Binny Agarwal

Content Specialist

Organic Content for Brand Growth

-Developed and managed SEO-optimized blogs and social media content for B2B SaaS companies, boosting brand engagement by 20%.
-Increased LinkedIn engagement for multiple founders and CEOs by implementing customized content strategies.
-Delivered a content outreach program, resulting in an average of 20% follower growth.

Content Writer

Self Employed

-Crafted LinkedIn content that improved visibility by optimizing posts with SEO and target keywords, resulting in 30% increase in post engagement.
-Developed and implemented content strategies for founders, improving client connection and engagement rates by 50%.

Linkedin content strategist

-Partnered with brands like Sprinklr and Respona, delivering tailored content that emphasizes authenticity and storytelling.

-Produced ghostwritten articles for executives, focusing on thought leadership and audience relevance, which resulted in growth in personal branding and increase in ROI.

Freelance Writer

As a content writer and social media manager, I specialize in crafting compelling written content for LinkedIn and Twitter. I have a deep understanding of the unique tone and voice required for these platforms and I use my writing skills to create eye-catching and shareable posts. I am passionate about helping businesses succeed through the power of social media.

Glamyo Health

As a medical content writer for Glamyo Health, I bring my passion for writing to the forefront by crafting engaging and informative blog posts. 

I use my research and writing skills to create content that not only informs, but also inspires and helps the reader. 

With a focus on health and wellness, I strive to make a positive impact on the lives of my readers.

Medical Writer

Masalabox Food Network Pvt Ltd

As a creative content writer for MasalaBox, I bring a unique voice and perspective to the world of food and cooking. I write engaging blog posts that educate and inspire, while also handling the backend management of their content management system. 

Whether I'm crafting a recipe or writing a feature article, I bring my passion for great food and storytelling to every piece I create.

Creative Writer

I help you captivate your audience through engaging content | Experienced Content Writer | Creative Writing → Personal Branding → Thought Leadership

Most founders don’t have a visibility problem — they have a visibility gap.

Their product is solid. Their thinking is sharp. But when someone Googles them, searches their brand, or scrolls through LinkedIn or X… nothing meaningful shows up.

No strategic content. No personal brand presence. No reason to trust — or buy.

I help founders fix that.
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🚀 What I Do
I work with SaaS founders & bootstrapped B2B businesses to turn their content, personal brand & SEO visibility into a scalable inbound lead engine. No fluff. No short-term hacks. Just systems that get you found, trusted & bought from.

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💡 Here’s How We Do It:

Visibility Audit
We run a complete scan of how your brand & personal profile show up across search, social & buyer-relevant keywords. Most founders miss 70% of the traffic that matters.

SEO Content Strategy
We create a roadmap to help you rank for the terms your buyers are already searching — while building domain authority & long-term visibility.

Personal Brand Development
We turn your knowledge into trust-driving content across LinkedIn & Twitter/X — with positioning that attracts leads, not just likes.

Lead Magnet Strategy
We help you capture & convert that visibility — turning attention into action, and casual visitors into qualified leads.

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🧠 Who I Work Best With

--SaaS founders ready to grow without burning out

--B2B businesses tired of guessing with content

--Experts who want to be seen, not just scroll past

--Builders who value systems > scattershot marketing


🔍 What You’ll Get
→ More visibility in search & social
→ A founder brand that drives trust
→ Strategic content, not random posts
→ A system for generating qualified inbound leads

📩 If you're not showing up where your buyers are searching — let's fix that.

I’m currently offering a free AI-powered visibility report to show you how your brand ranks across Google, LinkedIn & Twitter. It takes 2 mins to scan & could reveal thousands in missed traffic.

Message me with “visibility” & I’ll send it over.

Would you like a carousel version of this for lead gen content, or a short post to turn this into a weekly client magnet?

Posten Bring AS

Working for Posten is always fun, exciting, and challenging at the same time.
I love this space! 
On high-level I have been working on following things:

→ Planning and involved in the key decision making on cloud technology
→ Modernizing and implementing SAS applications on cloud platform using SAS Viya, Microsoft Azure, and Singlestore.
→ Maintaining existing solutions and helping other team members.

Senior Advisor (BI Application Manager)

Santander Consumer Bank - Nordics

Worked to streamline financial processes, data management, and reporting. Also helped to fix any issue or correction in the daily, weekly, or monthly reporting data.

The most of the time I spent on developing new solutions to create financial reporting.

Data Analyst

EVRY

SAS BI Developer/Administrator and adviser for application management on several SAS BI and SAS Visual Analytics systems. 

Execution of SAS applications monitoring and operations-related tasks such as Application Monitoring & Maintenance, updating of SAS applications, Linux scripting, coordination of technical tasks within the team, release management etc.

Business Intelligence Consultant

SAS Nordic Hackathon 2020 - The Winner of the Silver medal - team #tietoEVRY

By now, most of us recognise that we are in the midst of a climate crisis. We’ve all seen footage of the Amazon rainforest burning, the plastic waste accumulating in the ocean, and the devastation caused by the Australian wildfires.

We recognise the growing urgency to change our ways but, overwhelmed by an overload of choices and a deficiency of information, we aren’t sure what to do or where to start. After all, different people have different values, priorities and preferences - and some choices are more difficult for people in certain life situations to make than they are for others. 

The municipality of Trondheim is committed to making it possible for their citizens to easily make climate-friendly choices in everyday life by 2020. This is directly linked to the 12th of the UN Sustainable Development Goals (SDGs), which aims to ‘ensure sustainable consumption and production patterns.’

So, what if we could create a personal climate advisor for each of Trondheim’s citizens that could improve the ease of climate-friendly decision-making?

We used partner data, machine learning and the capabilities of SAS Viya platform to support the municipality of Trondheim in getting closer to realising this goal. 


#HackInSAS #Hackathon #tietoEVRY #Sustainability #SDGs #SASViya

Business Intelligence Developer

Capgemini

I have worked in Capgemini for multiple projects. My role was filled with SAS development as well as SAS application administration. 

Here are listed few of them:

→ Monitoring/Error correction (if any) of SAS jobs which is scheduled to run through LSF Process Manager.
→ Created and modified day to day activities in an efficient way to avoid manual work & improve quality of deliverables.
→ Suggested improvement/enhancement in an existing job processes to process data in a very quicker and more efficient way. 
→ Performed the tuning of ETL process by using lookup instead of join if possible, removing unnecessary phasing, removing unnecessary components, making use of the indexes on the tables, etc.
→ Involved in modifying info maps using SAS Information map studio.
→ Monitoring of sas services on UNIX, Linux servers.
→ Process Adhoc request from Client.

Associate Consultant

Trained on Data Warehouse concepts, Data ETL, Microsoft SQL server database programming, Informatica.
Monitoring of Microsoft sql & SAS applications.
Maintenance of SAS applications.

Senior Analyst

BI Developer. Write. Creative Educator | Digital Content Creator | BI & Data Analytics

At 24, a business trip to Norway marked the beginning of a transformative journey that reshaped my career and life. 

Hi, I'm Mayur—an award-winning BI Consultant, passionate Traveler, Writer, and Executive MBA Candidate.

Business Intelligence and Data Analytics have always been my passion and area of expertise. I specialize in transforming complex datasets into actionable insights that drive strategic decisions and operational improvements. 

My work spans industries such as finance, telecom, and HR, earning me the prestigious New SAS Professional Award for outstanding contributions to the SAS community.

📌 Tech-Savvy Expertise:
→ BI Data Analytics & Visualization
→ SAS Viya, ETL, & Reporting
→ BASE SAS Programming
→ Microsoft SQL, Python, MS Azure
→ Oracle, SingleStore, Citrix App, Linux OS

📌 Beyond the Office:
Outside of work, I’m often exploring new cultures, diving into books, or sharing my thoughts on my blog, learnSASCode.com.

I actively engage with my network on LinkedIn, discussing data analytics, personal development, and current affairs. 

Traveling fuels my curiosity and creativity, inspiring me to discover new perspectives and experiences.

📩 Let’s Connect:

If you’re interested in data-driven strategies, transformative leadership, or simply a great conversation about trends and travels, feel free to reach out at mrmayurj28 [@] gmail [dot] com.

Yours,
"An ordinary person with not so ordinary dreams.”

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DISCLAIMER: All activity on this platform reflects my personal opinions and does not represent my current or past employers.

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