AMZ Prep

At AMZ Prep, we’re building the cloud supply chain for marketplaces - one platform that unifies prep, fulfillment, freight, and parcel so brands can scale across Amazon, Walmart, TikTok, Shopify, and beyond with Prime-like speed and compliance.

With 22+ warehouses across North America and Europe, we give sellers and marketplaces the infrastructure they need without forcing them to build it themselves. 

Our distributed network, software, and compliance workflows make it simple for brands to expand globally while staying fast, reliable, and profitable.

What we do best:
- Freight and middle-mile routing into Amazon and Walmart
- FBA prep, kitting, relabeling, and compliance at scale (10M+ units monthly)
- DTC and TikTok Shop 2-day fulfillment in the US, Canada, and Europe
- B2B distribution for retailers like Costco
- Seller Fulfilled Prime (SFP) 2-day fulfillment 

We’re rethinking what a supply chain company looks like - software, logistics, and marketplaces under one roof.

Founder, CMO

Sequence

Advisor

Founder, CMO @ AMZ Prep | Fulfillment for Global Merchants | Follow me to watch us build a 100M Company

At AMZ Prep, our daily mission is to work towards our bold vision: To propel sellers and brands to amplify their global eCommerce footprint through the seamless integration of logistics, fulfillment, advertising, strategy, creativity, and growth within a single, unified solution. 

Our vision may seem audacious to some, but at AMZ Prep, we thrive on embracing challenges, particularly the ambitious and audacious ones. It's this unwavering spirit that has catapulted us into becoming a retail powerhouse that's been quietly making waves.

If you're seeking to be part of a team that's committed to achieving remarkable accomplishments, we invite you to join us on our journey. We're constantly on the lookout for exceptional individuals to become a vital part of our team. Whether your expertise lies in Operations, Finance, Customer Experience, Business Development, or Software Engineering, please don't hesitate to connect with us for any career-related inquiries.

Blair Forrest

Forbes said no yesterday for 30U30

SmartScout award us #1 best logistics solution. 👇

Honored to be recognized by SmartScout this year.

Big award for us.

It’s just super funny timing because I didn’t make Forbes 30U30 yesterday.

And today ranked top logistics company in the Amazon space.

I’m a huge advocate that awards don’t mean much vs the impact we create as a company.

And stay focused on (wins and losses) as they both will come with time.

BUT this award just tells me we’re creating something meaningful and heading in the right direction. 

Appreciate everyone and our incredible team. 

LFG!

Blair Forrest 

Founder @ AMZ Prep | Global Amazon 3PL with 22 warehouses globally for FBA Prep, AWD, DTC, B2B & Seller Fulfilled Prime + 24 hour inbound speed to FBA | Follow me building a $100M+ company

We didn’t pivot. We’re upgrading.

Three months ago, five different brands said the same thing:

“We can’t see where our freight is once it hits your network.”

They weren’t wrong.

 We solved speed a long time ago -  24-hour inbound lanes into Amazon FBA, direct-to-FC, no stops.

 But visibility is the next frontier.

So we’re investing over ~$200K+ into new tech to fix it.

Real-time tracking. 
Middle-mile data. 
Live reporting for the brands that trust us with millions in inventory.

The goal isn’t just to move freight faster anymore.

 It’s to see it faster.

THE LESSON:
 Once you solve the hard problem, the next one shows up in the mirror.

Our customers don’t just want fast.

 They want to know what’s happening every step of the way.

There is no clear ROI but better feedback from merchants. 

BUT good word spreads, and referrals are everything and if we do this well = more opportunities to use our freight into Amazon. 

Is this worth it? Whats your take?

We finally committed to EOS. 

And genuinely, it has been a game changer for us.

A huge thank you to Andrew Turner for pushing us into it.

We now have something we didn’t have before.
Structure. Clarity. Direction.

A 10 year, 3 year, 1 year, and quarterly roadmap.
Weekly scorecards.
Leadership alignment.
Defined roles, culture, values, hiring expectations.
And true accountability across the team.

But the biggest shift wasn’t operational.
It was internal.

EOS forced me to look in the mirror.
Every founder eventually reaches that moment where willpower is no longer enough.
Where instinct and intensity stop carrying the weight.

The messy middle demands systems.
It demands discipline.
It demands a framework strong enough to support the vision.

EOS is helping us build that.

This is what it looks like when a company stops running on adrenaline and starts running on intention.

I have some docs Andrew shared with me, DM me and I promise you it’ll help.

li_at

JSESSIONID

LinkedIn: Log In or Sign Up

Talks about #amazon, #shipping, #amazonfba, #ecommerce, and #logistics

We're turning away hundreds of great DTC brands monthly. 

Small 3PLs - I need your help. 

AMZ Prep® gets hundreds of brands reaching out monthly that want to work with us...

All doing 100-400 orders per month.

Too small for us, but perfect for someone.

Feels wrong turning them away. 

We want to help them win. 

Someone in my network must know great small 3PLs.

Looking for warehouses that:
- Love smaller brands
- Want to grow together
- Have basic tech 
- Care about service

Because here's what matters:

Every brand deserves great fulfillment. 
Every 3PL deserves great brands. 

We all started somewhere.

Know a solid small 3PL? 

Tag them below. 

Click here to apply 👉 https://lnkd.in/d5jgCCTC

You are a small 3PL? Be selfish! Shout yourself out in the comments!

Our close rate jumped 40% after we stopped “selling.”

Because selling was never the problem, trust was.

We used to lead with what we did.
Now we lead with what they need.

The irony is, the less we tried to sell, the more people wanted to buy.

Humans don’t want to be persuaded. They want to be understood.

The best sales strategy is empathy at scale.

When was the last time you stopped pitching and just listened?

We are looking for California brands shipping full trucks into Amazon.

Giving ~$100K in freight credits to prove how much faster we move it:

Context: We are opening our next consolidation center in California.

And Linkedin, I need your help.

For the past 18 months we have been working to build a national consolidation network of lanes for full truckloads heading into Amazon hubs across the country.

It started with New Jersey, Kentucky, and Las Vegas. 

Our trucks are now getting freight into Amazon faster than Amazon themselves.
Now it is time to bring that same speed to the West Coast.

We are launching a pilot program for our new California consolidation center and looking for a few brands / sellers to help us break it in.

If you are shipping ~12+ or more pallets a month, I'll put $1000+  freight credit toward your first inbounds. 

Literally, we are budgeting $100,000 to ~100 merchants to pilot us. 

Why I'm doing this:
 - Amazon’s network is slowing down and brands need more control
 - Consolidation is the fastest way to remove placement fees and check in delays
 - When we move freight through our own trucks, we can predict delivery times 
down to the day, not hope for them
- We don't have investors or private equity behind us, so I can do some crazy s*** like this sometimes :) 

Here is the math:
More volume = more trucks
 More trucks = more lane density
 More lane density = faster inbounds and tighter delivery windows
 Faster inbounds = fewer stockouts and better rank
 More density = better costs for everyone
 Better costs = more savings and more speed

The craziest part is we are consistently beating Amazon’s own timelines with Amazon LTL 

If you are on the West Coast shipping into Amazon, DM me and I'll pay for the cost to help us pilot our new freight lanes 

You can be a brand, a 3PL, or have your own warehouse.
If you are moving trucks into Amazon or have clients who are, this is for you.

We lost 3 deals trying to sound smart.

We won 10 by being blunt.

People don’t want a lecture. They want honesty. They want clarity. They want someone who tells them the truth, even when it’s uncomfortable.

Selling isn’t about flexing knowledge. It’s about making it simple. Making it real. Making it actionable.

Next time you’re in a pitch, ask yourself: Am I impressing them, or am I helping them decide?

Truth wins. Always.

The entire Canadian market is blocked by three letters: NRI.

So let me simplify this.

If you want to start selling in Canada, the biggest unlock you need is an NRI. Non Resident Importer. That’s the whole play.

You do not need a Canadian company.
You do not need a full legal entity.
You do not need to rebuild your entire operation.

An NRI acts as your Canadian identity so you can move product across the border without setting up a corporation. It costs a couple hundred bucks. Takes about a week. After that, you are officially allowed to ship into Canada and Amazon already supports it on their side.

Inside AMZ Prep® we set this up for brands every week through our brokerage partners. Once it is done, the entire Canadian market opens up. Faster delivery. New customers. Less competition. More growth.

Everyone talks about expanding globally. Very few take the simple steps that unlock new revenue.

If you are serious about scaling, Canada is one of the easiest markets you will ever enter.

What is actually stopping you from setting up an NRI?

Every Q4, most brands make one fatal mistake. They rely entirely on FBA.

Here’s what we’re doing differently.

We set up an FBM variant for key SKUs.

So if inventory runs out at FBA or gets stranded (and it will happen), we can immediately toggle to FBM inside Seller Central.

Think of it like having two buy boxes. When FBA goes dark, FBM keeps the sales moving.

You don’t lose momentum. You don’t lose rank.

From an algorithm standpoint, staying in stock, even through FBM, is far better than hitting zero.

We run this setup across every brand every Q4. It’s saved hundreds of thousands in lost revenue.

Have you set up your FBM backup yet?

Amazon operators are finally getting the truth about their inbound speed.

And we built the tool that shows it 👇

My team just shipped an app that automatically tracks your inbound performance to Amazon.

It pulls the real data, shows your placement fees, calculates your storage impact, and gives you a full report card on how fast your inventory is actually moving.

You get a grade on your inbound speed.
You see every Amazon DC you ship to (and % of volume)
You understand your real costs in seconds.

It is badass and the team crushed it.

We already crossed ~60+ downloads in the first week from top tier brands and operators (largest brand that did it crossed ~$600M last year).

If you want to use it, DM me and I will send it to you.

LinkedIn Login, Sign in | LinkedIn

A toxic top performer is more dangerous than an underperformer. 
They infect culture faster than they hit quota.

Culture spreads like cancer. One negative person can destroy an entire team. Doesn’t matter how talented they are, how many deals they close, or how good they look on paper. Toxicity kills momentum, morale, and speed faster than anything else.

I see it all the time. Owners keep the “star” performer who’s actually making everyone miserable because they’re afraid of short-term loss. Meanwhile, the whole team is suffering and execution slows to a crawl.

Audit your team. Be brutally honest. Ask yourself: who’s adding energy, and who’s sucking it out?

Get rid of the toxic ones. Period.

Your culture is your speed. Protect it.

Got my WHOOP last week and I’m loving it.
Not because it looks cool, but because data gives you accountability.

Most people are guessing about their sleep, stress, recovery.
You can’t improve what you don’t track.

Self awareness wins in life.
WHOOP just gives you the receipts.

I spend 30 minutes a day on LinkedIn, generate ~1M+ impressions and

It's brought us millions in deals.

Most CEOs think content is a distraction. They're watching competitors close deals from posts while they sit in another pointless networking event.

Building in public isn't about ego. It's about economics.

THE BREAKDOWN:
Morning coffee = write one post (15 min)
Lunch break = respond to comments (10 min)
End of day = engage with 5 posts (5 min)

That's it. 30 minutes.

THE PAYOFF:
Our biggest client found us through a post about saying no to bad deals.
Three enterprise partnerships started in my DMs.
Multiple seven-figure conversations from content, not cold calls.

Everyone's hiring SDRs and buying lead lists. Meanwhile, I'm closing deals in comment sections.

Content isn't separate from CEO work. It IS CEO work. Every post is a sales call to thousands. Every comment is a relationship. Every share extends your reach.

The CEOs winning tomorrow aren't choosing between content and running their company. They know content IS running their company.

Building in public scales trust faster than any sales team ever could.

What's your excuse for not posting?

People love talking about “the grind.”

But real discipline doesn’t look like hype videos or all-nighters.

It looks like showing up on a Sunday when nobody’s watching.

For me, that’s the morning walk. The 2 miles that keep my mind clear so I can make better decisions later.

Everybody wants to win in public. But the wins start in private.

Do one quiet thing for yourself today. No post. No bragging. Just build the muscle.

We call it “founder sleep.”
It is just stress with your eyes closed.

3am hits and your brain starts running ops reports:

Inventory levels. Cash flow. That email you regret sending. The hire that is not working. Payroll. Whether your biggest customer is drifting. All of it.

You wake up more tired than when you went to bed.

And the world thinks you are living the dream.

“Must be nice being your own boss.”
“You get to set your own hours.”
“At least you do not have a real job.”

Meanwhile, you are calculating runway while brushing your teeth.

I have not had actual sleep since 2019. Just different levels of anxiety with my eyes shut.

Some nights it is placement fees.
Other nights it is freight.
Most nights it is everything at once.

The company does not turn off when you close your eyes.
It just gets louder.

Building something means carrying it everywhere. In your head. On your shoulders. In that blurry space between awake and asleep.

I would not trade it.
But let us be honest. Founders do not sleep.
We just close our eyes and keep going.

What is running through your head at 3am?

Amazon Multichannel Fulfillment (MCF): Is it really worth it for your Shopify or TikTok orders?

In this week’s Whiteboard Wednesday, I broke down the good, the bad, and the expensive sides of MCF.

Here’s the quick summary:
- MCF = FBA for all your channels
- Same stock can fulfill Shopify, TikTok, etc.
- But pricing is steep, per-item fees add up quickly
- Storage fees peak at $2.40 per cubic foot

Great for single-SKU, low-weight orders.
Not great for multi-item, custom-packed, or B2B brands.

There’s a time and place for MCF, but know your margins before diving in.

Watch the full episode for the breakdown, cost comparison, and when to consider a 3PL instead.

Just saved a merchant $2.5 million annually switching from FBA to Seller Fulfilled Prime.

Let me explain 👇

One SKU alone: $63 per unit saved. 2,500 units monthly. That's $1.9 million yearly on a single product.

Amazon charges $150 per pallet for storage. We charge $18. Same Prime badge. Same customer trust. 73% lower costs during peak season.

The merchant was bleeding money on bulky items. FBA fees were eating them alive. Heavy SKUs getting destroyed in transit. No control over packaging. Returns killing their margins.

We mapped out their entire catalog:
• Storage: Down from $150/pallet to $18/pallet
• Shipping: $21.61 average with zone optimization
• Packaging: Added $2-3 for protection, eliminated damage claims
• Control: Direct Seller Central access, cherry-pick orders

The kicker? They're keeping FBA running parallel during transition. Testing both. No risk.

While everyone debates FBA vs SFP, smart brands run both. Use FBA for small items. SFP for everything bulky. Keep the Prime badge. Keep the margins.

They're meeting with Lowe's next week. Home Depot application submitted. Building an empire beyond Amazon while everyone else fights over Buy Box scraps.

Operational flexibility beats operational perfection.

Every. Single. Time.

Who else is running SFP profitably?

People say hard work does not matter anymore.
They are wrong.

There is this new idea floating around that you can think your way to success. Just be strategic. Just be efficient. Just find a smarter system.

The truth is you need both.
Hard work and smart work.
One without the other falls apart fast.

I see it in operators all the time.
Hard workers who do not think end up exhausted.
Smart thinkers who do not push end up stuck.
The people who win mix both.

They stay in problems longer.
They ask sharper questions.
They move faster once they find the right answer.

That is the real advantage.
Not talent.
Not luck.
Just the combination of effort and intelligence consistently applied.

Every breakthrough I have had came from that mix.
Think deeply.
Execute hard.
Repeat until something cracks.

What is the task you know you should attack harder this week? 
Drop in the comments.

I saw this image last week on Linkedin. 
The waiter really did need to do better...

Alex Hormozi posted the full story last week and it hit harder than I expected.

Most people would have taken that “do better” comment and gone straight into victim mode. 

Rant about it. 
Complain about customers. 
Tell the internet how unfair life is.

This waiter did the opposite.

Alex said he showed up the next day and made a decision. Better service. Better attitude. Better effort. He tried to remember names. Smiled more. Paid attention to tiny details.

And the crazy part is what happened next?

Customers responded.
 Tips jumped.
 Energy shifted.
 His job stayed the same, but he did not.

I see this in business all the time. Leadership, sales, operations, all of it.

Bad question: Why is this happening to me?
Better question: What part of this do I control?

When I ask better questions, I get better outcomes.
Same pressure. Same workload.
 
Different results.

Where is one place you know you should be asking a better question?

Don’t let fear of looking small stop you.
Everyone starts somewhere, size doesn’t matter, speed and focus do.

When we launched AMZ Prep®, our warehouse was just a 400 sq ft shed inside another building. We looked huge online, but in reality, it was just me. Customers wanted drop-offs and I had to make up reasons why they couldn’t come.

That’s the essence of fake it till you make it. But don’t forget the second part: actually make it. Build, ship, iterate, and learn. Stop waiting for perfection. Stop waiting for everyone else to see your vision.

Start now. Adjust later. Crush eventually.

What small start did you have that taught you the biggest lesson?

Sellonics

I help agencies save time by delegating their Amazon PPC management, campaign optimization, client reporting, keyword strategy, ACOS reduction, and operational tasks to my team. This allows them to focus on client acquisition and business growth while offering expert Amazon services.

Our goal is to help agency partners achieve increased client satisfaction, better retention rates, and higher profit margins through proven expertise and white-label solutions that align with their brand and business objectives.

Areas of Expertise:

White-Label PPC Management
Agency Partnership Support
Campaign Strategy & Optimization
Client Reporting & Communication
Cost-Effective Operations
Scalable Amazon Solutions

Chief Executive Officer

Upwork

Amazon FBA Consultant

ECOM CABIN

We are an Amazon FBA Expert seller providers in the following domains,
- Amazon product listing
- Listing optimization
- PPC Campaign Creation & management
- PPC Optimization
- Amazon Seller Central Handling
- Amazon Virtual Assistant
- Amazon FBA WholeSale
- Shopify Store Creation & Optimization

For more details you can visit our website

Amazon FBA Expert

I'm the CEO of Selloincs, an Amazon PPC specialist and B2B operations partner for marketing agencies.
I eliminate operational bottlenecks for marketing agencies who want to add profitable Amazon services without the headaches of hiring and training specialized teams.

A marketing agency with reliable Amazon expertise that delivers consistent client results is challenging to build because of two reasons:

-First, hiring Amazon PPC specialists requires high costs and lengthy recruitment processes, making it difficult to maintain healthy margins.
-Secondly, Amazon advertising doesn't operate on autopilot, leading to too much time spent on campaign management instead of client acquisition and strategy.

I developed my white-label partnership model to facilitate agency growth by providing cost-effective, plug-and-play Amazon PPC operations that integrate smoothly into their workflow and deliver top-tier results without operational stress.

Marketing agencies focusing on scalability and client relationships, rather than being stuck in Amazon technicalities, will dominate their markets, those who don't will be left behind.

Why should you trust me?

-I'm currently partnering with agencies across the USA, UK, and Canada, managing their Amazon operations seamlessly.
-I've helped clients scale from $49K to $492K monthly revenue through data-driven PPC strategies.
-My partner agencies enjoy 90%+ client retention rates, driven by consistent Amazon performance delivery.
-I manage $250K+ in monthly ad spend, generating 200M+ in total revenue for clients globally.
-My partners operate with 100% cost efficiency and variable expenses, ensuring they're never burdened by overhead costs when scaling.

There are 2 ways I can help:

Scale your agency's Amazon services to $50K-$100K/month with white-label PPC operations and proven systems.
Strategic consulting and partnership development for agencies entering the Amazon space.

Book a call to see how I seamlessly integrate into your operations, delivering white-label solutions.

https://calendly.com/adnanaslam608/amazon-discovery-call

Muhammad Adnan Aslam

Types of Amazon PPC Keywords

If you’re running Amazon ads blindly...
You’re probably wasting ad spend.

Because not all keywords are equal.

Here’s how to actually use them right 👇

1️⃣ Broad Match – wide reach, less control
2️⃣ Phrase Match – balance reach + relevance
3️⃣ Exact Match – laser-focused targeting
4️⃣ Negative Keywords – block wasted clicks
5️⃣ Brand & Competitor – defend or dominate

But that’s just the surface.
There are 20 keyword types in total.

Each one has a purpose.
Each one impacts your results.

The key?
Know when to use what.

Save this breakdown it’ll make your next PPC setup a lot smarter.

Follow Adnan Aslam for more Amazon PPC Insights!

Adnan Aslam

White Label Amazon Agency Partner for Many US/UK agencies | 93.1% Client retention rate | CEO @ Sellonics

8 Free Amazon PPC Courses You Can Take Today

If you’re learning Amazon PPC from random YouTube videos...
You’re slowing your growth.

Because there are structured, free courses made for sellers like you
and they teach PPC the right way.

Here are 8 you can start today 👇

1️⃣ Amazon Ads Academy (Official) – Learn from Amazon directly (Certification ✅)
2️⃣ Helium 10 – PPC 101 – Beginner-friendly PPC basics + examples
3️⃣ PPC Farm – Step-by-step lessons with quizzes (Certification ✅)
4️⃣ Udemy – Amazon PPC Playbook – Quick, practical videos on targeting & setup
5️⃣ Alison – Amazon PPC Diploma – Deep dive into structure & optimization
6️⃣ Jungle Scout – PPC Modules – Keyword strategy & sponsored product setup
7️⃣ Amazon Seller University – Official videos on ads & listing fundamentals
8️⃣ Coursera – Amazon Ads Courses – Strategy & fundamentals (Free audit available)

Most sellers skip structured learning.
Top sellers treat PPC like a science.

Save this list and pick one to start this week.

Follow Adnan Aslam 🔔 for more Amazon PPC insights!

Just crossed $300,000 on Upwork

What started as a side hustle in 2019 has now turned into a full career.

I still remember taking my first small job managing a $500/month ad budget, with no idea it would open the door to managing 6 and 7-figure brands.

A few years later:

→ 100+ Amazon sellers worked with 
→ $200M+ in total revenue generated for clients  
→ Built a team of 20 from scratch

The biggest lesson?

Consistency beats everything.

Not speed, not luck, not hype.

Just showing up and optimizing one campaign at a time.

To anyone starting out on Upwork or in Amazon PPC

Be patient.

The first $1K feels harder than the first $100K.

This is just the beginning 🔥
#AmazonPPC #Upwork #Ecommerce #AmazonFBA #FreelanceSuccess

Too many Amazon PPC levers to remember?

Let’s decode them in seconds.
No fluff just what drives results.

Here’s your Periodic Table of Amazon PPC 👇

🔹 Campaign types - SP, SB, SD
🔹 Keyword matches - Exact, Phrase, Broad
🔹 Metrics that matter - ACoS, TACoS, ROAS, CVR
🔹 Optimization tools - Rules, Bids, Bulk Ops

Every PPC element that powers profit in one visual.

Save this.
Share it.
Use it before your next optimization round.

Want the full form document with all PPC elements explained?
Comment “DOC” and I’ll send it to you.

Repost ♻️ to help fellow sellers. 
Follow Adnan Aslam 🔔 for more Amazon PPC clarity!

You don’t need to be an expert to win with Amazon PPC.

You just need the right tools.

Most new sellers waste hours adjusting bids and chasing keywords manually
but smart sellers automate, analyze, and optimize their ads efficiently.

Here are 40 Amazon PPC tools every beginner should explore in 2025–26 👇

🔹 Keyword Research Tools – Helium 10, Jungle Scout, SellerApp, MerchantWords
🔹 Automated Bidding Tools – Ad Badger, Prestozon, BidX, Sellozo
🔹 Conversion Optimization – ZonGuru, Scale Insights, SellerApp, Helium 10
🔹 Optimization Management – Perpetua, Teikametrics, Pacvue, Quartile, m19
🔹 Competitive Analysis – DataHawk, Viral Launch, AMZScout, Sellermetrics
🔹 Analytics & Profit Tools – Sellerboard, Feedvisor, DataHawk Analytics
🔹 Full-Funnel Tools – Amazon DSP, Pacvue Enterprise, Perpetua Full-Funnel
🔹 Inventory & Strategy – Keepa, CamelCamelCamel, Eva AI, Zon.Tools

Save this post.
Try one new tool this week.
And watch your ad performance improve month by month

Repost ♻️ to help fellow sellers. 
Follow Adnan Aslam 🔔 for more Amazon PPC Insights!

We're Hiring: Amazon PPC Manager

Looking for an Amazon PPC expert who's ready to drive real results for clients.

We're hiring a Remote, Full-Time Amazon PPC Manager to join our growing team.

What we're looking for:

• 2+ years of hands-on Amazon PPC experience
• Track record of improving ACOS, TACOS, and ROAS
• Strong knowledge of Amazon ad tools and reporting platforms
• Advanced Excel/Google Sheets skills (pivot tables, lookups, formulas)
• Ability to build custom reports and client dashboards

If this sounds like you, let's talk.

Apply here: hr@sellonics.co.uk

Amazon PPC Types Explained

If you’re only running automatic campaigns…
You’re leaving money on the table.

Because Amazon PPC isn’t one thing
It’s a full system of campaign types, targets, and strategies.

Here’s the breakdown 👇

1️⃣ Sponsored Ads – Products, Brands, Display & Video
2️⃣ Campaign Types – Automatic, Manual, Discovery, Ranking
3️⃣ Keyword Targeting – Broad, Phrase, Exact & Negative
4️⃣ Product Targeting – Compete or complement other listings
5️⃣ Bid Optimization – Dynamic, Fixed, Rule-based, AI
6️⃣ Analytics & Reporting – ACoS, CTR & Conversion tracking
7️⃣ Advanced Strategies – Dayparting, Retargeting, Brand Defense
8️⃣ Traffic & Integration – Influencer, Email & Google Ads
9️⃣ Future & AI PPC – Predictive bidding & smart automation

Most sellers know 1 or 2.
Top sellers master all 9.

Each type plays a role.
Each one drives profit differently.

Save this post it’ll make your next Amazon PPC setup a lot smarter.

Follow Adnan Aslam for more Amazon PPC insights!

One year ago.

I made my first post here.

No plan. No followers. Just hope.

I still remember that blank screen.

I thought, “Who’ll even read this?”

I just wanted to share what I’d learned every day.

This month small start became 15,000+ followers.

Feels crazy to even say it.

At first, my posts got no likes, no comments.

I almost quit because I thought no one cared.

Then I stopped trying to sound smart.

I just wrote like I talk.

Simple. Honest. Real.

That’s when things began to grow.

15K followers in just 12 months wasn’t luck.

It was a small, daily effort.

Writing, replying, learning.

And yes, I’m a good observer.❤️

Every number is a person. 

Every comment taught me something.

I know numbers matter. 

But what matters more is real connection.

Real people. Real stories. Real growth.

What’s 1 lesson you learned from LinkedIn? 😊

♻️ Save + Repost to inspire other LinkedInians.
Follow Adnan Aslam 🔔 for more Amazon Tips.

YOUR ADS AREN’T BROKEN YOUR WORKFLOW IS

Too many buttons.
Too many match types.
Too many opinions online.

But winning PPC is actually simple.
If you follow the right workflow.

Here’s the 8-step process I use 👇

1️⃣ Research keywords with intent in mind
2️⃣ Structure campaigns for full control
3️⃣ Fix your listings before spending
4️⃣ Launch broad and gather real data
5️⃣ Review search terms and add negatives
6️⃣ Adjust bids based on profit signals
7️⃣ Track TACoS and conversion trends
8️⃣ Scale what works and expand smartly

No guesswork.
No blind spending.
Just predictable growth with structure.

Save this if you run Amazon ads.
Follow Adnan Aslam for more Amazon PPC insights!

𝐀𝐦𝐚𝐳𝐨𝐧 𝐏𝐏𝐂 𝐆𝐚𝐦𝐞: 𝐋𝐞𝐯𝐞𝐥 𝐔𝐩 𝐘𝐨𝐮𝐫 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲

From optimizing listings to leveraging AI-powered automation, this roadmap covers everything you need to crush your Amazon ads game.

𝐏𝐫𝐨 𝐓𝐢𝐩:⤵
Master the basics first - like keyword research and campaign structuring, before diving into advanced tactics like external traffic scaling and Amazon DSP.

Let’s make those clicks count 🛒

Comment "𝐆𝐚𝐦𝐞" for more in detail guide.

Most Amazon sellers I know spend hours manually adjusting PPC bids.

There's a better way.

The right Chrome extensions can automate 80% of your campaign optimization work. I've tested dozens, and these 10 actually move the needle:

→ Helium 10 – Find high-converting keywords in minutes, not hours
→ Jungle Scout – Validate product potential before you spend a dollar
→ Keepa – Monitor competitor pricing shifts automatically
→ AMZScout PRO – Get real-time profitability calculations
→ Keywords Everywhere – See search volume and CPC data instantly
→ Wappalyzer – Analyze what tools your competitors are using
→ DS Amazon Quick View – Manage campaigns without the headache
→ Google Ads Booster – Color-coded tables make data analysis faster
→ LightShot Screenshot – Document and share campaign results quickly
→ Google Tag Assistant – Confirm your tracking pixels are working

My challenge to you:

Pick ONE tool from this list.
Install it today.
Use it for 7 days.

You'll be surprised how much time you get back.

Found this helpful? 
Save it for later and share it with another seller who's drowning in manual PPC work.

Want more Amazon PPC strategies that actually work? 
Hit 🔔 Adnan Aslam on my profile.

ChatGPT isn’t just for writing copy anymore.

Most sellers use ChatGPT to write listings.
But I’ve been using it to streamline everything in my PPC workflow.

From keyword research..
To bid rules..
To international scaling.. 

This cheat sheet covers 6 powerful areas where ChatGPT can save you hours:

1. Keyword Discovery
→ Find long-tails, map search terms, and cluster by intent.

2. Campaign Setup
→ Build clean SP/SB/SD structures, naming systems, and launch checklists.

3. Bid & Budget Optimization
→ Create dynamic bid-down rules, pacing sheets, and reallocation plans.

4. Creative & Listing
→ Improve CTR/CVR with A/B test plans, emotional ad copy, and scroll-stopping videos.

5. Competitor Analysis
→ Spy on rivals’ keywords, sentiment, ad patterns, and pricing gaps.

6. Audits & Scaling
→ Health checks, root-cause diagnostics, global expansion SOPs—done fast.

It’s not a replacement for strategy.
But it’s the fastest way I’ve found to think smarter, act faster, and cut waste.

Drop “𝗚𝗣𝗧” below if you want the High-Res PDF.

Let’s make your Amazon ads way more efficient without burning more hours.

Repost ♻️ to save it.
Follow Adnan Aslam 🔔 for more.

You don’t need fancy tools.

You need smarter Excel sheets.

Because behind every strong PPC account…
there’s a clean spreadsheet doing the heavy lifting.

Here’s how top Amazon advertisers use Excel 👇

Clean messy search term data

Filter duplicates.
Split branded vs non-branded.
Spot wasted spend instantly.

Find high-intent keywords fast

Use SEARCH() and FIND() formulas.
Combine ideas for new keyword clusters.

Track conversions with simple math

ROAS = Sales ÷ Spend.
Flag top 20% keywords driving growth.

Automate weekly reports

Build macros.
Highlight poor ACoS instantly.

All using nothing more than Excel.
No scripts. No paid tools.

Want the full PDF version of these Excel PPC tricks?
Comment “TIPS” below 

Follow Adnan Aslam for more Amazon Insights!

(2) Jamie Coan | LinkedIn

Last month, I dropped "The Real Fundamentals of Amazon PPC."

Most people saved it.

A few actually used it.

The difference? Everything.

My inbox flooded with messages:

"This playbook transformed my entire PPC approach."
"I finally get what data-driven really means."

So I went deeper.

I recorded a full video walkthrough of that same 15-page playbook.

Zero fluff. Just strategy and real data.

Inside, you'll see:
• How to build PPC systems that predict, not just react
• How to make statistically sound decisions every time
• How to manage ads like a strategist, not a technician

Already have the doc? This video ties it all together.
Missed it? I'll send both.

Want it?

1. Comment "VIDEO"
2. Like this post
3. DM me

Most will watch from the sidelines.

A few will build something real.

Your move.

20 RULES FOR AMAZON PPC SUCCESS

If you’re running ads without structure…
You’re losing budget and missing profit.

Because PPC isn’t just bids and keywords.
It’s strategy, timing, and constant refinement.

Here’s the framework I use daily 👇

1️⃣ Clear goals before launching campaigns
2️⃣ Match keywords to shopper intent
3️⃣ Use data instead of guessing
4️⃣ Split campaigns for better control 
5️⃣ Test match types and track results
6️⃣ Add negatives to protect spend
7️⃣ Review search terms every week
8️⃣ Adjust bids based on performance
9️⃣ Watch ACoS and TACoS together
🔟 Fix listings ads can’t save them

That’s only half the list.
There are 20 total rules inside.

Each one is practical.
Each one moves the needle.

The key?
Treat PPC like a system not chaos.

Save this post and build smarter campaigns.
Follow Adnan Aslam 🔔 for more Amazon PPC insights!

Drowning in Amazon jargon? Part 2 is here.

Let me break down the acronyms you actually need to know.
No corporate speak. Just clear definitions that matter.

Your second cheat sheet:

🔹 IRDR – Inbound Receive Defect Rate (errors in received stock)
🔹 DPMO – Defects Per Million Opportunities (quality metric)
🔹 NYR – Not Yet Released (feature not live yet)
🔹 AMZ BUGS – Platform/system issues on Amazon
🔹 WBR – Weekly Business Review (weekly check)
🔹 MBR – Monthly Business Review (monthly performance)
🔹 QBR – Quarterly Business Review (quarterly summary)
🔹 ASP – Average Selling Price (avg price per unit)
🔹 COGS – Cost Of Goods Sold (production + shipping)
🔹 CRaP – Can't Realize a Profit (unprofitable item)
🔹 NCX – Negative Customer Experience (bad experience rate)
🔹 NRR/PRR – Negative/Positive Review Rate (feedback ratio)
🔹 GV – Glance Views (product page views)
🔹 SOB – Share of Buy Box (how often you win Buy Box)
🔹 CPA – Cost Per Acquisition (cost per conversion)
🔹 CPM – Cost Per Mille (ad cost per 1,000 views)
🔹 FC – Fulfillment Center (Amazon warehouse)
🔹 A+ Content – Enhanced Brand Content (rich PDP section)
🔹 HERO – Hero SKU or main product image
🔹 TTM – Trailing Twelve Months (past 12-month data)
🔹 T3M – Trailing Three Months (past 3-month data)
🔹 CPI – Customer Pain Index (impact of issue)
🔹 FLS – First Line Support (front-end help team)
🔹 NTB – New To Brand (first-time buyers)

Bookmark this for later.
Send it to your team.
Sound like you've been doing this for years.

Mastering Amazon starts with knowing the language.

Follow Adnan Aslam 🔔 for daily Amazon strategies that work.

Amazon Listing Growth Guide for Beginners

Save this before you update any listing.
(This covers the main steps that help you rank and convert)

➡️ What you get inside:

◾ Titles that bring more orders
◾ Bullets that guide shoppers to buy
◾ Creative that lifts clicks and trust
◾ Review plan that supports higher ratings
◾ Mobile layout that fits every screen
◾ Smart keyword setup based on intent

This is the same process we use to improve listings every day.

Want the full checklist?
👉 Comment "LISTING" and I will send it to you.

🔁 Share this so more sellers can upgrade their pages.
🔔 Follow Adnan Aslam for simple tools that turn views into buyers.

Everyone wants big outcomes.

But the inputs rarely match.

I see it every week…

A seller expects massive profit.
But runs a tiny ad budget.
And loses patience in 14 days.

Amazon PPC doesn’t work like that.

You grow when your expectations,
your budget,
and your patience
finally align.

The moment you balance all three…
your ads start telling a different story.

Follow Adnan Aslam for simple Amazon PPC insights.

Most sellers plan discounts last-minute.

But that’s barely scratching the surface.

Smart sellers prepare weeks in advance.
They follow systems that protect profit.

This roadmap breaks Black Friday into pillars 👇

Black Friday Basics
→ Avoid panic cuts, follow data always.

Plan and Setup
→ Use tiered deals, predict demand smarter.

Listing Improvements
→ Fix weak pages before discounting anything.

Promotion Strategy
→ Keep offers simple, clear, and focused.

Campaign Execution
→ Test early, build warm audiences fast.

Inventory and Performance
→ Track stock daily, avoid supply issues.

After Black Friday
→ Retarget buyers, keep selling momentum.

These aren’t random tips.
They’re the moves driving real revenue.

♻️ Repost to save this roadmap.
Follow Adnan Aslam 🔔 for more.

Most sellers track only revenue and ACOS.

But that’s just scratching the surface.

Smart sellers go deeper.
They measure what drives true profit.

This sheet breaks metrics into 8 pillars 👇

Profit Metrics
→ Track clarity, refunds, blended margins.

Sales Metrics
→ Study speed, peaks, and buyer behavior.

Advertising Metrics
→ Optimize spend, control TACOS, fix waste.

Listing Health Metrics
→ Boost visibility, fix suppressions, win Buy Box.

Inventory Metrics
→ Restock smarter, reduce dead stock losses.

Returns Metrics
→ Detect abuse, identify high-risk items.

Workflow Metrics
→ Improve team speed, fix process gaps.

Hidden Leak Metrics
→ Find lost spend, overlaps, and cannibalization.

These aren’t vanity stats.
They’re the numbers that drive real growth.

♻️ Repost to save this for later.
Follow Adnan Aslam 🔔 for more.

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The Battle

Blair Forrest

Muhammad Adnan Aslam

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Blair Forrest's LinkedIn Performance

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