Carol Malakasis

Market Pull Group

"Startups strive for market pull. We help you find it" 

Hi there! At Market Pull, we help early stage founders and sales teams (Seed - A) predictably scale to their first $1M in ARR and beyond. 

But let's take a step back. You already know that 90% of early startups fail. 

And you probably know that's due to lack of product market fit (not enough traction), poor or no sales execution (no playbook), bad founding hires (wrong candidate / wrong stage), burning through your runway (is the business even viable?)

But...is it you? Do you lack sales ability / hate selling OR is it time for a product pivot?

You're losing sleep over: 

🔵 Selling to the right ICP

🔵 Transitioning from inbound to outbound sales

🔵 Successfully qualifying and closing deals

🔵 Finding the right pricing model

🔵 Selling without being 'salesy'

🔵 When to hire and train a sales team

🔵 Executing a repeatable sales motion. 

That's where we come in. 

We audit your processes, custom build your GTM strategy, teach you how to sell (founder-led selling), and help you hire, onboard, and train your first sales team. 

Our clients are able to get to their first $1M ARR and beyond, in a predictable, scalable way, and use the processes we build together for the lifecycle of their business. 

When you hire me, I am a part of your team. I am known for my directness, dedication, and aversion to BS.

If you'd like to work with me, DM me. I look forward to meeting you!

CEO & founder

SOSA

Startup Mentor

Entrepreneurs Roundtable Accelerator

Starta VC

Sales mentor for the Spring & Fall 2023 Cohorts

Techstars

Rampd

WHO GETS RESULTS WORKING WITH RAMPD:

Founders of early stage startups at the Seed to Series A stage, who want a predictable sales system to grow their revenue operations consistently as they scale their organization.

WHAT WE DO:

There are 5 chapters to an inside sales playbook — Building, Hiring, Training, Managing and Measuring. I walk you through a systematized process on how to execute each step flawlessly over the course of an accelerator program. With me you get a Trainer, Consultant, Coach and Mentor all in one.

Managing Partner | Head of Training 

WeWork

Seated

Senior Key Accounts Partner (Series B)

- Promoted in this position to handle our top tier, key accounts.
- Consistently closed over 100% to goal
- Launched Boston, Atlanta, and Chicago market

Senior Key Accounts Associate

- Second salesperson to be hired in the team (Seed stage)
- Helped built initial script and outreach materials
- Consistently closed over 100% to goal

Senior Account Executive 

Trendy Pal

Trendy Pal is a two-way app connecting local retail shops with influencers, in order to acquire new clients and promote retention via built-in loyalty program.

- Built GTM strategy
- Trained sales team
- Recruited VP of Sales

Sales Consultant

Munch Ado

All-in-one digital solution for restaurants providing social media and e-commerce design and management, driving growth and revenue online.

Director of Account Management

When I got hired at my first sales role, selling goat cheese door to door, I did not know what “revenue” meant. Fast forward 15 years later, I am an expert at scaling revenue for Seed - Series A startups. 

I am a NY sales vet who spent the last 15 years in startup sales. 

After my brief stint selling cheese, I co-founded a CPG brand (acquired) selling handmade Horchata to local markets and Wholefoods. 

I pivoted in tech in 2012 and found my passion in building SMB startups. I’ve been part of the founding GTM team in three high growth startups (2 exits). 

I’ve made over half a million cold calls, trained sales teams, hired and onboarded hundreds of reps, and sold over $2M in revenue. 

Since 2020, I am a GTM consultant, trainer, and coach for B2B SaaS companies. I’ve helped over 100 YC companies get to their first $1M in revenue and beyond. 

.........................................................................................

The first five years of a startup's life are the most crucial. 

During this time 90% of startups fail. 

Top reasons include lack of product market fit, poor or no sales execution, bad founding hires, burning through your runway. 

I de-risk all of the above and provide you with the tools and systems to predictably scale to Series A and beyond. 

When traction isn’t there, is it really your product or…is it you? Do you struggle with selling, lack a repeatable sales process, or need a product pivot? 

You're losing sleep over: 

🔵 Selling to the right ICP

🔵 Transitioning from inbound to outbound sales

🔵 Successfully qualifying and closing deals

🔵 Finding the right pricing model

🔵 Selling without being 'salesy'

🔵 When to hire and train a sales team

🔵 Executing a repeatable sales motion. 

That's where I come in. I audit your processes, custom build your GTM strategy, teach you how to sell (founder-led selling), and help you hire, onboard, and train your first sales team. 

My clients are able to get to their first $1M ARR and beyond, in a predictable, scalable way, and use the processes we build together for the lifecycle of their business. 

When you hire me, I am a part of your team. I am known for my directness, dedication, and aversion to BS. 


If you want to work with me, DM me. You can also book a call at https://calendly.com/malakasis ☎️

Envoy

Pavilion is powered by an international community of revenue leaders from the world’s fastest growing companies. Together, we teach new skills, forge meaningful connections, and help our companies grow. 

As an Event Host, I host Executive Salon Dinners for Pavilion and drive insightful, confidential dialogues on trending topics, growth opportunities, and strategies for overcoming challenges. 

Unlock your professional potential and level up with community-powered learning for CEOs, GTM leaders, and teams. Join today at joinpavilion.com/apply-now.

Stephanie Kaplan

Success Without Sacrifice. 

I specialize in guiding founders, business leaders, and individuals like you in unlocking the full potential of your mind. As The Mind Master, I blend neuroscience, intuitive coaching, and practical tools to help you break free from limiting beliefs and old patterns.

We live in a world where your mindset is your most powerful asset, yet most of us have been conditioned to accept outdated ways of thinking. I’m here to show you that you can step into a new, empowered reality where you lead with clarity, purpose, and confidence that is free from the patterns that no longer serve you.

I believe you are the author of your life. Every thought, action, and emotion offers an opportunity for transformation. By taking radical ownership of your choices, you can rewrite your story and create the life you truly desire.

External success is a reflection of internal harmony, and by addressing emotional intelligence, physical well-being, and spiritual depth together, we unlock the ease and balance required to thrive.

apply to work 1:1 at STEPHKAPLAN.COM

Executive Mindset Coach

Spring Forward Club

Spring Forward Club helps you feel like you are aging backwards through a blend of proactive health practices and mindful living.

– your go-to platform for a transformative journey toward healing, growth, and holistic well-being. We're here to offer a wealth of resources, insightful guidance, and unwavering support tailored to assist you in navigating your individual healing path. Embrace a lifestyle shift that seamlessly blends mindset transformation, removing toxins from our life, and fostering wellness through dietary choices and exercise.

SPRINGFORWARDCLUB.COM

Founder

Lily AI

One of the biggest unsolved challenges in e-commerce is how to replicate the in-store experience of being able to communicate the fit and feel of each product, and understand each customer's emotional context as they shop. 

Lily AI's Predictive Psychographics Platform uses AI to: 1) auto-tag product with the richest set of attributes possible, and 2) extract/predict the emotional context of each shopper using existing behavioral and clickstream data to 3) deliver highly relevant and individualized experiences on eCommerce sites and in outbound communications. 

In short, Lily AI helps brands to see customers as they see themselves.

Enterprise Sales Director

Sailthru

A technology company leading a major shift in how companies communicate. In real time, businesses can make automated, informed decisions that optimize every experience across channels. So a brand connects with each individual exactly as it should, increasing engagement and building meaningful, long-term relationships.

Sailthru acquired Carnival.io in April 2016, a leading mobile marketing automation company. Carnival empowers marketers to setup automated and personalized messages, triggered to the right user at the right time through push, in-app notifications like banners and pop ups, and a message inbox in the app. 

I work on ALL things mobile at Sailthru: running the full sales cycle, business development, strategic workshops, training, events, pipeline management, and partnerships. 

Top mobile sales representative 2016

Mobile Director & Partnerships

- Top performer, achieved 142% of quota 
- Built 4.9M in qualified opportunity 


Sailthru is a marketing technology company that was built around understanding each user as an individual by creating a user profile based on their interests and behavior to personalize their experience across channels.  In real time, businesses can make automated, informed decisions that optimize every experience at a user-by-user level to ensure a brand connects with each individual exactly as it should, increasing engagement and building meaningful, long-term relationships.

Founded in 2008, Sailthru is headquartered in NYC, and backed by an amazing group of investors, including Benchmark Capital, RRE Ventures, and Scale Venture Partners. Sailthru has grown to over 200 employees with office locations in New York, San Francisco, Los Angeles and London. With almost 500 clients on six continents, we have seen the number of messages sent from our platform skyrocket to more than 6 billion per month.  Sailthru the 4th largest in the world in terms of sending volume and #1 in personalized sends. We also manage individual profiles of 25% of the world's population.

Business Development 

Main Street Hub

We manage social media for small local businesses to help increase their visibility online, and grow their brand and reputation.Our “do-it-for-you” marketing platform integrates social media, web, mobile and email marketing to help merchants get more customers and keep them coming back. We do that by spreading word of mouth for our customers, extending their customer service, and managing their online reputation.

We were just named the 73rd fasted growing company by INC magazine and called the "Small Business Social Media Solution" by Forbes Magazine. 

*Received Pace car Award for being the #1 sales representative in New York in September 2014*

•	100+ cold calls daily
•	Achieved 140% of quota each quarter
•	Achieved 500% of quota in my first month
•	Top 20% of sales reps nationwide
•	Created industry specific powerpoint to help personalize my sales pitch
•	Prepared and presented sales pitches and product demonstrations to generate new business
•	Presented to new hires best practices that have helped me become a top sales representative
•	Overcoming objections, while building relationships to turn cold calls into sales
•	Prospecting new leads in my territory that convert
•	Proven ability to adapt in a start-up environment that is continually changing and growing

Senior Marketing Consultant

Helping high performers master themselves—because success without fulfillment isn’t success.

Most people chase success, thinking it will bring fulfillment. Yet, too many high achievers end up feeling burnt out, disconnected, and unfulfilled despite their accomplishments.

I know because I’ve been there.

With over a decade in the tech world, I saw firsthand how relentless ambition leads to stress, anxiety, and a loss of self. But what if you didn’t have to choose between success and fulfillment?

As an Executive Mindset Coach, Speaker, and Thought Leader, I help founders, executives, and leadership teams break through internal barriers to achieve success without sacrifice. I bridge neuroscience, psychology, and subconscious reprogramming to create deep, lasting transformation—far beyond mindset hacks.

How I Work:

Your business, leadership, and success are a direct reflection of your inner world. Life is constantly giving you data—your emotions, situations, and challenges are revealing the code in your mind that needs reprogramming. Most people miss these clues.

I help you decode these patterns, shift your mindset, and break free from the thinking that’s keeping you stuck.

At the core of my work is B.A.S.E.—the foundation of your reality:

🔹 Beliefs – The subconscious programming driving your actions

🔹 Actions – The habits and behaviors shaping your outcomes

🔹 Self-Identity – How you see yourself (and how the world sees you)

🔹 Evidence – The proof your mind creates to reinforce your reality

When you shift your B.A.S.E., you shift everything—your leadership, business, and life.

Who I Help:

✔ Founders and executives whose business success depends on their personal mastery

✔ Companies investing in their leadership teams to build emotional intelligence, resilience, and accountability

✔ Leaders navigating high-pressure environments who need greater clarity, confidence, and emotional control

✔ High achievers who feel stuck, unfulfilled, or disconnected despite external success

How I Help:

1:1 Executive Coaching – Unlocking blind spots, rewiring internal patterns, and creating effortless success

Leadership & Executive Development – Elevating decision-making, communication, and strategic influence 

Speaking & Workshops – Helping teams and leaders master emotional intelligence and high-performance leadership


Get the Ultimate Manual for Your Mind:

📩 Subscribe to The Inner Report on Substack: stephaniekaplan.substack.com

Because the best tool in life didn’t come with instructions.



🌍 Website: stephkaplan.com
Email: info@stephkaplan.com

taplio

The Battle

Carol Malakasis

Stephanie Kaplan

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?