Cassandra Rosen 🎯🌱📈

Central Florida Cars & Community

Raising money for deserving charities and nonprofits through car cruises, community meetups, and B2B events.

Founder

Cassandra Rosen Consulting LLC

Cassandra Rosen Consulting helps mission-driven entrepreneurs and executives become thought leaders and scale business growth without slimy DMs or advertising that drains your marketing budget and doesn't deliver.

Through clear personal branding techniques, targeted sales frameworks, and irresistible brand narratives we help our clients learn how to easily and magnetically attract their ideal audience.

With over 15 years of expertise in creating national brand strategies for consumer brands, CRC now brings its proven methodology to early-stage B2B and personal brands ready to scale and make an impact.

Through our consulting services, coaching programs, and done-for-you brand building solutions, we'll give you the insights, systems, and confidence clients need to:

🌱 Unlock tangible business growth and revenue
🌱 Craft engaging cross-platform content and stories
🌱 Identify and connect with your perfect-fit audience
🌱 Reach your peak personal and professional potential
🌱 Position yourself as a trusted industry thought leader

CRC's personalized approach and commitment to each client’s vision help transform corporate brands, personal brands, and small business owners to maximize visibility, influence, and income.

You're in the right place if you have a big dream, have been in business for at least 1 year, and are ready for strategic guidance to scale and turn your vision into reality. 

Send a DM to apply for a call or complimentary consultation. 

AS SEEN IN:
Forbes, Wall Street Journal, New York Times, People, Parade, CNN, NBC News, MSN, Yahoo! Finance, Bloomberg News, Wine Spectator, Oprah Daily, Tasting Panel, Medium, and more.

Winter Park Public Relations & Events

Bespoke public relations, media training, and B2B events for local businesses in and around Winter Park, Florida.

AS SEEN IN:
Forbes, Wall Street Journal, New York Times, People, Parade, CNN, NBC News, MSN, Yahoo! Finance, Bloomberg News, Wine Spectator, Market Watch, Dow Jones, Oprah Daily, Tasting Panel, Medium, and more.

FK Interactive

A boutique go-to-market branding, sales training, and product development agency for national and international brands. 

We've helped clients 2x and 3x their businesses and grow their brand footprint internationally. 

We've generated billions in media views and taught our clients how to pitch and land top-tier hits.

And we've helped them do it all WITHOUT spending millions of dollars on ads or expensive lead-generation services.

President ▪️ Brand Strategy ▪️ Public Relations

Crave Local Media Network

Key Role: Spearheading social media marketing, online brand building, community engagement. Created and currently overseeing social media channels in over 25 cities nationwide. Created national and international visibility for specialty food and beverage brands, published authors, chefs,  importers, certified wine & spirits specialists, recipe developers, cocktail writers, beer experts, fashion experts, and trend consultants.

Impact: Over 600 million US-based media impressions. Helped to grow online brand from 0 to millions of page views, and facilitated over 3,500 pieces of branded and editorial content.

Recipe development for high profile and emerging food and spirit brands, as well as wine and cocktail pairings.

Created relationships with national and local events to form brand alliances, and create media sponsorship opportunities and relevant brand placements.

Relationship Management: Introduction, growth, and maintenance of brand ambassadors in all cities nationwide, including media attendance, event coverage, and brand representation - online and in person. Management of all agency relationships, as well as alliances with trade organizations and international representatives.

Managed and directed CraveLocal.com's online lifestyle web publication.

Launched #BevChat. Have reached over 780mm people to date.

Editor-in-Chief | Co-Founder

MTI Designs

Interior design, architectural detailing, signage, and visual identity consultancy. Clientele list included international hospitality brands, banking and financial institutions, cruise lines, luxury residential locations, and community/public spaces.

Morgan Stanley, Financial Institutions

Managed all day to day operations, including fund distributions and commodities trading. Wrote total rate of return swaps and conversions for both on and off-shore hedge funds, with a fund focus on global real estate, and multiple investment strategies.

Published returns rates, and calculated future earnings ratios on both LP and LLC returns. Managed over $100ml in receipts from numerous national and global banking organizations.

One of the first 50 persons hired for a trading/brokerage floor office at Morgan Stanley.   

Facilitated corporate think tanks to rebrand, as mergers shifted multiple entities into one.
Trained numerous (150+) employees over tenure.  
Highly regarded by colleagues and clients.
Top trader within 3 mos of obtaining licenses.

Financial Advisor

♛ Personal Branding & Business Coach • I Help Founders Be Seen as Authorities Through Content, Connections, and Expert Communications • Ex-Omnichannel Agency Founder • WSET 2 🍷Sommelier

If you feel stuck, unable to scale, lost with your personal brand...

Frustrated because you *thought* this business would give you time freedom and a life, not a hustle…then you came to the right place.

Here's the hard truth:

None of us wants to live to work. We WORK to enjoy the LIFE we want.  

And that was the plan until you realized that the entrepreneurial path...why you quit your 9-5...has turned into a grind.

Referrals aren’t cutting it, and you’re not attracting ideal leads or clients. 

You’re stuck and something needs to change. 

You also know this is YOUR TIME, and you’re ready to be seen for the talents that are inside of you. 

I know, because I’ve been there. Getting paid peanuts while the boss raked in millions. Landing top-tier clients, working long hours, destroying my health because it was ‘expected’ of me. 

Your skills have value. Now it’s time to get paid what you’re WORTH. 

And it’s not your fault that hasn’t happened yet.  You can’t see what clients need to see or hear because you’re stuck working *in* the business. 

Over the past 27 yrs in business, I've learned that customers crave connection and meaning over transactions.

But you can breathe 🌬️life into your brand by sharing your personal viewpoint and your story!

You can stand out in the ‘sea of same’ by speaking your truth, authentically and unapologetically!

You can sell bigger deals, close more, and scale without selling your soul. And I know, because I've done it. 

Say, “Goodbye!” to imposter phenomena and “Hello!” to confidence, positioning, and pricing that will fuel growth!

It’s time for you to champion yourself and say, “I am ready for this!”

Your customers want to know *why* you do what you do, not just *what* you do or sell as a business!

And when you connect your 'what' with their 'why':

💲Your value becomes crystal clear
💲Customers are attracted to you
💲Imposter syndrome disappears
💲Sales become smooth, easy
💲You stand up and stand out
💲The sales cycles shortens
💲Costs go way down
💲Revenue goes up!!

If you're ready to make waves 🌊, be recognized as an authority, gain time freedom, and scale your business YOUR WAY, you've come to the right place. 

My goal is to get you UNSTUCK, focused, and give you the CONFIDENCE and COURAGE to create the life you deserve...

To transform you into the FUTURE YOU the world deserves to meet. 

Apply to see if working together is a fit: https://forms.gle/xQT5XP9RJuNATYdx5

As seen in: MSN, Dow Jones’ MarketWatch, Yahoo! Finance, The Street, Forbes, Medium, Oprah, USA Today, and you can, too!

A boutique public relations, marketing, and GTM brand launch incubator for national and international brands. 

We've helped clients 2x and 3x their businesses and grow their brand footprint internationally. 

We've generated billions in media views and taught our clients how to pitch and land top-tier hits.

And we've helped them do it all WITHOUT spending millions of dollars on ads or expensive lead-generation services. 

Ready to talk about growing your business?  Reach out at VIP@fkint.com, and let's chat!

✴️✴️✴️✴️✴️✴️✴️✴️✴️✴️

AS SEEN IN:
Forbes, Wall Street Journal, New York Times, People, Parade, CNN, NBC News, MSN, Yahoo! Finance, Bloomberg News, Wine Spectator, Market Watch, Dow Jones, Oprah Daily, Tasting Panel, Medium, and more.

It's charity season.

Events everywhere. 

Parties and galas and fundraisers...

But THIS is why most sponsorships do nothing for your business. 

Most small businesses sponsor charity events with the best intentions — to give back, get seen, and connect with the community.

But too often, those sponsorships don’t lead to real visibility or new customers.

Here’s why: they’re treated like donations, not marketing partnerships.

If you want your sponsorship to create genuine ROI, here’s what to look for:

1. Shared Audience

Choose causes or events where the attendees overlap with your target market. 

A perfect mission doesn’t help your brand if no one in the room can buy what you sell.

2. Brand Integration

Ask how sponsors are woven into the experience. 

A logo on a flyer is passive; a tasting, demo, or branded guest interaction is memorable.

3. Storytelling Value

Partner with events that offer earned media, photography, or post-event content. 

A single good article or video recap extends your visibility far beyond event night.

When a charity event is designed well, everyone wins: 

The cause gets support

The guests enjoy the experience

And the sponsors walk away remembered — not just thanked.

And if you're like me, more than anything...

I want my business to be remembered for It's values, not just what I do.

What's your favorite event you've ever attended?

Cassandra Rosen 🍷📈

4x Founder | I Help Coaches & Consultants Turn Content Into Clients (Without the Sleaze😈)

Kevin Grunewald

Empower Pharmacy

TA Sourcer

PeopleScout

•Saved over 30% in recruitment costs by sourcing candidates internally, minimizing the need for agency support.
•Maintained a 75% interview-to-offer ratio by implementing effective screening and evaluation techniques.
•Coordinated cross-functional recruitment processes, supporting hiring teams in reducing time-to-fill by 20%.

Talent Acquisition Partner

SunPower Corporation

•Maintain Workday Core HCM data and process onboarding transactions.
•Prepare new hire checklists for managers.
•Assist Talent Acquisition with a variety of onboarding duties including relocation and review of offer letters.
•Serve as coordinator for new hire background checks.
•Assist with the User Management system used for new employees, transfers, promotions, and terminations.
•Ensure the Workday system complies with company policies and regulatory requirements.
•Maintain user access and security settings to protect sensitive.

Recruiter/HRIS Systems Analyst

GE Renewable Energy

•Directed GE Renewables in the Hydro, LM-wind, and Power Grid sectors across North America and Europe, overseeing the project lifecycle and aligning with client service objectives.
•Managed time zone differences, facilitated international teamwork, and enhanced communication to address project challenges, ensuring proactive compliance with OFCCP requirements.
•Managed and developed a comprehensive talent pipeline through networking, sourcing campaigns, and recruitment tools.
•Delivered strategic consulting support, understanding business demands, collaborating with hiring managers and HR partners, and aligning recruitment to company standards.
•Achieved significant milestones in 11 months by coordinating 8-10 daily meetings: filled 125 engineering roles, managed 70 projects with a 98% closure rate, and reduced time to fill by 92%.
•Provided exceptional customer service through global offer generation via Workday, complied with company policies, and collaborated with the people operations team to enhance the offer process.
•Utilized social media, professional networks, and job boards for recruiting, initiated think tanks, and resolved Workday issues, demonstrating comprehensive expertise in talent acquisition.

Sr. TA Partner/LM-Wind lead

Recourse Communications, Inc.

•A highly productive recruitment team of two was managed by me, who consistently hired 28 new employees every month over four months, resulting in positive feedback from the client director and several program managers for outstanding performance and accomplishment.
•Organized a pivotal recruitment campaign for a leading global pharmaceutical firm, assuming a cross-departmental role to enhance the project's success.
•Managed a portfolio of 16 high-priority positions daily, with direct oversight from one recruiter, ensuring optimal productivity and efficient candidate sourcing via multifaceted platforms, including ATS systems (Exelare and Oracle), LinkedIn Recruiter, and Indeed.
•Led a team to expedite 50 new hires monthly over four months, delivering the project ahead of schedule and earning commendations from the client's director and key program management team members.
•Demonstrated exceptional organizational skills and an understanding of talent acquisition nuances by successfully managing 25-60 high-level requisitions simultaneously.
•Effectively utilized advanced applicant tracking systems (Exelare and Oracle) and proactive engagement with LinkedIn Recruiter and Indeed to streamline recruitment processes and improve candidate reach.
•Provided management and clients with daily and weekly progress updates by developing comprehensive system reports and meticulously tracking key performance indicators and production metrics.

Talent Acquisition Manager

•Collaborated closely with project managers to source and deliver top-tier candidates across various industries, such as aerospace, IT, manufacturing, healthcare, renewables, and hospitality.
•Achieved outstanding performance in managing high-volume requisition loads, overseeing 25-60 requisitions simultaneously across a wide geographic area.
•Strategically structured daily schedules to align with fluctuating client demands, ensuring optimal productivity and responsiveness to immediate hiring needs.
•Identified, screened, and hired 75 candidates within six months, exceeding departmental hiring targets by 100%.

Sr. Recruiter

Walgreens

•Increased revenue by 30% and reduced costs by 20% within 14 months, exceeding sales targets through strategic merchandise management.
•Ensured rapid resolution of inquiries and complaints and maintained rigorous planogram integrity by leading a proactive and efficient ASM team.
•Created a highly productive team environment by using Theatro for daily briefings, creating detailed task lists, and nurturing growth through one-to-one sessions.
•Ensured compliance with critical updates, including COVID-19 protocols, while championing a culture of continuous improvement in order to maximize team engagement and performance.

Assistant Store Manager

Loving Arms

•Ensured 98% data integrity in Workday through daily quality checks, enabling reliable workforce planning.
•Streamlined self-service workflows, cutting onboarding time by 30% and enhancing user satisfaction.
•Automated key HR tasks, reducing manual effort by 40% and errors by 25% within six months.
•Facilitated Workday training, reducing support requests by 25% and increasing end-user proficiency.
•Developed dashboards, cutting report generation time by 50% and boosting utilization among leaders.

Workday Consultant

Recruiting | Sales | Marketing | Engineering | Tech | Career Guide

10 years of experience in Talent Acquisition with 3 years of experience in Workday HRIS. 
Strategic thinker and effective communicator with a mix of technical competence and an innate ability to communicate with industry professionals, consistently delivering high-impact results. 

*Accomplishments*
>2021, hired 100 people in Biopharma, Technical Engineering & Tech.
>2022, hired 125 people in Technical Engineering across all sectors of Renewables.
>2023, hired 150 people across the United States in Renewables, Skilled Trades, and Field Operations.
>2024, hired 150 people across the Midwest in Skilled Trades, Engineering, IT, Supply Chain.

Outside of work, I'm passionate about creating impactful, authentic content that connects with real people, whether it's career tips, personal branding insights, or everyday motivation. As a content creator and career strategist, I love partnering with brands that align with my message and audience.

If you’re a brand looking to collaborate on sponsored content, campaigns, or creative partnerships that drive value and visibility, let’s connect. You can reach out to me about potential partnerships or brand deals at kgrunewald22@gmail.com 

Check out the links on my website to learn more!


DISCLAIMER! 
1:1 calls are not to discuss opportunities at my current employer, nor is it a guarantee of employment.

Talent Acquisition Partner II

-Working together with my regional ops managers on projects at our San Jose, Sacramento,
  Arizona & North Hollywood offices for our technical install and service teams.
-Currently working in a multi-functional team across multiple time zones.
-In an unfavorable market, I've been able to hire residential electricians for multiple locations
across the US.
-Working with candidates internally and externally to get referrals.
-Rewriting job descriptions and doing market research with the Sr. leadership team.
-Negotiating compensation on offers to candidates.
-Increased applicant pool by 30% in the last 5 months by sourcing and doing deep dive
Boolean searches, resulting in higher quality hires for our residential Install and service teams.
-Grew a previously stagnant talent pool by 25% in the last 2 months, resulting in a 35%
reduction in time-to-fill for our residential electrician roles.

Hi everyone! I’m seeking a new role and would appreciate your support. If you hear of any opportunities or just want to catch up, please send me a message or comment below. I’d love to reconnect. 

I've met some amazing people and done some great things while at Empower. I'm grateful for the opportunity. 

About me & what I’m looking for:
I’m looking for Talent Acquisition Specialist and Talent Acquisition Recruiter roles. I’m open to on-site roles in the surrounding Houston area.

Looking for Talent Acquisition Specialist and Talent Acquisition Recruiter roles

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Cassandra Rosen 🎯🌱📈

Kevin Grunewald

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The Battle

Cassandra Rosen 🎯🌱📈

Kevin Grunewald

Followers

Posts

Engagements

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Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Cassandra Rosen 🎯🌱📈's LinkedIn Performance

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