monday.com

Responsible for a section of the blog and getting used to all the awesomeness at Monday

Sr. SEO Manager

SEO Bros 😎

Wanna get your site roasted by 2 expert SEOs? Send me a DM with your site and your biggest challenge with organic growth / user experience / conversions. Newsletter + Podcast coming soon!

Head of Community / Course Instructor

M3 Community

Want to see your marriage go from poop to bliss? Come join our community.

Community Member

RevGenius

RevGenius is an exclusive online community for revenue-focused marketers and sales professionals. Join us!

Member

Mayple

I joined Mayple as a freelance content writer, 

As their first marketing hire. 

And we've done some amazing things together. 

I quickly took over the blog, 

Started with 4 articles a month

And grew that to 20 articles per month. 

Optimizing our evergreen posts shot up our traffic from 2k to 20k/mo.... 

Then we built a bunch of SEO-optimized high-quality blog posts, 

And now we are trending to hit 46k this month. That's visitors, with a big V (for victory). 

Oh, forgot to mention, 

I also helped build their podcast + YT channel + content promotion strategy. 

And I'm managing a team of writers from all over the world. 

Our content is not just good, it's finger-licking good.

Mayple matches brands with the world's top marketers. 

We have 600+ vetted and hand-picked experts. Come join us!

Director of Content

Started out by writing blog posts about eCommerce marketing and quickly became in charge of the blog, organic social media, and email newsletters.

Content Marketer

Perimeter 81

Managing P81's group of writers, publishing posts, creating stunning briefs.

Content Manager (Mayple project)

Brightech

Grew sales to over $1M annually.
Grew email sales by 4X to over 40k subscribers
Grew Instagram to over 140k followers 
Grew Pinterest to 1.8M views
Grew email list by 2.5X
Launched over 11 new marketing channels and managed them all
Build relationships with over 300 influencers
Executed cold email campaigns with over 30% response rates

Director of Marketing

Managing growth and marketing operations for an innovative lighting company based in LA. 
We are currently looking for interior designers/influencers and writers that cover interior design topics to work with.

Growth Manager

Interior Design Inspiration

It all started when we noticed that there is no medium publication that deals with interior design 😲. 

So we decided to create one 🤩. 

We're building the premier place to find inspiration, tools and tips about interior design, interior decor, and home lighting. ✨

Join us here - www.medium.com/interior-design 👌🤳😊

Editor / Growth Manager

ShareSomeFriends 

Created outbound email campaigns that received an open rate of 70% and a response rate of 30%. 
Lead site redesign and UI/UX redesign. 
Set up a sales organization & infrustructure (CRM, outbound email campaigns, lead generation machine, and an onboarding process). 
Created the blog and managing all content. 
Wrote a 4,500 words article where I interviewed 20 infuential marketing experts.

Content Manager

Rockin'​ Content

We help businesses and startups promote themselves through epic content. 
I've written over 120K words in 11 months. 
Here's everything we've done so far - https://clearvoice.com/cv/BenKazinik
This is the brainchild of all the content writing/editing/social media management and promotion that I've done in the last year.

Founder / Mad Content Scientist 

Content @Mayple, 0 to 50k/mo visitors, I want to be your next podcast guest 😎

I'm an experienced well-rounded marketing manager. I grew a B2C home decor company to over $1M in
annual revenue. I worked for several SAAS B2B companies managing email marketing, content marketing, and affiliates. 

I've created and managed blogs, affiliate programs, referral programs, influencers, cold email
outreach and social media. I have a deep passion for CRO, A/B testing and UI/UX. I'm a humble self-starter, quick learner.

Here is my content writing portfolio - https://clearvoice.com/cv/BenKazinik 🙌
Email me - ben.kazinik@mayple.com

Ben Kazinik

Unpopular opinion: 

GEO is not a thing 

AEO is not a thing

AIO stands for AI overviews

that last one is a search feature and it’s so unpredictable that Google doesn’t even know how to track it.

stop pretending like you’re a GEO expert, we need more data on what works and what doesn’t, 

and until then do yourself a favor and call it good old plain SEO, cause that’s what it is. 

thank you for your attention to this matter.

0-231k/mo visitors | SEO @monday | I build AI Workflows for SEO | Head of Community @SEO Bros

Want your site to be found on LLMs?

Don't make these mistakes. 

We just finished our 3rd SEO roast LIVE on the monday mansion!

It was a BLAST, here's a quick summary of the top site bloopers we found: 

1. EEAT - the about us section needs to be about YOU, not some salesy product description. And please put some pictures, bios, titles, the story of your business. People & LLMs love a good story

2. Buyer journey - your shop button can't go to another site.. that's just a big No No. The user gets confused and leaves.

3. Conversions - you need a popup, a banner, visible CTAs that make sense. We saw multiple sites with no conversion elements. 

4. Watch the video for the rest of our tips, video is coming up soon. 

Special thanks to Shaked Yehiel, Yaron Avisar, Itay Malinski and our surprise roaster 😻 Maeva Cifuentes 💃 💃 💃

Silverman Consulting LLC

I am the CEO of a boutique Digital Marketing agency. 

My focus is:
- Paid Search Ads (Google Ads, Bing Ads)
- Social Media Ads (Facebook, LinkedIn, Twitter)
- SEO (Search Engine Optimization)
- E-Commerce Strategy
- Website Optimization
- Fractional CMO

How can I be of a service to you?

Chief Executive Officer

Bits Of Sunshine

I am the co-CEO of a home-based baking startup.

Duties include:
- Operations & material sourcing
- Technology
- Finance

Co-Chief Executive Officer

Top Secret Agency INC

ColinKurtis Advertising & Design

Digital Optimization Director

Edelman

SEO Director for top tier clients. Lead a team of 5 SEO professionals in working digital magic for our clients. 

Clients: Sea World (12 park websites for Sea World, DIscovery Cove, Busch Gardens, Sesame Place, Aquatica, and Adventure Island), Orkin, Florida Dept Of Citrus, JuicePlus, Russell Investments, Citadel Investments.

My Role: I wore many hats so my role included being the team lead, reporting analyst, technical SEO analyst, Powerpoint deck maven, and account manager

Results: 
- Created presentation decks to demonstrate the value of SEO
- Reduced broken links from a few thousand down to a handful, 
- Increased website speed by an average of 3 seconds through the use of website asset optimization
- Increased the number of indexed pages and grew the organic traffic through the use strategic SEO and content marketing
- Created audit framework for 12 parks and a workflow to improve the SEO

SEO Director

◦ Lead project manager for Digital Transformation projects: new digital brand guidelines, secure micro-site for digital brand guidelines, new messaging dashboard to tell the story of banners and message copy on ups.com.
        ◦ Electronic communications lead for content creation projects: new landing page for a new UPS e-commerce plugin for Poland and UK, creating 7 new videos designed to improve customer satisfaction and decrease call center volume (achieved 221% increase in video consumption 30 days post launch), project to enhance content for global shipping.
        ◦ Lead project to make ups.com faster by optimizing components which affect the download speed (images, JS/CSS, fonts, etc). Achieved >1 second reduction on ups.com load time.

Digital Project Manager

Pinnacle Promotions

Pinnacle Promotions is a top tier promotions distributor company. 

Lead the digital marketing team.
Responsible for digital marketing strategy, customer acquisition programs, and company websites. Management of SEM, SEO, Social, Email, Marketing Automation, and content development.

Director of Digital Marketing

OAK Digital Agency

Digital consultant, focused on sales engineering and strategic production work for clients.

Sales Engineering:
- Analyze client websites and diagnose issues with: SEM, SEO, UI / website flow analysis, landing pages, social media, content & digital strategy, and e-commerce setup.
- Writeup of findings and review finding with client
- Management and creation of client proposal, project plan, and supporting documents
- Tools used: SEMRush, Screaming Frog SEO Spider, SpyFu,

Production work:
- Onsite SEO: audit websites & create project plan, fix broken links, update META keywords / title / descriptions, update ALT text, update H1 / H2, SEO keyword research,
- Social media: audit social media accounts and create project plan, create content strategy calendar, help with keyword research, reporting template, and assistance with posting content to Hootsuite
- Affiliate: audit affiliate setup & create project plan, fix account setup issues, research and cultivate new publishers and affiliates, create reporting template

Director, Digital Strategy

Bauerfeind USA

Assisting Bauerfeind USA complete strategic marketing projects.

Digital Marketing Consultant

- Lead successful launch of new B2C and B2B websites, B2C blog (Wordpress), launched new product line on Amazon Seller Central (3P) web store, and distribution to Dicks Sporting Goods online and in store.
- Supported Amazon Vendor Central (1P) relationship: strategic updates to catalog, advertising, and management of the account through interfacing with Amazon (cases & support channels).
- Managed multiple agencies tasked with marketing, technical, and design tasks. Supervised and mentored staff including interns, social media content managers, and marketing managers. 
- Supported HCP sales staff with digital marketing programs designed to help drive digital sales.
- Created and managed the implementation of the digital marketing paid search and paid social strategy. Hired and managed social media direct reports to implement content strategy. Managed $250K media budget.
- Designed and implemented the marketing stack (digital omnichannel): website tag management (Google Tag Manager); analytics (Google Analytics); paid search (AdWords, Bing, Gemini); Webmaster (Google & Bing Webmaster Tools) remarketing (AdRoll, FB); content newsletters & promotions (Campaign Monitor); brand ambassador management & contests (Sideqik); affiliates (Shareasale). 
- Designed and managed A|B landing page & ad copy test to be run on programmatic display.
- Major Projects: implementation of Avalara Tax SaaS; A|B testing landing pages with big data display buy (mobile vs desktop); update of payment gateway & testing on desktop & mobile; implementation of PayPal mobile payments to help increase mobile conversions.
- Results: Increased B2C website sales 400% YoY and doubled web traffic YoY, social media community grew from a few hundred to close to 30k, increased brand ambassadors tenfold.

Director of eCommerce and Digital Marketing

IgnitionOne

- Coordinated global communications for the global Apple account. Worked with multiple digital agencies on a variety of Apple projects, conducted system training, and Tier 2 troubleshooting.
- Client services lead for the IgnitionOne Business Intelligence system. Responsibilities included product training for internal and external groups, and designing new reports. Lead account manager on team.
- Supported software licensed clients with the IgnitionOne SaaS platform through onboarding process, training, A|B copy and landing page testing & optimization, troubleshooting, and marketing strategy. Implemented IgnitonOne & NetMining tracking code so that our clients could have a dashboard into their website activities. 
- Supported software licensed clients with the NetMIning Marketing Automation SaaS platform through onboarding process, pixel setup, and landing page testing & optimization, troubleshooting, and marketing strategy. 
- Developed a SaaS training series for large strategic clients. This resulted in a greater than 50% drop in client reported issues.
- Lead account manager on team and supported other account managers with technical & marketing questions/problems
- Subject matter experts for the IgnitionOne DMS platform & client facing technical support

Projects I have worked on:
- Pixel-less tracking
- Cross device tracking (mobile to desktop) using a custom integration between multiple data partners 

Clients: Apple, Maxus, 360i, Ann Taylor, Travel Guard, LaQuinta, SiriusXM, IHG, Extended Stay Hotel, Motel 6, La Quinta, Bleacher Report, Fanatics.com, iProspect, OMD

Senior Technical Account Manager

- Troubleshot and analyzed complex digital marketing/search issues while using tools such as Google Adwords, Microsoft AdCenter, DoubleClicks (DFA) and Facebook Ads.
- Setup and troubleshot client conversion tracking.
- Primary point of contact for a large global consumer electronics account; responsibilities include global communications, product training, and creating custom solutions
- Client Services Lead for the IgnitionOne Business Intelligence system; responsibilities include product training for internal and external groups, and designing new reports
- Support of software licensed clients with the IgnitionOne SaaS platform through onboarding process, training, optimization, and marketing strategy
- Specialties: SEM tracking, mobile and multiple device tracking, search engine account investigations. 
- Global Employee of the Month June 2012.

Google AdWords Certified Professional (2013)
Yahoo|Bing Adcenter Certified (2013)

Technical Account Manager

I am an ambitious and creative digital marketer and is no stranger to internet marketing of all flavors. As a veteran online marketer, I have worked with a wide range of clients, including: Inc 500 retailers, small mom and pop businesses, Fortune 500 global consulting firms, and startups. This experience has spanned across multiple industries: jewelry, recruiting, lead generation, fresh fish, niche videos, clothing retailers, and service providers. 

If you are an e-commerce company and want to take your conversions to the next level.  Contact me for a free consult! 

How can I help you make your online business AMAZING?

Specialties: 
- Product Marketing: Durable medical devices (Bauerfeind), consumer electronics (Apple), luxury goods (Chanel and Ashford.com / TheWatchery.com), cosmetics (Laurenhutton.com, Chemical Skin Peels)
- B2B Demand Generation
- Mobile Marketing: A|B landing page testing, PayPal mobile payment processing, mobile-optimized websites, mobile SEO & SEM
- Paid Search (PPC / SEM): Google AdWords Certified Professional, Yahoo|Bing Ads Professional
- Search Engine Optimization (SEO): Keyword research (SEMRush, SimilarWeb, Ahrefs, Google Ads), link building, on & off page optimization, user experience/website interface optimization, Structured Schema, HREFLANG, Google Search Console
- Digital Ads: Google Ads, Bing Ads
- Remarketing: Facebook Ads, Google Ads, AdRoll
- Social Ads: LN, FB, TW, IG
- Social Media Optimization: Linkedin, Twitter, YouTube, Facebook, Instagram, blogs
- Analytics Tools: Google Analytics
- Marketing Automation / Inbound Marketing: HubSpot Inbound Certified
- Email/Newsletter Marketing: Campaign Monitor, MailChimp, HubSpot, Klaviyo
- SEO: Screaming Frog SEO Spider, SEMRush, SpyFu
- Applications: Microsoft Office Suite, Visio, Salesforce.com, JIRA & Confluence, Wordpress, monday.com, Asana

taplio

The Battle

Ben Kazinik

Matthew S.

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taplio

The Battle

Ben Kazinik

Matthew S.

Followers

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Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Ben Kazinik's LinkedIn Performance

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