Senior B2B demand generation & growth marketer with 6+ years’ experience building demand engines that drive pipeline for enterprise and mid-market tech. Expert in building full-funnel strategies across paid, ABM, and content. Highly commercial and sales-aligned; focused on optimizing the MQL to SQL conversion bridge through experimentation and buyer-centric messaging.

Callum Moates

Kayzen

Leading revenue across Apps, Agencies and Networks.

GM Revenue

Various Startups

Investing, advising and supporting companies, primarily in the SaaS, mar tech, web3 and gaming sectors.

Advisor and Investor

Revenue Collective

Member

tactical.

Managing Director

Working with the founder to provide advice and support on how to grow the business.

Strategic Advisor

LandVault

Responsible for sales and commercial operations globally.

Commercial Vice President

I build the revenue strategy and go-to-market plan. I then work with the commercial leaders to ensure that they are setup for success.

VP Commercial Enablement

Programmai

Establishing a partner programme to help Programmai scale.

Partnerships

- Establishing Sales, Marketing and Customer Success post seed investment.
- Lead the strategic planning process and implementing cross company initiatives.

Chief Revenue Officer (CRO)

Coda Platform

Coda is an innovative mobile games publisher using machine learning to revolutionise the way developers create and publish games. 

As COO I look after multiple functions:
- Business Development (approach & acquire new studios to register and use the platform)
- Publishing (support partners through the lifecycle of a game from concept to launch)
- User acquisition (maximise ROI from advertising investment)
- Monetization (maximise revenue per user from each game)

Chief Operating Officer

No Company

Took the summer off to re-charge and enjoy lots of sport, time in the garden and fun with the family.

Man of Leisure 

Smartly.io

Smartly is a Facebook SaaS marketing partner working with over 700 clients globally with combined spend in excess of $2Bn.

I run the EMEA business for Smartly:

- Set the vision and strategy for the EMEA business
- Exceed goals and support teams to hit regional revenue number
- Drive new business growth and growth of existing customers
- Work with customers on product feedback and improvement areas
- Build compelling narrative in connection with product and product marketing
- Help the team grow, develop and achieve their full potential 
- Leading a team of 50+ across 7 offices

GM EMEA

AdColony

AdColony is a mobile video platform for developers to monetise their inventory. 

I launched the AdColony business in EMEA as the first non-US employee.

This was pre acquisition by Opera Mediaworks and included:
- establishing a legal entity, employee contracts, payroll, office etc
- setting up a sales plan and ensure revenue targets exceeded
- hiring an amazing team with aligned culture and operational process
- lead a team of 30+ and took revenue from <$5M to >$100M revenue in 3 years

Post acquisition by Opera Mediaworks:
- set the local strategy, vision and operating plan
- lead the unified EMEA business delivery across 10 offices (with large scale consolidation)
- manage the P & L to ensure goals achieved
- lead a team of 200+ and revenue of $150M+

Experienced business leader and commercial manager with proven success in the SaaS, marketing and technology industries. 

Delivered exceptional results (client KPIs and company revenue growth) as both the first employee building a team and strategy and as a new leader taking over an existing setup.

Key focus on understanding the goals and doing what it take to achieve success. This is achieved by ensuring you have the right people following the right strategy in the right way. 

Massive believer in people growth and dedicated to helping my teams achieve their full potential and follow their passions.

Andrew French

I'm hiring a Sales Director for Agencies and Brands. The role is hybrid with time in the London office needed. 

The product is really landing right now, and we’re in a phase of rapid expansion so it’s an exciting time to join and make a big impact.

We have a great team, high energy, fun with a determination to do well 

If you have a solid network and mobile experience then please get in touch.

Strategic Business Leader, GTM Expert and Team Builder

Head of People & Culture at Kayzen | Driving People Strategy, Leadership Development & Growth

🔈 Hiring alert at Kayzen!
📍 London (hybrid)

We’re looking for a Sales Director for Agencies & Brands to help drive growth with leading agencies and brands worldwide. 🚀 
You’ll work closely with Andrew French and our global GTM team, opening new opportunities and shaping the future of mobile programmatic advertising. 📈 
If you have strong agency relationships and deep adtech experience, we’d love to hear from you! 
Check the job specs below 👇

London, England, United Kingdom (On-site)

Sales Director - Agencies & Brands (m/f/d)

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The Battle

Callum Moates

Andrew French

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taplio

The Battle

Callum Moates

Andrew French

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Andrew French's LinkedIn Performance

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