Axel Kaletka ☕

Fondateur du Café du market', la communauté des marketeurs B2B | Podcast & Newsletter

Entre et installe-toi, bienvenue au Café du market' ☕️

Quand on est le premier marketeur d'une entreprise ou qu'on accède à de nouvelles responsabilités de head of, CMO... on se sent parfois perdu et isolé sur son poste.

Mais tu n'as pas à d'être seul, d'autres sont passés par là !

Le Café du market, c'est la communauté réservée aux marketeurs B2B. Partage des conseils techniques, demande et reçois du feedback sur tes idées et échange autour des dernières tendances marketing du moment !

Devenir membre te donnera accès à :

- Un espace d'échanges entre marketeurs B2B
- Un centre de ressources exceptionnelles
- Des événements live exclusifs

Rejoins-nous et donne un coup d'accélérateur à ta carrière !

Et si tu veux progresser en marketing B2B, découvre :

☕ Mon podcast, Le café du market' : https://podcast.ausha.co/le-cafe-du-market

☕ Ma newsletter hebdo, Marketing recipes : https://marketingrecipes.substack.com/

Inbound Marketing B2B

✅ Identification et compréhension de votre client idéal (ICP)
✅ Définition des messages et de la stratégie adaptée pour les délivrer
✅ Définition et planification de la stratégie de contenus (blog, livres blancs, webinars, cas clients, emailing et newsletter, etc.)
✅ Génération de leads et lead nurturing
✅ Mise en place d'outils de marketing automation
✅ Identification et mise en place des KPIs pertinents pour votre activité

Tania Saez

I help companies with long & complex sales cycles to grow through ABM DemandGen & RevOps | Fractional CMO |B2B Growth Advisor

B2B marketing is becoming tougher and tougher - B2B frameworks are broken - More leads don't mean more revenue.

Do you want to achieve your business objectives but don't want to:
❌Waste time and budget 
❌Feel like your efforts are in vain 

I help B2B teams whose clients have long and complex processes get more pipeline opportunities and increase revenue by using ABM, Demandgen, and RevOps methodologies. I've already helped + 20 global clients in Europe and North America.

Most B2B teams are stuck in the lead and content hamster wheel.
Very few companies how effective DemandGen and ABM can be.

Did you know that:
- Only 3% of your prospects are in-market at a precise moment?
- Companies using ABM generate 208% more revenue for their marketing efforts? According to a Marketo study
- 69% of businesses saw improved pipeline conversion rates by using ABM strategies and by streamlining their Revenue Operations? According to an InsideView report

If you are:

❌Frustrated at getting no good leads and not having an impact on your company
❌Feeling that you are just spraying and praying
❌Working too hard and getting not the desired results. Not to talk about the ROI!


Some of my major career achievements🏆:
✅ I managed to scale/growth hack 2 high growth startups in European markets and the American market going from €100k turnover to millions
✅ I launched 50 new products in 30 new countries.
✅ I Launched my e-commerce startup, 80Days, reached scalability and received international media coverage "

If you're ready for the change, book a strategy call with me: https://meetings-eu1.hubspot.com/tsaez

Fields I specialize in and some of the tools I use🛠️
👉ABM & DemandGen 🔎: LinkedIn Sales Navigator, Sales Outreach/Outbound Marketing/Marketing and Sales Automation (Hubspot ABM Module, Demand Base, Reply.io, Lemlist, Snov.io, Vidyard, Calendly), Intent data (Apollo, Clearbit, Zoominfo), Zapier among many others.
👉General growth toolset🚀: Hotjar, Google Data Studio, Google Analytics, Google Tag Manager
👉Inbound 📚✍️: Hubspot, Mailchimp, Semrush, Folk..

Growth Consultant

I help companies to grow and develop nationally and especially internationally.
My main services:
✔Revenue-driven methodologies: ABM (Account-based marketing), Demand Generation, RevOps and SMarketing, 
✔RevOps and techstack technology consulting and setup.
✔Inbound Marketing: Content Strategy creation, SEO strategy, lead management, Lead Nurturing, Lead Scoring, CRM and Hubspot setting up.

Some of my customers:
🔸Qonto
🔸Criteo
🔸Inmeout
Daily languages spoken with my customers: English, Spanish and french.

🎤Lecturer & Podcasting:
- ABM
- RevOps
- Inbound Marketing

taplio

The Battle

Axel Kaletka ☕

Tania Saez

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