Benjamin Latsko Studio

Services: 
- Brand Strategy
- GTM
- Digital Innovation & Transformation. Yes, that includes NFTs and the world of web3 too.

Select clients & brands:
adidas Originals
adidas Collaborations:
adidas Originals by Craig Green
adidas Originals by Jonah Hill
adidas Originals by Ninja
adidas Originals by OAMC
adidas Originals by Pharrell Williams

adidas Metaverse Taskforce (Into the Metaverse)
adidas Running
adidas Y-3
adidas Yeezy

amazon 
Beiersdorf
BMW Mini
Classic Rock Magazine
Highsnobiety
Hugo Boss
JUICE Magazine
KEEN Footwear
Nivea
mydays.de
OCLC
Rap.de
Samsung
SPEX Magazine
Starbucks
Vegan World Magazine
Yoga Journal

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Studio Director

Nouns

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adidas

I was on the Metaverse Taskforce

Senior Brand Strategy Consultant - Fashion, Sports & Lifestyle

Project Scope:
1. Transforming the process of global & local planning processes across all business units for digital touchpoints. 
2. Seasonal Digital Planning
3. Horizontal & Cross-Functional Process Development and Implementation

/// Digital Transformation

Global Brands: 
- adidas Originals
- adidas Action Sports
- YEEZY
- adidas Basketball
- adidas Running

Senior Digital Brand Strategy Consultant

Starbucks

Project Scope:
1. Loyalty Program
2. Digital Advertisment
3. Google Adwords Setup & inital campaigning
4. Social Media Management
5. Digital Marketing Management
6. Project Management

Brand: Starbucks
Company: AmRest
Markets: Germany, EMEA, Global

Digital Marketing & Loyalty Program Manager

trillr.de - powered by KICKASS NETWORX GmbH

Project Scope:
1. Building a digital Marketing Team from Scratch
2. Concept Development Affiliate Marketing
3. Development and Implementation internal Comms Architecture

Freelance Marketing Consultant

mydays GmbH

Project Scope:
1. Affiliate Management
2. Digital Partnerprogramms
3. Digital Collaborations
4. Project Management

Freelance Affiliate Marketing Manager

Piranha Media GmbH

Project Scope:
1. E-Mail Marketing Implementation
2. Webdesign
3. Digital Transformation
4. Change Management
5. Project Management

Freelance Online Marketing Consultant

Freibauten GmbH

Freelance Project Manager

Siebach & Friends GmbH & Co. KG

Project management
Concept developement
Strategic online marketing consultant

Projectmanager, Junior Creative 

Bergzeit GmbH

Customer Service Manager

Since 2013, we’ve enabled everyone from early-stage startups to Fortune 500 companies to craft impactful consumer engagement strategies and meaningful brand campaigns – driven by cultural insights and innovation to foster the brand’s connection to their communities.

Benjamin M. Latsko ⌐◨-◨

I am the Managing Director & Founder at C|A Agency, with a deep specialization in guiding brands through their evolution in the Web3 space. With over 13 years of experience, I have carved a niche in developing innovative and sustainable brand strategies, facilitating partnerships and collaborations, and leveraging Web3 as a service. My expertise spans across serving global legacy brands, where I've successfully led numerous projects aimed at aligning brand initiatives with the expectations of Gen Alpha and Gen Z demographics.

My dedication to making brands accessible, safe, loyal, and sustainable is driven by a comprehensive understanding of Web3 technologies, including NFTs, the Metaverse, DeFi, and DAOs. I utilize these technologies to not only enhance brand engagement and loyalty but also to spearhead the digital transformation of traditional brands into the new era of the internet.

In parallel to my commitment at C|A Agency, I am the proud founder of ART2PEOPLE, a vibrant artist collective that transcends the limitations of digital art in the Web3 realm. This initiative is focused on providing artists with platforms and opportunities to market, sell, and protect their creations, alongside fostering communities that resonate with their artistic visions and values. My dual role not only underscores my dedication to brand evolution but also my commitment to empowering artists within the digital age.

I am passionate about leveraging my expertise to further the dialogue on the intersection of technology, art, and commerce, and am always looking to connect with like-minded professionals and brands aiming to innovate and make a meaningful impact in their industries.

taplio

The Battle

Benjamin M. Latsko ⌐◨-◨

Can Ahegger

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