Building founder-led brands that attract the right clients and inbound sales.

For brand partnerships / speaking:  hello@beatricevladut.com

Most founders have a great business
but a weak personal brand.

Their message is unclear.
Their audience doesn’t know what they stand for.

And when people don’t know you, they don’t trust you.
And when they don’t trust you, they don’t buy from you.

Today, visibility is a growth multiplier.
People follow founders, not logos.

A founder without a visible voice loses attention, trust, and deals to someone louder — not someone better.

Your story, your POV, your values, your process — these are your competitive advantages.
But if they’re not communicated clearly and consistently, your ideal clients never see them.

This leads to:

• Slower sales cycles
• Weak differentiation
• Unqualified inbound
• Missed opportunities you should be winning

You don’t need more content.
You need clarity, consistency, and a system that turns your expertise into trust — automatically.

I help founders build high-trust personal brands on LinkedIn using a done-for-you system that turns their voice, insights, and experience into weekly content that drives inbound business.

I did it myself from zero in 2 years:

• 0 → 60,000 followers
• 6-figure inbound revenue
• Speaking gigs, top podcasts, global brand partnerships

Hand helped 100+ people do the same.

With a system that compounds.

How working together looks like:

1) Clear, premium positioning

A simple niche, a sharp promise, and a founder POV that makes you the obvious choice.

2) A done-for-you content engine

You show up 45 minutes/week.
We turn your insights into strategic content that builds demand.

3) Authority that compounds weekly

Your insights, wins, and story → credibility, trust, and better clients.

You go from--

“A great business no one sees” → “A trusted founder whose content attracts the right buyers.”

If you want a founder-led brand that builds trust and drives consistent inbound

DM me “FOUNDER GROWTH”

Or apply to work together: https://www.foundergrowth.io/

Beatrice Vladut

We. Land. Clients. >>> Finally… know exactly what to say in the DMs *and in your posts* to land juicier clients🌹Join THE GARDEN🌹

Look, you're probably leaving money on the table with your DMs. 

Not because you're an idiot...

But because you're treating them like an afterthought instead of what they actually are: your most direct line to closing deals. 

You want to set more calls and close more clients.

But you don't want to...

- Hand over your DMs to a cookie cutter call setting agency 
- Trust your untrained VA with the task
- Give prospects the "ick" or come across as salesy

Maybe you’ve felt the pain of hiring an "affordable" DM setter in the past. 

- Leads fell through the cracks
- Fumbled conversations with great prospects 
- Incalculable lost revenue in missed opportunities 

You learned the hard way that "winging it" in the DMs led to infinitely more money in lost potential revenue. 

It’s time to increase conversions without compromising your voice or values. 

We will recruit, train, and manage your DM setting team...

And create a streamlined sales process to:

- Handle conversations with finesse
- Set qualified sales calls
- Never burn bridges by being salesy 

DM me “SALES SYSTEM” to learn more.

Justin Fowler-Lindner

I gave away my dog because I couldn't walk her anymore.

She had too much energy.

Even small inclines were too hard on my knees after working all day.

Hardest decision I ever made.

But I had to protect my capacity for what mattered most.

Here's the business lesson:

Sometimes you have to let go of things you love to survive.

Coaches try to do everything.

Outreach. Sales calls. Fulfillment. Admin. Content. Networking.

Something has to give.

Delegation isn't weakness.

It's survival.

Knowing what to release is as important as knowing what to keep.

Protect your energy for the highest-value activities.

For most coaches, that's sales conversations — not admin tasks.

What are you holding onto that's actually dragging you down?

I help biz owners close their Soulmate Clients with less sales calls | Increase your close rate on sales calls & in the DMs | Your Local DM Dopamine Dealer🍃

80% of your selling should happen before the call.

Most coaches do it backwards.

Here's what a typical coach's sales call looks like:

First 20 minutes: Explaining what they do.

Next 15 minutes: Handling objections about price, timing, fit.

Last 10 minutes: Desperately trying to close.

Result: "Let me think about it."

Here's what happens when you have pre-selling systems:

Prospect books call after watching your walkthrough video.

They've read testimonials from people like them.

They've consumed your FAQ that handles common objections.

They show up and say: "I already know what you do. I'm ready. What's next?"

The call becomes a planning session, not a sales pitch.

This is the difference between 20% close rates and 70% close rates.

Stop trying to educate, convince, and close all in one conversation.

Do the heavy lifting BEFORE the call.

What pre-selling content do you send prospects before calls?

Btw… if you want to master conversational DM sales for free so you can earn more as a setter, comment “BUTTERS” and I’ll get you access to my next-gen AI sales trainer (Professor Butters) for free. 

He’ll make your sales convos buttery smooth ;-)

I started making real money when I stopped pretending to be someone else.

For years I tried to be "professional."

Curated. Polished. Corporate.

It didn't work.

Then I started showing up as myself.

Real conversations instead of scripts.

Genuine curiosity instead of techniques.

My actual personality instead of a sales persona.

And everything changed.

Here's what most coaches don't understand:

Fake scripts attract fake clients.

Real conversations attract real money.

If you're using templates that don't sound like you...

If your sales calls feel like performances...

If you have to "get into character" to do outreach...

You're making sales way harder than it needs to be.

The moment you stop performing and start being real?

That's when everything shifts.

Authenticity isn't just a nice-to-have.

It's a conversion multiplier.

Where are you performing instead of being genuine in your sales process?

Success felt more threatening than staying stuck.

When failure is your reality for years, it becomes your identity.

Moving up feels dangerous.

Success feels threatening.

At least being stuck is predictable.

I recognized this pattern in myself:

Every time things started working, I'd find a way to sabotage them.

Get close to a breakthrough → pull back.

Land a big client → create problems.

Start gaining momentum → self-destruct.

The comfort zone of failure is real.

And it's killing more coaches than competition ever will.

You might be addicted to struggle.

To the story that "it's hard for you."

To the identity of someone who tries but doesn't quite make it.

Here's the uncomfortable question:

Is the thing holding you back actually external?

Or have you just become comfortable with failure?

Success requires becoming someone different.

And that's terrifying.

Where might you be unconsciously sabotaging your own success?

Btw… if you want to master conversational DM sales for free so you can earn more as a setter, comment “BUTTERS” and I’ll get you access to my next-gen AI sales trainer (Professor Butters) for free. 

He’ll make your sales convos buttery smooth ;-)

$15k. 

That’s how much she would have missed out on if she didn’t follow up. 

Your best future clients already said no to you once.

You just gave up on them too early.

My client Aaron’s couldn’t f-ing believe it when she closed a $15k deal with a client she thought was “gone forever.”

The truth?

You can’t handle the truth!... kidding

The truth is that "not right now" doesn't mean "not ever."

It means "not right now."

Maybe they were in the middle of a launch.

Maybe they were dealing with a cash crunch.

Maybe they literally just needed to think.

Here's what your setter should do with "no for now" leads:

→ Tag them properly in your CRM
→ Follow up once a month
→ Ask if they've solved the problem yet
→ Share something useful based on what you learned about them

Some of your best deals will come from people who weren't ready the first time.

But only if your setter actually follows up with them.

I've seen coaches sitting on hundreds of "no for now" leads.

Never reaching back out.

Wondering why revenue is inconsistent.

That's not a lead problem.

That's a follow-up problem.

Btw… I have a lil tech stack called Breathe AI that makes it real easy to fix that. Sleek, sexy, and makes your sales chats smooth as butter. 

DM “BUTTER”	 if you want to check it out and I’ll give you a quick tour.

I spent the last 6 months watching coaches light money on fire hiring setters who underperform, have no feel for your brand, or "just don't get it."

The pattern is painfully obvious once you see it.

It's not that the setters suck. 

It's that nobody told them what to do.

No onboarding. No daily workflow. No communication systems. 

Just "here's my account, book me calls" and then shocked Pikachu face when it doesn't work.

I've turned everything we use at CallSetting.com to onboard setters into a complete Setter Onboarding Kit you can steal today.

Here's what you'll get:

✓ The full Setter Onboarding Process SOP. Every access point, training phase, and communication rhythm spelled out

✓ Our Daily Workflow SOP that covers what your setter does each day. The order of operations, what to prioritize, and how to structure your time so nothing falls through the cracks.
✓ A real-world Daily Checklist example showing exactly what your setter should do from morning to EOD

✓ The priority system that ensures hot leads never sit while your setter does busy work

✓ Communication templates so you're not chasing your setter for updates (they come to you)

To get it:

1) Comment "ONBOARD" on this post
2) Connect with me (DMs only go to connections)
3) I'll send it directly to your DMs

Bonus: Repost this to save another coach from setter hell ♻️ and I'll include our KPI Tracking SOP and KPI Spreadsheet so you always have tabs on their performance.

Rachel hated sales calls.

Awkward. Talked too much. Just wanted to coach.

So we stopped trying to make her better at sales.

Instead, we built a system where most of the selling happened before the call.

By the time prospects showed up, they'd already:

→ Read her offer document
→ Had a conversation with her setter about their specific situation
→ Decided they wanted to work with her

The call became a formality.

15 minutes to answer questions. Confirm fit. Collect payment.

No convincing. No overcoming objections. No awkward silence.

Her close rate went from 25% to 85%.

And she stopped dreading her calendar.

Here's what most sales coaches won't tell you:

You don't need to become a better closer.

You need better pre-qualification.

If your call starts with you convincing someone to buy, you've already lost.

How much time do you spend convincing people who were never going to buy?

Today I start a 30-day challenge to make $1k with my first sales MicroSaaS. 

6 years ago I quit my dream job in the ambulance 🚑  to go all-in on sales. 

I went from shy and terrible at sales to consulting former sales trainers of Tony Robbins and running my own DM setting agency. 

It's crazy to think how far I've come. 

PS - If I don't hit $1k in 30 days, I shave my beard... and I love my beard, so the stakes are high 😬

Your setter qualifies.

Then you qualify again on the call.

That's wasted time.

Here's what happens with bad qualification:

Setter asks a few questions. Books the call.

You get on the call. Spend 15 minutes re-asking the same questions.

Discover they're not actually qualified.

Politely end the call. Waste 30 minutes total.

Here's what should happen:

Setter qualifies thoroughly.

Passes along the key information to you BEFORE the call.

You already know their problem, goal, urgency, and potential fit.

Call starts with: "My setter mentioned you're struggling with X and looking to accomplish Y. Tell me more about that."

Boom. Instant rapport. No wasted time.

You're picking up where the setter left off.

Not starting from scratch.

Good qualification isn't just about filtering.

It's about information handoff.

Is your setter giving you a brief before every call?

Chris's setter was booking calls.

But the calls weren't closing.

His assumption: Bad setter.

Reality: Bad handoff.

Here's what was happening:

The setter would book the call, send a calendar link, and disappear.

No context. No bridge. No warm handoff.

So prospects showed up having forgotten half the conversation.

Chris had to start from scratch every time.

Fix:

We created a pre-call summary system.

Before every call, Chris received:

→ Key points from the DM conversation
→ Prospect's main pain points and goals
→ Any objections that came up
→ Recommended talking points

Calls went from cold starts to warm continuations.

Close rate: 25% → 50%.

The lesson nobody talks about:

Your sales process has gaps you can't see.

The space between booking and showing up might be costing you 50% of your revenue.

What happens in the 48 hours before someone gets on a call with you?

Btw… if you want to master conversational DM sales for free so you can earn more as a setter, comment “BUTTERS” and I’ll get you access to my next-gen AI sales trainer (Professor Butters) for free. 

He’ll make your sales convos buttery smooth ;-)

Your setter sounds nothing like you.

(And your audience notices.)

I watched a coach's DMs last month.

Her content is warm, funny, relatable.

Her setter's messages? Cold, corporate, robotic.

"I hope this message finds you well."

"I wanted to reach out regarding..."

"Please let me know if you'd be interested in..."

Her audience felt the disconnect immediately.

Responses dropped. Trust disappeared. Calls bombed.

Here's what most coaches miss:

Your setter isn't just booking calls.

They're the human embodiment of your brand in private conversations.

Every message either builds or destroys the trust you've worked so hard to create.

You need a brand voice guide.

Specific phrases to use.

Specific phrases to avoid.

Examples of good vs. bad messages.

The energy you want them to bring.

Hand someone your DMs without this? Chaos.

Give them clear voice guidelines? Seamless.

Does your setter have a documented brand voice guide?

Btw… if you want to master conversational DM sales for free so you can earn more as a setter, comment “BUTTERS” and I’ll get you access to my next-gen AI sales trainer (Professor Butters) for free. 

He’ll make your sales convos buttery smooth ;-)

I used to hide my struggles. Then I found people doing the same exercises.

In Bali, there's a gym called Nirvana.

Focuses on mobility work.

Before that gym, I did my "weird exercises" for my condition alone.

Isolated. Self-conscious. Feeling like a freak.

At Nirvana, I was surrounded by others facing similar challenges.

I could share struggles without being judged.

And something changed.

Not just in my health.

In everything.

Going from isolated struggle to shared journey changed how I showed up in business.

The walls came down.

I could connect with clients on a real level.

Because I wasn't hiding anymore.

Finding your people doesn't just feel better.

It makes you better at everything else.

Including sales.

Where could you share your struggles instead of hiding them?

Btw… if you want to master conversational DM sales for free so you can earn more as a setter, comment “BUTTERS” and I’ll get you access to my next-gen AI sales trainer (Professor Butters) for free. 

He’ll make your sales convos buttery smooth ;-)

taplio

The Battle

Beatrice Vladut

Justin Fowler-Lindner

Followers

Posts

Engagements

Likes

Performance ScoreJustin Fowler-Lindner's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Beatrice Vladut

Justin Fowler-Lindner

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Justin Fowler-Lindner's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreJustin Fowler-Lindner's LinkedIn Performance