Founder @Social Hit | TikTok Agency | Producing the best TikTok content and turboboosting performance with TikTok ads 🚀| Average ROI increase of 67% by using Socialhit content.

🚀 We Help 8/9+ Figure Brands Win on TikTok

If you’re a 8/9+-figure business owner struggling with TikTok, chances are you’re facing one (or more) of these problems:

1️⃣ Your TikTok Ads aren’t outperforming Meta.
2️⃣ You’re not producing quality, on-brand TikTok content at scale.
3️⃣ You are creating content—but it’s not converting into organic revenue.

We solve all three. Effortlessly.

💡 Proven Results

J — 180M+ TikTok impressions in Month 1

PG — £5M in Paid Ads Revenue in 90 days

CS — £15M+ Revenue from UGC in Q2 2025

SC — +400K TikTok followers in just 3 months

Countless other brands — dominating TikTok organically & through paid

To date, we’ve produced 120,000+ pieces of UGC for TikTok.
One single piece generated £130M+ in revenue, with many others surpassing £100K+ each.

Barney Brown

🎤 Experienced marketer and industry public speaker  
🛍️ 10+ years experience in eCommerce marketing
📣 I post weekly eCommerce + retail industry insights 

———

- Top Women in Media & AdTech (2025)
- Named #12 in the Top 100 Marketing Influencers by Technology for Marketing (2025)
- LinkedIn's Top Voice for Retail (2023)
- TechRound's Top 50 Women In Tech (2025)
- '40 Under 40', MobileAppDaily (2024)
- Top 25 eCom Voices, DarkMatterCommerce (2025)
- Selected as an Industry App Leader at Business of Apps (2024)
- Named in Performance Marketing World's 100 Powerlist, showcasing the 100 most influential people in the UK performance marketing sector (2024)
- Chairperson at Women of Silicon Roundabout (2023)
- Named as one of the 'Female Leaders Shaping the Tech Industry' (Edge Middle East, 2023)
- App Marketer of the Year finalist (App Promotion Summit, 2019)
- Mentor at InnovateHer and The Girls Network
- Volunteer at Age UK

———

👋 Follow me for insights on eCommerce and retail

📩 Sign up to my newsletter The Commerce Brief for weekly industry news: www.thecommercebrief.com 


Note: All opinions are my own, and do not reflect the opinions of my employer

Sue Azari

If you're running eCommerce apps in 2026, this one's for you 📊 

I recently published a comprehensive guide with AppsFlyer on eCommerce app growth strategies - it's a one-stop shop covering everything you need, including:

✅ Why app measurement is fundamentally different from web analytics 
✅ UA and re-engagement best practices (with the specific KPIs and in-app events you should be measuring) 
✅ The 7 critical challenges every eCommerce app faces 
✅ How AI can remove manual bottlenecks and automate optimization for app marketing 
✅ The role of Data Collaboration Platforms in commerce media

It also covers how the top performing eCommerce brands are using unified measurement to connect mobile, web, CTV, and retail media into one growth engine that allows them to answer questions such as:

• Which campaigns drive customers who actually come back and buy again? 
• What happens between the first install and the third purchase? 
• How do you measure retail media and app performance together?

It's written for eCommerce marketers, mobile growth teams, and leadership - basically anyone who needs to understand how modern commerce measurement and mobile marketing for shopping apps works. Link in comments 👇

eCommerce Industry Consultant @ AppsFlyer

I was quoted in Forbes recently on JD Sports Fashion launching AI-powered shopping in the US - and honestly, this shift is happening faster than I expected 🚀

JD Sports Fashion customers can now use AI agents to search for and purchase products. But here's what caught my attention: this isn't a pilot or an experiment anymore. This is serious investment.

What we're seeing is a signal that AI-driven shopping has moved from experimentation to core strategy. Retailers wouldn't be leaning in this hard if the consumer behaviour wasn't there.

The numbers back this up:

• Walmart recently said that one-third of its referral traffic now comes from ChatGPT
• Roughly 50% of Walmart's app users have used Sparky (their AI assistant)

That kind of momentum makes it impossible for brands to sit on the sidelines.

For eCommerce teams, the question isn't "should we invest in AI shopping?" anymore. It's "how do we measure it, optimize it, and integrate it into our existing customer journey?"

Because AI isn't replacing traditional channels - it's becoming another touchpoint that needs to be measured, attributed, and connected to the rest of your stack.

Shoutout to my colleagues Alexander Yip for also being featured, and thanks to Brett Pinto for making this coverage happen!

Article below 👇 

https://lnkd.in/eZhpU4Pq

Open article: What JD Sports’ AI Play Means For Retailers by forbes.com

What JD Sports’ AI Play Means For Retailers

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