Massive Insights

⦿ Growing a best-in-class team of data, analytics and AI experts to help clients achieve better outcomes with strategies that drive optimal decision-making.  

⦿ Implementing #EOS (Entrepreneurial Operating System) to maximize team cohesion and effectiveness.  This enables Massive Insights to deliver client solutions with greater speed and higher confidence.

Partner & Chief Strategy Officer

The Well Home

Advisor on commercial strategy, marketing, customer experience, and growth efforts.

Strategic Advisor (Fractional)

Klick

Executive level advisor on growth strategy.  Areas of focus include brand extensibility and adjacency planning, capabilities expansion, corporate development, and more.

Acted as a Swiss Army Knife to help scale Klick from an early-stage challenger to the dominant market leader in its space.  Ultimately added zeros to revenue and headcount.  I rose my hand anytime there was a problem that was new, undefined, and high impact.  Enough mistakes and triumphs to write an exciting book (or maybe a movie).  DJ'ed a party or two.  Here's where I focused most of my time:

1. Business Development 
- Revenue:  market analysis and targeting | pitch development and coaching | sales solution architecture and articulation  
- Authority:  keynote speaking | thought leadership writing 
- Differentiation:  architect of multiple award-winning marketing campaigns

2. Client Service & Strategy
- Service:  C-level & senior client relations | annual commercial planning | marketing investment allocation recommendations  
- Planning:  brand planning facilitation | market research | journey mapping | creative & program brief development  
- Activation:  digital strategy design | multichannel ecosystem strategy | tactical strategy (SEO, SEM, Social, Website, CRM, etc.) 

3. Capabilities & Market Expansion
- Pivot:  commercialization partner evolution | U.S. market expansion
- Expansion:  new craft expansion | strategy, analytics, media, CRM, brand, etc.
- Integration:  cross-functional operational improvements 
- Innovation:  innovation support | Labs & Ventures

4. Corporate Strategy 
- Positioning:  competitive analysis & differentiation | brand extensibility | value proposition evolution 
- Talent Evolution:  hiring Interviewing | case development | candidate journey/experience mapping
- Organizational Design:  new OD structures | modern architecture (holocracy / responsive orgs)

5. Leadership Development
- Manager Growth:  launched the first leadership development program
- Mentorship:  1:1 coaching | group training 
- Mental Health:  advocate | certification in mental health first aid

Partner & Executive Vice President

Executive Vice President, Interactive Services

Focus on traffic generation activities including display advertising, search engine marketing (SEM), search engine optimization (SEO), social media, email marketing, media buying/planning, etc.

Director of Audience Development

Devlin eBusiness Architects

Managing Director, Client Services

Foote Cone & Belding

Division head leading the 30+ person interactive group within an integrated marketing communications company.

Director of Interactive Services

I'm on a mission at Massive Insights to help grow an exceptional team that harnesses the power of data, analytics, and AI to make the world a better place through improved decision making at scale.

Our 10 year target is audacious, yet clear:

👉 Positively impact the lives of 1 billion people.

⦿ Energy & resource usage efficiency
⦿ Supply chain / transportation optimization
⦿ Demand forecasting to reduce over-production 
⦿ Consumer understanding to increase relevance
⦿ Improving the performance of sustainability-focused brands
⦿ And so much more

We truly believe that business success and positive impact can be achieved simultaneously.  📈 + ❤️

It all comes down to decision intelligence.

Better outcomes begin with better decisions.
And better decisions begin with Massive Insights.

Brian O'Donnell ☘️

🇺🇦 Andriy Boychuk

Flowium

We focus exclusively on email marketing for eCommerce businesses.

We know how to take your online store from where you stand now to its full potential. You get industry-standard knowledge paired with cutting edge innovations tailored to your business. 

We enjoy working with big numbers. We love seeing your results grow as much as you do, and we know how to streamline the process to get you there. We lay out the strategy, and then experiment, test, and move quickly to deliver the returns you expect and more.

We believe email marketing is more than a revenue channel. It's also a long-term investment in your brand and customer loyalty.

Let’s schedule a time to talk about the true scale of your email marketing strategy: flowium.com

Founder of Flowium, Email Marketing Agency for eCommerce

Dignitas Ukraine

Fractional CMO (Volunteer)

Razom

Volunteer (Product Sourcing & Coordinator of Volunteers)

Immigrant Porada

Immigrant Porada is a web portal for Ukrainian immigrants. It provides information on the main topics regarding immigration and settling down in the US. 

Throughout the years, email marketing was the main tool for creating and nurturing an engaged community of Immigrant Porada. I understood its value and turned it into an email marketing agency.

Founder

The Clarient Group

The Clarient Group (TCG) is a technology consulting and design firm focusing on integrated, smart building design solutions.

In almost 9 years of working for the Clarient Group I grew from a Junior position of a CADD operator to a Senior Project Manager who coordinated crucial projects.

Among the projects I'm proud of are Freedom Tower and One57 in NYC.

Senior Project Manager

Project Manager / Designer

Designer

CADD operator

Top 1% Email Marketing Expert

Andriy Boychuk is a founder of Flowium, an email marketing agency for eCommerce. 

Every week, he uploads a new video on his company's Youtube channel to share industry secrets of email marketing for online stores and the software used for it, such as Klaviyo.

Andriy authored the Klaviyo Master course to help business owners grow their email subscribers list and figure out the technicalities behind this software. It's a self-paced online course with detailed tutorials, tips, and tricks to level up email marketing.

When not working, Andriy enjoys an occasional movie night, and his perfect 4th of July celebration includes a BBQ with his loving wife and two beautiful daughters.

___

Let’s schedule a time to talk about the true scale of your email marketing strategy: flowium.com


It is officially here!

Meet FlowiumGPT - our new AI built on the exact frameworks, experiments, and strategies our team uses every day to grow DTC brands.

It’s like chatting with a Flowium strategist… minus the meeting.

You can ask it things like:

• “What’s the best way to structure a Klaviyo welcome flow?”
• “Which A/B tests actually move click-through rates?”
• “How should I segment customers before BFCM?”

You’ll get the same data-backed answers we use for brands like True Classic, Dr. Squatch, and hundreds of Shopify stores.

It’s smart, fast, and built for marketers who want more than generic advice.

Try it out here and let me know if you have any feedback: https://vist.ly/4e7ks

Founder at Flowium, Elite Klaviyo Partner, we help DTC brands drive 30 to 50 percent of revenue from email and SMS, with segmentation, CRO-ready creative, and lifecycle automation | Inc. 5000 (2025)

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I used to chase revenue.

If the top line grew, I called it success.
Then I changed the scorecard.

Today I track three things: 

1️⃣ team retention, 
2️⃣ client retention,
3️⃣ and profit left at the end of the month.

This shift fixed how we make decisions.

✅ We hire slower.
✅ We keep clients longer.
✅ We value profitable work over busy work.

I also set hard boundaries.

❌  No work on the weekends.
👨‍👩‍👧‍👦 Evenings with family.
⌚ Eight to nine hours is the ceiling.

The team knows I trust them by default.

Integrity is not a poster on the wall, it is how we run projects and relationships.
I play the long game with content.

Videos recorded years ago still bring the right clients.

If you run a services business, try this simple framework.

Define success as retention plus profit, not revenue.
Protect energy with clear work hours and family time.
Lead with trust and expect integrity across every handoff.
Invest in durable content that compounds over years.

This is not theory.
It is how we operate daily, and it scales a lot cleaner than chasing the next spike.

We tripled SMS conversion rates for DTC brand, Compression Sale, just by switching brand's popups to Recart .

We had the chance to test their popup tech on a live campaign - and the results were instant:

Visitor → SMS CR: 0.6% → 1.7% (+211%)
Visitor → Email CR: 1.2% → 2.9% (+137%)

#emailmarketing #sms #dtc

🚨Job Vacancy - Email Marketing Strategiest 👇👇👇

Our partner Kanekta is hiring a Lead Strategist (Email Marketing)! 🚀 

Full-time. Remote.

If you're a detail-oriented, proactive strategist who knows how to build conversion-focused email strategies and guide clients toward growth this one is for you.

You’ll work closely with project managers, designers, and copywriters to plan customer journeys, analyze performance, and refine strategies that drive results.

If you’re ready to lead with insight and make an impact in a fast-moving environment, we’d love to meet you.

Apply now to join our team: https://lnkd.in/gENJ_ZJq

Know someone who’d be a great fit? Tag them in the comments below!

taplio

The Battle

Brian O'Donnell ☘️

🇺🇦 Andriy Boychuk

Followers

Posts

Engagements

Likes

Performance Score🇺🇦 Andriy Boychuk's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Brian O'Donnell ☘️

🇺🇦 Andriy Boychuk

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}🇺🇦 Andriy Boychuk's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance Score🇺🇦 Andriy Boychuk's LinkedIn Performance