Benjamin Latsko Studio

Services: 
- Brand Strategy
- GTM
- Digital Innovation & Transformation. Yes, that includes NFTs and the world of web3 too.

Select clients & brands:
adidas Originals
adidas Collaborations:
adidas Originals by Craig Green
adidas Originals by Jonah Hill
adidas Originals by Ninja
adidas Originals by OAMC
adidas Originals by Pharrell Williams

adidas Metaverse Taskforce (Into the Metaverse)
adidas Running
adidas Y-3
adidas Yeezy

amazon 
Beiersdorf
BMW Mini
Classic Rock Magazine
Highsnobiety
Hugo Boss
JUICE Magazine
KEEN Footwear
Nivea
mydays.de
OCLC
Rap.de
Samsung
SPEX Magazine
Starbucks
Vegan World Magazine
Yoga Journal

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Studio Director

Nouns

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adidas

I was on the Metaverse Taskforce

Senior Brand Strategy Consultant - Fashion, Sports & Lifestyle

Project Scope:
1. Transforming the process of global & local planning processes across all business units for digital touchpoints. 
2. Seasonal Digital Planning
3. Horizontal & Cross-Functional Process Development and Implementation

/// Digital Transformation

Global Brands: 
- adidas Originals
- adidas Action Sports
- YEEZY
- adidas Basketball
- adidas Running

Senior Digital Brand Strategy Consultant

Starbucks

Project Scope:
1. Loyalty Program
2. Digital Advertisment
3. Google Adwords Setup & inital campaigning
4. Social Media Management
5. Digital Marketing Management
6. Project Management

Brand: Starbucks
Company: AmRest
Markets: Germany, EMEA, Global

Digital Marketing & Loyalty Program Manager

trillr.de - powered by KICKASS NETWORX GmbH

Project Scope:
1. Building a digital Marketing Team from Scratch
2. Concept Development Affiliate Marketing
3. Development and Implementation internal Comms Architecture

Freelance Marketing Consultant

mydays GmbH

Project Scope:
1. Affiliate Management
2. Digital Partnerprogramms
3. Digital Collaborations
4. Project Management

Freelance Affiliate Marketing Manager

Piranha Media GmbH

Project Scope:
1. E-Mail Marketing Implementation
2. Webdesign
3. Digital Transformation
4. Change Management
5. Project Management

Freelance Online Marketing Consultant

Freibauten GmbH

Freelance Project Manager

Siebach & Friends GmbH & Co. KG

Project management
Concept developement
Strategic online marketing consultant

Projectmanager, Junior Creative 

Bergzeit GmbH

Customer Service Manager

Since 2013, we’ve enabled everyone from early-stage startups to Fortune 500 companies to craft impactful consumer engagement strategies and meaningful brand campaigns – driven by cultural insights and innovation to foster the brand’s connection to their communities.

Benjamin M. Latsko ⌐◨-◨

Builderz GmbH

Mehr Menschen erreichen.
Wir helfen bei Ihrem Personal Branding & Corporate Influencing auf LinkedIn.

Gründer & Geschäftsführer

Hochschule für Musik und Theater München

Im Rahmen des Studiengangs "Digitale Kommunikation" darf ich den Studierenden im Modul "Kommunikation im Zeitalter der KI" mein Wissen und Erfahrungen rund um digitale Kommunikation, Personal Branding und Nutzung von KI für Kommunikation näher bringen. Aber wir werden uns auch mit dem Thema Web3 im Kontext von Kommunikation auseinandersetzen und auch darüber hinaus einen Blick auf die Kommunikation unserer KI-Zukunft werfen.

Dozent

Bernhard Neumann

Sharing my experience and knowledge to facilitate a successful entry into the Web3 space for brands and companies. With training, strategies, and appropriate communication. Together, we find out if and how your company can utilize the opportunities of the technology in order to further your company's growth.

Branding & Emerging Tech Strategist

Bernhard Neumann Podcast

Let's explore Web3 use cases together and learn from experts and builders in the space.

Host

SIRIUS

Advisor

LOBECO GmbH

Development & Execution of Social Media Marketing & Digital Marketing Strategies

Consultant

Junior Consultant

Praktikant

PGA Golf Playing Professional

Oklahoma State University

From 2007 till 2012 I was on the Oklahoma State University Golf Team. At that time, the golf team was ranked as the best college golf team in the US twice, while being in the Top 3 every single year. I played several events alongside my team mates of which many have become very successful professional golfers after their college career. Rickie Fowler, Peter Uihlein, Morgan Hoffman, Kevin Tway, Sean Einhaus and Taylor Gooch are some of them who play professionally on the highest level (PGA Tour, European Tour).

Oklahoma State University Golf Team

Deutscher Golf Verband e.V.

Deutsche Nationalmannschaft Golf (Herren)

After having been in the Bavarian state team for 5 years, I was called into the German national team at the end of the 2003 golf season. 

During my time on the team, I played several team championships including the European Team Championship. Also, I represented my country in well over 20 international individual events.
My biggest individual achievement during that time came in 2005, when I became the first German to win the prestigious The Boys Amateur Championship.

Deutsche Nationalmannschaft Golf (Jungen)

Brand Strategist | I write about how brands can unlock Web3 to grow their business | Former professional golfer

The personal brand wins. However, most decision-makers still don't understand this.

They build logos, websites, and corporate designs with their teams. But the truth is simple: 77% of consumers prefer to buy from companies whose founders have a strong personal brand.

The numbers don't lie.

As a leader, you face a crucial choice: chase digital or take off in person. There is no longer a middle way.

I am Bernhard Neumann. And I have a clear mission.

I transform ambitious founders and executives into digital personalities with real impact. Period.

As a former professional golfer and German national player, I learned at the highest level what precision, strategic thinking, and relentless excellence mean. Today, these principles are the foundation of my agency Builderz, with which we pursue a clear mission: To make your personal brand shine and achieve measurable business results.

Why personal branding is crucial for you:

- People buy from people they trust
- Personal profiles achieve up to 20x more visibility on LinkedIn than company pages
- The more time people spend with your content, the deeper their trust becomes

You don't need a huge team or a budget in the millions.

What you need is a strategy that works.

One of our clients started from scratch just 6 months ago. Today, he reaches over 550,000 people in his target group. In total, we look after more than 55 million followers. Not somehow, but strategically, with measurable goals.

Our programs - from the Executive Influence Program to Corporate Influencer Training - are based on a simple promise:

Your digital presence grows every week. Your company's turnover grows with it. Your time investment remains minimal.

As a communications lecturer and international speaker, I know that authentic communication is not a coincidence, but an art and a science. This expertise flows into every strategy we develop for our clients.

Our guiding principle: “The best or nothing.” We only work with people who are ready to make more of their business and position themselves as thought leaders.

Do you want the attention you and your company deserve? Then let's talk. No sales pitches. No pressure. Just an open conversation about your goals.

Simply contact me here on LinkedIn or via my website at the top of the profile.

taplio

The Battle

Benjamin M. Latsko ⌐◨-◨

Bernhard Neumann

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