I'm passionate about Internet Marketing and love creating and executing Search Engine Optimization, Local SEO, SEO Strategies, Content Writing, Solving problems, helping people, and learning new things keep me focused, energized, and challenged every day. I take pride in my work and work hard to create “shared wins.

”Experienced Search Engine Optimization Specialist with a demonstrated history of working in the information technology and services industry. Skilled in Search Engine Optimization (SEO), Google Adwords, WordPress, Pay-per-click (PPC) and Google Analytics. Strong marketing professional graduations from Gujarat Technical University Institute.

I help SEO and digital marketing agencies get the best ROI for their clients through SEO- and CRO-friendly content. At the end of the day, getting the best ROI for the clients is the priority. I combine SEO with persuasive copywriting to develop content that's meant to attract quality organic traffic and convert this traffic to long-term and loyal customers.

Brijesh Rudani

HPAIR Harvard Conference'23 | Head, Marketing Club | Advisor, International Business Club| LinkedIn 20k+ | 100+ MUNs | Marketing, Finance, IB Student| Former Head Girl, MDAV School |

If you had to weigh what's greater: My love for watching Podcasts or my zeal to work hard, you would probably end in a deadlock. But it just goes with the theme of me, who tries my best to manage her office work ,Linkedin workshops to partying, long drives, Reading books, sketching and Binge Watching.

So as being said, Hey there!!! Riya Gadhwal, this side, A 23 year-old who did BBA from Symbiosis Centre for Management Studies NOIDA , currently working with American Express as Analyst and trying my best daily to gain some new knowledge.

I am,
-A learner and a person who- loves Networking, who got selected for HPAIR Harvard Conference'23 twice.
-Love Writing Content on Linkedin-having 200 K + Followers & Have been invited by colleges like Delhi University, IIM, IIT and Punjab University for sessions on Personal Branding.
-A student -selected as top 2 to represent the entire Symbiosis University at FICCI 2022.
-Public Speaker- who has been on stage throughout her life- 100+ Model United Nations and Open Forums, Invited by Delhi University, SRCC, Punjab University, etc. to judge various competitions.
-Marketing Enthusiast- serving as the Marketing Head of the college after being the Deputy head for a year, two times National Finalist at IIM INDORE Annual Culture Fest, finishing the Podium Once.
-Loves Organising events- My own MUN - Celestial Model United Nations- 2000+ delegates, 10+ Countries, Collaboration with ASEAN, UN75, etc.
-The only student - featured twice on SCMS NOIDA's official Instagram Page.
- A Mentor & a teacher - taught more than 20,000 kids about Personal development ,Linkedin Personal Branding and Model United Nations.
-Loves Volunteering in NGOs- Worked for Women, Children, and Covid Resources.
-Also love finishing a book in 2 days :)

If I can help, feel free to dm me or mail me at riyagadhwal12@gmail.com.

This was my story, Create Your Own.
Until then,
Keep Shining and Keep Growing :)♡

Riya Gadhwal

My friend landed her dream corporate job in Gurgaon but in 3 months called me crying.

Not a brand post!
She got her perfect company, role, and salary. But 3 months in, she called in tears: "Didi, I think I made a mistake."Not the job.

Adulting crushed her.Weeks lost hunting rentals, furniture, food, Wi-Fi, housekeeping in a new city, alone.
Savings drained, mentally wrecked before career even started.

Then, another student moved smarter: straight into fully managed living. No brokerage, no setup chaos. Food, Wi-Fi, housekeeping? Done. Instant community.

All this was done with help of Stanza Living 

Lesson from 2 years in Gurgaon: Moving cities rewires your life, routine, energy. 

The real career hack? Slash daily friction so you thrive not survive.

Convenience isn't luxury. It's your growth strategy

.#CareerGrowth #YoungProfessionals #Adulting #GenZCareers

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Stop consuming! Start creating!
Stop consuming! Start creating!
Stop consuming! Start creating!

When I started Linkedin, very few people were there who started writing on Linkedin.

I started because I suckeddddd at writing and I really wanted to learn content writing by making mistakes.

For a year or so, I did everything, wrote thesis about projects, carousels , make 25 secs -5 mins videos here , normal post, post with 1 photo and multiple photos ,and many more trending things.

But I NEVER stopped it

No one believed in me. And I still recall my friends saying : iska bhi content bnade when i had less followers..

The same people call me now to promote their brands.

Its just a matter of time! Dont lose hopes! Its never to late!

Start Today!

PS: attaching photos of different things I tried since years on Linkedin.

From 2 followers to 200 K !! 

#linkedin

From a marketing point of view, this was such a smart move by Lava.

Because let’s be honest, every smartphone ad looks the same now.

Better camera. Faster processor. Bigger battery.
Different numbers, same story.

After a point, nobody really cares.

So instead of competing on specs, Lava picked something we all actually struggle with, service centres.

And that’s such a real, everyday pain.

Everyone has wasted hours sitting on those chairs, waiting for their token number, going back home with “sir kal aaiye.”

The ad simply takes that frustration and turns it into a funny, exaggerated story. You keep watching because it feels familiar and funny.

By the end, when they say they offer repair at home, it just makes sense. No convincing needed.

It’s a good reminder that sometimes the best marketing doesn’t shout about features. It just solves one small, annoying problem really well and shows it honestly.

I’m sure most of us have gone through this at least once.
Drop your service centre horror stories in the comments.

Being a big Sharukh Khan fan , I have always been a big old school lover and when I saw a heart stuck on a random parked car today.

For a second, I thought I’m in some kind of a bollywood movie.

Curiosity won. I went closer.
Opened it.

It said:
“Still single? Pamper yourself with Salon at Home.”

And I genuinely laughed.

Not because it was funny (okay, it was 😭), but because it was brilliantly observant.

Valentine’s Day has silently become one of the highest-pressure days of the year.

People are either planning grand gestures, waiting for surprises, or pretending they don’t care while low-key checking Instagram stories.

And right in the middle of that chaos, this tiny heart on a random car flips the narrative:
What if the easiest Valentine’s plan is… planning for yourself?

From a marketing lens, this is such a smart play.
Honestly, campaigns like these remind me that good marketing doesn’t interrupt moments. It hijacks real emotions already happening in them.

Also, slightly controversial take: Self-care has quietly become the most stable Valentine’s relationship many of us have.

Being single, def trying this on V Day!!! 

Also,  if you spotted something like this on your car, would you find it cute, creepy, or clever marketing?

I recently came across this piece of content where the brand integration was so seamless, I didn’t even register it as an ad at first.

No aggressive CTA.
No awkward product insertion.

Just a story where the brand genuinely felt contextual. 

It made me think: maybe the future of branded content isn’t louder placements, but better storytelling.

When the brand becomes part of the narrative, not an interruption to it , that’s when it works.

taplio

The Battle

Brijesh Rudani

Riya Gadhwal

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taplio

The Battle

Brijesh Rudani

Riya Gadhwal

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Riya Gadhwal's LinkedIn Performance

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Performance ScoreRiya Gadhwal's LinkedIn Performance