Kogy

Founder

Tudigo

Emailee

Create beautiful Email Signatures in seconds. Emailee is not only a signature builder; it is your new marketing asset, increasing brand awareness and clicks and allowing you and your team to build a strong brand image.

CPO & Cofounder

Blue Factory ESCP

Coaching 20+ startups | Focus on CRO & Product Strategy

Coaching : Growth hacking | entrepreneurship | Product Optimization 

CIDS France

👉 Conversion rate: 8%.
👉 Retention rate : 35.5%

Cids France is the first French manufacturer of CBD products. Founded in 2019 and number 1 in pharmacies in France. Turnover in B2C has been decreasing since 2021. They called on me to reverse the trend and return to positive growth in B2C.

◌ I started this mission by conducting a detailed analysis of the data, qualitative and quantitative research on the different personas identified, and clarification of their multiple brands.
◌ Data analysis: definition, measure, and analysis of OKRs. Automated reporting
◌ Strategy: development of a digital strategy taking into account the constraints linked to this field of activity, as well as the strengths of this company, which has been able to integrate the entire value chain.
◌ Total overhaul of the sites to create a single, highly optimized B2C Eshop.
◌ Growth hacking - Acquisition & Activation: Content strategy | Continuous improvement of the funnel and main pages: conversion rate optimization.
◌ Growth hacking - Retention & Referral: email automation, nurturing program, referral, and retention program.
◌ Recruitment and team management

◌ Total overhaul of B2B site
◌ Implementation of B2B lead capture processes

CPO & CMO

Chilowé

👉 Customer acquisition cost 8% of the Average cart value 
👉 +14,000 newsletter subscriptions in 10 months (paid <0.5€ each)
👉 +38% turnover in year n+1

Founded six years ago, Chilowé was initially only a newsletter and a media website. In 2021, they wanted to launch a new activity, the Chilowé Club. Based on the model of a travel agency, they wanted to propose unique adventures in the wilderness. One of the challenges here was the high average cart value and the long decision cycle regarding travel.

◌ Using qualitative and quantitative research and learnings from the first campaigns to define personas and refine the offer, and the digital product strategy.
◌ Data analysis: definition, measure, and analysis of OKRs. Automated reporting.
◌ Set up tracking for Meta business manager, and for monitoring and statistics tools.
◌ Product management: e-commerce website. Ux-design. Landing page creation.
◌ Growth hacking - Acquisition: Tailored and monitored paid campaigns for e-com conversion and to grow the media audience.
◌ Growth hacking - Activation: Continuous improvement of the funnel and main pages: conversion rate optimization.

Head of Growth & Product

Popote

👉 Conversion rate : 8.6%
👉 Bounce rate: - 40% | Exit rate: - 13% | Page value on mobile : x4 | Sales : x 2.62

Popote bébé is a French DNVB specializing in baby food made in France and organic. 
Popote is coming to the market in 2019, with an innovative offer that needed to be understood, tested, and adopted. Moreover, online distribution at the beginning was outside the habits of the sector. 

◌ To make the best use of the brand's limited acquisition budget, Popote entrusted me with the first task of optimizing activation. I started by conducting qualitative and quantitative research on the different personas identified. My approach was then to experiment a lot, in short cycles, measuring the impact on the KPIs before and after each experiment. 
◌ Complete overhaul of the shopping experience and a subscription program.
◌ Implementation of additional content to diversify the SEO and PAID inputs and widen the target.

Joinup

I support my corporate and startup customers in implementing innovative digital products: optimizing customer experience and performances.
I have triple expertise in user-centered design, business, and growth hacking to find the perfect match between a product/service and its market.

◌  User-centered design
◌  Product management
◌  Growth hacking

Works : 
◌  Baby bio 
◌ Tudigo 
◌ Public Sénat 
◌ Radio Nova
◌ Institut Français
◌ Paris Musées Collections
◌ Muséum National d'Histoire Naturelle 
◌ RFI 
◌ Orange 
◌ Nathan 
◌ Hermés 
◌ Paris en Images
◌ Editions
◌ Dunod 
◌ Le Robert 
◌ Institut Curie 
◌ Cité de l'architecture et du patrimoine 
◌ Ecole nationale des chartes 
◌ Campus France | Baileys
◌ Kaufman&broad 
◌ Resee.com | Vuibert 
◌ SNCF 
◌ Musée du Louvre 
◌ Groupe Moniteur 
◌ Brossard 
◌ Livres Hebdo 
◌ MKRS Family
◌ LADAPT 
◌ APRIA RSA 
◌ Oden 
◌ Olly

Founder - Product manager / Growth hacker

apiki

Social issues seen through the prism of childhood. 
Through play, Apiki promotes equality between girls and boys, inclusion, diversity, and respect for others and the world around us. A collection of toys to help children to embrace and celebrate diversity and love! 
We design, distribute and select engaged products: societal issues seen through the prism of childhood.

Keed

Keed is a social network for families to connect and share Kids' memories.
iOS App and Website

Since 2016, Keed has produced milestone cards to help parents to create, share and keep memories.

Strong product skills / Data obsessed / Business Mindset. 
I love experimenting with impact-driven ideas
I'm a tool freak
I'm a team player


I am the Chief Product Officer at Tudigo, focused on democratizing access to premium investment opportunities alongside top-tier co-investors. I'm also a co-founder at Emailee. We are transforming email signatures into powerful marketing tools that enhance brand awareness and cohesion.


Starting my career as a freelance developer, I quickly advanced in UX design and have since guided various organizations, from startups to public entities, enhancing their digital strategies and product offerings. I also mentor emerging startups at Blue Factory (ESCP). 


Previously, I was CMO/CGO at CIDS, France's top CBD product manufacturer, and co-founded Good Stuff, which delivers science-backed, plant-based relief for period pain.

I worked at Chilowé as head of Growth and Product for one year, helping the company pivot from pure media to travel agencies and media. 
As the initial CPO at Popote bébé, I helped the company achieve its first million in sales within two years, with a near 9% conversion rate from day one. 


My areas of expertise include: 
Developing and executing product vision and strategy
Managing the full product lifecycle
Conducting user-centric analysis and optimization
Designing impactful user experiences
Optimizing conversion rates (CRO)
Leading growth hacking initiatives


Driven by the challenge of learning and applying something new daily, I aim to make meaningful differences in my professional and personal pursuits. 

👋 I am keen to discuss product management, growth strategies, and AI and automation's transformative potential.

Aurelia Zambon

Marketing Flow 🌻

We created Marketing Flow because we believe that entrepreneurs and marketers have a role to play in the ecological transition too 🌱

Marketing Flow helps the marketers who try to do things the right way to accelerate their projects' growth.

By joining Marketing Flow, you'll get access to:
🎁 A personalized roadmap to build a smart and long-term Marketing strategy 

💎 200+ tutorials to learn how to use the best Growth Marketing tools 

👌 A community to ask all your questions and get help easily

👉👉👉 If you want to join us, click here : https://marketingflow.fr/

Co-founder

Every year, we invest 10% of our turnover into eco-friendly companies via LITA.CO. Here is the list of the companies we have supported so far:
> Bioburger: 2100€
> Kipli: 2100€
> Beyond Green: 2200€

Investment in eco-friendly companies

Les ateliers écocitoyens / Mars'Impact

On se réunit chaque semaine autour d'un Café Informel pour ne pas rester les bras croisés face à la crise climatique et sociale qui nous attend.

Active member

Time for the Planet

Nous rassemblons 1 milliard d'euros pour créer 100 entreprises luttant contre le réchauffement climatique.

Associate

www.meganeboutelou.com

I help you boost your online sales by:
🚀 Defining a performing Facebook ads strategy
⚡️ Optimizing your store's conversion rate
💫 Improving your content strategy (emails, social media posts, lead magnets...)

Some of my results: 
> Les Mini Mondes: from 0 to €1M in 1 year
> Beem Energy : 30000 leads in 9 months
> Montlimart: ROAS x2 in 6 months

Growth Marketing freelancer

Les Meufs du Growth

Membre de la Communauté 

REMEDEE LABS

🎯 Missions 
- Manage the creation of 2 websites (1 corporate + 1 e-commerce) with a web agency located in London
- Map the customer journey and manage its implementation with the technical teams
- Define touchpoints (B2B + B2C)
- Coordinate digital marketing actions (social media, websites, emailing)

📈 Results
- 2 websites up and running in 4 months
- GDPR compliance
- Created the brand guidelines for each acquisition tool
- Coordinated the content production (product shooting, key visuals production, copywriting)

Digital Marketing coordinator

Rossignol Group

🎯 Missions 
Brands: Rossignol, Dynastar, Lange, Look
- Use different digital tools to boost online sales: Social Ads, Google ads, affiliation, marketplaces
- Analyze the traffic of the 4 brands' websites
- Find creative ideas to optimize the conversion rate of the main website (Rossignol):  web merchandising, optimisation des landing pages, UX
- Implement sales operations (coordinate graphic teams, manage promotions in Magento 2.0, copywriting of the ad texts)

📈 Results
- Launched and optimized more than 70 campaigns / Av. ROAS: 9
- Managed all the Facebook campaigns for the 4 brands and in 7 different countries
- Created content (Christmas guide, blog posts, etc.)

Social Media Coordinator

ATOUT PLUS GROUPE

🎯 Missions
- Manage the website's redesign to ensure the Group's transition towards its new positioning  
- Copywriting & web content
- Community management

sharingbox

🎯 Missions
Support the sales team and coordinate the events of my clients 
- Key account manager of the main client: Johnson & Johnson
- Client relations, logistics and customer experience

📈 Results
- More than 300 events coordinated in 6 months

Sales support & Event Coordinator

Extreme Sports Union

Context: 5-day trip to a ski resort 

Budget: 160 000 euros 
Participants: 450 students
Team management: 13 people

Event manager

Hello and welcome to my profile! 👋 

I am a Freelancer & Entrepreneur. 

⭐️ FREELANCER ⭐️

I help positive impact startups to boost their online sales through Growth Marketing. 

My goal: To help impact companies (re)take control of their growth and participate, at my scale, in the ecological transition. 

My skills: 
▶️ Facebook & Instagram ads 
▶️ Emailing, Automation 
▶️ Wordpress, Webflow, Magento, Shopify 
▶️ Analytics, Buyer's journey 

My way of working: 
▶️ Iterate, come up with creative ideas to optimize your acquisition and conversion 
▶️ 100% positive, all the time 

⭐️ ENTREPRENEURSHIP ⭐️ 

I also co-founded Marketing Flow 🌻 with my business partner (and long time friend) Pierre Guilbaud. 
It's a community of 250+ committed marketers who help each other to increase their positive impact tenfold and train in Growth Marketing through 150+ tutorials. 
👉 Learn more here: www.marketingflow.fr 

👀 Last info: I regularly share all my finds, best tips, favorite tools and entrepreneurial progress on LinkedIn. Subscribe to my account so you don't miss anything 😁

taplio

The Battle

Aurelia Zambon

Mégane Boutelou

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