Brian Rella

EverNext

You're talented, driven, and ambitious. You've worked hard to climb the ladder, and you’re grateful for what you have. But lately, it feels like you're stuck on a career dreadmill.

Whether you’re an aspiring executive feeling undervalued and unclear about your next steps or in the C-suite navigating high-pressure demands and critical career moves, your path forward doesn't have to feel overwhelming or uncertain.

Here's How I Can Help:

▶︎ Off the Dreadmill
My foundational program, "Off the Dreadmill," is designed specifically for aspiring executives committed to long-term career success. You'll gain access to a proven playbook—complete with actionable strategies, frameworks, and community support—that lays out a clear, intentional path toward meaningful career growth.

▶︎ Executive Career Coaching
For established leaders and C-suite executives, I offer highly personalized coaching that goes deeper, addressing strategic career growth, navigating transitions, and optimizing your performance at the highest levels. Using my proven frameworks and signature CASE method (Context, Assess, Strategize, Execute), you'll achieve measurable breakthroughs in your career trajectory and leadership impact.

This Isn’t Just About Your Career—It’s About Your Legacy.

When you perform at your highest level professionally, the benefits ripple through every area of your life. Improved career clarity and performance naturally lead to reduced stress, greater fulfillment, and deeper connections at home. While we lead with career excellence, the personal and family benefits inevitably follow.

What You Can Expect:

▶︎ Clear strategies for impactful career advancement.
▶︎ Personalized guidance for high-stakes transitions.
▶︎ Actionable tools for sustainable growth and peak performance.

Ready to step off the dreadmill and into meaningful, strategic career growth?

Let’s talk.

Book your strategy session here:

https://www.brianrella.me/

Founder / Head Coach

Wells Fargo

CIB Agile Transformation Coach

Partnering with executive leadership across the Wells Fargo Corporate and Investment Bank to transition all lines of business from Program Management to an Agile Operating Model.

Executive Director

Head of Business Execution Services for Electronic Trading. 

Serve as a trusted advisor and change management leader to the COO, Head of FICC, and Head of Equities. Lead planning and execution of strategic transformation initiatives across asset classes.

BGC Partners

Partnered with business and technology executive management to develop and lead strategic programs focused on revenue growth and operational efficiency. Measurables include customer satisfaction, productivity, stakeholder transparency, cost variance, and schedule variance.

•	Led 5 product teams to deliver a new D2C RFQ platform for Fixed Income. Year 1 revenue forecast of $1.2 million.
•	Led 3 product teams to redesign the Fixed Income API offering by consolidating 4 APIs. Collaborated with sales as an SME to establish a multi-quarter pipeline of 13 clients and $1.7 million in revenue.
•	Coached global integration team leads to overhaul onboarding processes resulting in a drastic reduction in client integration time, increased client satisfaction, and greater transparency across the company.

Director

Bloomberg LP

Revitalized the Bloomberg Tradebook offering for Futures, Options, and FI. Launched a new IaaS product.

•	Conceived and launched Tradebook Market Access Infrastructure as a Service (IaaS) offering. Generated $450,000+ in recurring annual revenue in the first 7 months of going to market.

Senior Product Manager

HSBC Global Banking and Markets

Led a cross-functional, cross-business team to deliver strategic digital transformation projects.

•	Executed portfolio of algorithmic trading and UX redesign projects for fixed-income trading resulting in improved Fixed Income industry ranking from #18 to #5. 
•	Conceptualized futures and options electronic trading platform strategy. Proposed and delivered a 2-year roadmap resulting in technical debt reduction of 8 trading systems to 3. Shrank run costs $1.7 million (14%) over 2 years.

Vice President

J.P. Morgan

Directed a global team of project managers and business analysts to create and execute global electronic trading programs for Futures and Options. 

•	Increased e-trading revenues by repurposing equities algorithmic trading and analytics engine for futures & options. Increased algorithmic trading volumes by 40% YOY (2011-2012).
•	Improved straight-through processing for Futures trade allocations 200% YOY

Reval

Professional services lead for Reval’s hedge accounting software.

Senior Consultant

UBS Investment Bank

Co-head of Futures and Options Client Solutions Team.

SAC Capital Advisors

Senior Trade Floor Support

CS Technology

Staff Consultant

Get off the DREADMILL and into a Career that inspires you | Executive Career Coaching | Career Development | Job Search Strategies

This isn’t just about your career. It’s about your legacy.

I help high‑achieving leaders excel in their careers and thrive at home through my Dual Impact Leadership system. 

Whether you’re an up‑and‑coming exec feeling undervalued and unsure of your next move or a C‑suite leader under relentless pressure, you don’t have to navigate complexity alone.

We start with pinpointing your highest‑impact actions at work. When your clarity and performance improve, the effects spill over into every area of your life. As you gain momentum professionally, you’ll notice the benefits ripple out, resulting in less stress, deeper fulfillment, and a more present, connected family life.

That’s the power of Dual Impact Leadership. Strategic growth at work that naturally elevates your life at home. 

What You Can Expect Working With Me:

▶︎ Clear strategies for impactful career advancement.
▶︎ Personalized guidance for high-stakes transitions.
▶︎ Actionable tools for sustainable growth and peak performance.

Ready to step off the dreadmill and into meaningful, strategic career growth?

Let’s talk.

Book your strategy session here:

https://www.brianrella.me/

CEO and Head Coach

Career coach and job search strategist helping executives get the career they want 🎯

World Baseball Network

World Baseball Network is a digital medium anchored by WorldBaseball.com, a website dedicated to promoting baseball from around the globe. The site educates fans of the sport about the amazing baseball programs in Europe, the Far East, the Caribbean, North, Central and South America... their histories and their influence on Major League Baseball in the United States. The website covers international and domestic baseball teams and leagues, and the international players that are a critical part of MLB team rosters.

World Baseball Network also serves as a portal for advertisers to connect with over 50 million baseball enthusiasts programmatically on 80+ curated baseball websites, offering a brand-safe environment with consumers that feel deeply about the fun, excitement, tradition and all family nature of the sport.

More info at: https://worldbaseball.com

Programmatic Sales Manager

MediaOne Partners Inc.

MediaOne Partners is a prominent executive recruiting firm for digital media and technology. We work and tailor to our client’s job opening needs - from start ups to Fortune 500 firms.

Areas that we focus on are:  sales, sales management, solution/technology sales, marketing, sales planning, sales development, account management, client services, ad operations, business development/publisher development and acquisitions (social, SEM, SEO, email, etc.), and related positions. More info at http://www.mediaonepartners.com

Industries: AdTech, MarTech, Medical Communication, Technology.

Talent Acquisition and Business Development Manager

Trion

Trion uses data-driven insights and creative strategies to maximize marketing impact by extending user engagement. Deploying content to vetted audiences via curated channels ensures your message delivers maximum impact to the greatest number of potential customers. More information at https://trion.io.

CannaVu (Subsidiary of Trion) is the benchmark standard for compliant 21+ digital customer acquisition. Solution provides challenger brands and their agencies the ability to purchase digital advertising, across display, mobile and video advertising. Programs run through the CannaVu Advertising Accelerator meet and exceed regulatory requirements, across placements, targeting and offers, leveraging a best-in-class "Code of Conduct"​. More information at http://CannaVu.net.

Senior Account Manager

Evolution Tennis Academy

ETA is a Racquet Sports management company specializing in the administration of programs for private and public clubs. For over a decade, we've been at the forefront of directing, developing, and organizing racquet programs, events, and tournaments in Westchester County, NY.

Our primary objective is to provide racquet sports facilities with customized programs tailored to their specific needs, target audiences, and long-term goals. With a dedicated professional team, we strive to understand each club's unique mission, ensuring the creation of effective programs aligned with their objectives.

At ETA, we place a strong emphasis on prioritizing the overall experience of every member and player, making it the cornerstone of our philosophy. Our success is rooted in providing distinctive experiences, a variety of programs, and personable service.

We're proud of our successful partnerships with notable locations such as Pleasantville Tennis Club, Westchester Tennis and Turf, Terry Crest Swim and Tennis, Armonk Tennis, Greenburgh Indoor Tennis, and Pierson Park.

Director of Junior and Adult Programs

AI Prime 

Early-stage start-up focused on improving performance advertising via artificial intelligence and machine learning. Tracked and built reports on campaigns across Facebook, Google Ads, and Programmatic Channels.

Account Manager

Traction Labs Inc

Traction Labs is a digital marketing marketplace and an advanced content distribution technology company and the only platform optimized for live streaming video. By leveraging real-time, video-enabled targeting and measurement solutions, Traction Labs helps brands and publishers maximize their live stream content with authentic audience engagement and make real-time adjustments based on performance. 

Traction Labs’ repeating Fortune 100 customers include: Dove, Yahoo!, Axe, Campbell's, Absolut, and many more. Traction Labs was a TechCrunch Disrupt finalist, with premier top-tier investors, including New Enterprise Associates, Lightbank, and Metamorphic Ventures. Traction Labs is headquartered in SF and has offices in NYC and LA.

Specialties
Native Advertising, Content Marketing, Content Distribution, Organic Video Placement, Live Streaming, Live Stream Amplification, and Live Streaming Native Advertisement

Opendorse

Opendorse is the leading athlete marketplace and NIL technology company.

Our industry-leading NIL solutions help athletes and their supporters understand, build, protect, and monetize their brand value. 

More than 100K+ athletes and 1K+ of the biggest organizations in sports use Opendorse to support athletes and build their brands. Mote info at https://biz.opendorse.com/

Specialties
Marketing, Marketing Research, Social Media Activations, Software Development, Sports Marketing, Contract Negotiation, Endorsement Marketing, Software as a Service (SaaS), SaaS Product Marketing, Athlete Marketing, Analytics, Graphic Design, Video Editing, React, React Native, Influencer marketing

Sales Intern

Sunningdale Country Club

Historic Elite Golf and Tennis Club in Scarsdale, NY. More Info at https://www.sunningdale.org/

Tennis Professional

New York Athletic Club

Founded in 1868, the New York Athletic Club is among the world's foremost athletic clubs. The NYAC  stands in tribute to an unmatched athletic history and an ongoing commitment to the pursuit of sporting excellence, while also providing unmatched social opportunities to its members. More info at https://www.nyac.org/

Summer Tennis Professional

Concordia College-New York

Assistant Tennis Director

Former nationally-ranked international student-athlete with a Master of Science in Business Leadership and 10 years of client-facing experience. Skilled in sales, marketing, account management, talent acquisition, team leadership and business development functions across the digital advertising and sports industries. Track record of success and commitment to driving measurable outcomes and building strong relationships with clients and stakeholders.

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Brian Rella

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