Most people think senior care is boring.
I think it’s the most interesting industry nobody talks about.

I’ve spent fifteen years here. 
Worked the floor, did the sales, ran the consulting projects. Saw what works and what doesn’t. Mostly saw what we all pretend works but just burns everyone out.

Now I’m seeing, AI land in senior care whether we’re ready or not. Some operators are figuring it out. Most are drowning in vendor pitches and don’t know what’s real.

That’s where I come in.
Think of me as your AI wingman for eldercare. I help you separate signal from noise and figure out what’ll actually move your numbers. Not the conference presentation version. The Monday morning version that works in your building naturally.

I’m not just consulting on this. I’m building it.

I run Burst Medical Billing. We’re creating AI technology that helps SNFs recover Part B revenue they’re missing. 

Raised $1.5M and integrated with PointClickCare. 
We’re launching the first AI-powered revenue stack built specifically for skilled nursing facilities in 2026. So when I talk about what works and what doesn’t, I’m not guessing. I’m testing it in production.

What you’ll find here: 
Honest takes on the AI landscape in senior care. 
Strategies you can actually implement. Occasional rants about things nobody wants to say out loud. Sometimes a joke, because this work’s hard enough without being miserable.

I’m building toward something bigger. 
A future where senior care isn’t healthcare’s afterthought. 

Where operators have tools that don’t require heroics just to function. Where the people doing the hardest work get the support they deserve.

If you want to talk AI strategy for your operation, get paid for your Part B supplies, or book me to speak, let’s connect.

Senior Care’s #1 Super Fan | CEO & Managing Partner, Burst Medical Billing | The only person who finds both Medicare Part B and machine learning genuinely fascinating

ERIC HANSEN

Lifelong Learner | Global Education Futurist | Growth Catalyst | Angel Investor | Marketing & Digital Strategy Leader

An accomplished and results-oriented senior management professional with 24 years of experience in driving strategic growth and operational excellence across diverse sectors. With a robust track record in mentoring and leading teams, I excel in concept selling, SaaS solutions, product marketing, customer engagement, and business development.

Strategic Leadership & Business Development: Proven expertise in establishing new businesses, managing projects, and executing go-to-market (GTM) strategies. Adept in communication and PR, market penetration, B2B, B2C, and D2C sales, strategic alliances, and driving innovation.

Operational Excellence: Skilled in process development, P&L management, revenue generation (domestic and international), and success mapping. Demonstrated ability in strategic thinking, operational management, and multi-functional coordination.

Digital Marketing Proficiency: Extensive knowledge in digital marketing strategies, including SEO, SMO, content marketing, and organic media penetration. Proficient in Google Workplace tools (AdWords, AdSense, Webmaster) and office automation tools (CRM, DBMS, email/SMS marketing).

Student Engagement & Career Counselling: Rich experience in counselling and guiding students, having positively impacted 100,000+ students annually by collaborating with 4,000 educational institutions in India and 3,600 international universities across 70 countries over the past 20 years.

Career Counselling Expertise: Specialised in making career counselling accessible on a large scale, facilitating admissions, and supporting educational institutions in India and abroad.

Event Management & Innovation Facilitation: Demonstrated success in organising delegations for Indian Education, conferences on quality and innovation in Schools and HEI's, country pavilions for India in USA, Europe, Asia Pacific and MENA Region, and matchmaking events for collaborations. Proven ability to foster innovation and drive collaborations to elevate institutions to top global rankings.

As a decisive leader with a focus on excellence, I am committed to advancing organisational goals through strategic vision, operational prowess, and a relentless pursuit of success.

taplio

The Battle

ERIC HANSEN

Siddharth Jain

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?