Massive Insights

⦿ Growing a best-in-class team of data, analytics and AI experts to help clients achieve better outcomes with strategies that drive optimal decision-making.  

⦿ Implementing #EOS (Entrepreneurial Operating System) to maximize team cohesion and effectiveness.  This enables Massive Insights to deliver client solutions with greater speed and higher confidence.

Partner & Chief Strategy Officer

The Well Home

Advisor on commercial strategy, marketing, customer experience, and growth efforts.

Strategic Advisor (Fractional)

Klick

Executive level advisor on growth strategy.  Areas of focus include brand extensibility and adjacency planning, capabilities expansion, corporate development, and more.

Acted as a Swiss Army Knife to help scale Klick from an early-stage challenger to the dominant market leader in its space.  Ultimately added zeros to revenue and headcount.  I rose my hand anytime there was a problem that was new, undefined, and high impact.  Enough mistakes and triumphs to write an exciting book (or maybe a movie).  DJ'ed a party or two.  Here's where I focused most of my time:

1. Business Development 
- Revenue:  market analysis and targeting | pitch development and coaching | sales solution architecture and articulation  
- Authority:  keynote speaking | thought leadership writing 
- Differentiation:  architect of multiple award-winning marketing campaigns

2. Client Service & Strategy
- Service:  C-level & senior client relations | annual commercial planning | marketing investment allocation recommendations  
- Planning:  brand planning facilitation | market research | journey mapping | creative & program brief development  
- Activation:  digital strategy design | multichannel ecosystem strategy | tactical strategy (SEO, SEM, Social, Website, CRM, etc.) 

3. Capabilities & Market Expansion
- Pivot:  commercialization partner evolution | U.S. market expansion
- Expansion:  new craft expansion | strategy, analytics, media, CRM, brand, etc.
- Integration:  cross-functional operational improvements 
- Innovation:  innovation support | Labs & Ventures

4. Corporate Strategy 
- Positioning:  competitive analysis & differentiation | brand extensibility | value proposition evolution 
- Talent Evolution:  hiring Interviewing | case development | candidate journey/experience mapping
- Organizational Design:  new OD structures | modern architecture (holocracy / responsive orgs)

5. Leadership Development
- Manager Growth:  launched the first leadership development program
- Mentorship:  1:1 coaching | group training 
- Mental Health:  advocate | certification in mental health first aid

Partner & Executive Vice President

Executive Vice President, Interactive Services

Focus on traffic generation activities including display advertising, search engine marketing (SEM), search engine optimization (SEO), social media, email marketing, media buying/planning, etc.

Director of Audience Development

Devlin eBusiness Architects

Managing Director, Client Services

Foote Cone & Belding

Division head leading the 30+ person interactive group within an integrated marketing communications company.

Director of Interactive Services

I'm on a mission at Massive Insights to help grow an exceptional team that harnesses the power of data, analytics, and AI to make the world a better place through improved decision making at scale.

Our 10 year target is audacious, yet clear:

👉 Positively impact the lives of 1 billion people.

⦿ Energy & resource usage efficiency
⦿ Supply chain / transportation optimization
⦿ Demand forecasting to reduce over-production 
⦿ Consumer understanding to increase relevance
⦿ Improving the performance of sustainability-focused brands
⦿ And so much more

We truly believe that business success and positive impact can be achieved simultaneously.  📈 + ❤️

It all comes down to decision intelligence.

Better outcomes begin with better decisions.
And better decisions begin with Massive Insights.

Brian O'Donnell ☘️

Jordan Digital Marketing

A remote digital agency offering customized paid acquisition and organic marketing for high-growth companies. We combine in-house partnership standards with agency expertise and pride ourselves on methodical planning and execution while remaining radically transparent. Our clients typically spend at least $50,000/month on digital advertising, and our focus on advanced analysis and offline conversion integration gets more from every single dollar of budget. 

Since our founding in 2017, we have helped clients:
  -  Achieve 6 successful exits
  -  Reach unicorn valuations of over $1B 3 times
  -  Raise nearly $2B of funding
  -  Grow organic traffic by an average >100%

Founder & CEO

MKT1

MKT1 Capital is an early-stage fund, led by former marketing leaders Emily Kramer and Kathleen Estreich. MKT1 invests in Pre-Seed through Series A B2B startups across industries and helps startups build marketing.

Limited Partner

Pavilion

Pavilion is a private, invite-only, membership organization for the world's top commercial growth operators.

Executive Member

Hired, Inc.

At Hired I managed SEM, Retargeting, Display advertising and Linkedin advertising for candidate acquisition.  I took over a Google account that had been left on autopilot and turned it into the most efficient paid marketing programs we had, then I worked to mentor and train other team members to manage it for me so that I could take on the much bigger challenge of managing our Linkedin account.

 - Managed the 3rd largest LinkedIn account in the world
 - Decreased cost per conversion 20% in LinkedIn over the course of 6 months
 - Cut SEM cost per acquisition in half during the course of 2017
 - Increased weekly candidate acquisition by 140% in my first 4 months of running SEM

Head of Search & Display

Weebly

As the 2nd marketing hire at Weebly (Acquired by Square) I profitably grew the annual paid media budget from $0-$7M+

- Actively managed SEM, GDN, Youtube, and affiliate marketing efforts
 - Managed SEM in 8 unique geographies and 4 different languages
 - Expanded campaigns, ad groups and keywords on a regular basis
 - Responsible for ad and landing page testing initiatives
 - Tested new targeting options for GDN and Youtube to improve efficiency and grow volume
 - Managed affiliate marketing relationships and channel growth

Senior Online Marketing Manager

- Launched SEM, GDN, Youtube, Pandora, Facebook, and in house affiliate marketing efforts
 - Managed remarketing efforts across multiple display networks
 - Facilitated launch of our attribution platform and paid search management software

Online Marketing Manager

PPC Associates (now 3Q Digital)

·   Managed accounts such as Warby Parker, Minted, WePay, Fitbit, Light In The Box, Tophatter, LiveOps, and Bussinessuites.
·   Worked on a wide range of accounts, with different goals, and developed different tactics to achieve those goals
·   Developed strategies to drive revenue for clients focused on multi step conversions, lead generation, and pure e-commerce
·   Aggressive in testing new betas, and developing new best practices to constantly drive accounts forward
·   Managed feeds for PLA ads in addition to running very well segmented PLA campaign break outs
·   Managed accounts that were primarily traffic source was GDN in addition to search driven accounts

Account Manager

Build.com

Managed a team that oversaw SEM and PLAs (now Google Shopping) for all HVAC categories on the Build.com network of stores.  Sites include Handlesets.com, Ventingdirect.com, Pullsdirect.com, Ventingpipe.com, and HVAC categories on Build.com.

SEM Category Manager

Develop and manage PPC marketing campaigns for Handlesets.com, Ventingdirect.com, Ventingpipe.com, Pulldirect.com, and HVAC categories on Build.com

PPC Marketing Clerk

Impact Media Group

·   Worked to develop an sms marketing campaign
               ·   Developed sales materials, and presentations
               ·   Assisted in the launch of chicoprofessionals.com
               ·   Produced an animated commercial
               ·   Co-directed multiple commercials

Intern

Graduate Marketing Inc

· Coordinated wipe away board campaigns for CSU, Chico, UC Davis,
                 and UN Reno campuses
               · Sold $21,080 for campus wipe away board campaign
               Campus Advertising Coordinator                                 August 2007
               · Coordinated wipe away board campaigns for CSU, Chico, and UC Davis
                 campuses
               · Sold $13,985 for campus wipe away board campaign

Senior Advertising Coordinator

NCN Action News

· Assisted in filming and editing of sports highlight segments for local sports
               · Assisted in producing local sport stories, and interview packages
               · Adhered to rigid deadlines

Sports Intern

Digital marketing agency of record for high-growth SaaS, FinTech, and eCommerce brands | Customer-first marketing that drives real business impact | Marketing ops for smarter measurement

In 2017, I was laid off from a great job at a struggling startup.

…so I decided to bet on myself.

I had 10 weeks’ worth of severance, and I told my wife that I would be able to pay rent at the end of the second month, or I would go get a job.

That was 7+ years ago

I’m now the CEO & Founder of an amazing digital marketing agency driving growth for SaaS, FinTech, and eCommerce brands. Since 2017, we’ve helped some of the most disruptive brands around exceed their ambitious growth goals.

Some team stats:
❤️ We’ve grown the team to over 27 people
❤️ We have employees in 14 different states
❤️ 100% of our senior promotions have been from within

Since working with us, 3 clients have gone public:
📈 Upstart - NASDAQ: UPST
📈 Loop.tv - NYSE: LPTV
📈 Markforged - NYSE: MKFG

Since working with us, 3 clients have achieved unicorn status, 2 of which went from Series B to Unicorn while working with us:
🚀 Sentry - JDM client since 2019, raised $190M+ since then, & are now valued at more than $3B
🚀 Pilot - JDM client since 2019, raised $100M since then, & are now valued at $1.2B
🚀 Glean - As of September 10, 2024, Glean Technologies Inc. is valued at $4.6 billion 

Since working with us, 6 companies have been successfully acquired
🤝🏼Azlo
🤝🏼Tulip
🤝🏼Ned Stevens
🤝🏼ICC
🤝🏼Hopscotch
🤝🏼Mobydish

We've also worked rockstar clients like:
⭐ Truecar
⭐ Lending Club
⭐ Foursquare
⭐ PandaDoc
⭐ Secureframe
⭐ Floatme
⭐ Nimble
⭐ Nintex
⭐ Sprig (formerly Userleap)

Just to name a few...

Our clients have had countless new fundraising rounds totaling more than $3.5 billion dollars.

Let me know if you want to talk about how we can help your brand grow

If you want to get started working with us:
👉GO HERE: jordandigitalmarketing.com/contact
👉Email: tyler@jordandigitalmarketing.com


Always happy to help others!

Tyler Jordan

Google's been busy - along with the bells and whistles of new AI (we'll let that dust settle before commenting), they've delivered some demand gen goodies and one update that should give everyone pause. That, plus nice new insights from Instagram in this month's CTR highlights.

Digital marketing agency of record for high-growth B2B, SaaS, and FinTech brands | Customer-first marketing that drives real business impact

Knowledge-sharing is a big part of account management at my agency. Our SMEs keep their teammates regularly updated on new feature releases from major

Open article: CTR Insights, November 2025: Good Google, Bad Google by Tyler Jordan • 4 min read

CTR Insights, November 2025: Good Google, Bad Google

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The Battle

Brian O'Donnell ☘️

Tyler Jordan

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taplio

The Battle

Brian O'Donnell ☘️

Tyler Jordan

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Tyler Jordan's LinkedIn Performance

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