Staceefy

I specialize in catalyzing business growth through a blend of strategic mindset, creative tactics, and an arsenal of powerful tools. I'm the driving force behind Staceefy, and they gave me this nickname because I always carry more than one bag of tricks.

🎯 What I Do:

🔹 Interim or Fractional Chief Marketing Officer / Head of Growth: I step in as your strategic partner to lay the foundations for sustainable company growth.

🔹 Growth Experiments: Execution is key. I design, plan, and execute growth experiments. 
With a player-coach style, I can also lead and collaborate with your team to execute growth marketing experiments.

🔹 Tool Stack Optimization: I'm a tool enthusiast! Let me help you unleash the full potential of your growth and digital tool stack for unparalleled results.

🔹 Marketing Automation Systems: Seamlessly streamline your marketing efforts with my expertise in building robust marketing automation systems.

💡 Expertise Areas:

✨ Marketing Automation

✨ CRO (Conversion Rate Optimization): Transform website visitors into loyal customers by optimizing your conversion funnel.

✨ Growth Marketing: My passion lies in crafting and executing strategies that fuel your business growth.

✨ UX (User Experience): Elevate your brand experience with a focus on user-centric design.

✨ Digital Marketing: Harness the power of digital channels to amplify your brand presence and engagement.

✨ B2B Growth: Tailored solutions for driving growth in the B2B landscape.

Let's embark on a journey to elevate your business to new heights.

Freelance Growth & Fractional CMO

Digital Ladies

We guide you on the road to success thanks to our complete digital caretaking offer. 

What I do:
- Growth strategy & Execution 
- Digital Due Diligence / Audit
- Website development 
- Social Media & E-reputation Management 
- Conversion Rate Optimization (CRO) 
- Coaching (Digital Maturity, Marketing, Growth Sprint, How to build your tool stack)
- Lead generation 
- Business Idea (un)validation using growth marketing tactics
- Social Media

CMO / Digital Strategist

ISCOM

Information Communication Technology lecturer

HEC Paris

Mission pour la 3e année consécutive pour le programme entrepreneurs HEC Startup Launchpad

Instructor / Coach

International Institute for Learning

Course material development and workshop facilitation : "Maximizing Content Impact: Content Creation and Repurposing Strategies for Social Media, SEO, Podcasts, and More" for IIL's client, Axa Partners

Corporate Trainer - Digital Marketing

Growth Tribe

Lead Corporate Trainer

Growth Marketing Trainer

Sendcloud

Growth Marketing Manager

Marketing manager France 

MapCreator

At MapCreator, we’re a family of map fanatics working together to make map-making easy, fast and accessible for everyone.
We are helping our clients to define their visual and stylistic map design to provide them with the perfect mapping tool to publish their maps through printed media, websites, products and more. 
We are proud of our long-standing relationships with clients all over the world ranging from news media companies to all kinds of publishers and direct marketing companies.

MapCreator develops a cartographic production software for:
- Cartographic publishing/Production companies
- Directory companies (Yellow Pages)
- Direct mail purposes
- Newsrooms

Nomadia

Founded in 1990, GEOCONCEPT Group is a company specialized in design and implementation of cartographic optimization technologies for professional use.

With its own proprietary Geographical Information System (GIS), the GEOCONCEPT Group now ranks among the world leaders in cartographical information and optimization applications for corporations and public organizations.

Always at the cutting-edge, the GEOCONCEPT Group is the only “designer” of innovative solutions aiming to transform companies’ and organizations’ efficiency. By combining geographical information with optimization tools, the GEOCONCEPT Group invented "geo-optimization"; optimizing activities by intelligently integrating geographical information with systems.

Digital Marketing Manager

YouLoveWords

While brands and companies are still adapting to the demands of dispersed communication, while we live in a world saturated with messages, the content revolution is underway. This revolution is about quality and relevance. This revolution is ours. We work every day to produce customized and quality content. YouLoveWords offers a new model of content production (writing, computer graphics, video ...). Its strength: to solicit a community of 25,000 international writers and writers, able by their great diversity, their expertise and their talent, to meet all the needs of its clients. YouLoveWords collaborates with many brands including: Deliveroo, L'Occitane en Provence, Volkswagen, Cartier, Beats By Dre, Spotify, Universal Music, Flammarion, Danone, Les Echos, Amazon Web Services

Freelance Consultant & Corporate Trainer @Growth Tribe ✴️ | Digital Strategist & Interim CMO @Digital Ladies Agency | B2B SaaS | Product-Led Growth Enthusiast

I am a freelance Growth/fractional CMO specialising in critical phases or Year 0.
I step in to structure or accelerate business transformations, and I generally have fun laying marketing foundations, empowering teams or optimising tools stacks. 

I am analytical, creative, pragmatic and I give my best to blend strategic vision with operational execution.

Key expertise : Growth Marketing, UX, CRO, Digital Marketing & Strategy, Tool Stack Optimisation.

When I am not freelancing or teaching, I do Muay Thai 🥊 and dedicate time to providing socio-professional guidance to young people from underprivileged backgrounds, helping them navigate their careers.

Stacy Ozier-Lafontaine

Les Confiantes

Les Confiantes est une marque qui aide les femmes à prendre soin d'elles de l'intérieur, grâce à des compléments alimentaires gourmands, naturels, sains pour le corps, efficaces et fabriqués en France :
- gummies vitaminés
- cacao en poudre enrichi en nutriments

Directrice générale

DEVELOPPEMENT COMMERCIAL

- Définir la stratégie commerciale 
- Piloter le réseau de distribution
- Sourcing, négociation et développement du réseau de revendeur B2B
- Construire et Accompagner l'équipe de commerciaux 
- Piloter l'implantation Amazon
- Création et envoi de newsletter


DEVELOPPEMENT LOGISTIQUE
- Création de BDD Produit
- Gestion des non-conformités et des réclamations
- Gestion et Pilotage de l'externalisation de la logistique 
- Gestion du planning de livraison

DEVELOPPEMENT PRODUIT
- Analyse des compositions 
- Assurer la coordination des échanges entre l'entreprise et les partenaires
- Suivi du planning de production, jusqu'à la livraison 

DEVELOPPEMENT E-COMMERCE
- Création des fiches produits conformément aux bonnes pratiques SEO
- Gestion des campagnes Google Ads 
- Piloter la gestion de projet liée à la refonte du site internet

DEVELOPPEMENT PARTENARIATS  ET EVENEMENTIEL
- Sourcing salon et Pilotage de l'organisation 
- Gérer les partenariats Influenceurs et Agence (négociation, contractualisation, respect des briefs et des plannings de publication)

DEVELOPPEMENT RESSOURCES HUMAINES
- Rédaction et publication d'offres d'emploi sur différentes plateformes
- Analyse des CV 
- Réalisation d'Entretien

Responsable Développement Commercial

Ma Box à Cheveux

Ma Box à Cheveux c'est la box beauté dédiée aux cosmétiques naturels et biologique.
L'objectif est d'aider les femmes à comprendre leurs cheveux et à les embellir grâce à une nouvelle routine de soins.
Le concept est simple, tous les deux mois, les abonnés reçoivent directement dans leur boîte aux lettres 4 à 5 produits capillaires adaptés à leur type de cheveux.

Pour en savoir plus, rendez-vous sur: 
https://maboxacheveux.com

Fondatrice

Lavazza

Prévisionniste des ventes chez Carte Noire

JACOBS DOUWE EGBERTS

Le goupe américain Mondelez et le groupe néerlandais DEMB (Douwe Egberts Master Blenders) ont fusionné et créé une nouvelle société en juillet 2015 spécialisée dans le café intitulée JDE (Jacobs Douwe Egberts).

Marques : Carte Noire - Maison du café - Senseo - Tassimo - L'Or - Grand-Mère - Jacques Vabre - Maxwell House 

Enseignes gérées : Carrefour, Cora , Match, Darty, Boulanger,Intermarché 

- Gestion quotidienne du flux de commandes :
• Réceptionner, contrôler, optimiser et gérer les commandes clients 
• Elaborer les propositions de commandes pour les clients en flux GPA afin d’optimiser le taux de service et le niveau de stock en entrepôt
• Gérer et intégrer les innovations Produits, les évènements promotionnels, les indisponibilités produits (pénuries, reliquats…) dans le flux de commandes

- Gestion de la relation client: Assurer la communication des informations business de manière proactive (innovations, promotions, évènements marchés, incidents de gestion) 

- Suivi des indicateurs et contrôle des coûts
• Mettre en place les éléments d’optimisation de coûts en visant l’amélioration continue des process de commande (assurer l’application des Conditions Générales de vente, la gestion des promotions, le remplissage des camions)
• Gérer les flux de pénalités clients, les litiges logistiques et identifier les écarts de facturations à la commande

- Sujets transversaux : Revue de process et construction d’indicateurs

Chargée de comptes clients

Groupe Massa

♦ SUPPLY CHAIN MANAGEMENT

Manage forecasts and orders
Adjust orders in order to optimize the Full Container Load (FCL)
Produce weekly dashboard to analyse stock cover 
Supply distribution centers 
Organize deliveries
Liaise between suppliers, warehouses and the distribution center 
Registrate new products/new prices in the BO 
Control accuracy of orders and delivery bills 
Create purchase orders

♦ PLANNING 

Monitor and ensure stock levels 
Analyse sell out to identify potential sold out 
KPI monitoring
Improve existing systems

Supply Chain Coordinator

Nestlé Nespresso

♦ MAIN TASKS:

Tailored the business goals according to the top management requirements
Managed forecasts and orders
Liaised different services within the company
Established and managed schedules and performance
Stock and order management: ensure stock levels in the warehouse are maintained at all times
Manage sell in and sell out

Supply Chain Planner

Florida Purchasing Agency

♦ MAIN TASKS:

Supplier sourcing
Send request for quotation
Negotiate prices and deliveries
Open new business contracts 
Benchmarking 
Order management 
Manage relationship with suppliers

Junior Buyer

Vallourec

♦ MAIN TASKS:

Collect monthly information from worldwide based purchasers
Monthly monitoring for purchasing and supplier performance
Calculate KPI’s and ensure their reliability
Build and sustain the consolidation tool
Participate to audits
Propose action plan to increase supplier performance 
Redaction of monthly report
Benchmarking
Send and analyse request for information (ROI)

Supplier Performance and Buying Assistant

Private Outlet

♦ MAIN TASKS:

Ensure excellent communication and interaction with other departments within the company
Analyze past sales reports and data by category
Supplier Sourcing 
Liaise with suppliers for samples selection and deliveries
Manage online's flash sales organization
Delivery date management

Stock and order management
Benchmarking
Manage supplier relationships

Purchasing Assistant

Directrice Générale de Les Confiantes, marque qui aide les femmes à prendre soin d'elles de l'intérieur, grâce à des compléments alimentaires gourmands, naturels, sains pour le corps, efficaces et fabriqués en France.

taplio

The Battle

Stacy Ozier-Lafontaine

Odile SAINT JEAN

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