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Chief Experience Officer

Blueprint

Blueprint helps clinicians run more effective therapy sessions and spend less time on documentation. Clients get better faster, clinicians are less burnt out, and organizations grow their businesses.

Account Executive

Scribe

Seeing is believing with Scribe.  

Our YouTube channel has several quick demo videos.  Link to site below

If you want to learn more about Scribe after viewing let's chat!  Link to calendar below

Insperity

Carrie (Antonelli) Crowe is a certified business performance advisor for Insperity. 

Insperity helps businesses take care of their most important asset...their people.  Most small to medium sized business owners and executives are very aware that in order to attract and retain top talent they need to offer at least comparable, but more likely superior benefits than larger companies.  

By partnering with Insperity smaller business are able to offer their employees:
•	Multiple medical plan designs, often times access to richer plans for less money
•	Streamlined employment administration(paperless on-boarding, payroll processing, PTO, W-2’s)
•	World class training and development(100,000+ online assets, CPE, instructor led online classes, and live in person training's)
•	Ancillary and retirement benefits (Life Insurance, Personal Accident Insurance and 401(k)

In addition the business will be benefit for Insperity's support with:
•	Employer liability management (Workers Compensation, EPLI, Employee Relations)
•	Government compliance(FLSA, ACA, FICA, FUTA, SUTA)
•	Performance management (Job Descriptions, Performance Appraisals, Climate Surveys)

Insperity has been helping small to medium sized businesses succeed for over 30 years, it just take a conversation to see how Inperity can help your business run better and make more money.

Reach Carrie at:
carrie.antonelii@insperity.com
919-719-8743 office
919-802-5540 cell

Outside of the office Carrie can often be found volunteering for any one of several animal welfare organizations, visiting local breweries or binge watching a series on Netflix.

Certified Business Performance Advisor

Forma Life Science Marketing

Director of Client Services

Triune Laboratory

As an account executive with Triune Laboratory I get to meet with physicians, practice managers and administrators to explain how partnering with Triune can benefit their practice and their patients.

Triune is a diagnostic laboratory specializing in routine and esoteric clinical testing, cytology, histology, and microbiology. Headquartered in Aberdeen NC,  the mission of Triune Laboratory is to provide accurate, high quality testing in a timely manner while seamlessly handling our clients’ IT needs and drastically simplifying billing for both our clients and their patients.  We accept all insurance plans and the prices that uninsured patients will pay for tests are much lower than our competitors.  Our goal is to get you accurate results quickly while eliminating IT and billing issues - all this at a price your patients can afford!

Whether you are a large network of offices or a one doctor practice, we are confident we can not only meet but exceed your clinical laboratory needs.  We guarantee exceptional customer service, speed and thoroughness in PMS/EMR interfacing, completely headache-free billing, and personal commitment from a laboratory that you’ve never experienced before.

Mercy Diagnostics

Millennium Laboratory

👋 Hey there! I’m Carrie 

I've had quite the career journey but I've always been about making things happen. Whether it’s launching an amazing tool, tackling ambitious projects, or finding a home for a deserving dog...I'll get it done.

Think of me as your go-to for blending the serious work stuff with the fun (like finding the perfect GIF/meme/YouTube clip or organizing a team potluck that gets way too competitive). I’m a firm believer that we can work hard, achieve big goals, and still have some laughs along the way. 😄

Outside of the office, you’ll find me playing with my (and my current foster) 🐶, doing some retail therapy, and/or grabbing a 🍸. Basically, I like to keep life as balanced as my spreadsheets. 😉

Let’s connect and do our part to make these business sites a little less boring – and a lot more fun! 🚀

Carrie (Antonelli) Crowe 🤝🏻

Emma Lo

Customer Success & RevOps Leader | Podcast host of CS In Focus | Help businesses accelerate in customer-led growth

Results-driven Customer Success executive and SaaS startup founder with 13+ years of experience in tech and e-commerce. Passionate about leveraging data-driven strategies to boost customer satisfaction, retention, and revenue growth.

💼 Career Highlights:

- Founded and scaled customer success teams, increasing NPS from 79% to 89%
- Drove $35M+ in revenue, achieving 40% increase in retention
- Built and led high-performing remote teams across customer success, marketing, and operations
- Developed strategies resulting in $7MM ARR from enterprise B2B accounts
- Maintained 119% Net Revenue Retention with zero logo churn

🚀 Expertise:

- Customer Success Strategy & Operations
- Revenue Growth & Retention Optimization
- SaaS Startup Leadership & Scaling
- Cross-functional Team Management
- Data-Driven Decision Making


🔧 Tech Stack:

ChurnZero, Gong, Salesforce, Zendesk, HubSpot, Atlassian, and more

Combining a unique background in healthcare research with tech leadership, I bring an analytical approach to solving complex business challenges. 

--------------

🤝 Let's connect if you're interested in:

- Customer-centric growth strategies
- SaaS scaling and operations
- Revenue optimization in tech startups

Always open to discussing new opportunities and sharing insights on customer success and revenue growth in the tech industry.

#CustomerSuccess #SaaS #RevenueGrowth #StartupLeadership

Manager, Customer Success

- Organize Quarterly Customer Advisory Board
- Implement digital customer success strategies to provide scalable support.
- Utilize data analytics to understand customer behaviour and needs.
- Ensure effective onboarding and adoption of Noibu's platform by customers.
- Proactively identify risks and reduce churn.
- Enhance customer satisfaction and retention through targeted digital interactions.

Emma Lo 🧩

CS is entering a new era, and I’m stepping into it.


I met Ralphie (Ralphette) White at a CxXchange event last year.

She spoke about Customer Success in the age of AI with a clarity that stayed with me.

Today, I joined Deepgram as Manager, CS and Renewals, focused on building scaled CS programs.

Why Deepgram?

Because Voice AI isn’t a feature upgrade.

It’s a shift in how people work, buy, and experience software.
It will redefine how companies deliver value.
And it will reshape what great Customer Success looks like.

Ralphie’s philosophy is the north star:

CS should be proactive, AI-native, and outcome-driven.
Not more meetings.
Not more dashboards.
But intelligence woven into every step of the customer journey.

Her article on reimagining CS confirmed what I already felt:

This is the work I want to do.
This is the discipline I want to help build.
And this is the team I want to learn from.

Deepgram is building the infrastructure for the next era of Voice AI, and I’m excited to help shape the programs that support customers at scale.

A new chapter.
A new way of doing CS.
And a chance to build alongside leaders I deeply admire.

Onward. 🚀 

PS. We popped the champagne, and the table refused to detach. Guess we’re in this together now. 😂  

#deepgram #newjob #newstart

Emma Lo🧋

CS & RevOps Leader | Driving Scalable Customer-Led Growth Across GTM | Top 100 CS Strategist 2025 & CS In Focus Podcast and Owner

No alternative text description for this image

My first Thanksgiving memory is not the turkey. 🦃

It is a teacher.



I was 5.
New to New Jersey.
New to English.

Mrs. Johnson asked us to cut out paper turkeys.
She talked about harvest and pilgrims.


A local newspaper came that day.

They took a picture of me dressed as a pilgrim,
sitting at a tiny table, eating pumpkin pie.

I do not remember how the pie tasted.
I remember her kindness.


After school, she would sit with me one on one.

Point to an apple.
Say “Apple.” 🍎
Wait for me to repeat it back.

Day after day, she gave me something my grades could not show yet.

Belonging.

——————————-


Life moved on.

I grew up, built a career, moved countries.

But I never forgot her.


Years later, as an adult, I wrote a letter to thank her.

The school forwarded it to her family. 

A few weeks later, a reply arrived from her retirement home in Florida. 

She still remembered me.
Almost 40 years later.

——————————-

When people talk about opportunity, this is who I think of.

Yes, my parents worked hard.
Yes, I worked hard.


But before all of that, there was a teacher who made room for a quiet five-year-old immigrant at the table.

Who slowed down.

Who showed me, in a new country, that I was not an outsider.



This Thanksgiving, I am grateful for the Mrs. Johnsons of the world.

The people who:

→ Explain the simple things without making you feel small

→ Notice who is struggling and stay a little longer

→ Remember you, even decades later



If someone did that for you, this is your reminder.

Write the letter.

Send the message.

Say thank you while you still can.


#thankful #gratitude 

P.S. do you still remember the cords  📞

Last Friday was my last day at Noibu.


I am proud of the journey we were on together, moving from a point solution to a platform that reflects how ecommerce teams actually work.

What I will remember most:

→ Building outcome based onboarding tied to real customer goals

→ Mapping ecommerce use cases so CS and SEs could drive value with clarity

→ Running Customer Advisory Boards that brought real customer feedback into roadmap conversations


Thank you to Robert Boukine and Eyal Maor for the leadership, direction, and alignment you brought to the company and the CS org.

To Julie Brzezinski, Mike Hirsch, Tri Nguyen, Sufiyan Samnani (and all CS team), thank you for being the peers anyone hopes for.

To Anas Swar, my RevOps partner in the trenches. “I got you, Emma” meant more than you know.

To Mike Davies, thank you for the partnership and for pushing CS and Sales to operate as one team.

To Ayesha Khan, Josh Koopferstock and Taylor Biggin, thank you for turning customer insight into better onboarding and product, and making the process fun. 

To Anthony Tavares and Megan Glover, thank you for supporting customer stories, CABs, and the work that shaped how we show value.


And to everyone I have not tagged here, thank you.

I am leaving proud of the work and grateful for the people who made the journey meaningful.

#gratitude #noibu

If LinkedIn had a “year in review” for GTM, this would be it.


Flowla just released the Sales Almanac 2025,
and I am honoured that one of my posts made the cut this year.


For the third year in a row, they pulled together:

100 standout LinkedIn posts

from Sales, CS, RevOps and Enablement leaders
organized into the big shifts that defined this year in revenue

----------------

The themes are hard to ignore 👀 

→ Buyers asked for clarity, not more content

→ Discovery turned into investigations, not a checklist

→ CS leaned fully into commercial ownership

→ RevOps started to design systems, not dashboards

→ AI exposed every process that still relied on humans to patch gaps



As I read through the report, what struck me most was how closely these shifts match the work many of us have been driving toward. 

🧰 Cleaner systems

💡 Faster value

🤝 Shared ownership across GTM

🦾 AI that removes manual work (instead of adding to it)

---------------

If your 2026 plan depends on better forecasting, stronger renewals, or using AI without breaking your go to market, 
this is worth your time.

Grab the free Almanac here:
https://lnkd.in/gQ6cYtek

Thank you to Erdem Gelal, Elen Udovichenko 🇺🇦 and Dilara Başaran
and to everyone whose work is featured.

#gtm #report

Took my kids to see Wicked 2 this weekend.

I walked out thinking about all the themes

Living in a bubble.
No place like home.
Finding something worth fighting for.


My kids? 

Flying monkeys.
A green girl finally learning to use her powers.
And a lot of very loud singing. 🙉

P.S. Have you seen the movie?

Take your CFO for dinner.

Last week at the Pavilion Toronto Executive Dinner, that idea kept coming back to my mind.

The room felt different.
Half the table was women.
Everyone listened, challenged, and supported one another.

The kind of group that makes you a little braver.


One message stood out.

If you want a stronger 2026, do not plan in a silo.

Connect with your peers, share what you are learning, and let others test your thinking.

Strategy, growth, risk.
Customer, product, cash.

When those views come together, the path forward gets clearer.

Maybe it starts with dinner.

-------

Thank you to Butch Langlois for hosting another wonderful evening.

And great meeting you! 
Roland Griesmayer
Selena R.
Star ⭐ H.
Monique Moran
Andrea Bumstead 🩷
Dagmar M.
Jocelyn Brown
Effi Lipsman
Carlos Araujo ☁✨
Vahid F.
Diane Ring
Jeffrey Yee
Paul Alvarez
Stan Puchyn

#pavilion #networking

What happens when Tamagotchi grows wheels and runs on GPT?



As a kid, my “robot” was a Tamagotchi. 🐣

A few pixels on a keychain, and you had to remember to feed it.


Now we have Loona. 🐶 

A robot pet that follows your kid, remembers their face, reacts to emotions, chats with GPT, and helps with homework.


Cool, yes.

However, it subtly changes the meanings of “friend,” “play,” and “help.”


I’m excited about robots like Loona in kids’ lives. 

I’m just not sure I want them replacing relationships and learning. 

P.S. Would you let your kid have a GPT robot best friend?

The truth behind “healthy” accounts that still churn


Your post-sales pipeline is not a calendar.
It is proof that you are solving real business problems.

On CS in Focus Live, Roland Griesmayer and Anthony DeShazor said the quiet part out loud about forecasting:


Money follows problems.
Predictability follows clarity.


Roland’s bar for a real deal was simple:

If a rep cannot clearly explain the business issue the customer is paying to fix, the deal is not predictable.

“Making someone’s job easier” is not a business issue.
“More intuitive” is not a business issue.

You need answers like:

This fixes X.
This prevents Y.
This unlocks Z in revenue or removes Z in cost.


Anthony pushed the harder truth. 

Most teams don’t fail at delivering value.
They fail at telling the story of that value in a way a CFO will repeat in a budget meeting.

With just over five weeks left in Q4, post-sales pipeline reviews need to tighten up:

1/ Start with the business problem

For every renewal and expansion, ask:
What problem did we solve and how does the customer describe it?


2/ Tie the forecast to a real sponsor

Has the person with budget and authority engaged on that problem in the last 90 days?


3/ Require a written value story

One short paragraph per account: problem, impact, and why it matters now.

If your CSM cannot write it, you cannot forecast it.


4/ Use signals, not sentiment

Swap “they love us” for proof: outcomes achieved, milestones completed, risk removed, executive alignment.

5/ End every review with ownership

Each renewal and expansion needs an owner, a next action, and a date.
No “we will keep an eye on it.”

-------------------
That was the through line from the live:

Real problems make deals real.
Clear stories make revenue predictable.

P.S. What's your non-negotiable when reviewing a deal? 

#gtm #pipeline review

Forecast this in 30 seconds. 


DAUs are up 18%.
Your champion just left.
Procurement took control.
A second product POC is live.

What’s your renewal probability now...and why?


Most teams default to pipeline. 

However, operators weigh three things first: 
relationship health, user outcomes, buyer control. 

Which one would change your forecast today?

-------------------------

This Friday Eleanor (Ella) Eng and I will interview Anthony DeShazor and Roland Griesmayer on how they build forecasts that survive board inspection. 

We’ll dig into signals, weights, and the inspection cadence that keeps accuracy high.

Join us on CS in Focus LinkedIn Live

📆 Friday, Nov 21 · 12:00–12:45 ET

🔗 https://lnkd.in/gthvhXX5

P.S. What’s your non-negotiable metric in a 2026 forecast, and why?

#gtm #forecast #linkedinlive #cs

Feeling overwhelmed by Black Friday deals?

Same.


Yesterday, I was browsing the Apple website like a lost child in a corn maze.

So many models. So many chips. So many display options.

And then I met Cierra over the phone.

The best Apple Sales Rep a confused customer could ask for.



I told her all my fears:

What if I pick the wrong chip?
What if I regret the memory?
What if I’m stuck with a machine that hates me by January?

She didn’t rush me.
She didn’t push a promo.

She listened.
She broke down the decision.
She made sense of my chaos.

With the kind of calm only seasoned retail heroes have during BFCM.

But the part that stayed with me?

She shared my excitement.

I told her I’m starting a new chapter. A new season of life. 

She lit up and cheered me on like I was Dorothy stepping onto the yellow brick road, with a brand-new MacBook and ready to click my red heels. 👠 

Somewhere in that call, I realized something simple:

You don’t need the most expensive laptop to get the best outcome.
You need the one that actually fits your work, your life, and your next chapter.


It reminded me that good customer service isn’t about the product.

It’s about the person who helps you believe you’re making the right choice.


Cheers to you, Cierra. 🎩 

You turned Black Friday chaos into a little moment of courage.
And I’m grateful for it.

#blackfriday #apple 

P.S. The best email I got from BFCM.

taplio

The Battle

Carrie (Antonelli) Crowe 🤝🏻

Emma Lo 🧩

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taplio

The Battle

Carrie (Antonelli) Crowe 🤝🏻

Emma Lo 🧩

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Emma Lo 🧩's LinkedIn Performance

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