Stories & Launches

"Ayush has a great blend of both an incredibly strategic mind and an incredibly creative mind. His email campaigns made me stop, read, and laugh (in a good way). 

He was able to create an email campaign for my own brand in my brand voice causing my email list to want to read, want to respond, and when the time was right for them, want to reach out and book a call with me. 

I found Ayush to be on the ball, and professional in all interactions. I highly recommend him if you are looking to create engaging, effective email campaigns."

👆- A 6-Figure Public Speaking & Presentation Coach

"Ayush first grabbed my attention when he sent me an engaging, hilarious email. I thought to myself, "I have to meet this person!" Ayush has a real knack for speaking directly to your audience. 

He hears their situation, understands them, and hits on their pain points with accuracy. Many people have responded to my emails written by Ayush, complimenting me on the emails and also saying how they felt I was speaking only to them. 

He uses humor and recognizing how people think to genuinely connect. He did the research to obtain a deep knowledge of my prospective clients, their behavior, and what motivates them. I highly recommend him for any of your copywriting needs."

👆- A 6-Figure Mindset & Career Change Coach

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At Stories & Launches, I help high-ticket coaches book quality, pre-qualified calls for their high-ticket coaching program so they can increase their close rate and improve the quality of your pipeline.

If you're interested, send me a DM and lets cook something.

Talk soon.

Founder

Boundless Potential Coaching, LLC

- Crafted her high-ticket coaching offer for her audience
- Deeply survey her audience to understand their true needs and problems
- Designed a strategic PRE-launch strategy to build solid anticipation for the offer
- Wrote Story-driven, Personality-infused emails during the campaign

Email Copywriter & Strategist

Illuminated Story

- Crafted her high-ticket offer and validated it (before we launched it)
- Understood the needs of her audience by effectively surveying and listening to them
- Crafted a solid PRE-launch strategy to build anticipation and "hype" for the launch of the offer
- Wrote Personality-driven emails in her brand voice during the launch

Wealth Accelerator Hub

- Wrote a landing page for his lead magnet
- Set up a Cart-Abandonment Sequence
- Designed the email strategy for his low-ticket product
- Wrote a full email sequence for their signature high-ticket program

Think School ®

- Wrote 5+ YouTube Ad Scripts
- Wrote A Landing Page For Their Course
- Wrote A Complete Cart-Abandonment Sequence
- Came Up With Their Email Marketing & Storytelling Strategy

I helped a 6-figure coach RE-launch her high-ticket coaching offer and generate 10+ high-ticket, qualified leads from her DEAD email list of less than 1,000 people – by sending plain text “story-driven” emails.

The process involved:

• Crafting her premium positioning to attract our ‘best’ clients
• Pre-launch strategy to build excitement for the offer
• A Google Doc Offer to qualify the best-fit leads
• Story-driven emails during the campaign

If you’re a coach with a proven high-ticket offer and an engaged email list of your target audience…

… and want to ‘attract’ highly-qualified, ready-to-buy leads, you’ve ended up at the perfect place. Here’s why:

My name is Ayush, and unlike 99% of the “I cAn wRiTe eVeRY kINd oF cOPy” copywriters out there, I focus on one thing: ‘Helping coaches fill their calendar with highly-qualified, ready-to-buy leads via Story-driven Email Campaigns and Google Doc Offers.’

Look, filling your calendar with high-quality, qualified prospects isn’t rocket science. All you need are 3 assets:

1. An Engaged List
2. One Core Offer
3. Kickass Copy

I can’t help you with #1 – Contrary to many eager rookies, pros know that the quality of people on your list and the bond you’ve got with them is the BIGGEST factor behind a kickass campaign. 

But I can help you position your offer so your audience's ‘wants’ to buy it…

… And I can write copy in your brand voice, but it is sprinkled with timeless salesmanship principles.

Not only that, I use “Strategic Launch System” to ensure you get the copy aligned with your brand values and voice – and your calendar is filled with high-quality, qualified appointments. 

My process involves 3 steps, and here’s how it works:

✔ Craft Your Premium Positioning. It’s about positioning your core offer in such a way where your ‘ideal’ prospects see you as the ONLY logical choice in the market, making closing deals effortless without ever resorting to price cuts.

✔ Sell Through Google Docs. I don't believe in fancy web pages or complex funnels. I believe in pre-selling using a Simple Google Doc that pre-qualifies prospects before they land on your calendar.

✔ Story-driven 14-part Email Sequence. It’s a human-psychology-driven 14-part email sequence that takes your prospects on a journey where they “feel” understood and empathized with to choose you.

Put all that together and you’ll have a natural – yet very compelling – mechanism to get only qualified prospects on your calendar.

No Coercion. No Gimmicks. No Short-Term Marketing Crap. 

If you’re interested, feel free to DM me, and let’s chat.

Ayush

taplio

The Battle

Ayush Goyal

Tapasi Mukherjee

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