Bell Copywriting, Inc.

I write ads, emails, and landing pages for B2B FinTech companies. And I also write blog articles, social media content, eBooks, special reports, website copy, pitch decks, business plans, and case studies. Plus, I'm a human-centric data-driven marketer who manages monthly email marketing campaigns, LinkedIn and Google advertising campaigns, and social media content marketing campaigns for B2B FinTech companies to create top-of-the-funnel leads that generate consistent monthly revenue.

B2B Fintech Copywriter & Marketing Strategist 

QuoMarkets

George Khatar hired me to refresh and rewrite the copy for TradeQuo and QuoMarkets websites. Plus, I focus on writing blog articles for both brands to maximize their brand awareness.

B2B Fintech Copywriter

TradeQuo Global

HyperPay

Esra Sehweil hired me to refresh and rewrite the copy for HyperPay's company profile, highlight the unique selling proposition of their product HyperHospitality for hotels, rewrite the HyperPay website copy, and revise numerous product presentations to businesses and investors alike.

B2B Fintech Copywriter & Marketing Strategist

Reap

Anushka Chaudhuri hired me to write blog articles about various payments topics and optimise on-page and off-page SEO to build brand awareness, the brand identity, and generate top of the funnel leads.

NetCents Technology

Clayton Moore hired me to write copy for weekly social media content (LinkedIn, Twitter, and Facebook), a landing page to A/B test for the NetCents Weekly Newsletter, and 3 emails per. Plus, I scheduled and managed the social media content and email marketing campaigns via HubSpot to generate new  top-of-the-funnel leads for the sales team.

Nium

Jeremiah Glodoveza hired me to write email marketing copy for Nium to promote their presence at various FinTech conferences worldwide. I also set up and managed each  email marketing campaign via Pardot (Salesforce) to measure open rates, click-through rates, and click-to-open rates to generate more bookings for experts attending these FinTech conferences.

The B2B FinTech Copywriter | I Write Ads, Emails, and Landing Pages for B2B FinTech Companies | The Coconut Loving Wizard of B2B FinTech Copywriting

I write killer copy for B2B fintech companies.

And here is the problem with your B2B fintech copywriting:

It doesn't create a clear, concise, and simple message anyone can understand.

So when your B2B fintech company offers excellent solutions, your ideal customers don't know you can solve their financial problems.

The result:

- You waste tens of thousands of dollars on sending the wrong message.
- You focus on generating leads that won't buy from you.
- Your conversion rate plummets.

Instead, here is how my B2B fintech copywriting can help your business:

>> DIGITAL ADS (I write B2B fintech copy that makes your ads clickable. I write both promotional and branding ads, and measure specific analytics to consistently improve ROAS and CPL. I manage your advertising campaign by using software like ClickGUARD™ to prevent bots from skewing your conversion rates.)

>> EMAIL MARKETING (I write B2B fintech copy that gets your emails opened and read. I manage your email marketing campaign by segmenting leads, setting up new automations, tracking analytics like CTR and CTOR, and growing the number of subscribers by writing lead magnets.)

>> LANDING PAGES (I follow a 21-step B2B fintech copywriting formula to build authority, establish trust, and position your offer by identifying the unique selling proposition.)

Imagine your B2B fintech business converting more warm, qualified leads with the digital advertising campaigns you run, emails you send, and landing pages you create.

Sales happen 24/7, even when you are sound asleep at night.

Plus, customers rave about your useful B2B fintech solutions.

You become a household name in the fintech industry.

And here is the unvarnished truth:

Every B2B fintech copywriting project comes with a 100% LIFETIME MONEY-BACK GUARANTEE.

If you think my B2B fintech copywriting services don't bring you the results you want, there's no need to explain. You'll receive a prompt and courteous refund without any questions asked.

Now, there's only one question left.

Are you serious about your B2B fintech copywriting?

Then let's get started.

Shoot me a DM now for the B2B fintech copywriting you want.

P.S. If you are undecided, please keep reading.

I follow a 4-step process to understand your target market better than they understand themselves.

How?

1. I send you 2 questionnaires about your brand and product offer.
2. I study the latest trends in your niche.
3. I study your competitors moves.
4. I interview employees, former clients, and current clients.

Send me a DM for killer B2B fintech copy.

Kyle R. Bell 🛎🔔

If you want to be a great B2B FinTech copywriter, you must sit and think deeply.

If you want to be an excellent marketing strategist, you must conceive of new angles and clear positioning. 

AI does not and will not make you a superb copywriter in any niche or a better marketing strategist who knows what makes people tick.

If you don't hone your writing craft or understand how to strategize to meet your customers' emotions where they are, you cannot expect AI to pick up the slack.

And that's not all.

What skillset are you improving today?

Bell out.

Kyle R. Bell 🦏

B2B FinTech Copywriter & Marketing Strategist (I generate new leads and sustainable revenue for B2B FinTech companies). Based in Tbilisi, Georgia!

If your B2B FinTech copywriting doesn’t solve a real problem, consider your words worthless.

I spoke with a client last month about using AI for copywriting and marketing strategies.

The perspective he and I arrived at was to use AI to handle grunt work, such as finding emails of leads, detecting intent signals, and automating marketing campaigns.

Before any B2B FinTech copy is written, the key is ensuring the FinTech product actually solves a real problem for customers.

Of course, knowledge and expertise are nice to have, but they are inadequate.

Why?

Because the fact remains that your FinTech product must solve a genuine pain point that someone is willing to pay for.

Sure, advanced technology like agentic AI can help, but it cannot fix a FinTech product that people do not want, need, or desire.

Laser-beam focus prevails in this case amidst all the noise of agentic AI tools.

Hype and excitement are a two-pronged approach with marketing and media. 

On the other end, investors can make big bets, multiple times, in hopes that one or two ventures will pay off.

With your B2B FinTech copywriting and marketing strategies, you only get a few significant opportunities each year to make a lasting, indelible impression.

Your focus must be on shipping a FinTech product that creates true value and generates sustainable revenue.

Forget about chasing trends in the sector.

Consider the value your FinTech product brings to the marketplace by focusing on specific, real-world problems.

Make sure customers will pay for your solution.

And learn how to leverage your time, capital, and marketing resources long-term.

Every word of your B2B FinTech copy and marketing strategies must meet real customers' needs where they are.

Bell out.

8 signs your B2B FinTech copywriting and marketing strategy has atrophied:

1. You can't list a minimum of 13 benefits about your B2B FinTech product/service.

2. You struggle to put together a clear strategy on how to position yourself.

3. You cannot define your marketing strategy in one sentence.

4. You're "too busy" thinking of new ideas to promote your B2B FinTech product/service.

5. You haven't interviewed your customers within the last 3 months.

6. The marketing data you're analyzing is not helping you pivot to achieve your long-term goals.

7. You work longer hours, and the ROI on your copywriting and marketing efforts has not changed.

8. Each week, you feel burnt out and cannot quantify what efforts are moving the needle.

If even 30% of these apply, your B2B FinTech copywriting and marketing strategy is at a complete and utter standstill.

And the only surefire way to succeed is to create a marketing strategy with B2B FinTech copy you're confident your customers will understand, relate to, and love.

If you need help with this strategic process, I have two slots available for new clients.

Please shoot me a DM.

Bell out.

New words. One glance. One mistake.

This morning, I was writing landing page copy for a special report I plan on releasing about direct mail marketing.

Direct mail marketing may not be glamorous, but it still generates sustainable revenue.

It’s different colored envelopes, lumpy mail, offers, cool bonuses like stylish pens, and using additional materials like brochures and flyers.

I have never had the chance to write copy for a direct mail marketing campaign.

But I understand how to make direct mail marketing work within any marketplace. 

Picture fun bonuses. Lift letters. Simple offers. Creating a message in the analog world that will trump digital.

A successful direct mail marketing campaign doesn't occur without using these battle-tested methods.

And while testing direct mail campaigns can be costly, the revenue generated makes it matter.

Every piece of mail sent means more prospects learn about your offer, more free bonuses, and more teasers are included.

And that's only just the beginning of the duties of running a successful and sustainable direct mail marketing campaign.

Bell out.

There is no difference between a Monday and a Saturday for me.

Why?

Because it's a lifestyle.

I've been defeated more times than I can count.

I've been disappointed and will continue to be.

I've failed and lost the trust of people.

For countless reasons.

Sometimes I fell short and didn't fulfill the conditions of an agreement.

But that will never stop me from believing in people.

And thinking the best of people.

After all, what does life revolve around?

Relationships and people.

I aim to achieve fruitful, long-term relationships with people.

Because I love people.

I'm a true believer in cultivating relationships that last.

Truthfully, I fell short many times.

And that was my fault.

I failed miserably, but also neglected to fulfill my obligations.

The reason why I'm repeating this fact is because LIFE HAPPENS!

I'm not using that as an excuse.

However, life is tough, rough, and unpredictable.

Which is what makes life beautiful.

Bell out.

B2B FinTech companies must ruthlessly publish more case studies at scale to persuade the buying committee they're pitching.

Why is this the case? 

Trust is lacking in the FinTech sector.

And case studies are proven to be the fastest way to build trust with prospects.
And case studies create a buzz and word-of-mouth marketing.
And case studies show the depth of your clients.
Plus, even mediocre copywriting from one case study can make a difference.

However...

You must follow a strategy. Numbers. Strict formula. Clients.
The key is showing up with a compelling story to tell the market.

Because someone in the buying committee will listen.

Please remember this point.

Everything you think is a real client problem may be factors the buying committee of your ideal customer persona has not even considered.

So you tell the story with a thrilling beginning, awakening middle, and triumphant end will do the job.

B2B FinTech companies, write as many high-quality case studies as you can.

I’ll expect you to make it happen. Because the FinTech industry as a whole needs to build unshakeable trust. 

Bell out.

Business 737

Business 737 is  dedicated to make small businesses prosper. We provide business owners with step by step guidance to increase leads, revenues and profits. We can only win  when you win.

Founder of Business737.com

Uniao Engates

Strategic Advisor

Universal Music Group

Universal Music

Virgin

Virgin management

Business struggle is NOT for you || I help Founders & Solopreneurs turn their expert knowledge into a Successful Business || Monetize your skill set easily with Step by Step Systems || Founder @business 737

Attract Clients || Acquire Clients || Retain Clients
B2B + Corporate
Uniquely designed for your business from start to finish


Trusted  by +100 businesses to get clients, grow income & scale. 
Know what next steps to take without confusion and wasting money

This is not  a magic formula, it's a logical sequence that will drive results when hard focused work is applied

I have successfully served Coaches, Leadership Experts, HR & Legal Consultants, Copywriters, Financial Advisors, Marketing & Social Media Consultants, Tax Experts, Health & Wellbeing Professionals and many more.
Service-based businesses and product sellers attract more customers, increase revenue, and scale sustainably.


+20 years Business experience
Owner of multiple businesses
Supported 100+ Organisations
Graduate from Manchester Business School
University of Illinois -  Urbana Champaign -  Business School Alumni 
Founder of Business737 
Former Virgin Management &  Universal Music Group
Committed & dedicated to all clients


✅ Refine your B2B sales process
✅ Understand how to position yourself to decision-makers
✅ Structure proposals that demonstrate ROI
✅ Navigate long sales cycles & increase conversion rates
✅ Build a repeatable outreach strategy that leads to consistent bookings
✅ Consistently close high-value B2B & Corporate deals
✅ Build long-term client relationships, and position yourself as a go-to expert in the B2B / Corporate space.



Key Skills:

Client Acquisition 
B2B + Corporate
Customer Success Strategy
Problem Resolution and Clarity
Market Positioning & Opportunity Development
Lead Gen & Conversion
Communications Sequence & Messaging
Maximising Client LTV
Retention & Referral Strategies


Take control of your business & get results from all your hard work

DM is open feel free to get in touch

Adrian Dionisio

Do people really need more information?



It’s a  question I ask many of my clients.

Many have poured huge amounts of time, money and energy into building guides, courses, books etc.

These are great assets to have for sure.

But 2026 is here, and the last thing the world needs is more information.

People crave transformation.

They don’t need another framework.
They need help turning what they know into what they do.

That’s where real value lies, in the human-to-human element.

As the AI noise gets louder it’s the human guidance,  the support, the accountability, the care - that is becoming priceless.

If you’re a professional service provider, remember this:


You are the unique value proposition.


It’s not your content. It’s not your offer.


It’s you.

If you sell knowledge......



Stop selling ideas….


I tell many clients the same thing: imagine your service as a product you’ve invented

Be obsessed, be thorough, refine every step, polish every interaction. Know the mechanics inside out.

Then explain it simply, so people can understand it in seconds.

A  paradox yes

But when you explain it, make it simple, fast and tangible, something prospects can picture, touch, and feel. 

Describe it like you’re speaking to an 11-year-old.


Too much detail creates confusion. Clarity creates trust.

How do you make your service feel tangible to prospects?

Enjoy the rest of the week!

We all have competitors,  every single one of us...  

 

Your potential clients always have choices: A, B, C, or D at the very least.

So when I work with clients, the first thing we get clear on is why someone would pay attention to them in the first place.

What sparks interest? What makes someone stop scrolling, lean in, and think, “Tell me more”?

Once we identify that, the next step is turning attention into revenue. That’s where most people get stuck — not because they lack skill, but because they lack a structure that moves someone from curious… to convinced… to client.

So I help them build that framework.

The messaging, the positioning, the offer structure, the simple steps that guide a prospect from first contact to paid engagement.

When this is in place, competition matters a lot less. Now you’re the option that makes the most sense.

 

Why should your target client pay attention to you, let alone give you their money?

Are you a knowledge-based business?


Do you sell your insight, expertise, and experience?

Early in the journey, when inbound is slow and referrals aren’t consistent, one thing matters more than anything:

Positioning.

You might be able to help people in 20 different ways…

…but what are you going to lead with?

Think about it:

If you had a problem with your foot, would you rather see a GP,

or the foot specialist?

Exactly.

People want certainty.

They buy from the person who clearly knows this problem better than anyone else.

It may feel counterintuitive, but in a noisy market, the specialist always wins.

 

Who do you help the most? What problem do you solve best? And how will you position yourself as the specialist they trust?

Everyone around you says, “This is fantastic, it will work!”.....



A great idea, a clever angle, a solid product or service.


Your partner thinks it’s great. Your friends think it’s great. You think it’s great.

But these are all assumptions.

We all make them.

The only real judge is the market.

 The market is the final arbiter.

And this is why I push my clients to test, measure, and gather real feedback. Not the polite feedback you get from people who care about you — the honest, sometimes brutal truth that only paying customers will give you.

That truth gives you the clarity to refine, iterate, and improve. It shows you what actually creates value, not what you hoped would create value. It helps you build something customers genuinely want and need.

So yes, we can all make assumptions — you, me, everyone.


But the market decides. 

And that’s exactly why understanding your customer inside out is everything.

Have a great week

I didn’t learn this in Business Studies at university… 


but from the market traders.


Every Saturday morning my mum would drag me and my brother to the market

“Ok, pound of apples darling, if you get the pears, these lovely oranges come at half price.”

Everyone was on the hustle. The fruit always tasted better than the 2025 supermarket stuff!

Anyway, the point is that Bundling works.


Group products/services together to create packages.

Offer more value than your competition.

People will pay double if they feel they’re getting quadruple the value

For professional service providers, this is huge.

Think bigger, package smarter, and deliver more value. Then  watch your revenue grow.

One of the things I love most about my work is seeing the people I support start winning....



What always fascinates me is how it happens.

Sowly at first, quietly building behind the scenes… then suddenly everything moves at once.

New clients. New leads. New offers. New referrals. 

It’s like a silent momentum that builds and builds until—boom—it all comes flooding in.

 And yes, it can feel overwhelming. New problems, new challenges, new decisions.
But these are the best problems to have.



It's great to be able to share these moments of success with people. Long may it continue, for you, for me, for all of us.

Have a great week.

Can we all agree?


Customers don’t buy products.
They buy solutions.

So the real game is understanding what truly matters to them.

 

What is the real problem you solve, how important it is in your customer’s life and what would people actually do if your product or service didn’t exist?

I help my clients see where the real opportunity is in their market. Make the solution so clear and so necessary that it cuts straight through the noise.

And for smaller businesses or startups, I guide them to the spaces the big players avoid. The niches, the flexible models, the things the giants can’t or won’t do. That’s where their competitive edge usually sits.

This is the work:

Understand the problem.
Clarify the solution.
Position it where it becomes the obvious choice.

In my experience this is how to get traction, even in crowded markets.

Enjoy the rest of your week!

If you had a problem — with your back, your fridge, or even your laptop — who would you trust to fix it?

 A generalist, or a specialist?

If your fridge breaks down, would you call a general electronics expert or someone who specialises in fridges? Who inspires more confidence? Who do you trust more?

It’s exactly the same for your business. 

You might be able to do many things, but clients place their trust in specialists; people  solve a specific problem exceptionally well.


Explore three things to define your specialist area: experience, track record, and what you  enjoy doing. Then position. Always from the perspective of what your customers truly want and need.

 Clients stop guessing, prospects feel confident and business grows in a way that’s predictable, scalable and rewarding.

taplio

The Battle

Kyle R. Bell 🛎🔔

Adrian Dionisio

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taplio

The Battle

Kyle R. Bell 🛎🔔

Adrian Dionisio

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Kyle R. Bell 🛎🔔's LinkedIn Performance

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