Carina Farrell 🌻

Top 24 Marketer 2024 | Creating Thought Leaders through Personal Branding

Hey, I’m Carina! I help people stand out on LinkedIn by turning their thoughts, experiences, and expertise into content that gets seen and starts conversations.

As an Account Manager at the world’s leading personal branding agency, I work with founders, execs, and professionals to grow their audience, build credibility, and open doors to new opportunities.

I’ve spent years figuring out what actually works on LinkedIn, what flops, and how to create content that people want to read. 

Personal branding isn’t about chasing likes or trying to sound perfect. The best personal brands are built on real stories, honest opinions, and a clear message. I help people figure out what they want to say and how to say it in a way that actually resonates.

🌻 I’ve helped clients reach millions of views and turn LinkedIn into their biggest growth channel
🌻 I know what makes content stand out, whether it’s storytelling, strategy, or saying what everyone else is too afraid to say
🌻 I love working with people who have something to say but don’t know how to put it into words

As an employee, I also like to create content showing the other side of work, the moments outside of client calls and meetings that make work more than just a job. I share many employees' thoughts and experiences in today’s workplace, but are often too nervous to voice them.

When I’m not working on LinkedIn content, you’ll probably find me traveling, volunteering with Girlguiding, or learning a new language.

Always open to speaking opportunities and brand partnerships.

My DM's are always open :-)

Personal Brand Manager

Carina Farrell

HealthPartners

Analyst, Pharmacy Configuration Services

Ariel Vang LLC

Provided executive assistance, project coordination, administrative, and social media and marketing support to business owners and executives
Worked with various executives interfacing with external partners/contractors, routing emails, planning meetings, preparing presentations and projects, and expense management
Executed new system within a therapy practice for a streamlined approach to client coordination, matching clients to providers, insurance, and onboarding/offboarding folks (30+ contractors)
Managed and advised team of contractors for multiple client projects
Tasks included and not limited to: drafting/sending company wide communications, interview scheduling, travel arrangements (international & domestic travel), taking meeting minutes, screening incoming calls, CRM experience, schedule/calendar/Outlook management, research, data entry, maintaining database/expenses/invoices, email management, organization, ordering office supplies, customer service, event planning, etc.

Executive Assistant/Administrative Assistant

Constellation

Led process improvement of app focused on streamlining communication between insureds’ and clinicians
Balanced multiple projects consisting of data reports, team events planning/luncheons/social gatherings/meetings, maintaining org charts/email lists, and medical incident reporting, etc.
Data compilation and analyzing for reports to present to team and leadership

Early Intervention Support Coordinator

Project for Pride in Living (PPL)

Created supporting materials to implement PPL’s race equity framework
Coordinated and co-facilitated committee events including retreats, workshops, Lunch & Learns and community outreach events 
Scheduled and coordinated meetings and event logistics including room reservations, agendas, meeting notes, food, tech setup, and materials
Organized and maintained NDP digital archives
Conducted research, evaluation, and analysis on key public policy issues and initiatives

Equity and Engagement Intern

University of Minnesota College of Continuing & Professional Studies

Assisted HSM Program Director in taking meeting minutes, record keeping, scheduling meetings/logistics, phone calls, agendas, data entry, scanning, faxing, copying, indexing, filing, emails/calendar management, transcribing materials, mail organization, etc.
Coordinated and scheduled meetings for faculty and internship employers
Implemented and updated the Bachelor Program’s Balanced Scorecard towards AUPHA accreditation
Provided support to HSM Faculty, HSM Students, Advisory Board, Committees, HSM Internship Program and internship employer development
Answered emails and was a Teaching Assistant for the HSM Health Care Delivery Systems Course & HSM Capstone course

Health Services Management (HSM) Executive Assistant and TA

Abbott

Implemented the Microsoft Teams Application for the Abbott Medical Devices IT Department (32 employees)
Created offboarding/onboarding procedures, project timeline, objectives, training, and feedback sessions
Created and followed through on project management objectives and goals
Analyzed, tracked, and did data entry for group projects using Microsoft Project, Excel, and CRM software
Prepare reports and presentation to the leadership team
Ability to execute test cases and knowledgeable on AQC Training, Microsoft Teams, Microsoft Project, and BTS

Project Coordinator

University of Minnesota Physicians

Updates information, collects copays when appropriate, provides any necessary forms needing completion, obtains signatures as necessary
Supplements office staff as reception tasks permit by assisting with photocopying, computer input/typing, scheduling, and other work as directed
Greets customers in a polite, prompt, helpful manner and informs appropriate person/department of person’s arrival
Answers phones in a pleasant manner and deals with customer needs expeditiously

Front Desk Receptionist

Agiliti

Completed safety inspections/preventative maintenance on all equipment
Cleaned and processed all soiled equipment, preparing it for “patient ready” use following all Agiliti and hospital protocols
Took customer equipment requests and filled orders ensuring courteous service to all customers
Documented all equipment incidents in occurrence with both agiliti and customer policies
Utilized EPIC system, daily billing procedures, and upheld confidentiality of patient accounts

Hospital Services Technician

North Hennepin Community College

Assisted customers with excellent customer service skills in checking out and helping to resolve issues
Organized supplies and textbooks on shelves
Informed customers’ of policies and textbook information
Recommended other school departments and resources to the benefit of the student
Fulfilled online textbooks orders accurately and efficiently

Work Study Student

Hello! 

I am Ariel, a results-driven individual specializing in providing administrative tasks, executive assistance, project coordination, operations, and marketing support!

My journey in the health, nonprofit, education, and for profit industry has honed my ability to execute projects seamlessly, ensuring deadlines are met and objectives are achieved. 

Let's connect!

taplio

The Battle

Carina Farrell

Ariel Vang

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