Corrales Cachola

Brand New Voices

Founder

Noreen London Fine Jewellery

Director of Operations and Head of Partnerships

Barret School of  Banking

Marketing Support Specialist

VOON Creative

Principal

Special Olympics Oregon

Contractor

Brand New Voices | Linkedin Top Voice | web3, Storytelling, Marketing & Community strategy

I'm your host, Corrales, the founder of Brand New Voices. 

I'm a strategic consultant, coach, marketer, and educator dedicated to helping founders, leaders, coaches, consultants, creatives, and marketing experts understand their customers, users, technologies, and products from a human-centric lens.

I have a degree in journalism and creative writing, and help my clients understand and implement their brand, marketing, and storytelling in ways that connect with modern consumers who are seeking to align with companies making an impact in the world. 

I do this using a powerful framework I've designed over the years called Human Marketing.
 I've worked with a wide range of companies from Nike to the World Health Organization to Special Olympics, community banks, nonprofits, high-end jewelry designers, and tech startups.

More recently, I have worked with startups in emerging tech industries such as Web3 and AI.

Reach out to me on DMs if you want to chat about a strategy to humanize your marketing and get clarity on your mission and vision in a way that connects with your customers and partners.

How to actually teach AI

Most AI workshops start with:
- Features
- Prompts
- Efficiencies 
- Use cases

My “inside-out” approach flips it:

1. Name a problem that hurts enough to matter.

2. Name the identity that would be proud to tackle it.

3. Only then, map AI onto that identity and the problem.

Examples:

Before: “I help underserved founders tell their story clearly.” → After: how does AI help you listen better, see patterns, and sharpen language without flattening their reality?

Before: “I am the kind of leader who shields my team from BS complexity.” → After: how does AI become our simple coordination system instead of an unstructured free-for-all?

In other words:

Teach people to design a character they’re willing to play in this new system.

Then hand them tools that honor that character.

Human + Tech Alignment • Creative AI strategy • Marketing, Brand, & Storytelling • 25-yr secret weapon for startups, consultants, agencies, and nonprofits.

There’s a big difference between “learning AI” and using AI to create value in the marketplace in new, innovative, exciting ways.

If you’re teaching Ai to clients, this is the first thing you should be asking them to understand what they are truly after.

"Learning AI" and "upskilling" are what I call an "outside-in" approach that people in organizations take when they don't know what they want. 

Creating durable marketplace value is a whole different animal and takes an "inside-out" approach.

The reality is that most companies are just using Ai to automate their own mediocrity. 

They take existing processes no one likes to do and add turbo buttons to them with Ai.

But that's not going to lead to real transformation because it’s just speeding up known tasks.

True transformation isn't just about speed and automation; it's about unique architecture to create new marketplace value.

It’s about designing workflows where the "intelligence" is decoupled from the model -- allowing you to swap out engine parts without rebuilding the car.

The model is a commodity; your system is the asset.

If you are just building around the next Ai news cycle, you aren't building a business, you're just renting features from OpenAi, Anthropic, and Google.

More businesses need to understand how to start architecting their own intelligence systems instead of relying on the latest frontier model release. 

Ditto for Ai use cases.

You can’t be an industry leader by doing prescriptive AI deployments based on other “successful use cases.”

Why?

Because brand isn’t a templated affair — much to the chagrin of the CFO and other “ROI” chasers.

Your brand and its unique systems drive Ai, not the other way around. 

As it turns out, playing follow-the-leader will not turn your brand into a leadership brand in Ai.

Shocker! 😱

I interviewed an Edward’s Jones Financial Planner today about how she’s getting along with their corporate AI deployment. 

“It does a lot of stuff, but I hate striking up a conversation with it to get what I need,” she said.

So she hardly uses it. 

Too busy running her business, she said, even though the Ai might be able to give her an edge with client interactions.

That’s not a “fear of Ai”
- She doesn't need to "upskill"
- She’s not worried Ai will take her job
- She's not trying to sabotage anything
- It’s not about “psychological safety”
- She's not worried about Ai dulling her critical thinking
- She isn't wrestling with ethical considerations about using Ai in her work

It’s actually just a communications problem between her and the machine. 

But if that's all it is, why can't a simple training in prompting fix the issue? Surely, there's an excitable "Ai champion" somewhere in the company who would be MORE than happy to show her some cool prompting tricks.

Well, for starters, many of those "Ai champions" everyone talks about as being key in Ai adoption initiatives are mostly annoying individuals. Genuine tech adoption doesn't happen because some nerd is super happy to show everyone their bag of tricks.

And secondly, prompting is much more than just learning how to string the right words together.

The deeper issue is one of purpose:

👉 It matters to the execs, but it doesn’t matter to the people actually using it.

And that’s one of the big reasons so many Ai pilots are failing.

The end!

Here’s why systems thinking is so important in the age of AI:

👉 The static view:
AI generates infinite slop → Social media becomes unusable → Human voices get drowned out.

👉 The systems view:
AI removes constraint on content creation → New constraint emerges around curation and trust → Value migrates to solutions that manage the new constraint → Protective ecosystems form → These ecosystems connect → Human judgment and community trust become the premium layer → A new equilibrium emerges (which will itself eventually be disrupted).

This isn’t a one-time transition, it’s a continuous cycle.

The system never stops evolving.

Salim Al-Bitar M.Sc

Exclusible

Exclusible is an innovative studio that builds and launches gaming and immersive experiences for brands. trusted by companies like: Open Sea, Aramco, Legendary Pictures, MIT, and Deloitte.

ambassador- web3 gaming partner

I've been helping people with their personal brands with
🟢 their positioning
🟢 profile optimization
🟢 content strategy
🟢 networking strategy

to unlock their full LinkedIn potential 

after gaining tens of thousands of connections and followers, generating hundreds of thousands of impressions, and working with many clients I've been named one of the top LinkedIn experts in 2023

to book a meeting with me, visit this link below:
https://cal.com/salimalbitar/20-min-meeting

LinkedIn Consultant and Expert

I've helped fulfill clients' needs through connecting them with quality service providers.

some of the services i've helped provide so far were:
1) branding/rebranding.
2) website development.
3) SEO and SEM
4) youtube marketing
5) social media management
6) business development.

marketer, business developer and connector

Freelance Researcher

100 community

Head of Community

Community Manager

We are LinkedIn's first official Alpha group & social syndicate. 

We work together to learn, grow and build on the LinkedIn platform to ultimately curate inspiration and motivation within our communities. 

The community was initially created as a social experiment to see if 100 individuals could work together to help each other grow. 

Over the past 5 months, every single community member has seen growth in their relationships, sales, content engagement & impressions. 

This is all because we have no leader, we work together, collectively, as a unit to help progress each other's growth. 

If you're interested in joining the 100 community, reach out to to apply today.

Core member

khebra training

marketing consultant 

Public Relations Manager

Borderless Blockchain Alliance

Borderless Blockchain Alliance is a global community consisting of human talent and other resources that's enabling people to transform their lives by using blockchain technology to build decentralized projects for numerous applications and problem solving. Join the century's biggest public-driven initiative and learn how to unlock your own power and talents, to change your life and those around you. Take responsibility for your own life by believing you hold the power to actualize the best version of your life.

Ambassador

NovaKepler

CO-Owner - Business Development Manager

Conspicuis

✔️ We make art with A.I. 
✔️ We talk about mental health 
✔️ We mint NFTs
✔️We stay connected on Discord
❤️ All shapes, sizes & colours of bodies are beautiful.

Business development 

Centrelocus (eSrot Labs)

our services include:

1) Smart Contracts
2) Crypto wallet
3) Crypto Exchange
4) Crypto Trading App
5) Decentralised Lending Platform
6) NFT Marketplace Development
7) NFT Launch and Marketing
8) DAO Platform
9) Play To Earn Games
10) Smart Contract Auditing
11) Blockchain Network with
Consensus
12) Flash Loans 

my core responsibilities will include but are not be limited to:
- Planning and Strategizing Business Partnerships
- Generating Leads for our IT servicing domain
- Participate in calls with clients as and when required
- Build strong relationships with prospective clients
- Accountable for generating monthly business from global prospects in web2 and web3 domain

Head of Partnerships

ETERNALLY (F)CURIOUS!🔥 top 15 LinkedIn experts🏆I'll help you unlock your LinkedIn potential|consultant with a master's in marketing| Super Connector(10k+)|Exclusible ambassador| AI, Web3 & Human Rights|click it below🔻

Are you curious about what I do? 🤔 

I love combining my main skills:
1⃣ making connections, nurturing relationships with others, and Linking them together 
2⃣ creativity
3⃣ Research 

each one of them empowers the others

Curiosity is my engine ⚙️
Empathy and kindness are my fuel  ⛽ 
Helping people and connecting them is the road I'm taking to make this world at least 1% better before I leave it 🛣️

I have a Master's degree in marketing management from the Higher Institute of Business Administration 
(the 1st ever to get an 80 on his thesis in the history of the department) 

back in the Dubai-based marketing agency I was working with, everyone kept telling me I knew a lot about LinkedIn and I used to help them for fun. but after I quit I started diving more into the LinkedIn ocean one of the main reasons was getting into the world of web3 and I've met many awesome people. 
When I 1st learned about Bitcoin, crypto, and decentralization quite a few years ago I knew it had huge potential but everyone I knew kept dismissing my beliefs. 

Michael Saylor: "Everybody gets Bitcoin at the price they deserve!" Fast forward to 2020 (covid time) I told myself I had to step in! and I've been getting deeper into the rabbit hole ever since. 

Among the things I can help you with:
LinkedIn consultations on profile optimization, content, and networking strategies
business development and partnerships 

I'm also an 
AI Advisor 
community manager
Business development manager
Partnerships manager
Marketing manager
Market/marketing researcher 
senior marketing specialist 
Branding/personal branding tailor 
LinkedIn rocket pilot (top 15 LinkedIn experts) 
Twitter Spaces host 
Super Connector 

I LOVE making an impact,
Raise awareness about mental health and human rights, 
feel good about myself and get paid while doing so 

these are some of the reasons I started working with NGOs in the humanitarian sector 
❤️

I'm Interested in: 
Marketing,
creativity,
Entrepreneurship,
philosophy,
human rights,
Psychology, 
mental health awareness, 
Tech, 
AI, 
Web3,
Cryptocurrency,
BlockChain,
NFTs

if you'd like to get to know me and the services I provide please book a meeting or a LinkedIn consultation on: 

https://cal.com/salimalbitar/20-min-meeting?date=2024-11-30&month=2024-11

pay me a visit
https://linkin.bio/salimalbitar/

or you can reach me on telegram at
https://t.me/SalimAlbitar

Or on WhatsApp:+963994260736

Thank you so much for making it this far
I hope I'll be of service to you in any way I can❤⃣

your eternally curious Linkedin guy Salim.

taplio

The Battle

Corrales Cachola

Salim Al-Bitar سَليم البيطار M.Sc

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taplio

The Battle

Corrales Cachola

Salim Al-Bitar سَليم البيطار M.Sc

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Corrales Cachola's LinkedIn Performance

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