🚀 Strategies. Systems. Sales. For Solopreneurs & DTC founders. Simplified scaling, without overwhelm or uncertainty | DM “COACH” to find out more 🙏🏽

12+ Years investing, advising and scaling startups with Growth Marketing. 
In 2022, I was CMO at an 8-figure brand, had 2 businesses, as well as being a dad.
6-fig salary, 80+ hour weeks… I burned out.

“90% of the time you spend with your child is from the ages of 0-16”
- I read that quote and realised something had to change.

So in 2023,  I chose the selfish life.

> Left my companies. 
> Prioritised parenthood. 
> Transitioned into Coaching and Fractional CMO advising.

Now, I apply the same principles that have made millions for large brands to operate The Growth Partner Plus Program, a model that allows me to:

Do GREAT work, for GREAT people, on my terms.

With 1 offer, 1 audience, no team, 4-day weeks, without tons of followers.

High leverage. Low stress. Big results.

It’s designed for intimacy and getting results.
It's not infinitely scaleable because I don't want it to be.

No Skool Group. 
No Account Managers.
No 400+ Hours of Content.

It's me + you... going to battle side by side.

As a founder, you’re likely…

• Putting out fires daily instead of preventing them.
• Spending a lot of time overthinking or being overwhelmed.
• Capable of Sales/Marketing, but it’s not your ‘zone of excellence’.

Sound familiar? If so…

I share the systems, tactics and frameworks you need to scale; giving you the right information, at the right time with examples of what is working now. 

No BS, no guru talk…

There's 2 ways I help founders scale their marketing efforts…

1. The Growth Partner Plus Program (Personalised strategy, guidance and implementation)

2.  Shopify Brand Owner between £1M - £3M? Want a CMO without the salary?

DM with the word "GROWTH" if you want the details.

Casey.

P.S. - Any book (philosophy or entrepreneurship), travel or dad/son activity recommendations are just as welcome 🙏🏽

Casey Parram

Generated 10,000+ leads for a 7-figure business coach | I plan & create content for impact-driven coaches, consultants, and creators | Growth Strategist | Copywriter

Just how Indian curries are bland without spices, LinkedIn profiles are meaningless without stories and experiences.

So please don’t project a static, one-dimensional executive presence, instead, sell the vision, the edge, and the human story behind your leadership.

Via Narrative Architecture and Social Advocacy!

That’s what I do. I partner with founders and C-suite executives to transform their expertise into a strategic powerhouse. I help you own the narrative so you stop being the industry’s "best-kept secret" and start becoming the conversation itself.

The proof behind the strategy:

📈 $1M+ Generated via high-conversion narrative copy. 
📈 20%+ Avg. Open Rate across 760+ high-impact emails. 
📈 3,000+ Inbound Opportunities via strategic social positioning. 
📈 1,000+ Content Pieces including multiple viral hits.

I help you lead the conversation through:

🚀 Narrative Architecture: We find your edge so you stop participating in the industry dialogue and start setting the agenda that others simply follow.

🚀 Thought Leadership Engineering: We position you as the authority that investors and partners want to be aligned with before they even meet you.

🚀 Strategic Visibility: We turn your presence into a magnet for high-level opportunities that don't happen through cold outreach.

The Result:

When you own the narrative, your influence compounds across every partnership, deal, and room you enter. Your voice becomes the benchmark, transforming your reputation into your most scalable business asset.

If you’re ready to start leading the dialogue, let’s talk.

Vatsala Chirimar

🚨This isn't a pivot. It’s an evolution.
If you're a Founder or a C-Level Business Executive : Read On

After building behind the scenes, shaping narratives, opening doors, and helping businesses be seen, one truth became clear:

When it really matters, people don’t respond to tactics.
They respond to conviction, clarity, and the person who built the business.

Which is why I’m no longer operating as a freelancer.
I’m building as a founder.

And with that, it’s time to say it out loud
*drumrolls please 🥁*

Introducing, Echo | Founder & Executive Social Advocacy

Built for founders and C-level business leaders who want influence, credibility, and a seat at the table where real decisions are made.

➡️ At echo, we help leaders:
• shape industry conversations instead of reacting to them
• build real relationships that evolve into strategic partnerships
• create reputations that compound over time

This is long term work.
The kind that outlives trends and algorithms.

👉 Follow Echo | Founder & Executive Social Advocacy to see how this actually gets built.

The thinking.
The strategy.
The lessons, missteps, and decisions that shape real influence.

See what works, what doesn’t, and why being an authentic and insightful voice is becoming the real moat in 2026.

Founder, Echo | $1M+ Generated via Narrative Strategy | Helping Founders & C-Suite Executives turn expertise into influence | Social Advocacy & Personal Branding

Are you experiencing “The Ghost Title Syndrome”?

I recently spoke with a founder in the SaaS space.
Offline, he’s a visionary. In boardrooms, he’s the smartest person in the room.

But his LinkedIn profile?
It looked like a dusty 2014 résumé.

So when a Tier-1 VC firm looked him up ahead of a follow-on round, they didn’t see the titan.

They saw a “ghost.”
It didn’t kill the deal but it created friction.

It made them ask:
“If he isn’t commanding his own narrative, is he truly commanding the market?”

I have a direct response to that friction.

A rigorous, high-precision "Scorecard" designed to audit your executive presence against the highest industry standards.

Because in the C-suite, your reputation enters the room ten minutes before you do. And if your digital presence is weak, you’re leaving authority to chance.

I’m opening a private beta for The Scorecard 

I'm looking for a small group of founders and senior leaders who want a clear view of their authority and how it is being perceived.

If you’re ready to own the room before you enter it,
👇🏻 DM me “SCORECARD” and I’ll send over the details.

In an era where perception is currency, a silent profile is a strategic blind spot you can no longer afford.

I’m peeling back the layers on the five criteria we use at Echo to turn your presence into a tool for narrative dominance.

Two founders built the same company but...
only one is shaping the industry 👇🏻

I recently watched two Series B founders in the GreenTech space.

Founder A was brilliant but private. 
He treated LinkedIn like a 2014 resume. 
When he tried to hire a top-tier CTO, the candidate hesitated...
Because he couldn't "feel" the mission or the leader's perspective.

Founder B was just as busy. 
Yet every week, she showed up to share her internal monologue, her industry takes, her failures, and her vision.

The result? 
Founder B’s inbox was a magnet for Tier-1 talent and inbound investor interest. 

Because she isn't just influencing, she is building Narrative Leverage.
That's exactly what we help you do at Echo!

Your reputation should be an asset that works while you’re sleeping. 
It should:
- Pre-sell your vision before you enter the boardroom.
- Filter for the right talent and partners.
- Insulate your brand against market volatility.

Are you building in a vacuum, or are you building with leverage?

Your very expensive website is a billboard in a basement. 🤫
You spent months on the brand strategy. 
Weeks perfecting the UI/UX. 
Thousands on the copy. 
But when you check your analytics, the traffic is flatlining.

I call it “The Highway Disconnect” 🛣️

Founders treat their website like a "set it and forget it" trophy. 
But in 2026, the buyer’s journey doesn’t start on your homepage. 
It starts on the feed.

I recently tracked two competitors in the Fintech space.

- Company A has a world-class, award-winning website. 
But the Founder is silent on LinkedIn.

- Company B has a basic, almost "ugly" landing page. 
But the CEO is a constant, strategic voice on this platform.

Obviously, Company B is out-hiring and out-funding Company A. 
Because of the CEO’s LinkedIn presence that acts as a high-speed funnel.

Data suggests:
- 50% of B2B web traffic originating from social media comes from LinkedIn.
- Decision-makers consume 3 to 5 pieces of content before they ever consider clicking that "Book a Demo" button on your site.

So, if you aren't advocating for your expertise here, you aren't just "being private", you are actively disconnecting your digital home base from the market.

Stop building mansions in the desert. 🏜️

Your website is lonely because your LinkedIn is silent. 
It’s time to build the road that actually brings the right people to your door.

Are you ready?

I’ve realized that being a 'Founder' on paper is nothing like being one in practice.

The biggest surprise? 
The "Expert’s Trap." 

I recently watched a brilliant Series B founder spend ten hours obsessing over a deck font while their top engineering lead was being poached. 

They were "busy," but they weren't leading. 
If I spend an hour on a task someone else can do, I’ve stolen an hour from the strategy.

Data suggests:
- 40% of a leader's first year is often lost to "low-leverage" administrative tasks.
- Organizations with "Visible Leaders" see a 1.6x increase in employee retention during growth phases.

You cannot lead from the back of the room.

So if you are asking your team to believe in a 2026 that doesn’t exist yet, you have to be the first one to step into the light. 

Even when you’re still figuring out where the light switch is.

What was the one thing that hit you hardest in your first week? 
The thing that no MBA or mentor could have prepared you for?

taplio

The Battle

Casey Parram

Vatsala Chirimar

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taplio

The Battle

Casey Parram

Vatsala Chirimar

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Vatsala Chirimar's LinkedIn Performance

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Performance ScoreVatsala Chirimar's LinkedIn Performance