SmartAsset

Chief Marketing Officer

Responsible for consumer marketing in SmartAsset's financial advisor lead generation business.

SVP of Marketing

Built and oversee 10-person B2C performance marketing team with mid 7-figure monthly advertising budget. Paid acquisition leader who's helped grow SmartAsset's investor <=> financial advisor lead generation business from $0 into a multi-million dollar business, using direct response strategies on social, native, SEM, content marketing, email, direct buys, etc. as well as OTT (streaming) and direct mail.

VP, Digital Marketing & Revenue Operations

Oversee digital marketing strategy across search, social, native and organic channels. Manage paid acquisition and revenue optimization efforts.

Digital Marketing Director

Mindspark Interactive Network, Inc.

Product owner for development of marketing engineering tools and platforms through in-house development and 3rd party integrations. Plan and execute roadmaps for workflow / automation solutions across multiple engineering teams. Successful launch and management of campaign optimization platform and affiliate marketing platform. Manage vendor relationships and integrate third-party technology with internal systems.

Senior Marketing Manager

Managed $10MM+ in annual CPA marketing spend, growing net earnings across portfolio of 18 downloadable software products. Led marketing technology projects with engineering and reporting teams to improve processes and analytics.

Marketing Manager

Assistant Marketing Manager

CORFO

Investment Executive

One Pearl

Marketing Operations Manager

Chilean Economic Development Agency

Marketing / Research / Investor Relations

Startup growth insights -- SVP of Marketing at SmartAsset

CMO at SmartAsset, where we've grown a lead generation business from $0 to $100M+ in revenue. 

* First principles thinking
* Behavioral psychology
* Intelligent donkeys
* Generative AI


Brian Bourque

Teddy Mitrosilis

Alto Studios

Executive Communications | We provide content and communications services for executives at venture capital, private equity and growth-stage companies.

Co-Founder and Managing Partner

The Mitrosilis Group

Founder

STRIVR

Lead Strivr’s Enterprise Consulting function with a focus of optimizing Strivr’s Professional Services business for growth and scale. 

Primary responsibilities of the function:

 - Identify opportunities to drive growth and scale across the Customer Organization
 - Conduct business and market needs analyses
 - Design solutions to improve business and organizational performance
 - Implement processes, systems, tools and standardization
 - Lead change management and upskilling across the Customer Organization

Head of Enterprise Consulting

Built, operationalized and led Strivr’s Enterprise Consulting function.

Primary Responsibilities:
 - Set vision and strategy for the Enterprise Consulting practice
 - Manage senior business and learning strategy consultants and Director-level personnel
 - Develop end-to-end immersive technology strategies that drive productivity, profitability, operational efficiency and sustainable growth for F500 clients
 - Partner with VP Sales on sales strategy, operations and enablement
 - Drive Professional Services sales strategy and revenue growth
 - Advise clients on how to meet their business objectives through organizational and workforce transformation
 - Build and nurture relationships with executive-level client stakeholders
 - Hire, train and develop key talent and high-performing teams

Notable Team Achievements:
 - Built Strivr’s go-to-market strategy for tech-enabled Professional Services
 - Developed the playbook for enterprise-wide immersive technology engagements
 - Drove $30M+ in enterprise SaaS and Services deals
 - Contributed to the launch of StrivrU, a new customer and partner onboarding program
 - Lead client engagements across Retail, Grocery, Distribution, Financial Services, Manufacturing industries, among others

Notable Client Achievements:
 - Walmart - 96% improvement in training efficiency
 - Fidelity - 10% increase in customer satisfaction in less than 6 months
 - Grocery Client - 6.5% increase in productivity in ~3 months

Director, Enterprise Consulting

Helped build, operationalize and scale Strivr’s Customer organization from infancy to 50+ employees.

Primary Responsibilities:
 - Help lead a pivot of Strivr’s core offerings, from a branded content business into an enterprise professional services business
 - Build, operationalize and lead Strivr’s Solutions Architecture function
 - Develop and take to market Strivr’s industry-leading immersive learning methodology
 - Drive operational excellence via scalable systems and processes across Professional Services, Pre-Sales, Customer Success, Operations and other functions
 - Deliver business transformation to clients through the strategic planning and execution of immersive technology solutions
 - Oversee scoping and management of project financials 
 - Implement performance management systems and programs
 - Hire, train and develop key talent

Notable Team Achievements:
 - Executed and managed $20M+ in Professional Services engagements
 - Grew customer base by 300% while sustaining nearly 90% customer retention
 - Established the Customer Org’s first project management processes and SOPs
 - Managed client engagements across Logistics, Automotive, Aviation, Retail, Utilities industries, among others

Notable Client Achievements:
 - Walmart - first company in the world to deploy immersive tech enterprise wide
 - Verizon - 97% of employees felt prepared when put in a dangerous situation

Director, Customer Solutions

Head of Production for Strivr, overseeing end-to-end content development and operations.

Strivr is a human performance training company that uses VR to help athletes and employees be better at what they do.

Head of Production

Fox (Film, TV and Sports)

Director, Digital Content

ESPN

Digital Editor, ESPN.com + ESPN Insider

Co-Founder + Managing Partner @ Alto Studios — Content for execs and companies | Head of Content | Author @ The Process

Co-Founder and Managing Partner @ Alto Studios. We support executives at venture capital, private equity and growth-stage firms with content, communications and thought leadership.

A few stats about our clients:

• $11+ billion in AUM
• $17 billion in revenue
• $2.7 billion in exits (and counting!)

Executives work with us for various reasons.

Some common use cases and benefits:

1. Enhance Investor Relations (existing and future LPs)
2. Support talent acquisition (for their firms and portcos hiring key roles)
3. Increase trust and awareness in the market (more opportunities, better deal flow)
4. Fresher approach to PR / Comms (better brand reputation)
5. Scale marketing more efficiently (cost + time savings)

If you need content or communications support, learn more about Alto here: www.altostudios.com

- - -

Now, the most important stuff:

• I have a wonderful wife and three kids (two girls + one boy)
• I played college baseball at North Carolina (Go Heels!) and love supporting young athletes.
• I still scratch my competitive itch through golf and ultrarunning.
• I love reading, writing and learning from interesting people.

Thank you for stopping by my profile. If I can help you, please let me know. God bless!

taplio

The Battle

Brian Bourque

Teddy Mitrosilis

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