HAMMAD SIDDIQUI

I redefine business strategy and branding for startup founders and corporate professionals. Over the years, LinkedIn, branding and business strategy has become my forte. At the age of 55, I quit my job after 36 years of corporate career, working in 12 countries. In 2020 I started my transformational journey as a coach and digital creator.

Currently working on three exciting projects: Canada Startup Association where I am helping Canadian Startups grow globally, my Solopreneurship Coaching and Consulting where I am helping my clients in brand building and starting their Solopreneurship careers and my LinkedIn Management Agency. 

Startups, business strategy and eLearning are three topics close to my heart. For over 36 years, I have helped countless clients in achieving excellence in growth and personal branding. 

Canada Startup Association: A membership not for profit organization that helps Canadian Startups in growth and going international. 

My eLearning projects are targeted towards creating online learning programs, personalized coaching and corporate mentoring. 

I am a strong believer in building powerful personal brands. For corporate professionals as well as for Startups, personal branding is an essential element that can ensure professional growth. 

The truth is that in today’s world LinkedIn is the most powerful personal branding tool. 

I grew my business on LinkedIn. 

Making things complicated for clients is the way to make more money, but I believe in simplicity. 

Keeping things simple works for me. 

I do the same with my clients, I have SIMPLIFIED the use of LinkedIn for Job Search, personal branding and building online business. 

Over the years, I have helped hundreds of Senior Executives in LinkedIn optimization and technical support, most of them work for global corporations. 

LinkedIn is growing leaps and bounds and rolling out new features backed by the power of Generative AI. The opportunity is in your hands to make the best use of SIMPLE Techniques. 

I want you to become in-charge of your professional branding.  

Let’s talk, I will keep it simple! 

In 1990, I started my career at British Foreign Office. Served as Head of Trade with British FCO in Pakistan and next as Regional Director at the Center for International Private Enterprise (an affiliate of US Chamber of Commerce). 

I love Canada, now my home!

I have authored three books which will help you immensely in understanding the tips and trick of using LinkedIn easily and effectively.

Visit canadastartups.co - Join us today or visit linkedinimpact.com

Founder and Executive Director 

As the Founder Executive Director, I am on a mission to help new startups coming to Canada so that they start progressing quickly in the ecosystem.

I see so much rubbish posts created by ChatGPT. 

But its not ChatGPT's fault, its your prompt that generates rubbish. 

Prompts with no brain behind them = Generate crap.

Simple: Bad input = bad output.

5 worst prompting styles I see every day:

1.  “Make it viral.”  
Virality is not a button.

2.  “Write like [famous creator].”  
Lack of training results in bad content. 

3.  One-line prompts.  
“Write a LinkedIn post on leadership.”
Too confusing!

4.  No opinion, no tension.  
If there’s nothing to challenge, there’s nothing to read.

5.  Zero editing.  
You copy-paste and hit post.
You skipped the thinking part.

AI only is best in amplifying thinking.

Sharp brain → sharp output.
Lazy input → loud nonsense.

If you want better content, start with better thinking.

Agree or disagree?

HAMMAD  SIDDIQUI

Executive Director & Startup Advisor | My Redefine Future Program Focuses at Business Strategy and Social Branding on LinkedIn | Author | Content is my Love

Two LinkedIn opportunities never ignore in 2026.

1. Low competition
(9 billion weekly impressions, only 1% of users post content weekly )

2. Amazing Algorithm
(High-quality content travels further and lasts longer)

When 1% understand LinkedIn, 99% would only struggle. 
That's what I always tell my students. 

Be the 1% - I teach that in 4 weeks LinkedIn Launchpad Program. 

I am giving a 25-Game Plan: 

A. Identify 25 people in your niche who write regularly (follow / connect).

B. 25 comments every day on whoever posts from that group. 

C. Write 25 posts in a month, only your target content. 

- One idea.
- Short lines.
- Build curiosity. 

Respond to every comment (trigger conversation).
Engagement compounds reach.
LinkedIn is still underpriced.

Treat it as your growth engine. 

You can join the waitlist for my next program:

https://lnkd.in/gCXG7D5f

You may be only one post away from your next opportunity!

Its not funny! (People get scared of writing on LinkedIn)

Self doubts
What to write about
Why someone would read

Read my latest newsletter where I have described how you can improve your content writing to attract people to your profile. 

After all, LinkedIn is a content distribution platform.
And its content hungry too! 

REPOST

First Reaction: People don’t act on LinkedIn because they understand your post. They act because they feel something while scrolling on to their feed.

Open article: The Donkey Principle! by HAMMAD SIDDIQUI • 2 min read

My aim for 2026 is - Win on LinkedIn strategically. 

In this post, I am sharing what will work well on LinkedIn this year. 

What will matter for 1.5 Billion LinkedIn users?

1. Relevance 
2. Video content
3. Captive audience 
4. Opportunity targeting 

If you like it, REPOST. 
Ask questions in comments - 

Join the waitlist for my next LinkedIn launchpad training:

https://lnkd.in/gCXG7D5f

Three line Posts are the best.

Easy to read, easy to understand.

Clean it - solve a problem. 

Join LinkedIn Launchpad waiting list 

https://lnkd.in/gCXG7D5f

I was invited at York University to teach LinkedIn. 

Thanks to Rahim Katchi, MBA for inviting me. 

I have been training on LinkedIn for over 10 years now. 

Still hear same question:

a. We do not know what to post. 
b. Why someone would read my post.
c. What my current employer will think about me.

This group asked the same (and few more questions). 

Twinkle Patel wrote: Today we had a guest lecture by Hammad, a LinkedIn coach, and it was really insightful.

He explained that everyone talks about experience, but hardly anyone talks about skills and knowledge, even though these two are the base of real growth.

He also shared how to find hidden jobs on LinkedIn jobs that are not posted but can be accessed through the right profile, engagement, and conversations.

Another important point he mentioned was that we need to post daily on LinkedIn, not just for likes, but to stay visible and build engagement over time.

Overall, it was a very practical session and gave a clear idea of how LinkedIn can be used properly for career growth. 

Tanzil Merchant , CAMS's profile was the most visible one in the whole group. He won a 30 minutes exclusive session with me. 

Want to learn LinkedIn and Personal Branding? 

Join the wait list for the next LinkedIn Launchpad Training:
https://lnkd.in/gCXG7D5f

CRH Canada

Promoted to Construction Coordinator 2.
Project: Construction on Mississauga Road (Bovaird Drive to Wanless Drive. Project 10-4040)

Peel Region is widening and improving Mississauga Road including CN crossing replacement. The work includes:

New road-over-rail bridge separating Mississauga Road from the CN Rail tracks;
Reconstruction and widening of the roadway:
2-to-6 lanes from Bovaird Drive to Sandalwood Parkway,
2-to-4 lanes from Sandalwood Parkway to Wanless Drive;
new multi-use pathway along the east side of Mississauga Road;
new streetlighting, landscaping and boulevard improvements; and,
traffic intersection and signal improvements.

Construction Coordinator 2

Project: MTO 2022-2006 at Hwy 400 & Steeles

Highway 400 Rehabilitation from North of Finch Avenue to North of Langstaff Road, for 5.5 kilometres

Construction Coordinator

Dufferin Construction Company

Total Construction

• Established and Led results-driven Project Management Office to broaden business development, redefined company standards, resulted in preceding promotion in 2016, and assigned a portfolio of multiple projects worth $ 24.21 Million CAD annually with a growth rate of 40-45% per annum

• Reported directly to the director of operations, led the assigned projects, and coordinated decisions on outsourcing and resource planning.

• Demonstrated projects coordination experience working independently and supporting teams, as needed across a variety of building, heavy-civil, infrastructure, and institutional projects

• Full cycle coordination experience on Highrise Office buildings and Condo projects. (Worth $ 204 Million CAD)

• Full cycle experience in the Hospital, Institutional building & mega shopping mall ($ 350 Million CAD)

• Liaised with engineering, procurement, and finance departments within the organization.

• Built relationships and reported core elements of the projects to the clients, consultants, designers, project managers, and regulatory authorities. 

• Managed the field staff deputed on all projects, and coordinated the allocated project's smooth timely handover including project controls, their implementation, and budgetary oversight.

Manager Projects

•	Managed execution of all Construction activities on the assigned projects from beginning to end in compliance with Total Construction’s HSE and quality polices

•	Supervised the project in-depth to schedule deliverables and estimate costs, change-orders documentation and variation orders, monthly invoicing, cashflow monitoring, and tracking budgeted vs. actual costs

•	Managed risk mitigation risks with the project execution team and lead-time procurement 

•	Led coordination and correspondence including RFI documents, preparation of shop drawings, and submittals as needed for review/approval,  reviewed and signed off project documentation related to a material estimation and procurement, resource allocation plans (in-house team deployment and sub-contractors engagement)

•	Developed construction schedules and forecasts for planning to ensure timely achievement of critical path activities and milestones

•	Coordinated and directed construction teams, workers, and subcontractors overseeing all onsite and offsite constructions to monitor compliance with Contract Specifications, building and safety regulations, and standard engineering practices.

Project Manager

Solar Energy Research Institute of Singapore

Building Integrated Photovoltaics (BIPV) under Head of COE (Centre of Excellence) 

Tasks include 
Structural Integrity Analysis, Simulations for BIPV and Energy Analysis

Intern BIPV (SES Cluster)

Aga Khan Planning and Building Service, Pakistan

Scope of work
The individual will be responsible for assisting and providing support during technical review of design/drawings, structural/building assessment and seismic analysis of selected facilities 

Partner Agencies:
1. Dept. of Earthquake Engineering, NED University of Engineering & Technology, Pakistan
2. MIT University- Massachusetts Institute of Technology, USA
3. Aga Khan Building & Planning Services, Pakistan (AKPBS P)

Role and Responsibilities
1. Assist and provide support during data collection and review of design of existing buildings
2. Undertake desk-top research on various design codes, methods of retrofitting and seismic resistance structures. 
3. Provide input and undertake design calculation review for building condition analysis and retrofitting solutions. 
4. Liaise with external stake holders, including building users, local and international universities and other such stakeholders.

Weblink: http://www.neduet.edu.pk/EQD/Project6.html

Technical Coordinator - PSAKFE, AKPBS P

Integrated Engineering Services (INTEG)

Responsibilities included:
1.	Ensuring that Civil & MEP designs produced are in accordance with Client’s requirement in compliance with HSE Standards and Leed Certification Criterion ensuring that design and material specifications meets with project brief, budgets and schedules.
2.	Coordinate and assist in review of construction bid and tender documents, preparation and issuance of minutes of pre-bid meeting and addendum, preparation of bid evaluation reports and coordinate award of work for all vendors and suppliers.
3.	Coordinating architectural, structural and MEP drawing, from preliminary design, schematic design through issuance of construction working drawings including coordination of specifications and compile the final design package (drawings, specifications, and bills of quantities) in close coordination with the Architect and consultants.
4.	Responsible to coordinate with consultant to resolve design and technical site queries during construction.
5.	Hands on in project planning and implementation including preparation and monitoring of construction schedules, progress reports, milestones tracking, quality control, cost control, review of submittals, preparation of minutes of meetings & progress reports, checking & verification of IPC’s.
6.	Monitor construction progress and will report Consulting Engineer and Manager Projects on any technical or contractual issues accordingly.

Projects:
1. National Foods Corporate Office, New & Heritage Building, Karachi.
2. Refurbishment of 1st & 3rd Floor of Citibank, AWT Plaza, I.I Chundrigar Road, Karachi.
3. Citibank – Fit out of Technology Room, 15th Floor, Harbor Front Building, Dolmen, Clifton.

Site & Planning Engineer

Logix (Project Management Consultant)

Role & Responsibility:

1. Implementing Projects Controls and preparing / maintaining the necessary documentation in accordance with the Contract.
2. Coordinate with the Project Stakeholders under supervision of Chief Engineer and GM Technical.
3. Coordinate with CEO for Contracts negotiation revisions and addendums to contractual agreements with architects, consultants, clients, suppliers and subcontractors.
4. Communicate and monitor the progress status in accordance with the Contract and Regulations
5. Prepare Construction Schedule for the project in logical steps and budgeted time required to meet deadlines. Also Determination of time duration and resources and their effective allocation.
6. Coordinate the requisition and procurement process among the stakeholders. Also reporting the Estimates, Progress Reports and Time / Cost Tracking reports.
7. Monitor the Quality Control and Safety regulations on Site.
8. Revising the BOQ and verification of IPC's / IPA's.
9. Preparing & assessing the Cost claims in the light of Contract agreement
10. Site visit and progress evaluation when instructed.

Junior Engineer

With over 12 years of extensive hands-on contracting experience in civil engineering, I excel in managing intricate projects valued at CAD 500+ million. I possess a keen eye for detail and a data-driven approach, consistently enhancing quality, cost, and time metrics. I leverage technology to drive project efficiency and am proficient in AutoCAD, BIM, VDC, GIS, and digital construction domains.

My passion lies in challenging and stimulating construction projects across Residential, Commercial, ICI, and Infrastructure sectors. I prioritize understanding the people behind the roles and tailoring project management strategies to deliver exceptional results. My collaborative nature stems from a foundation of practical construction execution experience.

As a tech-savvy academic and researcher, I hold a Master's degree from NUS in ISD Program, specializing in systems thinking and sustainability strategies within the built environment. Certified as an Envision Sustainability Professional (ENV SP) by Envision Canada & Institute of Sustainable Infrastructure, I am committed to delivering projects aligned with LEED & WELL standards.

My expertise encompasses sustainable design strategies, circular economy principles, material passports, SDGs, and ESG implementation. 

The views expressed in my LinkedIn posts are solely my own and do not represent those of my employer or affiliated organizations.

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Syed Mehdi Raza ENV SP rcji

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