Brett Willms

Laetro

CEO, Co-Founder

Indeed.com

Developed Indeed.com/Lead and Indeed Work Happiness Score.

VP Marketing, Experience

Google

Director of Marketing, Google Fiber

Bitty, Inc.

Bitty automatically builds mobile websites for small businesses using information and assets  available across the web.

Co Founder

Gusto (formerly ZenPayroll)

Named Gusto.com. Built the Brand. Developed core marketing engine incl. Gusto for Accountants.

CMO, Growth

Leads strategy, brand, customer acquisition and retention programs for Google Ads & suite of small business products.

Director of Small Business Marketing, Americas

Leads strategy, program development and operations of digital performance marketing / new customer acquisition for Google Ads & suite of small business products.

Director of Digital Customer Acquisition, Small Business (O-Force)

Country Marketing Manager, Canada

Let's get creative with AI.

I've been creating things, every minute of every day, ever since my mom turned around in the front seat of the car and said, "Let's play a game". She explained, "Every time you notice something neat in the world, notice what's missing. Notice how things could be even better. Imagine what you would create if you could create anything, and we'll daydream about it together. This is inventing." I fell in love with inventing at that moment, and have never stopped.

Malcolm Gladwell said it takes 10,000 hours to become an expert at something. I've been inventing deliberately, non-stop, for over 40 years. I have thousands of inventions and have brought hundreds to the world: a collaborative online market research platform that's still around today, Canada's first performance advertising network, a machine that makes websites in 10 minutes, Google's (and Gusto's) approach to customer acquisition, and Google Partners – Google's largest money-making marketing program ever, now generating billions annually.

Above all, I love inventing ways to help others flourish. Like the Indeed Happiness Score – a program we created at Indeed to help people be happier at work, and let everyone know where all of us are actually happiest working.

What would make you happiest at work?

For me, it's having the freedom to create. And in today's AI revolution, I see an unprecedented opportunity to give everyone that same freedom.

So, I'm building Laetro AI. The all-creative AI platform transforming how brands produce marketing assets. By orchestrating the latest state-of-the-art creative AI models, we enable marketers to generate their entire suite of marketing materials faster and more efficiently than ever before, while maintaining their unique brand style and tone.

What makes us different is our commitment to both creativity and fairness. We've built an ecosystem where professional creatives are compensated for contributing their unique styles to our AI system, creating a library of authentic, ethically-sourced creative approaches. Brands can either tap into these curated styles or develop their own unique AI style, ensuring their marketing materials remain distinctively theirs.

All with no quality compromises, just pure creative potential realized.

Whether you're a brand looking to revolutionize your creative process or an innovator excited about the future of AI-powered creativity, I'd love to connect. Let's explore how we can make the creative process more efficient, more inspiring, and more human together.

Let's ride!

The new way for brands to get Creative.

Aaron Zakowski

Aaron Zakowski Coaching

Through my Unstoppable Fathers program, you’ll finally become the father your kids deserve—and the man your wife craves.

You’ll break free from guilt, distraction, and emotional disconnection. No more ending each day feeling like you failed your family.

This 90-day journey is about more than just “being a better dad.” It’s about becoming a BIG man—a man of Belief, Intentionality, and Gratitude.

You’ll learn how to:
- Believe in yourself again—and in your ability to lead, protect, and inspire your family. 
- Be intentional with how you show up every day—as a husband, father, and leader at home. 
- Practice Gratitude for all your blessings —When you’re truly grateful for your wife, your kids, and your life, it’s much harder to lose your temper and easier to lead from a place of love and patience.

You’ll learn how to reconnect with your wife and earn her appreciation and desire—not by changing her, but by transforming yourself.

This program is about reclaiming your strength, presence, and purpose at home—so your kids look up to you, your wife looks forward to you, and you look in the mirror and feel proud of the man you’ve become

Sound like you?

- You're physically present but emotionally checked out
- You're tired of the guilt, the distance, the short fuse
- You want to feel respected, appreciated, and truly connected again
- You know you can do better—but you’re not sure how to get there

If that hits home, you might be a great fit for 1:1 coaching.

I’ll help you with practical tools, daily rituals, and powerful mindset shifts to help you lead your home with strength, love, and confidence — so you can rebuild connection, restore trust, and become the father and husband you were meant to be.

Fatherhood Coach

Zammo Digital Marketing

Fractional CMO & B2B Marketing Advisor

✅ Planned and implemented marketing programs for over 100 B2B and SaaS companies to drive profitable customer acquisition and revenue growth for both sales-led and product-led SaaS companies targeting small and medium business (SMB) segments.
✅ Worked closely with client marketing and sales teams to optimize for logo acquisition, deal size, deal velocity, and conversions across the funnel. Select clients included DigitalOcean, InVision, Brandfolder, Lessonly, TripleWhale, Shuttlerock, and many more.
✅ Oversaw management of over $15M in paid B2B advertising across LinkedIn, Facebook, Instagram, Twitter, and Google ads. 
✅ Supported clients’ account-based marketing (ABM) efforts to define target ICP personas and implement creative demand-generation programs that build awareness, engage target accounts, and generate high-quality sales opportunities.
✅ Prepared quarterly and annual marketing budgets and forecasting for many companies.
✅ Managed a team of 10 media buyers, designers and project managers.
✅ Developed systems for continuous learning, testing, and optimization of campaigns, creatives, and messages based on key metrics and learnings.
✅ Responsible for all business development, marketing, and sales activities to grow the marketing agency.
✅ Built and managed the agency’s inbound marketing and content strategy that included podcasting, email marketing, LinkedIn automated outreach, blogging, social content, and short-form video to attract quality leads and convert them into sales opportunities.

Chief Marketing Officer & Founder

ChangeEngine

Marketing Advisor

SaaS Marketing Superstars Podcast

Podcast Founder & Host

Genius Scouts

A New Agency Model That Works For You

Most creative founders, executives & entrepreneurs lack the time and expertise to build a personal brand that gets results. Genius Scouts helps you develop and manage your personal brand on social media to give you the influence and authority you need to grow your business and achieve ambitious goals.

At Genius Scouts, we know you are the kind of person who wants to be more influential in your industry. To have that kind of authority, you need to build a strong personal brand. After all, people trust people, not companies. And a strong personal brand makes everything easier…
- Getting clients
- Closing deals
- Commanding higher fees

The problem is most agencies and consultants focus solely on your company's brand. And building your personal brand on your own is frustrating. We believe it doesn't have to be. 

That's why we've created an ad agency, but for people. 

While traditional agencies focus on corporate messaging and brand building, we apply those same powerful techniques to building an authentic personal brand that makes you famous.

Here's how it works:

1) Bi-Weekly Personal Brand Strategy Call
2) We Create All Your Content
3) Become The Go-To Authority

Join the ranks of our famous clients

Client #1
An advertising agency was hired by one of the world’s largest restaurant companies as a direct result of the content we created for their founder.

Client #2:
A music executive had a featured story written about him and his company in Billboard magazine.

Client #3
This Fortune 500 CXO was featured in a major news publication. She was later invited to speak on a panel at a major industry event. We coached her on her speech and wardrobe to help her stand out. Later, she gained additional media coverage highlighting how her comments and outfit stood out on stage.

Client #4
This home service company founder was stopped 15 times at a large industry conference by people telling him they read and love his LinkedIn content.

Co-Founder

Ethos Giving

Shuttlerock

Marketing Advisor via Zammo Digital

DigitalOcean

InVision

Recover Tactical

Recover Tactical is a recognized leader in developing innovative firearm accessories that add both additional function and tactical beauty to your gun.

Co-Founder and Marketing Director

The LinkedIn and Facebook ads guy for B2B & SaaS companies | CEO @ Zammo Digital | SaaS Marketing Superstars Podcast | Dad x 6

Twenty years in marketing gave me creativity, challenges, and the satisfaction of helping clients grow. But after two decades, something was missing.

I no longer felt fulfilled.

It was time to ask myself: If not marketing… what would I do?

The answer was clear: coaching men to be better husbands and fathers.

I’ve been happily married for 22 years. 
I’m the father of six incredible kids. 
And I believe fatherhood is the most important role a man will ever have.

But I also know the reality for many fathers… 
Coming home exhausted, distracted, and feeling like they’re falling short. I’ve lived it myself. 

With the help of my own mentors, coaches, and a lot of hard personal work, I learned how to rebuild presence, gratitude, and connection at home. 

Now, I’ve made it my mission to help other men do the same through my Unstoppable Fathers Movement—a system designed to help fathers step into their role as protectors, providers, and leaders—so their kids feel cherished, their wives feel loved, and their families thrive.

It’s based on my B.I.G. Fatherhood System:
•	Believe you are capable of becoming the father and husband you were meant to be.
•	Intentionality in how you show up for your wife and kids every single day with a clear action plan
•	Gratitude for the blessings you have that reshapes your energy, presence, and relationships at home.

💡 What this looks like:
•	Weekly 1:1 coaching sessions tailored to your real-life challenges
•	Proven strategies to rebuild communication, intimacy, trust, and respect
•	Practical systems for showing up present with your wife and kids
•	Mindset shifts that replace guilt with confidence and connection

If you’re ready to become the father your kids deserve and the husband your wife desires — I’d love to help.

👉 Follow me for tips and inspiration to be a better father, husband, and man
👉 DM me to learn more about 1:1 fatherhood coaching

Founder & Facebook Ads Expert

Paid ads agency helping leading B2B SaaS companies to accelerate revenue growth and achieve scale through Facebook, LinkedIn and Google Ads.

Here's what masculine confidence looks like that earns your wife's RESPECT and DESIRE ⬇️⬇️

1) When you show desire for her without acting like she owes you anything.

2) When you ask, “What would help you feel more loved right now?” — and then you follow through.

3) When you flirt with her during normal life (not only when you want intimacy).

4) When you take the lead on something without waiting to be asked.

5) When you stay grounded and steady even when she’s emotional.

6) When you read her body language, not just her words, so she feels fully seen.

7) When you focus on being comfortable with her feelings, not on fixing them.

8) When your small, steady actions show her she’s safe, valued, and chosen every day.

9) When you meet her vulnerability with your own instead of leaving her hanging alone.

10) When you notice her overwhelm or shutdown and respond with calm softness, not irritation.

If you’re a husband who wants more respect, more appreciation, and more desire in your marriage…

It starts with learning how to lead with calm intention instead of reacting with irritation.

This is exactly what I help men do.

DM me “RESPECT” and I’ll send you the next step.

Men’s Relationship Coach · I help high-achieving men become the better fathers their kids deserve and the husbands their wives crave · Husband · Father x6 · Marketing Consultant

Your wife and kids want you to stop acting like this ⬇️ 

Because here's what happens every time you lose patience and yell at your kids: 

- You teach them that yelling is ok.
- You teach them that their home is not a safe place.
- You teach them to fear you.

Ouch.

A father's first priority should be to make your wife and kids feel safe at home (and with you).

If you can't control your emotions, then how can you expect your kids to?

When you snap and yell at home, you're acting like a child.

Men who create safety and calm for their wives and kids learn to regulate their emotions.

The key is to RESPOND intentionally to challenges at home, 
and not to REACT impatiently to the chaos around you.

How you lead your family is decided in the moment between the stimulus and your response.

Because when your kid acts immaturely, that's normal.

But you're a grown a$$ man... So learn to act like it.

When you can't control yourself, you show the people around you that you're still just a child.

Every time your wife sees you lose your patience, she learns that she's not emotionally safe around you. She pulls back and loses respect, appreciation, and attraction to you.

And your kids learn to fear you rather than respect you. 

But here's the good news...

When you truly start to prioritize your wife and kids, you can learn to regulate your emotions and lead your family with safety. 

You'll regain your wife's attraction. And help your kids feel safe at home with you.

You just need to learn the mindsets and skillsets of healthy masculine leadership.

~~~
👉 If you're tired of succeeding at work but failing at home, then DM me to book a call and learn how to reignite respect and attraction from your wife and a deeper connection with your kids.

This is how husbands are earning more respect and fun naked time with their wives. ⬇️⬇️ 

Most men have it backwards…

They tell themselves:

“When I get more respect and intimacy… then I’ll be the best husband ever.”

But that's not how it works. Instead...

👉 Be the best husband ever, and you'll naturally start earning more respect and intimacy.

Respect and desire aren’t rewards you wait for.

They’re responses you inspire by the way you show up.

If you want a wife who respects you, appreciates you, and wants you…
Become the kind of man she naturally respects, appreciates, and wants.

(here's a secret... your wife wants to respect and want you more too)

That means doing the inner work first:
- Respond calmly instead of reacting with frustration
- Listening to her feelings without trying to fix or getting defensive
- Creating emotional safety instead of chaos
- Take responsibility to reduce her mental load
- Learn how she wants to be loved
- Feel confident in your own self-worth

Healthy masculinity isn’t about dominance. 

It's about leading with strength, consistency, direction, and emotional leadership in a way that inspires her to naturally CHOOSE to follow you.
 
When you do the inner work to fix how you show up:
Your wife softens.
Her guard drops.
Respect rises.
Connection grows.
Desire returns.

So she can finally feel seen, heard, and safe... 
and soften into her loving feminine nature.

Real men don’t wait for more respect and intimacy to “motivate” them to show up better.

Become the husband your wife craves now... and you’ll attract the marriage you’ve always wanted.

🔥 If you’re a husband who wants help to become the best version of yourself and to attract your wife's respect and desire, send me a message. 

I’m helping good men become great husbands again.

1. Understand she’s a feeling being.

Her world is emotion, connection, and being understood.
Yours is logic, respect, and appreciation.
If you ignore that difference, you’ll talk past each other, not to each other.

2. Safety is everything to her.

Emotional, physical, financial — all of it.
When she feels safe, she softens.
When she softens, love flows.

3. Validate her feelings.

Don’t fix.
Don’t explain.
Don’t defend.
Just witness her experience.
Validation opens her heart more than any solution ever will.

4. Respond, don’t react.

Your strength is the space between trigger and response.
Kids screaming, dishes piled, she’s overwhelmed — stay grounded.
Your calm presence is what makes her feel secure… and attracted.

5. Lead without controlling.

Initiate plans.
Handle responsibilities before she asks.
Reduce her mental load.
She wants a man who creates stability, structure, and direction — not a dictator, and not a passive roommate.

👋🏼 I’m Aaron Zakowski - I teach husbands what nobody else teaches you about women, marriage and intimacy. And how to be a more confident man. 

👉🏼 Like, follow, and share for more content like this.

✅ DM me for private, confidential 1:1 guidance.

Men want desire. Women want safety.
You don’t get one without giving the other. ⬇️⬇️

Here’s the truth:
❤️‍🔥 Your wife wants to want you.
She doesn’t pull away because she “lost interest.”
She pulls away because she stopped feeling led, safe, and supported.

You want her to want you?
Then become the version of you that makes her want you.

Do these 7 things and watch the shift happen fast:

1) Stop snapping. Attraction dies when she has to brace for your tone.

2) Make decisions. Indecision kills polarity.

3) Handle things without being told. Nothing is sexier than taking responsibility.

4) Listen without defending. She can’t desire a man who makes everything about himself.

5) Be consistent. Reliability is masculine foreplay.

6) Stay steady when she’s stressed. Your calm is what opens her.

7) Lead with confidence, not control. Command the moment, not her.

You want a wife who’s excited to meet you in the bedroom?
Show up as the man who turns her on outside of it.

Desire isn’t magic.
It’s leadership.
It’s presence.
It’s you becoming the man she can finally relax into.

👉🏼Want to talk about bringing desire back into your marriage? Send me a DM and I’ll try to help.

taplio

The Battle

Brett Willms

Aaron Zakowski

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taplio

The Battle

Brett Willms

Aaron Zakowski

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Aaron Zakowski's LinkedIn Performance

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