Building founder-led brands that attract the right clients and inbound sales.

Most founders have a great business
but a weak personal brand.

Their message is unclear.
Their audience doesn’t know what they stand for.

And when people don’t know you, they don’t trust you.
And when they don’t trust you, they don’t buy from you.

Today, visibility is a growth multiplier.
People follow founders, not logos.

A founder without a visible voice loses attention, trust, and deals to someone louder — not someone better.

Your story, your POV, your values, your process — these are your competitive advantages.
But if they’re not communicated clearly and consistently, your ideal clients never see them.

This leads to:

• Slower sales cycles
• Weak differentiation
• Unqualified inbound
• Missed opportunities you should be winning

You don’t need more content.
You need clarity, consistency, and a system that turns your expertise into trust — automatically.

I help founders build high-trust personal brands on LinkedIn using a done-for-you system that turns their voice, insights, and experience into weekly content that drives inbound business.

I did it myself from zero in 2 years:

• 0 → 60,000 followers
• 6-figure inbound revenue
• Speaking gigs, top podcasts, global brand partnerships

Hand helped 100+ people do the same.

With a system that compounds.

How working together looks like:

1) Clear, premium positioning

A simple niche, a sharp promise, and a founder POV that makes you the obvious choice.

2) A done-for-you content engine

You show up 45 minutes/week.
We turn your insights into strategic content that builds demand.

3) Authority that compounds weekly

Your insights, wins, and story → credibility, trust, and better clients.

You go from--

“A great business no one sees” → “A trusted founder whose content attracts the right buyers.”

If you want a founder-led brand that builds trust and drives consistent inbound

DM me “FOUNDER GROWTH”

Or apply to work together: https://www.foundergrowth.io/

Beatrice Vladut

Ghostwriting that brings tangible ROI | Warming leads up for you in 30 days

30%-50% more leads and revenue | Outreach and Ghostwriting that bring tangible ROI | Favikon Top 15 Rising Star Worldwide

In August 2023, I made a decision that changed everything.

I bet on myself.
And I went all in on building a personal brand.

Here’s what happened in just 14 months:

→ 24.5K followers
→ 2M+ impressions
→ 50+ warm leads in a single month
→ $2.5M+ ARR generated for clients
→ A powerful network built from scratch

Now I help you do the same.

Whether you're a freelancer, personal branding strategist, creator, coach, or B2B founder—if you're ready to stop being the internet’s best-kept secret...

I’ve got you.

Here’s how we make your brand unmissable:

➜ Done For You
Done-for-you LinkedIn content + strategy + outreach.
We turn your profile into a lead magnet and book you sales calls on autopilot.

➜ 1:1 Coaching
High-touch, custom coaching to build your brand, clarify your offer, and turn your visibility into real revenue.
You get my brain, my strategy, and my no-BS feedback.

Ready to build the kind of brand that drives revenue, not just likes?

Head to the Featured section to book a call.
Let’s build your breakout year. Together.

 - Priyadarshni

Priyadarshni Bishnoi

18 months ago I'd have called BS if you told me I'd: 

- Quit my 9-5
- Get out of depression
- Work with people across the globe
- Work from the mountains and beaches
- Help my clients make $2.5m+ in revenue
- Get out of a 9 year long toxic relationship
- Bet on myself and start launch my business 
- Live solo in a quaint little town in the mountains
- Lose 14 kgs and hit my 30s feeling the most confident

In fact 18 months ago i was still stuck in an abusive relationship, 
a 9-5 job that sucked the soul out of me, 
dreaming of money, happiness and comfort
→ But with no hope if I were being realistic (But I'm delulu and you know it)

So I started posted on LinkedIn
- With no idea what personal branding was
- With no sales experience
- With 0 followers 

→ But with a desperation to get out of the rut I was in

Ever since, my life has been unrecognisable in a bloody brilliant way: 
- Became top 15 rising stars worldwide (Favikon)
- Clients making 8-9 figures working with me
- Hired a team that I freaking love to death
- Expansion to multichannel growth services
- Improved relationship with my folks
- Making 10x my corporate salary
- Healed and hopeful about love 
- Travelling almost every month
- Happier and healthier

So my message for you today is: 
→ Your dreams aren't too big. 

You gotta be: 
1. DELUSIONAL AF
2. OBSESSED with no plan B

Go all in. 
It'll happen. 

P.S. Thanks to Giorgio Jannace for inspiring me with his post. Stole the template to give it my twist. :P

Founder, Shivaya Soulutions | Full-funnel inbound + outbound systems | LinkedIn, Instagram, Email & Websites | Trusted by 50+ global brands | Favikon Top 15 Rising Star Worldwide

Coaches teaching coaches how to coach 
(the MLM of the online world)

Let’s call it what it is — a never-ending echo chamber of recycled wisdom and rebranded frameworks where everyone’s teaching the same damn thing in slightly different fonts.

You’ve got people who haven’t even made a single sale without a discount code teaching others “how to attract premium clients.”
You’ve got coaches who’ve never built a real business teaching “how to scale.”
And the audacity of it all — they’ll tell you they’re “creating impact.”

No, you’re not.
You’re just passing the same advice down the pyramid.
It’s giving philosophical Ponzi scheme.

And before anyone comes for me — I’m not against coaching.
Coaching done right changes lives.
But the industry has turned into a self-feeding monster where everyone’s obsessed with being seen as an authority, not becoming one.

Half of the “six-figure coaches” on your feed are just making money from teaching others how to make money.
Not from solving real problems.
Not from helping real clients.
Just from selling the illusion of success.

The best coaches I’ve ever worked with...the ones who actually build movements...don’t market themselves like messiahs.
They’re too busy helping people get results.

So if you’re one of the good ones - the grounded ones, the ones who actually give a shit about your craft - don’t let this circus make you question your worth.

The market’s maturing.
People are getting smarter.
And the “coach teaching coaches how to coach” pyramid is slowly collapsing under its own weight.

We’re entering an era where depth wins.
Where experience actually matters.
Where the loudest voice in the room won’t automatically get the sale.

Be the coach who’s done the damn work.

18 months ago, I was just another woman on LinkedIn trying to figure out what the hell I was doing.

Last month, I onboarded 6 new DFY clients
And 4 new coaching clients.

Ten clients.
Thirty days.
If you told me this a year ago, I would’ve rolled my eyes and gone back to crying into my chai.

And it happened because of LinkedIn.

My content.
My proof.
My systems.
A little outbound.
A lot of intention.

People love oversimplifying growth into one magic pill.
Only content.
Only outbound.
Only whatever the trending guru says.

Bollocks.

Both content and outbound are a damn powerhouse.

Both matter.

Both keep your pipeline moving.

And the fun part
Out of those ten clients
Six were inbounds.

That tells you everything you need to know about personal branding.
About showing your work.
About saying the thing everyone else avoids.
About being consistent even when life is lifing.

My life right now feels a little unhinged in the best way.

DFY personal branding clients
DFY lead gen clients
Coaching clients
Systems humming
And me… still shocked at how fast everything scaled.

All because I chose to show up.
And backed myself even when it felt ridiculous.

LinkedIn works.
Content works.
Proof works.
Outbound works.
But nothing works if you don’t.

Now, if you’ve been thinking about getting your personal brand sorted once and for all

I’m running something wild.

I’m offering a complimentary, built-from-scratch website

For everyone who signs up for my DFY Personal Branding services

Between now and January 5.

A whole website.
Done for you.
Included.

If you’ve been waiting for a sign
This is it.

DM me NEW YEAR

Priyadarshni Bishnoi | LinkedIn

li_at

JSESSIONID

Talks about #copywriting, #freelancing, #leadgeneration, #contentmarketing, and #personalbranding

I’m going to say something that’s wildly counterintuitive to what I do for a living, but I’m saying it anyway because someone has to stop feeding people delusions.

Hiring a ghostwriter won’t fix a broken founder.

And trust me, that sentence hurts my own profession more than it hurts anyone reading it.
But I’ve worked with enough founders, coaches, and consultants to see the truth behind the scenes.

The real problem is never the writing.
It’s never the content calendar or posting consistency.
It’s the person behind it.

If you don’t have clarity on your offer, there’s no writer on the planet who can invent conviction for you.
If you don’t know why your work matters, no amount of storytelling can give you a backbone.
If you’re confused about who you serve, your posts will always feel like they’re shouting into the wrong room.

People think ghostwriters are magicians.
Like we take a fuzzy, unformed identity and somehow sculpt it into a thought leader with a few clever lines and a spicy hook.
But that only works when you, the founder, have actually done the inner work.
The healing.
The clarity.
The emotional clean-up.
The brutally honest self-reflection that most people avoid because it’s uncomfortable and humbling as hell.

I’ve seen founders blame content for everything.
“We’re not getting leads because the posts aren’t landing.”
“We need a new angle.”
“We need more storytelling.”

No, you need honesty.
You need coherence.
You need to stop outsourcing your voice before you’ve even figured out what it sounds like.

A ghostwriter amplifies what’s already alive inside you.
If there’s nothing there, we’re amplifying noise.
If you’re scattered, we’re publishing confusion.
If you’re masking insecurity with branding, we’re turning that mask into a weekly newsletter.

That’s why the strongest content always comes from founders who actually know who the hell they are.
Who’ve done the inner work, lived through something real, and aren’t trying to sound smart or profound or impressive.
They’re just grounded.

And grounded founders are a dream to write for because they already have a message worth amplifying.

So yes, it’s weird for someone who writes content for a living to tell you this.
But I’d rather say the uncomfortable truth than watch another business owner throw money at writers hoping it’ll fix the emptiness they refuse to face.

If you want content that converts, start with the thing most people avoid.
Start with yourself.

I had a call with a Forbes council member and Fortune 50 leader yesterday, and the wildest part wasn’t his title, it was how a man with that much authority could still sit there with the kind of curiosity most people lose by 30.

We were easily a generation apart.

And yet the man showed up with a mind that wasn’t clinging to “how things used to be” the way so many senior leaders do when the world starts shifting faster than their comfort.

Maybe it made sense when he told me his mother was one of those women who wasn’t waiting for permission to lead back when the words feminism and equity were still being treated like foreign objects.
You grow up watching that kind of fire, you don’t become rigid, you become receptive.

We were talking about LinkedIn and how he wanted to start showing up consistently in January.
A very corporate-timed decision.
Clean quarter. Fresh year.

And that’s exactly where I couldn’t keep my mouth shut.

Because the world doesn’t care about your corporate calendars.
Attention doesn’t wait for Q1.
Momentum isn’t seasonal.

He said everyone is slowing down for the holidays.
I said that’s precisely why he shouldn’t.

While the US and Europe wrap themselves in Christmas lights and collective slowdown, the Middle East is awake and building.
South Asia is awake.
Africa is awake.
Half the world is still doing business like it’s any other day, and people forget that because they live in timelines curated by proximity instead of geography.

This idea that December is a dead month is one of the most expensive lies the West sold to the rest of us.

People are watching, buying and planning their 2026 budgets right now.
And the noise on LinkedIn is the quietest it will ever be.

You want visibility.
You want authority.
You want to show up without competing with every Tom, Dick, and “7-figure coach”.
This is the damn window.

January is crowded. It's noisy.
It is everybody suddenly waking up from their December slumber trying to sprint with legs they haven’t stretched in 30 days.
January is the stampede.

Buuuttt...
December is where the smart ones build quietly, consistently, intentionally, and walk into Q1 already warmed up instead of trying to thaw themselves out of holiday-induced inertia.

And honestly, it blows my mind how many founders still think momentum is something you switch on like a lamp.
It’s not.
Momentum is a muscle.
You either keep it alive or you start from scratch every damn year.

So now I’m curious.
Are you actually building right now, or are you convincing yourself you’ll magically wake up in January as a more disciplined, more consistent, more strategic version of yourself?

P.S. DM me NOW to start building your momentum from December itself. We're running a New Year's offer where we give a complimentary website built with our personal branding and lead gen services.

I’m taking my first ever international trip.
And because I like inviting chaos into my life
…it’s also my first solo international trip.

Dubai.
Me.
A passport that still smells new.
And a mother who is oscillating between pride and full panic.

When I told her I’m going alone, she didn’t even pretend to hide her feelings.
She just looked at me and said
“Har cheez seekhna zaruri nahi hai.”
In the most Indian-mom-with-a-head-tilt way possible.

And yet she’s the same woman who keeps telling me
“Go see the world. Go live your life. Go experience things.”
So now she’s sending me 47 reels titled “Dubai itinerary for girls”
while also saying
“Bas sambhal ke rehna.” 

You reading this, mum? Ms MAUNTY BISHNOI :P

Honestly
I’m excited.
I’m scared.
I’m proud of myself.
I’m also wondering if I’ll cry at the airport like a dramatic Bollywood heroine.
Could go either way.

Domestic solo travel feels easy now.
International solo feels like I’m leveling up as a human.

But I’m going.
Because if I can survive the shit I’ve survived
I can survive Dubai immigration.

Anyway
if you’ve been to Dubai
where are the good cafes?
The quiet ones. The pretty ones.
The ones where a girl can sit with her coffee and pretend she has her entire life figured out.

Tell me where to go.

Sales Navigator

I’m 30. Indian. Running a business as a first gen entrepreneur.

This year surprised me.
In a good way.

The first half felt like one of those rollercoasters you agree to and then immediately regret when it starts moving.
Nothing terrible.
Just… wobbly.
A lot of figuring out.
A lot of “ok this clearly isn’t working, time to fix it before it becomes chaos.”
A lot of decisions I didn’t want to make but had to make anyway.

I wasn’t drowning.
But I wasn’t exactly floating either.
I was doing that awkward swim that looks fine from far away but up close you’re very much trying not to drink the whole pool.

But the second half?
So damn good.
Calm in the right places.
Chaotic in the fun places.
Momentum finally catching up to the effort.
Clients flowing in.
Systems getting tighter.
My team moving like a well fed, well caffeinated machine.

We expanded our entire service roster.

We realised our clients didn’t want ten different vendors for ten different things.

They wanted one place that actually understands the whole picture.

So now we’re a complete ecosystem.
Content, brand, website, inbound and outbound.
Emails, Instagram, Facebook, LinkedIn.
Even the backend sales infrastructure.
Everything under one roof.
Clean. Effective. Loud in the right direction.

And honestly, building a business that actually works… not just looks good… feels like the most adult thing I’ve done in my life.

I’m ending this year grateful.
Because it taught me where to tighten, where to let go, where to expand, and where to finally stop overthinking.

If you want to start 2025 with support instead of stress, here’s what we’re doing till January 5:

20% off on all our services.
Plus a fully built-from-scratch website, complimentary.

If you’ve been planning to upgrade your brand presence, your content, your sales, your whole damn system… this is the window.

Message me “OM” and tell me what you’re building next year.
I’ll tell you if we’re the right fit or not.

(11) Feed | LinkedIn

LinkedIn App Challenge

Two years ago, if you had told me I’d be working with Harvard and Wharton grads… I’d have laughed and gone back to crying into my overpriced coffee.

Fortune 100 and Fortune 500 executives?
Yeah right. I was just trying to survive my own damn life back then.

But that’s the thing about life.

It sneaks up on you when you’re done trying to “look successful” and you finally choose to build something real.

LinkedIn wasn’t supposed to be my gold mine.
It was supposed to be the one place I could write without feeling small.

I showed up when I had nothing left to lose.

Just a former journalist with a laptop, trauma-induced sharpness, and a very real need to rebuild her life from the ground up.

And somehow, showing up with honesty turned into something bigger.

It turned into me being one of the top 15 fastest growing accounts in the world (Favikon) 

It turned into clients going from $3k to $50k months.

It turned into founders, CEOs, PhDs, and ridiculously smart humans trusting me to build their personal brands and lead generation systems.

It turned into Shivaya Soulutions and The Demand Room becoming real, profitable, soul-led businesses.

Here’s what I’ve learned working with people who come from all sorts of privilege and pedigree.

Pedigree matters. Sure.
But presence matters more.
Consistency matters more.

How you think, how you communicate, how you hold yourself online… matters a hell of a lot more.

I’ve seen Ivy League grads struggle to articulate what they do.

And I’ve seen first-gen founders with zero “credibility signals” build movements because their voice hits you straight in the gut.

LinkedIn is the great equaliser if you let it be.

It rewards clarity.
It rewards depth.
It rewards people who aren’t pretending.

My life changed here.
My business exploded here.
My confidence rebuilt itself here.

And I’m not telling you this to sell you a dream.
I’m telling you because this is the one platform where being smart, honest, and consistent can change your entire trajectory without connections, capital, or someone “opening doors” for you.

You can build a damn good business here.
One that feels aligned instead of anxiety-fuelled.

One that doesn’t require you to shout.
Just requires you to show up like a real human.

And if you’re ready to do that.. I have space for just 1 person to join my 1:1 lead generation mentorship. DM me TDR.

Every business owner I’ve ever met is delusional.
I’ve been called one myself.

Multiple times.
By people who meant it as an insult.

We’re a strange breed.

We see things that don’t exist yet.

We talk about goals that sound insane to anyone with a stable paycheck.

We choose uncertainty
even when certainty is begging us to stay.
We believe we can do anything.

Even when we’ve failed three times this week.

Even when the numbers don’t add up.

Even when our nervous system is begging for a nap.

We believe in our dreams more than our current reality.

And thank god for that.

Because reasonable never built a damn thing.
It never changed anyone’s life.
It never created impact.

Or wealth.
Or momentum.


Delusion is part of the job description.

You either have it
or you burn out in month three.

Feed | LinkedIn

I deleted my social media for 2 years.
People thought I was having a breakdown.

Honestly, I kind of was.

But silence does this funny thing.
It forces you to face your own shit.

And here’s what went down in those two years:

 1. Lost 13kgs
 2. Quit my job
 3. Started loving myself
 4. Travelled extensively
 5. Overcame depression
 6. Launched my business
 7. Healed my relationship with my family
 8. Got closer to God and started praying daily
 9. Helped my clients make 2.5mn+ in revenue
10. Became the fittest I ever have been in last 6 years

Reading this list might look cute and inspiring.
Living it was messy as hell.

Starting my business felt like gambling with my sanity.
Getting closer to God felt like learning to trust again.
Healing felt like pulling concrete out of my chest.
And loving myself
that one took the longest.
Still a work in progress.


If you’ve been telling yourself you’ll “take a break soon”
but you keep scrolling out of habit
not hunger

Try disappearing for a bit.
Your life might actually start.

What’s the one thing you’re terrified to unplug from?
Say it out loud. It loses half its power.

Most real estate founders are skilled negotiators.
You’ve spent years reading people, navigating tension, managing emotion, and moving deals across the line.
So the ability to close isn’t the missing piece.
It’s the only part of the business you can rely on because it’s the part you control.

The problem appears long before the close.
It sits in the inconsistency of attention, demand, and trust.
And for most agencies, these three are entirely dependent on external factors.

A few agents who post when they feel inspired.
Ads that swing between decent and disappointing.
A handful of referrals that make you feel secure until they stop arriving.
A founder who has to be “on” every day or the whole machine slows down.

That kind of structure creates tension in the background of the business.
Not enough to collapse things, but enough to keep you in a constant state of vigilance.
You’re always anticipating the next dip.
The next slow month.
The next moment where everything goes quiet for reasons you can’t pinpoint.

What changes this is not louder marketing or more aggressive tactics.
It’s something far more strategic:
A brand that carries weight on its own.
A system that generates conversations without your constant supervision.
A presence that positions you as someone worth paying attention to, before you ever speak to a lead.

When that foundation is strong, your closers become more effective.
Your outreach feels natural, not intrusive.
Your agents have an engine to plug into instead of scrambling for ideas.
And your revenue stops behaving like a mood swing.

This isn’t about turning yourself into a performer online.
It’s about showing your mind—how you think, how you see the industry, how you solve problems.
That’s what creates trust.
And trust lowers resistance before you even enter the conversation.

Since the year is closing and a lot of founders are rethinking how they want to operate in 2026, I’m opening up something I rarely offer.

20% off my Personal Branding + Lead Generation services until January 5.

If you want your brand to work at the same level you do
and a pipeline that stops depending on luck or agent enthusiasm
DM me 2026

Wild how many real estate developers and family offices in the Middle East are crushing it offline but look invisible on LinkedIn.

Meanwhile our clients out there are booking calls in Dubai, Abu Dhabi, Riyadh, Spain, Germany like it’s a damn sport.

We clean up their positioning.
We make them look like the category leader.
And suddenly the right people start chasing them instead of the other way around.

Nobody really wants to admit this, but:
If your LinkedIn looks average, people assume your business is average.

You can be closing multimillion dollar deals in Dubai and still lose leads to someone posting basic advice with confidence.

So I’m opening up a ONE TIME OFFER for anyone who’s finally ready to stop looking small.

You’ll get:
A full LinkedIn audit
30 strong posts written for you
Positioning that matches the level you actually operate at

Price: USD 1750.

If you’re tired of watching competitors with half your results win because they look better online, DM me OFFER!

No alternative text description for this image

It’s been a while since I’ve onboarded a coaching client 
(Bandwidth issues!) 

Im finally opening 1 slot for 1:1 lead gen and personal branding mentorship with me. 

The program goes on for 8 weeks and each week I teach 1 module live. 

The client has to implement what I teach, report back and this cycle continues till the end of the program. 

There will be weekly 1:1s with me. 

And you get access to me on WhatsApp all week. 

Breakdown of weeks:
- Offer creation, pricing, positioning
- Profile optimisation
- Content calendar and writing basics
- Writing content (process + best frameworks)
- Engagement strategy
- DM outreach
- Sales psychology (call closing)
- AI systems (content and lead gen)

BONUSES:
call closing script
DM scripts
Content modules

DM me TDR and let’s get you more clients.

I wasn’t a nepo-baby, but mine will be.

And every time that sentence leaves my mouth, it feels like both a promise and a quiet prayer, because I didn’t come from a family that clipped my wings, I came from parents who were doing their best inside a world that didn’t give them the luxury of pausing to dream, yet they still made room for mine.

My mother with her short hair and her no-nonsense walk, crisp pants and shirts always perfectly tucked even at 7 a.m., coming home from school exhausted but still asking me if I ate properly, if I needed help with anything. She carried this fierce dignity that only working Indian mothers have. 

My father, the insurance man, the sales guy, the one who walked through scorching afternoons and endless rejections without ever letting it harden him, the man who instinctively knew people but never used that to manipulate, only to understand. He has this mix of discipline and softness that Indian fathers rarely get credit for, the kind that makes you feel safe even when the world feels unforgiving.

They never stopped me from dreaming.
Not once.
Not even when my dreams made no logical sense or when their own worlds were stitched together with budgets, routines, responsibilities, and the constant mental math every middle-class Indian family knows too well.

I didn’t grow up in a house where my ambitions were questioned.
I grew up in a house where the TV volume was turned down so I could study, where my mother carried extra tiffin boxes to school so she could feed the child in her class who never brought lunch, where my father came home late but still asked about my day with the kind of attention that makes you feel important even when you’re ten.

Being first-gen doesn’t always mean rebellion.
Sometimes it means devotion and taking the emotional seeds your parents quietly planted and growing a forest they never had the time or privilege to imagine.

And still, it comes with its own weight.
The weight of wanting to make their sacrifices worth something, to give them a life where rest isn’t a luxury.
The weight of carrying dreams that feel bigger than the foundation you started with.

My childhood was filled with the memories that stay etched in your bones:
The smell of Rajma Chawal on Sunday afternoons.
The school PT uniform drying in the garden.
The teacher’s-day gifts my mother refused because “shiksha seva hai” (teaching is service).
My father’s leather bag that always carried a blue diary full of client numbers written in neat, tiny handwriting.
Evening tea together, no matter how chaotic the day had been.

These things shaped me more than any textbook ever did.

And now, the business I’m building isn’t just for me.
It’s for the woman who taught hundreds of kids but never once complained about the workload.
It’s for the man who sold insurance policies with integrity in an industry where shortcuts were easy.
It’s for the lessons they lived, not lectured.

I wasn’t a nepo-baby.
But mine will be.

My entire feed is full of professionals who have zero connection to mindset, psychology, or personal growth suddenly posting “deep” content 

These are people handling capital, building products, managing teams, working in high-pressure industries — and out of nowhere they’re dropping generic life advice that’s straight from Pinterest or a viral Instagram page with the names scratched off.

And it’s getting absurd numbers.
Thousands of likes.
Reposts everywhere.
Comment sections full of people cheering for something that took fifteen seconds to copy.

And the worst part?
This trend is spreading faster than anything else on the platform. Someone posts a short, empty line with an inspirational tone. It blows up. Everyone else decides that’s the new play. Suddenly every second post feels like déjà vu because it’s the same recycled thought packaged in different fonts.

Half of them don’t even talk like this offline. I can’t imagine a private equity guy walking into a Monday meeting saying, “Remember to breathe through your challenges.” If he ever tried that, his team would assume he had a stroke.

We have CMOs sharing “be kind.”
We have founders sharing “growth starts within.”
We have finance bros sharing “mindset shapes destiny.”
None of them believe this enough to change anything about how they live or lead, but they’ll post it because the algorithm gets all soft and mushy for it.

What kills me is the missed opportunity.
These are smart people.
People with a brain.
People with stories, insights, scar tissue, mistakes, lessons, all of it.

You know what though?
This content only works for a moment. It doesn’t build trust. It doesn’t build authority. It doesn’t build a category-leading brand. It just collects quick likes from people who won’t remember your name tomorrow.

If you’re trying to grow a business here, you need original thought. You need real stories. You need actual conviction. You need something that belongs to you, not something you borrowed because it was trending.

If you’re done repeating the same empty sentences as everyone else and you want to create content that positions you as the go-to person in your industry, send me a DM with the word “REAL.”

I’ll show you how to build visibility that actually converts.

My best ever decision for my business wasn’t using AI.
It was delegation.
All human. All real badass people.

And man, oh man, what a transformation.

I was never the one to think I’d have a huge team.
I’ve always been a solo operator.
Go-deep-in-my-cave-and-build kind of girl.

Yeah… her.

But for the longest time, that lone-wolf energy kept me capped.
Not delegating slowed me down way more than fear ever did.
And honestly, it took some bruising to finally admit that.

Because once I actually let people in, everything changed.
The business got lighter.
Clients got happier.
And I stopped building from burnout.

Now I get to brag about the absolute power team behind Shivaya Soulutions.  

Jhe-anne Galino 🔆 
Our Community Queen who keeps engagement supported, grounded, and moving.

Ankit Kumar Ojha  
Another Community Manager who brings structure, calm, and ridiculous consistency.

Rishika Pathak
Web developer and Instagram specialist.
The woman who builds clean, fast, functional sites and fixes tech issues before I even notice. Oh, she’s also the best with Instagram marketing and aesthetics that make you make moolah! 

Ayesha Shaikh  
Our SDR who keeps the pipeline warm, alive, and constantly moving. (Can’t thank her enough) 

These people are the backbone.
The reason we scaled our services this year.
The reason we’re filling our sales pipeline like grown-ups and not relying on random inbound prayers.

And yes, my personal brand brings in leads every day.
But a brand without a system is just vibes.
The team is the system.

I’ll be honest though.
Mid 2025 almost broke me.
I was fried. Confused.Exhausted.
And very, very close to saying screw all of this.

But I didn’t.
Because the tiny stubborn voice in my chest whispered
Keep going.
You’re not done yet.

And thank god I listened.

Because the end of 2025?
Holy hell.
It’s better than anything I dared to imagine.

Aligned clients.
A growing team.
A business that feels like collaboration, not punishment.
Offers that feel exciting again.

And 2026?
It’s looking huge.
So many plans already in motion.
So many clients we’re ready to help.

And yes, your girl will eventually hire a COO.
Because solo operator or not, I cannot run this ship alone forever.
But that move is 6-7 months away.
Right now, we’re building the foundation to make that hire actually make sense.

For now, we’re running a killer new offer.
Anyone who signs up with us for personal brand building or appointment setting gets a fully built-from-scratch website, all complimentary. 
Clean. Strategic. Beautiful.
A site that actually converts, not just sits pretty.

DM me 2026 to grab the offer. It runs till January 5, 2026z

I was the first one in my family to get a passport back in 2012.
And somehow I’m also the only one who has never used it.

Not even once.
I even got it renewed in 2022 like a clown who believed life would magically take her places.

Meanwhile my entire family turned into world travellers.
My dad. My mom. My brother.
Hell, my brother literally works on ships for a living. The man’s passport probably weighs more than his gym dumbbells.

And me?
Miss “I want to travel the world so badly it hurts.”
Miss “First one to get the damn passport.”
Miss “Never got a single stamp.”

It’s funny how life works when you’re desperate for something.
You choke it.
You cling to it.
You turn it into a mountain before you’ve even taken the first step.

Today it hit me how much of my twenties went into this hunger to get out of India.
I gave my SATs in 2012.
Absolutely crushed them.
Dreamed of engineering abroad.
And then realised I couldn’t afford tuition.

So I stayed.

But you know what?
The moment I stopped obsessing over it, the moment I stopped acting like my entire identity depended on international travel… something shifted.

Maybe I’ll travel in the next few months.
I actually have plans on the table now.
Maybe life will finally say “chal, tu bhi dekh le duniya.” (Fine, go and explore the world.)
Or maybe something else will happen. Who knows.

All I know is this:
Sometimes the thing you want the most only shows up when you stop gripping it like a lifeline.

If you’ve ever felt stuck watching everyone else move ahead while you’re still waiting for your turn, tell me.
What’s that one thing you’ve held so tightly it refused to happen?

Real estate founders in Dubai, here me out! 

You’ll drop a quarter million on a launch party.
Another chunk on a fancy office in Business Bay.
But when it comes to your actual brand
the thing that makes people trust you with their money
you’re posting once a month and praying for referrals.

I’ve worked with boutique agencies here.
I’ve seen the gap up close.
Amazing listings.
Serious networks.
Wild ambition.
Zero digital presence that actually converts.

This market isn’t for the faint-hearted.
Everyone looks rich.
Everyone acts connected.
Everyone claims exclusivity.

So if your brand doesn’t cut through the noise
you’re just another agency drowning in a city built on bragging rights.

Let me say this plainly.

Dubai rewards visibility.
Abu Dhabi rewards trust.
And both reward founders who know how to storytell their way into a client’s wallet.

If you’re not building that…
you’re building nothing long-term.

I help founders fix that.
Positioning that stops the scroll.
Content that doesn’t sound like a real estate textbook.
A pipeline that doesn’t collapse the moment your “network” goes quiet.
Actual revenue consistency in a market that thrives on chaos.

So tell me
be honest for once
Is your brand building wealth
or just feeding your ego?

If you want clarity without the bullshit
DM me DUBAI

Growing up in a middle class Indian home, you get a whole syllabus of money beliefs.

Most of them outdated.
Some of them harmless.
A few of them straight up poisonous.

Here are three I wish more people questioned:

𝗢𝗡𝗘
“𝘽𝙚𝙩𝙖, 𝙨𝙚𝙘𝙪𝙧𝙚 𝙣𝙖𝙪𝙠𝙧𝙞 𝙝𝙞 𝙨𝙖𝙗𝙨𝙚 𝙨𝙖𝙛𝙚 𝙝𝙤𝙩𝙞 𝙝𝙖𝙞.”
𝙏𝙧𝙖𝙣𝙨𝙡𝙖𝙩𝙞𝙤𝙣: 𝘼 𝙨𝙩𝙖𝙗𝙡𝙚 𝙟𝙤𝙗 𝙞𝙨 𝙩𝙝𝙚 𝙨𝙖𝙛𝙚𝙨𝙩 𝙥𝙖𝙩𝙝.

Except… safety isn’t real when someone else controls your paycheck.

One recession.
One restructuring.
One manager with a God complex.

And suddenly your so-called security dissolves like no one's business. 

Real safety comes from assets you build, not positions you hold.

Skills.
Reputation.
Network.
Ownership.

Stuff that a notice period can’t snatch.

𝗧𝘄𝗼
“𝙋𝙚𝙝𝙡𝙚 𝙥𝙖𝙞𝙨𝙖 𝙡𝙖𝙜𝙖𝙤, 𝙩𝙖𝙗𝙝𝙞 𝙥𝙖𝙞𝙨𝙖 𝙗𝙖𝙣𝙚𝙜𝙖.”
𝙏𝙧𝙖𝙣𝙨𝙡𝙖𝙩𝙞𝙤𝙣: 𝙔𝙤𝙪 𝙣𝙚𝙚𝙙 𝙢𝙤𝙣𝙚𝙮 𝙩𝙤 𝙢𝙖𝙠𝙚 𝙢𝙤𝙣𝙚𝙮.

Tell that to every first-gen founder who started with Google, grit, and a second-hand laptop.

Or to every kid who learnt a high-income skill on YouTube because coaching fees were insane.

Money helps.
But resourcefulness is the real capital.

Start tiny.
Test fast.
Scale when proof shows up.

𝗧𝗵𝗿𝗲𝗲
“𝙒𝙚𝙖𝙡𝙩𝙝𝙮 𝙡𝙤𝙜 𝙩𝙤𝙝 𝙗𝙖𝙨 𝙠𝙝𝙖𝙧𝙘𝙝𝙖 𝙝𝙞 𝙠𝙖𝙧𝙩𝙚 𝙧𝙚𝙝𝙩𝙚 𝙝𝙖𝙞𝙣.”
𝙏𝙧𝙖𝙣𝙨𝙡𝙖𝙩𝙞𝙤𝙣: 𝙍𝙞𝙘𝙝 𝙥𝙚𝙤𝙥𝙡𝙚 𝙨𝙥𝙚𝙣𝙙 𝙖 𝙡𝙤𝙩.

Nah.

Most of the genuinely wealthy folks I know are frugal in the most unsexy ways.

They don’t upgrade cars every year.
They don’t buy gold to impress relatives.
They don't care if their phone is 3 models old.

Real wealth is time.
Energy.
Options.

The ability to say no without checking your bank balance first.

It’s not the lack of money that keeps us stuck.
It’s the conditioning we inherit.

Be safe.
Don’t risk.
Don’t think big.
Don’t outgrow the script.

What’s one money belief you had to unlearn to actually grow?

Helping high-achievers make aligned, high-impact decisions in business, career, relationships and life through strategic astrology and intuition | Curator of Rare Crystals & Minerals

Every time the market shakes, people start saying astrology is a distraction.
That it’s for people who can’t deal with reality.
That if you really understood business, you wouldn’t need to “look at the stars.”

Except… that’s such a narrow way of seeing it.

The economy moves in cycles.
The planets move in cycles.
You don’t have to be spiritual to see the overlap.

Astrology doesn’t replace logic. It gives you context.
It tells you what kind of season you’re in, energetically.
If you’re being asked to expand, or slow down, or rethink what you’ve been chasing.

When I say “transits are rough,” I don’t mean Mercury’s out to get you.
I mean life’s forcing you to stop pushing what’s not flowing — and you’re being too stubborn to listen.

And that’s what most people get wrong.
Astrology isn’t about sitting around waiting for Venus to fix your revenue.
Rather it is about understanding your timing so you don’t burn out swimming against it.

You wouldn’t drive through a storm without checking the weather.
So why would you make business or life decisions without checking the energy around you?

I’ve made some of my best business decisions during “bad” transits — because I used them for reflection, not reaction.
And the ones who use astrology consciously? They don’t crumble when the world gets unstable. They adapt faster.

So no, it’s not woo.
It’s awareness.

DM me RAVEN if you want to get your chart read.

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Priyadarshni Bishnoi

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