Most managers in scaling tech companies (100–1,000 FTEs) hit the same wall:
Your team doesn’t take real ownership – not consistently, and not at the level you need. Decisions escalate to your inbox that shouldn’t. Meetings multiply just to clarify what should already be clear. You spend your week refereeing instead of leading.

You know something in how your team operates is broken. You just don’t have the time, or headspace, to diagnose it.

The Real Cost
This isn’t a motivation or personality issue.
It’s an infrastructure gap.
Without clear decision architecture, ownership frameworks, and feedback loops, even strong teams default to:
- Vague commitments that create rework
- Decisions escalating instead of resolving downstream
- Hard conversations avoided until they reach you

The math adds up quickly: 10-15 hours per week lost to preventable escalations and clarification meetings, plus the strategic work that slips because you’re stuck in reactive mode.

This is the growth alignment tax.

Why I Built This Work
I’ve spent 20+ years designing execution systems, first as Manager of Worldwide Training at Apple, then with 200+ tech companies across SaaS, healthcare, and enterprise software.

My background includes computer science (RPI), technical communications (Drexel), and executive education (Wharton). More importantly, I’ve lived these problems firsthand: leading teams through scale, navigating M&A transitions, and watching decision bottlenecks derail critical initiatives.

I built these systems because I needed them first.
Leadership without systems requires constant heroics.
Leadership with systems produces repeatable results.

Where Is Your System Breaking?
I built an 8‑minute diagnostic that shows exactly where leadership alignment is leaking time and leverage:
Decision Placement: Are decisions happening at the right level?
Ownership Architecture: Do commitments translate into execution?
Feedback Effectiveness: Does behavior actually change?
Strategic Bandwidth: Are you reactive or proactive?
Alignment Quality: Does the team know what matters most now?

Nearly 100 tech managers have taken it. The pattern is consistent:
> Below 65/100 on Strategic Bandwidth, leaders are drowning.
> Above 80, teams scale with far less friction.

Take the Executive Escalation Assessment
 → 8 minutes
 → Personalized peer benchmarks
 → Your top 2 systemic gaps
 → Immediate results
 https://learnwell.com/eea-leader

Ready to pilot with 3–5 managers? I can install the decision, ownership, and feedback systems that eliminate constant escalation – typically within 90 days.

Bill Ringle

Douglas Burdett

The Marketing Book Podcast

502 weekly interviews with authors of bestselling marketing and sales books (each book read by the host beforehand). Named by LinkedIn and Forbes as one of the top marketing podcasts, and at its conclusion in 2024 after millions of downloads and with listeners in over 185 countries, the podcast was in the top 0.5% of over 3,095,063 podcasts globally, as ranked by Listen Score.

Host

ARTILLERY LLC

Initially a traditional advertising agency that pivoted to B2B digital content marketing.

Founding Principal

BCF&M

Regional ad agency. After our first child was born, like many young families in New York City, we pulled up stakes and moved out (in our case to Virginia).

Account Supervisor

Grey New York

Worked on advertising for brands like Panasonic, Hess Oil, Topps and American General.

J. Walter Thompson New York

The tail-end of the Mad Men era. Worked on advertising for brands like Listerine, Schick, Toys "R" Us, Wisk Detergent, Lever 2000.

Account Executive

US Army

Stationed in West Germany during the Cold War: in Bamberg with 1st Bn, 75th FA (72nd Field Artillery Brigade, VII Corps Artillery), and in Kitzingen with Division Artillery, 3rd Infantry Division.

Field Artillery Officer

Formerly a US Army artillery officer, New York City Madison Avenue ad man, marketing agency founder, and host of The Marketing Book Podcast. In lieu of a midlife crisis, I started performing standup comedy. I'm all better now, thanks.

Weekly interviews with authors of bestselling marketing and sales books. Named by LinkedIn as one of "10 Podcasts That Will Make You a Better Marketer" and by Forbes as one of "11 Smart Podcasts That Will Keep You In The Know."

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The Battle

Bill Ringle

Douglas Burdett

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