Bradley Jacobs

After growing my consulting biz to $25k / mo, I founded Mylance to make finding new clients easier for your Fractional Business | Follow me for consulting best practices and my journey building Mylance

I'm incredibly passionate about part-time, fractional work that pays for your life (and then some) and gives you freedom and flexibility to live the life of your dreams.

My Professional Story
After 4.5 years launching and scaling businesses at Uber, I built my independent consulting business up to $25k / month in 25 hours per week. After running my own $25k / mo consulting business post Uber, I experienced the importance of reliably finding new clients and the challenge of inconsistent revenue.

I built Mylance Scale to challenge the status quo and rethink marketing and sales for the Fractional industry.

Mylance Scale is the marketing machine that your Fractional Business needs, but you don't have time to run. So it operates daily, growing your brand, completely done for you.

Instead of dangling numbers in front of you, our approach focuses on precise and thoughtful input: comprehensive niche and positioning work, a compelling strategic content plan, then Done For You content creation and posting to establish trust and legitimacy.

Mylance Scale is for you if: 
- You’re an **experienced fractional executive** with several closed clients under your belt and a clear understanding of your positioning and value.
- You know your **ideal customer profile** but lack the time to consistently generate high-quality leads that match it.
- You prefer to focus on client work and leave the business development to experts.
- You value authentic, relationship-driven content over cookie-cutter or AI campaigns that feel inauthentic.
- You want a partner who monitors and optimizes your campaigns, so they stay effective as your business and market evolve.

Apply for access to check it out - you won't be disappointed: https://mylance.co/users/sign_up

If you're a newer fractional, please join our free, vetted community to get resources and a supportive network to find your next few clients: https://mylance.co/site/community

Thanks for being a part of our journey!

My experience prior to Mylance:
-Managed 9 markets for Uber Rides in North Carolina
-Launched Uber Eats markets: Miami (1,003 orders in our first day) and Milan (<1,003 orders in our first day)
-Launched and managed the Carrier Operations team for Uber Freight and built to a $1B valuation in 2 years
-Management consultant for Kaiser Associates - managed 10 client portfolios from various markets such as private equity, healthcare, telecom, and property insurance

On a personal note, I love wine, golf, crypto, learning about AI, and thinking about how we probably shouldn't develop something smarter than we are.

Founder and CEO

I'm passionate about part-time, flexible work where you can use your skills to work on your time, across a number of companies, and make more than your W2 job. 

Mylance's community uses our tools to build and grow their consulting businesses. It's made up of hundreds of talented tech professionals who have challenged the status quo of work and are working for themselves. 

Our team at Mylance is working hard to embrace the changing landscape of work. If you'd like to join us or have questions, please reach out to learn more: info@mylance.co and it'll get to our team

Customer Success Expert & Consultant | Top 25 Creative CS Leader | I elevate your SaaS game for unbeatable customer retention through post sale strategies | Techstars, Venture Lane and WICS Mentor

**Top 25 Customer Success Leader 2024 by EverAfter**

https://www.consultwithshruti.com/

My 20+ years of product, sales and customer success experience spans across B2B SaaS companies, in E-Commerce, MarTech, HRTech, and Web Conferencing and Communications.  In my consulting business, the focus revolves around ensuring early to mid-stage SaaS businesses maintain high levels of customer engagement and excitement, aiming for lasting customer satisfaction. 

~Client Praise~
"Working with Shruti at Nobee was a game-changer for my business. Her deep expertise in the customer journey and dedication to excellence made a remarkable impact. We introduced personalized touchpoints, resulting in increased satisfaction, loyalty, and referrals. Shruti provided practical tools, data-driven insights, and expanded my understanding of our customers.  Her guidance in documenting and breaking down the entire customer journey expanded my understanding of our customers and enabled me to make informed decisions."
~Christian Fernandez, CEO Nobee

My approach involves optimizing the ways companies interact with their customers, streamlining their processes, operations, and workflows to enhance the overall customer journey. Here are a few common business challenges I address:

✨Consistently unmet customer onboarding KPIs and slow product adoption. 
✨Declining engagement and increasing customer churn. 
✨Customers struggle to harness the product's full potential for desired outcomes. 
✨Unclear identification of key milestones to ensure consistent value realization in a customer's journey.

*How I Can Help You*
I collaborate with clients to establish or enhance fundamental customer success processes and frameworks. Some of the outcomes I offer include: 

✨Development of Customer Personas 
✨Mapping of the Customer Journey
✨Streamlining the Sales to CS Handoff and Customer Kickoff
✨Creation of a 30-60-90 Day Onboarding Playbook 
✨Developing a Customer Engagement & Adoption framework
✨Planning for Expansion and Retention 
✨Designing Customer Education and Self-Service approaches 
✨Implementation of a Voice of Customer framework
✨Implementation of a Customer Advocacy program
✨Developing a New Hire CSM Playbook

All of these activities ultimately increase engagement and reduce churn. 

The most energizing and exciting part for me has been to collaborate with customers to uncover their challenges and support them to meet their customer related business goals. I also enjoy supporting the local Boston startup community by mentoring for Techstars Boston and Venture Lane.

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Bradley Jacobs

Shruti Sharma

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