ivrygold

Your path to a better business and life starts here | Empowering and Equipping Entrepreneurial Women, who've experienced Trauma, Triggers, and Mental Health Challenges, to thrive in business and life.

ivrygold is now Inc. verified!

ivrygold works with Women & Survivors of Trauma who are current and aspiring business owners, turning vision and goals into long-term revenue growth through 1:1 and Mastermind Small Group Coaching.

We also help growing businesses during growth stage to plan and establish recruiting processes, employer branding and talent attraction strategies, and onboarding and training systems. 

Launch Business Bootcamp was put together to make launching your new passive stream of income or business idea simple. This step-by-step intensive 1:1 coaching experience will help you build the foundation of your Business, Brand, and Offer and Launch with confidence in just 3 working sessions.

The Womanpreneur Lab, our flagship program, was designed for Entrepreneur Women with Trauma and Triggers, to help them streamline their businesses and passion projects, setting them up with the right foundations to scale… All while keeping Mental Health top of mind 💙

Let’s work together and collaborate! Visit ivrygold.co to schedule a quick intro chat or email ashley@ivrygold.co




Revenue Growth Partner | Execution Strategy | Project Management | Marketing | Brand Strategy | Brand Marketing | Personal Brand | Fractional and Interim Employment Services | Business Mentor | AI Workshops | Marketing Workshops | Business Workshops | Community Mentorship

Founder, Consultant, Coach

Founder Mental Health Pledge

Founder Mental Health Pledge is an coalition of startup investors, founders, and leaders coming together to destigmatize and encourage mental healthcare for founders and the greater startup community as a business imperative. Visit FounderPledge.com to learn more and take the pledge.


________________________

Founders make countless sacrifices at the expense of their mental health.

They are more likely to suffer from:

2X Suicidal Thoughts & Depression 
10X Bipolar Disorder
3X Addiction
6X ADHD

My company, ivrygold's mission is Empowering and Equipping Women, with Trauma, Triggers, and Mental Health Challenges, to Thrive in Business and Life.

And rightfully so,

That's why I have committed to the "Founder Mental Health Pledge" - To make mental health a business priority.

Join me and 677 others in dedication to a better focus on Mental Health for Business Founders, leaders, and teams 💙

Member

WhiteFlag

As a WhiteFlag Ambassador, I am an advocate and voice for a unique and groundbreaking platform dedicated to fostering support, connection, and empathy within its community. 

WhiteFlag is a free, anonymous, peer-to-peer support app designed to offer a safe space for individuals seeking support, understanding, or simply a listening ear.

Learn more and join the community at https://www.whiteflagapp.com

Ambassador & Investor

Free Skin Co

This brand took a road of its own, going down a beautiful philanthropic path with high demand that was never expected 💙 Closed temporarily for rebrand — Will announce the relaunch when we’re there! 

Free Skin Co combines our founder, Ashley's, love and passion for skincare with clean ingredients that work for sensitive and acne-prone skin with her drive to improve the mental health.

Though our Self Care Packs for Survivors Program, 30% of all profits are donated to improving the mental health and healing process for survivors of child sexual abuse, sexual assault, trauma, and PTSD 💙

Founder

Protis Global

For over 25 years, Protis Global has been recognized as a leading global search firm in the Consumer Goods industry. Our years spent understanding the professional, personal and financial motivators for candidates allows us to deliver against the needs of Fortune 500’s and start-ups alike.

Key Industries Served:
Consumer Package Goods (CPG), Banking, Global Food & Beverage, Food Tech, Fast Moving Consumer Goods, Adult Beverage, Cannabis, Hospitality, Media and Beauty

Director, Brand and Marketing

Portobello America

At Portobello America I was responsible for leading all aspects of brand positioning, product marketing and creative development. 
These responsibilities included creative strategy, development and execution of new product lines and special programs, planning and executing 2-3 annual brand events, development of department and project SOPs for cross-functional internal team and eternal vendors, lead product photography, videography and 3D rendering development, vendor onboarding and management, new client onboarding and more.
Assisted with development of website, digital product apps, and customer apps to enforce brand integrity and proper content strategy
Reported directly to the CEO.

Portobello America is a solutions-oriented innovator and leader in the tile industry. Portobello America is part of Portobello's internationalization strategy in the US based in Pompano Beach, Florida.

Brand and Marketing, North America

Robert Half

Recruiting Manager with Robert Half Finance & Accounting, the world’s first and largest specialized financial recruitment service. 

Full-desk recruiting role included high volume B2B cold calls for client job orders, as well as responsibility to source, interview and prep candidates for matched positions.

Recruiting Manager

Septic Maxx

I was hired with this company to lead the IT partner to develop an inbound marketing and EDI system to increase company revenue and productivity, and decrease payroll overhead.
I additionally spearheaded the company's brand overhaul: Rebranded all product packing, logo, website, social media, SEO and internal training to coincide with the new EDI and inbound leads project 
In this role I also oversaw all day-to-day operations of the business and was responsible for a complete branding overhaul for the company. 
Directly managed leadership team of 4 and oversaw 65+ employees 
Leadership development and mentoring of managers and department leads
Management of manufacturers and distributors to create and manage products for multiple lines and sister companies (residential telemarketing, retail, and commercial products)

Director, Marketing and Operations

Visionary Brand Management, Inc.

Tactical brand management for internal teams and external messaging for product and talent marketing, inbound marketing, social media and ad management, SEO development and monitoring, website design, graphic design for small-medium sized companies. Hubspot Inbound Certified agency. 

In this role I was responsible for managing a team of four, customer life-cycle management, defining and building brand guidelines and playbooks for clients, establishing KPIs and brand strategy, overseeing client account progression, project management, creative development and GTM execution over my team.   

ABOUT VISIONARY BRAND MANAGEMENT
Visionary Brand Management is a full service digital branding agency committed to providing a pleasurable & results-oriented experience for our clients. We were designed around creating marketing that people love.

Founder, Head of Brand Strategy & Marketing

Cydcor

The Brand Operations Manager (BOM) role was a concept I was lucky enough to assist in the development of. During my time as a Recruiting Manager, Social Media for business was just coming into existence and I started experimenting with building websites, LinkedIn, Facebook, Google+, Twitter and blogs from a Talent Marketing perspective. It was so successful at our local office that I began to also assist our 30+ other franchise locations in the USA and assisted in the development of this new program for 300+ locations with the corporate office in California.

Brand Operations Manager

Award-winning and pace-setting recruiter. Responsible for making 100-150 cold and warm calls per day in order to recruit new employees for multiple sales locations throughout the country. Regular keynote speaker at national meetings/conferences with over 5000 attendees. Assisted in development and launch of innovative ATS used at hundreds of sales offices in North America. Creating, posting & managing job ads. Conducting in-person and telephone interviews, hiring new employees, and training new employees. Preparing teams for new location openings, office management, large-scale team management and leadership development training, payroll, social media management. Created and assisted in launch of new promotion structures and business opportunities for future employees.

Direct, face-to-face sales and marketing account manager. Worked with B2B customers, handling new account acquisitions, customer retention, and marketing. Trained new employees, conducted interviews, led meetings and business trips, and managed a team of 3. Promoted to Recruiter & HR Manager after exceeding sales goals and setting nationwide company records in the field.

B2B Account Manager

Empowering & Teaching Women and Trauma Survivors to transform passions & experiences → From triggers to 6+Fig business & career they love | Mental health first 💙 | Mastermind & 1:1 Coaching, Personal Brand, Skincare

My name is Ashley Pereira, and I am the woman talking about the things "you aren't supposed to talk about." Like Abuse, Assault, Trauma, Suicide Prevention, Mental Health, and Women’s Empowerment. 

As a survivor of abuse and failed suicide, my mission is to empower women and trauma survivors to elevate their confidence, achieve balance, and thrive in business and life. 

While I am an accomplished Brand and Marketing Leader by profession, helping new businesses to launch or enter the US market, expand their programs and solutions, align internal teams for better Buyer Experience, streamline for scalability, and lead CRM implementation,

I am also the . . .

▪️Founder of ivrygold — Coach to Entrepreneur Women & Survivors of Trauma 
▪️Co-founder and co-host of The Worthy Woman  
▪️Co-creator of Sell Me Your Story Workshop

I'm a little obsessed with my kids, enjoying life, laughing as much as possible, curiosity, and Business, Recruiting, Brand, and Marketing Strategy, with a heavy emphasis on Personal Brand and Mental Health, and the common skincare-obsessed chat.

__________________

To book me as a guest for a podcast, speaking engagement, or to work with me please email: hello@ashleypereira.me

Ashley Pereira

Meena - The Empowered Woman 🦋

Strong & Shine

I work with entrepreneurs and C-level executives and help them: 

• Amplify their voice and their personal brand. 
• Create marketing plans and strategies to 10X their revenue.
• Optimize their business and capitalize on existing business through partnerships and innovative initiatives. 
• Create a clear action plan and timelines to achieve those goals.

Chief Executive Officer

LinkNet

•	Revolutionized television business and achieved 5-year target in 1 year.
•	Managed content portfolio of 25M USD.
•	Created innovative strategies aligned with company's business vision by overhauling television line up and driving Video on Demand initiatives. This includes proactively gathering and analyzing historical data, planning and proposing "never been done before" strategies and negotiating unprecedented deals.
•	Creatively optimized marketing by leveraging on existing partnerships to raise marketing budget of 500k in 3 weeks. Drove new marketing campaigns to boost sales and deliver win-win for company and partners.
•	Revamped digital marketing by driving B2C marketing initiatives and created targeted marketing campaigns that built and increased marketing awareness by 200%.
•	Became a "go-to-person" for special projects in relation to group synergy and partnerships.

Chief Marketing & Content Officer (EVP) 

Global Finance International

•	Grew sales and boosted profits by 300% within 6 months.
•	Analyzed current business assets and marketing plans to revamp business.
•	Drove business sales to boost revenue.
•	Re-evaluated marketing plans, cut down marketing spend that didn't deliver ROI and created new marketing initiatives.
•	Examined P&L of the 130 outlets of laundry business individually to evaluate revenue potential and costs. Implemented strategies that boosted sales, decreased spending and improve brand image and customer satisfaction.
•	Optimized 300-person sales team by re-educating and retraining staff on regular basis.
•	Revamped in person sales method, introduced new customer service initiatives and upsells that contributed to company's bottom-line.

EVP, Sales & Marketing

YCAB Foundation

•	Transformed positioning of nonprofit from donation based to become self-sustainable by creating fundraising opportunities. Raised US$500,000 in one year.
•	Created new marketing campaign that raised brand awareness and attracted more branding opportunities.
•	Elevated Sponsorship and Marketing by bringing in new partners, collaborators and sponsors to increase funding.
•	Introduced merchandise line to boost revenue and complement brand campaign.
•	Strengthened ties with media and third parties and brought in new ones to extend distribution network (e.g.: for merchandise) and media/public relations (for sponsorship, strategic partners for events and campaigns etc.)
•	Drafted and reviewed contracts in connection with any sponsorship, marketing, business development and merchandising initiatives
•	Spearheaded corporate social responsibility and leveraged on companies and brands to create win-win partnership aligned with vision and mission of both parties.

Managing Director

PT Direct Vision (Astro Indonesia)

•	Successfully launched a children's channel (Ceria) in Indonesia and Malaysia and re-launched youth channel (Xpresi) in Indonesia on Astro platform
•	Rebranded and revolutionized youth channel by positioning it as youth empowerment channel ensuring competitive differentiator vis-a-vie its competitors.
•	Produced highly evolved local shows with were aligned with brand positioning and attracted ready to pay sponsors.
•	In charge of a US$20M budget for programing and production. 
•	Worked on sponsorship packages and collaborated with media agencies.
•	Responsible for legal, public relations, marketing and events.

Senior Vice President,  Business Development

Viacom

Provide business and legal advice for MTV, Nickelodeon and VH1 in the Pan Asian region, including India, Taiwan, China, Indonesia, Thailand, Philippines, Korea, Hong Kong, Singapore, Japan and Australia.
• Work with the business strategy and finance group on deal structure for new and existing businesses in Pan
Asia (e,g: joint ventures).
• Responsible for distribution/syndication of program agreements across the region.
• Responsible for new media deals (including mobile) under the MTV mobile umbrella which includes licensing
of content and brand licensing.
• Responsible for content and creative related matters (including program acquisition and production deals,
format licensing, key events eg : MTV Asia Awards, MTV Lycra Fashion Awards).
• Responsible for music rights in relation to production and programming of content, including rights and
clearances, deal structure, and liaising with music collecting societies.
• Draft contracts and advice on rights of the company on various matters and liaise with outside counsel on
local law issues and regulatory matters where necessary.

Director/ Business & Legal Affairs 

I help you build your self worth and your net worth 🔥 | Link in featured section l 0 to 7 Figures in 24 Months | Dubbed "Top Negotiator" by Globe Asia I Keynote Speaker | Corporate Trainer

In 2022, there were 2,668 billionaires. 

ONLY 337 were women.

The worst part? 

ONLY 101 of these women were self-made. 

It is time we normalize women building wealth. 

Hi, I'm Meena 🦋

I transitioned from being a lawyer and senior corporate executive to becoming a high-performance coach, speaker, and corporate trainer.

In 2016, when I was at the peak of my corporate career, I experienced a financial loss that turned my world upside down. 

When I hit rock bottom, I knew I only had 2 choices - evolve or stay stuck. 

This led me on a journey of self discovery, and I started learning about how to tap into the unlimited potential of the human mind using evidence-based tools and principles based on neuroscience, epigenetics and quantum physics. 

Within 2 years, I went from 0 to 7 figures. 

Now I am on a mission to empower women to become widely successful at building wealth. 


👉 My clients have achieved remarkable feats under my guidance:

   ✅ Launched and scaled a seven-figure online business

   ✅ Went from debt to a six-month cash reserve in under a year

   ✅ Boosted their revenue by 500%

   ✅ Raised half a million dollars in a single year

   ✅ Left unfulfilling jobs to expand their businesses across 11 countries


👉 By integrating these evidence based tools and principles,, I help you:

   ✨ Rebuild self-worth and boost your net worth

   ✨ Gain clarity on your vision, strategy, and action plan

   ✨ Build a compelling and profitable personal brand

   ✨ Develop a profitable sales, brand, and marketing strategy

   ✨ Maximize revenue opportunities and minimize costs

   ✨ Become an effective leader and the “go-to” expert in your industry


💰 Are you a driven female entrepreneur ready to build wealth?

🎤 Is your company seeking a keynote speaker to inspire and empower women to become powerful leaders?

                                         Don't hesitate to drop me a DM today!

taplio

The Battle

Ashley Pereira

Meena Adnani - The Empowered Woman 🦋

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