CEO / Co-Founder @ RevGen Labs | AI + Sales + Growth Hacking

I'm Christian, Co-Founder at RevGen Labs, a B2B lead generation agency. 

We're solving a critical problem in B2B sales: how to scale cold email outreach with purpose (not spam).

Here's the reality most revenue teams face: 

You know cold email works, but scaling it properly is nearly impossible. 

You're stuck between sending mass blasts that destroy your reputation or spending hours crafting individual emails that don't scale.

The result? Either your outreach feels robotic and gets ignored, or your team burns out trying to personalize everything manually. 

At RevGen Labs, we're building proprietary AI tools that solve the "scale vs. purpose" dilemma. Our technology helps B2B teams send cold emails that feel personal and relevant at any volume - without the spam tactics that ruin deliverability and brand reputation.

We can help you if:

• You're sending cold emails but struggling to make them feel personal at scale

• Your team is burning out trying to research and customize every single outreach

• You want higher response rates without resorting to spammy tactics

• You need to increase email volume while maintaining (or improving) quality and relevance

We've helped 50+ revenue teams transform their cold email approach from "spray and pray" to strategic, purposeful outreach that actually converts. 

If you're ready to scale your cold email efforts the right way - with purpose, not spam - let's connect.

Send me a DM or reach out directly at christian[at]revgenlabs.com

Want to see how we're revolutionizing cold email? 

Check out revgenlabs.com

Christian Oland

Come join us for the biggest roundtable in the history of outbound! 

Outbound is gonna be tough as hell in 2026 - we'll be breaking down what will keep you successful.

Organized by the one and only Vaibhav Namburi and Smartlead

Register here: https://luma.com/15b32258

Vaibhav Namburi
Harris Kenny
Nick Abraham
Alex Fine🌲
🦾Eric Nowoslawski
Wesley Hoang 🛠️♠️
Matthew Lucero
Enzo Carasso 🧲

Founder of RevGen Labs | Helping businesses unlock 10x growth through growth hacking and AI

Come learn how to build a better mouse trap in 2026!

https://luma.com/15b32258

If you don't keep up, you're gonna get dusted. 

Enzo Carasso 🧲
Nick Abraham
🦾Eric Nowoslawski
Alex Fine🌲
Wesley Hoang 🛠️♠️
Matthew Lucero
Harris Kenny

Thanks for having me as always Vaibhav Namburi and for having a great product Smartlead

recruiters… have you done your BD today? 👀

I help SaaS companies and Lead Gen agencies hire the Clay-operators who actually scale revenue.

GTM Engineers.
CSMs.
Heads of Ops.
Strategy and RevOps leaders.
The people who turn chaos into systems.

Most founders do not know who they need.
RevOps, GTM Engineer, Automation Specialist, Head of Ops… the roles blend, the titles blur, and bad hires stall growth.

My work is simple:
I diagnose the bottleneck.
I map the system.
I place the operator who fixes the real problem.

I have built teams for C17, Growth Today, Instantly.ai, and other top Clay powered SaaS/agencies.

400+ GTMe interviews, Clay training and GTM Strategist experience under my belt.
I have a hands-on understanding of Clay, n8n, Instantly, Smartlead, and modern outbound systems.
I know exactly what separates a workflow builder from a revenue operator.

If you want to build an internal GTM function that performs in 30 days or less, let’s talk.

Your next hire should scale your business, not your workload. ⚡

Noëmie Jacquemin

The GTM bubble won’t pop.
It will segment.

Every time a new role explodes, people predict a crash.

It happened with SDRs.
It happened with RevOps.
Now it’s happening with GTM Engineers.

But what I’m seeing daily tells a different story.

The market isn’t rejecting GTMe.

It’s refining it.

One title. Too many expectations.

So the role is splitting.

Here’s what’s already happening:
-> Automation
People who build infrastructure. Data pipelines. n8n. Make. APIs. Stability over speed.

-> Ops
People who own the system end to end. CRM hygiene. Reporting. Attribution. Forecasting. Predictability.

-> Delivery
People who run outbound day-to-day. Lists. Enrichment. Campaign logic. Execution that actually ships.

-> Strategy
People who connect it all to revenue. ICPs. Positioning. Sequencing logic. Trade-offs. Growth decisions.

These were once crammed into a single mythical “GTM wizard.”
That person never really existed. Or they burned out fast.

2025 rewarded people who could do everything.
2026 will reward people who know exactly what lane they’re in.

Founders who keep hiring for “a GTM Engineer who does it all” will struggle.
Operators who position themselves clearly will win.

The bubble isn’t bursting.
It’s growing roots...

Where do you sit in this split right now?

Noëmie J.

building Clay-powered GTM teams —​> GTM Engineer | CSM | Ops | VP | CRO | RevOps Leaders ⚙️

How to use a Loom video to land a GTM Engineer role 🎥

I review a lot of Looms from GTM Engineers.
Some are brilliant.
Most miss the mark.

Here’s how to do it right if you’re applying to a serious agency or SaaS team.

-> First rule
If the job asks for something specific in the Loom, follow it exactly.
This is already part of the assessment.

If there are no instructions, keep it short.
Under 5 minutes is ideal.
Anything longer rarely gets watched fully.

Structure that works every time:
-> Short intro
-> Who you are.
-> Your background.
 
What kind of role you are aiming for.
Bonus points if you name the company or hiring manager.

One real example
Not theory. Not hypotheticals.
Walk through one concrete case.

Start with the problem.
What was broken or missing.
What you built.
Why you made those choices.
What changed after.

You can show the workflow.
You can show the copy.
-> But the key thing people listen for is how you think.

Explain your reasoning
 This is where most people lose the opportunity.

Hiring managers are not only hiring hands.
 They are hiring judgment.

Explain:
 Why this approach.
 Why this tool.
 Why this sequencing.
 What you would do differently next time.

That’s what separates a GTM Engineer from someone who just clicks buttons.

A good Loom doesn’t try to impress.
 
It makes the other person think
“I want this brain in my business.”

If you had to record one Loom tomorrow, what case would you choose to show?

Noëmie Jacquemin ✱ 

38 million years evolution.
Frontal lobe that gives "I know Claude code better than you".
I'm hiring GTM Engineer who can compete with this guy here...

Day 8 of 2026: 
My calendar link had a reset during the NY. 
Buffers were removed.
I didn't consent to this. 
I've sent it out to book interviews before realising what had happened...
Booked back to back from 3pm until 9pm (no break) daily until next week. 

How's the beginning of the year treating you so far? 

PS: Send brownies please. 
PPS: Rare picture of me out outside working hours due to my abusive calendar link.

One thing I keep seeing in GTM right now:

Your offer is only as strong as the system and the team behind it.

Not your landing page.
Not your copy.
Not your pricing.

The machine behind the scenes.

I see founders with great offers struggling because:
 • data is messy
 • handoffs break
 • nobody owns the full funnel
 • RevOps is an afterthought
 • GTM Engineers are treated like button clickers

And I see average offers winning because:
 • the CRM is clean
 • attribution works
 • pipelines are predictable
 • CS talks to Sales
 • Ops actually runs the business

That’s the difference between:
 “Why isn’t this converting?”
 and
 “We know exactly where revenue is leaking.”

In 2026, you won’t out-market your competitors.

You’ll out-operate them.
Offers sell once.
Systems scale forever.

Who really owns your revenue engine right now?

There will never be a single definition of “GTM Engineer.”

And that is not a problem.
That is the signal.

Every time the market tries to agree on what a GTM Engineer is, the technology underneath it changes again.

Tools evolves.
AI gets smarter.
APIs replace humans.
Sales motions shift.
So the role keeps mutating.

Some GTM Engineers are basically automation architects.
Some are outbound operators.
Some are RevOps brains.
Some are growth strategists who happen to know how to build.

All of them are called “GTM Engineer.”
None of them do the same job.
That is why job descriptions feel broken.
That is why founders keep saying “I can’t find the right profile.”
And that is why candidates keep feeling misaligned after they join.

The role is not undefined.

It is evolving faster than our ability to standardize it.

We are trying to lock a job title around something that is being rewritten every quarter by AI, new tooling and new revenue models.

So the future is not one GTM Engineer.
It is many.
Automation brains.
Ops brains.
Strategy brains.
Delivery brains.

The companies that win will not be the ones who hire a “GTM Engineer.”
 
They will be the ones who know which version of one they actually need.

And the people who win will not be the ones who collect the most tools.

They will be the ones who understand how revenue really moves.
The market is not confused.
It is mid-metamorphosis 🦋

🚀 Hiring: Growth Lead (London-based) - YC fast growing company 

This is not a “run campaigns” role.
This is a build the engine role.

I'm looking for a Growth Lead to own revenue growth and rethink what internal automation looks like with AI.

What you’ll do
• Own and automate GTM, revenue, and reporting systems
• Build and scale growth initiatives across sales and marketing
• Turn messy ops into clean, scalable systems
• Work directly with founders on 0 → 1 growth

Why this role
• YC-backed company building at the frontier of AI and automation
• Unmatched exposure to enterprise GTM and revenue strategy
• Real ownership, real impact, real learning
• Path to P&L ownership and leadership

You might be a fit if
-> You’ve built things outside your job (products, side projects, systems)
-> You like responsibility more than titles
-> You care about leverage, not busywork

📍 Must be based in London - DM me for info or share | comment | like support a friend who's looking for a cool role ✌️

taplio

The Battle

Christian Oland

Noëmie Jacquemin

Followers

Posts

Engagements

Likes

Performance ScoreChristian Oland's LinkedIn Performance

Performance ScoreNoëmie Jacquemin's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Christian Oland

Noëmie Jacquemin

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Christian Oland's LinkedIn Performance

Performance ScoreNoëmie Jacquemin's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreChristian Oland's LinkedIn Performance