I help startup founders and coaches share their stories and build their social presence. The time commitment? Under 20 min per week. 

A former RevOps professional for 6+ years, I know the startup world. That's mixed with a background in content strategy and a keen understanding of personal branding. That gets you: ​

​- LinkedIn Thought Leadership Posts
​- Long-form Articles & Blogs
​- Personal Brand Storytelling
​- Executive Bios & Professional Profiles​

My clients have seen awesome results, including up to 112k followers, quicker sales cycles, and enhanced brand trust.​

If you're looking to establish a strong online presence in under 30 min per week, DM me. I'm here to help you share your story.

Caleb Lee

I've been reading a lot of fiction lately. And I've been learning a ton from it. 

Fiction tells the truth in ways nonfiction can’t. As Ellen Hopkins wrote:
 
“Nonfiction speaks to the head. Fiction speaks to the heart.” 

What are some of your favorite lessons from fiction?

✝️ Ghostwriter for Series A founders | Align company narratives and build predictable pipeline through LinkedIn

Lessons from Fiction

"Everything you want is on the other side of cringe" is what got me to post on LinkedIn in the beginning. 

It's also what's gotten me to post videos on Youtube and Instagram now. 

And I gotta tell ya, it's turning out to be pretty accurate. 

Of course, I'm not getting mega brand deals or hitting millions of views, but I'm learning. Learning what opportunities are out there for the people who are putting themselves on camera and sharing their thoughts with the world. 

And seeing the possibilities is what gets me excited. Not because I've got the opportunities or the revenue in my hands, but that there's a path forward. 

So if you're still on the fence about sharing your thoughts online, whether it's in text form or video form, let this be a sign. 

Just start. 

And if you need help, my DMs are open. Even if it's just for tips on how to get over yourself (cause I had to do a lot of that).

Wingstop Restaurants Inc.

Product Manager for MyWingstop the bold new$2B ecommerce platform helping every Wingstop location serve the world flavor!

Product Manager

FreshNet, LLC

As Technical Product Owner for a hybrid mobile app, I shaped a resilient and efficient platform, assuring top-tier functionality and immersive user experience. From jumpstarting the trademark process to crafting an effective brand identity, I steered this burgeoning mobile app venture through each stage of its journey. 

Further, I installed a state-of-the-art POS system for a specialty retail toy store via Shopify, propelling its growth to include a second brick-and-mortar location within a year. In another project, I introduced a pioneering online Media Center, unveiling a subscription-driven hub for exclusive content. While leading an international, fully remote team across 5 countries, I handled all technological elements from concept generation to product launch.

Principal Consultant

Brinks Home

As the Director of the Agile Transformation Office at Brinks Home Security, one of the leading US companies in home automation and security, I served as the catalyst for sweeping Agile transformations. 

My leadership guided the ideation, execution, and appraisal of critical initiatives and drove efficiencies through strategic cost-saving tactics. I reshaped the IT organization by moving key players to an Agile-focused setting, providing coaching to shape their new roles.

My approach to cultural leadership saw me direct 13 successful quarterly planning sessions, craft strategies to merge strategic goals into a rhythmic cadence and harmonize sprint schedules across different methodologies.

I ignited transformation by reducing service costs by $12M over three years, refining customer care processes, expanding a compact team into a multifunctional powerhouse, and instituting regular periods for innovation and planning. Furthermore, I eased reporting by adopting Jira roadmaps. 

My tenure also marked significant technical improvements, like enhancing the e-commerce system and expanding our field sales channel. My journey at Brinks was defined by continuous growth and relentless dedication to efficiency and progress, advancing through progressively challenging roles including digital product manager.

Director, Agile Transformation Office

Wolters Kluwer Tax & Accounting US

As the Software Development Manager at Wolters Kluwer, a renowned Dutch information services company, I spearheaded Agile methodologies by harnessing team insights.

Our efforts focused on continuous improvement, underlining one key Agile implementation per product increment. We solidified our Agile foundations through constructive one-on-one discussions, retrospective iterations, and experimental mini-projects.

I worked on fostering a positive and collaborative team environment, using practical tools and techniques that promoted effective teamwork. Moreover, I simplified intricate legacy code complexities, boosting understanding and team efficiency. My leadership style encouraged growth, collaboration, and an unwavering focus on improvement.

Software Development Manager

Assurant

In my tenure with eMortgage Logic after it was acquired by Assurant, a Fortune 500 global risk management service provider, I masterminded the expansion of a cross-functional team for our SaaS platform, encompassing UI/UX, LAMP backend, and support agents.

Working alongside the CIO, we boosted production, quality, and efficiency by recruiting and nurturing engineering talent. I championed Agile methodologies, fostering collaboration, and maximizing output across the organization.

Under my leadership, we adopted advanced testing techniques like Protractor, Siesta, Selenium, and Dynatrace for performance analytics. Furthermore, I introduced an MVP approach, utilizing beta testing, usability testing, analytics, and rapid feedback loops to continuously improve.

In my role with eMorgage Logic before it was acquired by Assurant, I orchestrated a team to integrate a front-end enterprise SaaS framework. I used Waterfall management and fostered cross-functional collaboration to craft business requirements documents (BRDs). I was instrumental in promoting a culture of continuous evolution, guiding employees through a company-wide shift to Agile. 

I secured the licensing of our SaaS solution, winning over Fannie Mae stakeholders with an impactful pitch and demonstration. By developing pivotal features, I improved our SaaS software solution, fueling ongoing success. Further, I modernized our project management system by incorporating Agile methodologies like Scrum and Kanban.

Lead Software Engineer

I'm passionate about leading teams to deliver innovative, high-quality software solutions that solve real-world problems. With over 12 years of experience in the industry, I've honed my skills in Agile methodologies, product management, and software development. I'm a Certified Agile Leader I (CAL I), a Certified Scrum Master (CSM), and a Certified Product Owner (CSPO). I also hold certifications as an Advanced Certified Scrum Master (A-CSM) and an Advanced Certified Scrum Product Owner (A-CSPO), demonstrating my experience leading teams in both accountabilities and a commitment to continuous learning and improvement.

Throughout my career, I've successfully led and coached cross-functional teams, fostered collaboration, and driven organizational change through Agile adoption. I excel in translating business needs into a clear product vision and roadmap, ensuring team empowerment to deliver exceptional results.

My expertise lies in:
 - Agile Leadership: Fostering collaboration, driving continuous improvement, and exceeding operational efficiency expectations.

 - Technical Product Management: Shaping product vision, defining roadmaps, and translating product strategy into actionable initiatives.

 - Software Development: Leading teams through Agile ceremonies, implementing best practices, and delivering high-quality software solutions.

 - Mentorship & Coaching: Guiding and empowering Product Owners, Scrum Masters, Developers, and business partners to achieve their full potential.

I'm passionate about building high-performing teams, fostering a culture of innovation, and positively impacting the organizations I work with. I'm a strong communicator, problem solver, and influencer with a proven track record of success.

If you're looking for an experienced Agile leader who can drive successful software development initiatives, I invite you to connect and learn more.

taplio

The Battle

Caleb Lee

Seth Webster

Followers

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taplio

The Battle

Caleb Lee

Seth Webster

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Caleb Lee's LinkedIn Performance

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