Ash Rathod

You already know storytelling is essential for your business and brand. But storytelling is much more than the words on your website, content and other communications. The right narrative can inform your short and long term strategy, help align your team, outmanoeuvre the competition and build a tribe of ambassadors.It can help you attract and retain the right customers who are willing to pay you more for a longer period of time and tell others to do the same.It's about high level performance. ie. increasing profits for the business and providing unique value to the people you serve.I specialise in guiding businesses do exactly this. My philosophy centres on a "Story-First Approach," a method that has proven to be the missing link for many who struggle with brand identity and growth.The challenge most people face when building a brand is twofold: either they're paralysed by indecision, never taking the first step, or they jump in headfirst, producing content without a coherent strategy. Both paths lead to a stagnant or unclear identity. The root cause? A lack of strategic direction.  I can help with that.---I studied media and communications specialising in script-writing, where my love for storytelling started. I worked in TV media alongside the London arm of global ad agencies such as StarCom, OMD, PHD Media and many smaller DRTV agencies. My portfolio stretched across global FMCG, (P&amp;G and Unilever) and automotive (Ford and Toyota) brands before moving to Turner Broadcasting (now Warner Bros. Discovery) to work on kids brands (such as Mattel and Hasbro). As the online world began to grow, I moved into Digital Marketing where I helped scale the Manchester office of a Bournemouth based media agency, going from media owner to client side, which consisted of a team of 20+ designers, marketers, copywriters and BDMs.Then after a short sales role at BT, I decided to start my own creative agency, to help start-ups to SMEs with with their communications online.This was almost 16 years ago. I'm proud to say I still run and I own that brand consultancy and design studio in the UK which has focused on serving start-ups to corporations over those years. Right now my focus covers:L&amp;D Training (1:1 &amp; Corporate teams)Speaking at eventsBrand Strategy workshops for start-ups and SMEs.None of these are an overnight fix.But if you are serious about shaping and growing your brand, I can help you do this faster than most.NB. My profile picture has been touched up with AI to change the colour of my shirt and  background

Brand Story Strategist | Managing Director

A brand strategy + design collective specializing in creating compelling content for digital communications. We work with forward-thinking founders, c-suite stakeholders, and marketing teams who passionately strive to lead the change in making the world of work a better place for all.

Our capabilities include:

Brand Strategy

  - Storytelling for brands 
  - Storytelling for leaders

Activation

  - Content Production
  - Media Planning

Turn your products and complex tech into stories people instantly understand, ending customer confusion, shortening sales cycles, and driving revenue and investment growth.

Ever feel like no one truly gets what your product does?
You’ve built something incredible, but when customers don’t get it, they don’t buy, invest, or engage.

I’ve seen it happen countless times, brilliant founders and marketing teams losing momentum because their story isn’t landing fast enough. That’s why I founded Wow Your Crowd.

We help tech and product brands turn complex ideas into clear, compelling video marketing campaigns that make people get it in under two minutes.

Our Pitch Story Method™ blends creative storytelling with digital strategy, transforming your videos into powerful sales tools that shorten sales cycles and drive measurable growth.

Over the past decade:
• £20M+ generated in client sales and investment
• 3X sales growth for ORCA Computing in 12 months
• 1,000+ videos produced for brands worldwide
• Campaigns delivered for Intel, Volvo, Curlsmith & Grant Thornton
• Creator of the ‘Promercial’ sales video format

What I’ve learned working with hundreds of founders and marketing leaders is simple:
When your story is clear, people believe faster, buy faster, and share faster.

If you’re ready to make your message land, simplify your story, and scale faster, drop me a message.
Let’s make sure people get it, and never forget it. 🚀


"Wow Your Crowd’s videos helped us simplify quantum technology, build trust with customers, and triple our sales in 12 months." - Per Nyberg, ORCA Computing

“The video is fantastic! It’s helped us raise over $1,000,000 in product sales.” - Lena, Dolfi Ultrasonic“

Your expertise and attention to detail captured the essence of the event.” - Kevin Hellard, Grant Thornton UK LLP

Together we'll Wow Your Crowd.

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Ash Rathod

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