HAMMAD SIDDIQUI

I redefine business strategy and branding for startup founders and corporate professionals. Over the years, LinkedIn, branding and business strategy has become my forte. At the age of 55, I quit my job after 36 years of corporate career, working in 12 countries. In 2020 I started my transformational journey as a coach and digital creator.

Currently working on three exciting projects: Canada Startup Association where I am helping Canadian Startups grow globally, my Solopreneurship Coaching and Consulting where I am helping my clients in brand building and starting their Solopreneurship careers and my LinkedIn Management Agency. 

Startups, business strategy and eLearning are three topics close to my heart. For over 36 years, I have helped countless clients in achieving excellence in growth and personal branding. 

Canada Startup Association: A membership not for profit organization that helps Canadian Startups in growth and going international. 

My eLearning projects are targeted towards creating online learning programs, personalized coaching and corporate mentoring. 

I am a strong believer in building powerful personal brands. For corporate professionals as well as for Startups, personal branding is an essential element that can ensure professional growth. 

The truth is that in today’s world LinkedIn is the most powerful personal branding tool. 

I grew my business on LinkedIn. 

Making things complicated for clients is the way to make more money, but I believe in simplicity. 

Keeping things simple works for me. 

I do the same with my clients, I have SIMPLIFIED the use of LinkedIn for Job Search, personal branding and building online business. 

Over the years, I have helped hundreds of Senior Executives in LinkedIn optimization and technical support, most of them work for global corporations. 

LinkedIn is growing leaps and bounds and rolling out new features backed by the power of Generative AI. The opportunity is in your hands to make the best use of SIMPLE Techniques. 

I want you to become in-charge of your professional branding.  

Let’s talk, I will keep it simple! 

In 1990, I started my career at British Foreign Office. Served as Head of Trade with British FCO in Pakistan and next as Regional Director at the Center for International Private Enterprise (an affiliate of US Chamber of Commerce). 

I love Canada, now my home!

I have authored three books which will help you immensely in understanding the tips and trick of using LinkedIn easily and effectively.

Visit canadastartups.co - Join us today or visit linkedinimpact.com

Founder and Executive Director 

As the Founder Executive Director, I am on a mission to help new startups coming to Canada so that they start progressing quickly in the ecosystem.

LinkedIn Post Impressions are Dead. 

Everyone is struggling. My question is: Is LinkedIn helping creators by suppressing visibility? 

Obviously not. 

This is what I wrote to them: 

How LinkedIn distributes content - That's a major issue. 

I see some not so good content (I actually wanted to say rubbish content) - goes viral and some great knowledge content does not get far. 

To me its not the content issue anymore - Its the distribution issue. 

For example, newsletter - Now LinkedIn does not push newsletter to every subscriber - Who came with this idea of rationing? In my view every subscriber must get the newsletter. 

To me the bigger issue is again distribution of content - That needs fixing! 

This message was supported by Bobby Umar too. 

He added: Agreed 100%. People who subscribe to my newsletter or my company page actually WANT to get the content, yet they don't always get it or see it. Never understood that aspect. They get frustrated and DM me and I don't know what to say. 

Last point:  I think the new distribution algorithm is harming us - We create so that people read - Crap is going far - Quality is not being pushed by the algorithm! 

If you agree, REPOST and Share your thoughts in Comments.

HAMMAD  SIDDIQUI

Executive Director & Startup Advisor | Founder | Business Strategist for Social Branding on LinkedIn | Authored 3 Books

Stop Waiting for "The Right Time" - Founders do not wait. 

They execute using this 5-steps framework. 

Stop planning to see the "perfect" moment.

Moment of Peak Confidence doesn't exist. 

And success is not reserved for the most talented or the most prepared; it belongs to the people who are willing to be messy, stay consistent, and execute while everyone else is still overthinking.

If you are tired of standing still, here is your 5-step action plan to stop dreaming and start doing. 

1. Kill the "Perfection" Delusion
Perfectionism is just procrastination in a fancy suit. When you insist on everything being perfect before you launch, you aren't being high-standard; you’re being afraid.

The Action: Adopt the "Version 1.0" mindset. Whether it’s a business, a fitness journey, or a creative project, your goal is to get it out of your head and into the real world. You cannot improve what doesn't exist. Launch poorly, then iterate.

2. Practice "Productive Ignorance"
We live in an era of information overload. We think we need to read ten books and watch fifty tutorials before we take the first step. This leads to "analysis paralysis."

The Action: Stop consuming and start creating. Give yourself a 24-hour window to gather the bare minimum information needed to take one step. Once that step is taken, move to the next. Learn "just-in-time" rather than "just-in-case."

3. Build a "Bias for Action"
The difference between high achievers and everyone else is the gap between the thought and the trigger. High achievers have a very short fuse between having an idea and taking an initial action.

The Action: Use the 5-Second Rule. The moment you have an instinct to act on a goal, count 5-4-3-2-1 and physically move. If you don't act within that window, your brain will kill the idea with excuses.

4. Optimize Your Environment, Not Your Willpower
Willpower is a finite resource. If you have to fight your environment every day to get work done, you will eventually lose.

The Action: Audit your surroundings. If you want to write, leave your laptop open on your desk the night before. If you want to eat healthy, clear the junk out of your pantry today. Make the "good" habits the path of least resistance.

5. Focus on the Process, Not the Prize
The "big win" is a byproduct of boring, daily repetitions. If you only focus on the end goal, you’ll get discouraged when it doesn’t happen in a week.

The Action: Set "Input Goals" rather than "Output Goals." Instead of saying "I want to lose 20 pounds," say "I will walk for 30 minutes every day." You have 100% control over your inputs. Win the day, and the year will take care of itself.

The Bottom Line

The world is full of talented people who never started.

I am sure you do not want to be in that league! 

Your Challenge: Pick one thing you’ve been putting off.Spend the next 15 minutes taking the first physical action toward it. 

Go.

I became a founder very late in my life. (at 58 years). 

Most founders I have worked with (or have mentored) are pretty young. 

They are inspiring, full of passion and energy. 

Almost everyone drove success by using this trio:

Talent + Timing + Action 

READ the newsletter - REPOST, share your story in comments.

I am a firm believer in this "Actions Bring Rewards" I have spent over 20 years working inside the startup founder ecosystem. I have sat across the ta

Open article: What 10 entrepreneurs did differently after hitting rock bottom by HAMMAD SIDDIQUI • 4 min read

What 10 entrepreneurs did differently after hitting rock bottom

None of this existed 3 years ago 👇

89,000 followers.
50,000 newsletter subscribers.
6,000+ students and clients across the globe.



No ads.
No shortcuts.
No viral hacks.
 
Just content every single day. 

Conisistency is painful, but rewarding. 

The first 90 days feel pointless.

You post → Crickets.
You engage → Nothing.
You wonder if anyone is even reading.

They are.

They are just not ready yet.

LinkedIn is a compounding machine.

Week 1 — you plant a seed.
Month 3 — you see a sprout.
Month 6 — people start noticing.

Year 1 — opportunities come to you.
Year 2 — you become the go-to person in your niche.
Year 3 — the numbers above become your reality.

The people who quit at week 8?

They never saw what week 52 had waiting for them.


I didn't just build an audience.

I built:

→ A personal brand that works while I sleep
→ A newsletter that lands in 50,000 inboxes
→ A community of founders, professionals & leaders who trust my voice
→ A business where clients come to me

All of it started with a single post.

Then another.
Then another.

Consistency compounds → Becomes Invisble Wealth 

Start before you are ready.
Post before it's perfect.
Show up before you feel qualified.

To win the game, staying in the game is essential. 

Drop a 🌱 in the comments.

I read every single one.

♻️ Repost this to someone who almost gave up on LinkedIn last week.
And follow me for real strategies on personal branding and LinkedIn growth.

Startups Would Love this one.. 
Warren Buffett is one of the smartest money creator in business.

He challenged himself.
He made money.
He diversified.

Built wealth.

Can you build wealth and enjoy freedom in your jobs?

In my 36 years of corporate career, I made money and did some savings, but learned that real wealth can only be built in a business.

And freedom - jobs don’t provide any.
Jobs have micro-competition, that’s mentally draining and a total energy waster.

Working 9-5 is not enough challenging.

Corporate life is not enough challenging.

9-5 is a great comfortzone.
Your salary is a comfort trap.

I challenged myself in 2020.

10x freedom + wealth.

Challenge yourself a bit.

Start a side hustle in 2026 or go a step more, build a startup! 

Ready?

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Engel & Völkers Dubai

Marketing Team Lead

PIXL

Managed and executed AED 2M+ budget digital campaigns, delivering 10k+ real estate leads. Led SEO projects and branding campaigns for enhanced online visibility, resulting in 30% higher organic traffic and a 25% boost in brand recognition.
Orchestrated captivating multichannel campaigns, achieving a 20% increase in client engagement and a 15% surge in ROI. Navigated diverse markets, securing a 95% client satisfaction rate and 40% revenue growth.
Navigated the competitive UAE Ecommerce market, achieving 50% sales growth. Generated exceptional 7X ROI with AED 3,000 budget, showcasing an in-depth grasp of micro-targeting and conversion optimization.
Exemplified resource optimization with 30% reduction in campaign costs, highlighting proficiency in CPC and CTR optimization. Managed a dynamic portfolio of 30+ accounts, achieving a 25% average increase in client retention.
Expertly leveraged Facebook and Google Ads' advanced features for 60% higher CTR and a 40% reduction in CPA. Exceeded industry KPIs, delivering a 35% growth in CPM efficiency and 15% higher closing ratios.
Led a dynamic Search and Social advertising team, driving a 30% growth in follower engagement and a 25% rise in click-through rates. 
Collaborated closely with senior leadership, aligning digital efforts with agency vision, achieving a 20% increase in client retention. Utilized predictive analytics, achieving a 30% boost in campaign performance and a 25% decrease in customer acquisition costs.
Acted as a pivotal liaison, streamlining cross-functional collaboration, reducing project delivery time by 20%. Developed concise creative briefs, resulting in a 40% reduction in revisions and ensuring seamless communication.
Applied market trends insights and consumer behavior analysis to drive a 25% increase in lead quality and a 15% surge in conversion rates. Engaged in industry workshops, upskilling the team and resulting in 50% faster implementation of new strategies.

Digital Ads Specialist 

Maqaami.com

Problems they were facing:
-	Low number of sales per month 
-	Budget was spending and sales were not generating as per monthly goals
-	Issues in landing pages/website
-	Issues in facebook business manager and pixel
-	Website’s load time was 10+ second on both mobile and desktop
-	Vendors were canceling due to low traffic and sales across website
-	Company was working just on facebook ads and were not exploring SEO, PPC and other social media channels 
-	Restrictions of ban of multiple ad accounts due to unknown reason

Solution:
•	Assessed the digital marketing needs of the company. 
•	Measured the performance of all digital marketing campaigns and assess them against company goals such as KPIs and ROIs
•	Lead the team of developers and fixed issues related to pixel and business managers
•	Reduced the website’s load time to 6 seconds with the help of developers
•	Proposed working on PPC campaigns as they generate more sales and more money
•	Run Facebook ads with the help of other marketing personnel which resulted in 150% increase in ROAS and 4% increase in ROI
•	Presented various products and various marketing techniques to grow the company 

● Assessed the digital marketing needs of the company.
● Measured the performance of all digital marketing campaigns and assess them against
company goals such as KPIs and ROIs
● Lead the team of developers and fixed issues related to pixel and business managers
● Reduced the website’s load time to 5 seconds with the help of developers
● Proposed working on PPC campaigns as they generate more sales and more money
● Run Facebook ads with the help of other marketing personnel which resulted in 150%
increase in ROAS and 4% increase in ROI
● Presented various products and various marketing techniques to grow the company

Digital Marketing Manager

MicroWeb Solutions

● Curated and implemented digital marketing strategies of multiple Ecommerce brands in
USA, UK and Canada

● Worked with design and website development team to develop SEO friendly websites and
strategies

● Assessed the digital marketing needs of the company and plan and executed web,
SEM/SEO, email, and social media campaigns

● Designed and built clients’ social media presence and ensure that it is constantly
maintained

● Measured the performance of all digital marketing campaigns and assessed them against
company goals such as KPIs and ROIs Identify trends and insights and optimised
performance based on them

● Created landing pages to optimise user experience by collaborating with internal teams

● Researched new online media opportunities such as development of blogs and forums

● Designed banners for websites and assist with visuals, client communication and affiliate
networks

● Set up tracking systems for marketing campaigns and online activities

● Handled social media strategy development and roadmap management and support

● Recommended digital media strategies and tactics to senior management and prioritised
and lead decisions regarding new content

Digital Marketing Consultant

Homeland Enterprises

Initiated the marketing and advertising department.
● Created policies, and teams. Handled recruitment in the marketing department
● Development and implementation of marketing strategies and projects implemented by
the company
● Lead a team of content writers, graphics designers, and web developers.
● Curated another digital marketing agency“ Global Digital Technologies” which is a sister
company of Homeland Enterprises

Omni Outsourcing (Pvt.) Limited

Created competitor analysis reports to show the strengths and weakness of competitors
Managed various accounts by successfully obtaining a variety of inbound links
Wrote site content for client's stores and managed their social media accounts on the SEO team
Developed, delivered and analyzed search engine optimization reports and link building reports

Web Marketing Consultant

Expert Digital Marketer | Proven Results in Real Estate Lead Generation and Ecommerce Growth | 7.5+ Years of Mastery in Facebook Ads, Google Ads, SEO, and Content Writing

I am a Digital Ads Specialist with a proven track record of success in managing and executing large-scale digital marketing campaigns. I have consistently handled monthly budgets in excess of AED 2M and generated over 10k leads in the real estate industry. My expertise lies in consistently meeting and exceeding industry standards for key performance indicators, including cost per lead (CPL), click-through rate (CTR), cost per thousand impressions (CPM), and closing ratio, while delivering exceptional quality and results.

With a portfolio of over 30 clients, I have the ability to handle multiple accounts on a daily basis while delivering exceptional results and building strong relationships. My expertise lies in Facebook and Google Ads, utilizing advanced features and targeting options to drive business growth and meet clients' objectives. I continuously stay updated with the latest digital marketing trends and technologies to ensure that clients are getting the best results.

As a Digital Marketing Manager at Maqaami UAE, I assessed digital marketing needs, measured campaign performance against company goals, and led a team of developers to resolve technical issues. I implemented website optimization and proposed PPC campaigns, leading Facebook ads that resulted in increased ROAS and ROI. I presented growth strategies to the company, resulting in a significant 150% increase in Return on Ad Spend (ROAS) and a 4% increase in Return on Investment (ROI), driving substantial growth for the company.

My experience in eCommerce content and growth strategy, creative strategy, campaign strategy, social media marketing, search engine optimization, marketing strategy, brand awareness, brand development, digital communications, digital strategy, Google AdWords, Google Analytics, Google Search Console, lead generation, online marketing, PPC, product launches, product marketing, SEM, WordPress, video marketing, real estate marketing, SAAS marketing, eCommerce marketing, health and gym marketing, and my proven track record of success sets me apart from other digital marketing specialists.

Whether you need help creating a customized digital marketing plan or optimizing your current campaigns, I am here to help. My unique perspective and approach to digital marketing, combined with my experience and proven track record of success, make me the ideal partner for your business. Contact me today to schedule a consultation and take your business to the next level.

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The Battle

HAMMAD SIDDIQUI

Imad Huda

Followers

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Performance ScoreHAMMAD SIDDIQUI's LinkedIn Performance

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taplio

The Battle

HAMMAD SIDDIQUI

Imad Huda

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}HAMMAD SIDDIQUI's LinkedIn Performance

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Performance ScoreHAMMAD SIDDIQUI's LinkedIn Performance