. And I know, because I've done it. 

Say, “Goodbye!” to imposter phenomena and “Hello!” to confidence, positioning, and pricing that will fuel growth!

It’s time for you to champion yourself and say, “I am ready for this!”

Your customers want to know *why* you do what you do, not just *what* you do or sell as a business!

And when you connect your 'what' with their 'why':

💲Your value becomes crystal clear
💲Customers are attracted to you
💲Imposter syndrome disappears
💲Sales become smooth, easy
💲You stand up and stand out
💲The sales cycles shortens
💲Costs go way down
💲Revenue goes up!!

If you're ready to make waves 🌊, be recognized as an authority, gain time freedom, and scale your business YOUR WAY, you've come to the right place. 

My goal is to get you UNSTUCK, focused, and give you the CONFIDENCE and COURAGE to create the life you deserve...

To transform you into the FUTURE YOU the world deserves to meet. 

Apply to see if working together is a fit: https://forms.gle/xQT5XP9RJuNATYdx5

As seen in: MSN, Dow Jones’ MarketWatch, Yahoo! Finance, The Street, Forbes, Medium, Oprah, USA Today, and you can, too!

A boutique public relations, marketing, and GTM brand launch incubator for national and international brands. 

We've helped clients 2x and 3x their businesses and grow their brand footprint internationally. 

We've generated billions in media views and taught our clients how to pitch and land top-tier hits.

And we've helped them do it all WITHOUT spending millions of dollars on ads or expensive lead-generation services. 

Ready to talk about growing your business?  Reach out at VIP@fkint.com, and let's chat!

✴️✴️✴️✴️✴️✴️✴️✴️✴️✴️

AS SEEN IN:
Forbes, Wall Street Journal, New York Times, People, Parade, CNN, NBC News, MSN, Yahoo! Finance, Bloomberg News, Wine Spectator, Market Watch, Dow Jones, Oprah Daily, Tasting Panel, Medium, and more.

I am a seasoned Executive Coach with 20 years of expertise in leadership development, organizational effectiveness, and mentorship. My passion lies in empowering leaders in high-pressure industries to unlock their full potential and drive transformative outcomes. With 12 years of HR experience in Fortune 500 companies and a decade as an entrepreneur and coach, I deliver innovative, results-driven solutions tailored to individuals and organizations.

Who I Help 👥
I work with senior executives and corporate leaders seeking to develop emotionally intelligent, high-performing leaders able to:
✔ Navigate complex interpersonal dynamics
✔ Communicate effectively to inspire collaboration
✔ Adapt to fast-changing environments
✔ Attract and retain top talent
✔ Maximize organizational performance

Industries: Finance, Tech, Healthcare, Pharma, Manufacturing, Beauty, Wellness
Holistic & Human Centered Approach ✨

🔑 Emotional Intelligence Expertise: Equip leaders with tools to build collaborative, resilient teams and address toxic workplace behaviors.
💬 Mastery in Tough Conversations: Guide leaders through challenging discussions with frameworks like Radical Candor, Energy Leadership, and Positive Intelligence.
🎯 Innovative Learning Solutions: Design customized leadership programs and facilitate engaging experiential techniques, including simulations and improvisation.
🤝 Trust-Building: Quickly establish rapport with executives, fostering relationships that drive meaningful transformation.
📈 Insightful Coaching: Blend cutting-edge leadership strategies with practical tools for measurable, lasting results.

Career Highlights 💼
Delivered 500+ corporate training sessions with top ratings and repeat clients
Achieved $1M+ in savings and 98% retention via leadership development programs
Scaled a wellness franchise to $500K annual revenue and 500+ memberships

"Patty is an outstanding partner in organizational development and change management. Bright and innovative, her expertise spans all levels of an organization, from the boiler room to the boardroom… crafted a tailored plan to guide my team through an effective change management process, no one was left behind." — Pharma Industry VP

Skills:
Leadership Development | Executive Coaching | Change Management | Organizational Effectiveness | Emotional Intelligence | Talent Management | Succession Planning | Training & Development | Cross-functional Leadership | Program Management | Stakeholder Engagement | Talent Reviews | E-Learning

Let’s connect at patty@pattyfranco.com to collaborate on your organization's goals.

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Cassandra Rosen 🎯🌱📈

Patty Franco

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