Ben Goodey

A few years back, I worked as a solo marketer for a fledgling startup.

You know the score: 2-3 clients; almost 0 marketing budget.

Over the course of a year, we attempted everything from ad campaigns to outbound sales.

Nothing worked 𝘸𝘦𝘭𝘭. Nothing became "repeatable".

Until...SEO.

In 12 months, I wrote ~50 blog posts & landing pages:

• I found the keywords
• I wrote the content/copy
• I built the pages in Webflow

Each targeted a low volume keyword. But they were highly specific to us.

We probably only grew to ~5,000 monthly visitors in 9 months.

Yet, bit by bit, sales requests began to flow to us:

Month 1: 0 demo requests
Month 2: 1 demo requests
Month 3: 2 demo requests
Month 4: 3 demo requests

We eventually hit 8 inbound demo requests every single month.

(They were from some of the coolest brands and closed at a 25-50% rate.)

We'd only need ~20 to close to hit $1M ARR. 

We did it.

And the cost?

Nothing but:

• Time & energy
• An Ahrefs subscription

This is why I love SEO.

It's the "everyman" marketing channel.

There's zero barriers to getting out there and hustling a win.

In the years since, I've bounced from startup to startup, client to client.

I've honed my SEO strategy: 

Experimented. Redesigned. Systemised.

And I've paired it with my (some would say unhealthy) obsession with human-centred, original content that stands out.

Now?

I help all kinds of companies build their own SEO-driven demand engine.

One that drives bottom-of-funnel inbound leads that *actually* become closed-won.

1/ Monthly strategy
2/ SEO implementation
3/ High-end content production

We cover all bases of your growth.

Want in?

Drop me a DM any time.

Founder & Creator

The best SEO case studies and innovative strategies for £17 per month. The podcast itself is free, check it out: www.thefxck.com

MC. International SEO & Digital Marketing Consultancy

Leading on and delivering data-driven international SEO, digital projects and campaigns for digital products, ecommerce, technology, publishing, financial services, pharma or lead generation sectors in the UK and other markets. Also digital transformation, platform integration, etc. Technical SEO-content strategy core skillset, but in-depth knowledge of the other channels, including offline too.  Projects include website launch/ relaunch, tech SEO and content, ecommerce, product marketing, localisation, etc.

International SEO and Digital Marketing Consultant. Project Manager

MSMK

Digital Marketing Management, SEO and project management for second year International Marketing University students (English language).

Associate Professor 2023/2024

Universidad San Jorge

Advanced SEO and online project management, as part of the Diploma de Especialización en Competencias Digitales para la Comunicación degree

Associate Professor 2022/2023

Club Espeng (personal, unpaid activity)

Well-established language exchange (English and Spanish) conversation club in central London since 2003. All levels welcome.

Social media, events management.

Communications Manager

Ottoman Hands

I led the ecommerce department on ecommerce marketing growth, customer service and logistics in several markets. I contributed to the over 60% D2C growth, led several projects: a replatforming from Prestashop to Shopify and a big logistics project, and rebuilt the marketing and customer service and logistics small team and function.

Head Of Digital

Helping businesses grow globally with international/ multilingual SEO, digital strategy & efficient project management | Judge search awards | Author | Google Women Techmakers Ambassador

Fluent in English and Spanish, I bring over 20 years' experience driving business growth and product success in diverse markets through international SEO and holistic digital strategies. My project management skills (PRINCE2, agile, hybrid), proactive attitude and immediate adaptability have empowered #SaaS, #ecommerce and other businesses to stay competitive in an increasingly crowded online lanscape, leveraging cutting-edge tools, including artificial intelligence (AI).

In addition to my core responsibilities, I mentor other professionals, speak at international industry conferences, conduct specialised in-house and University training sessions and serve as a judge for prestigious industry awards.

Read me:
- Awards judging: https://dontpanicprojects.com/2021/10/05/how-to-make-your-awards-entry-stand-out/
 - Website: montserrat-cano.com

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Ben Goodey

Montserrat Cano

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