ivrygold

Your path to a better business and life starts here | Empowering and Equipping Entrepreneurial Women, who've experienced Trauma, Triggers, and Mental Health Challenges, to thrive in business and life.

ivrygold is now Inc. verified!

ivrygold works with Women & Survivors of Trauma who are current and aspiring business owners, turning vision and goals into long-term revenue growth through 1:1 and Mastermind Small Group Coaching.

We also help growing businesses during growth stage to plan and establish recruiting processes, employer branding and talent attraction strategies, and onboarding and training systems. 

Launch Business Bootcamp was put together to make launching your new passive stream of income or business idea simple. This step-by-step intensive 1:1 coaching experience will help you build the foundation of your Business, Brand, and Offer and Launch with confidence in just 3 working sessions.

The Womanpreneur Lab, our flagship program, was designed for Entrepreneur Women with Trauma and Triggers, to help them streamline their businesses and passion projects, setting them up with the right foundations to scale… All while keeping Mental Health top of mind 💙

Let’s work together and collaborate! Visit ivrygold.co to schedule a quick intro chat or email ashley@ivrygold.co




Revenue Growth Partner | Execution Strategy | Project Management | Marketing | Brand Strategy | Brand Marketing | Personal Brand | Fractional and Interim Employment Services | Business Mentor | AI Workshops | Marketing Workshops | Business Workshops | Community Mentorship

Founder, Consultant, Coach

Founder Mental Health Pledge

Founder Mental Health Pledge is an coalition of startup investors, founders, and leaders coming together to destigmatize and encourage mental healthcare for founders and the greater startup community as a business imperative. Visit FounderPledge.com to learn more and take the pledge.


________________________

Founders make countless sacrifices at the expense of their mental health.

They are more likely to suffer from:

2X Suicidal Thoughts & Depression 
10X Bipolar Disorder
3X Addiction
6X ADHD

My company, ivrygold's mission is Empowering and Equipping Women, with Trauma, Triggers, and Mental Health Challenges, to Thrive in Business and Life.

And rightfully so,

That's why I have committed to the "Founder Mental Health Pledge" - To make mental health a business priority.

Join me and 677 others in dedication to a better focus on Mental Health for Business Founders, leaders, and teams 💙

Member

WhiteFlag

As a WhiteFlag Ambassador, I am an advocate and voice for a unique and groundbreaking platform dedicated to fostering support, connection, and empathy within its community. 

WhiteFlag is a free, anonymous, peer-to-peer support app designed to offer a safe space for individuals seeking support, understanding, or simply a listening ear.

Learn more and join the community at https://www.whiteflagapp.com

Ambassador & Investor

Free Skin Co

This brand took a road of its own, going down a beautiful philanthropic path with high demand that was never expected 💙 Closed temporarily for rebrand — Will announce the relaunch when we’re there! 

Free Skin Co combines our founder, Ashley's, love and passion for skincare with clean ingredients that work for sensitive and acne-prone skin with her drive to improve the mental health.

Though our Self Care Packs for Survivors Program, 30% of all profits are donated to improving the mental health and healing process for survivors of child sexual abuse, sexual assault, trauma, and PTSD 💙

Founder

Protis Global

For over 25 years, Protis Global has been recognized as a leading global search firm in the Consumer Goods industry. Our years spent understanding the professional, personal and financial motivators for candidates allows us to deliver against the needs of Fortune 500’s and start-ups alike.

Key Industries Served:
Consumer Package Goods (CPG), Banking, Global Food & Beverage, Food Tech, Fast Moving Consumer Goods, Adult Beverage, Cannabis, Hospitality, Media and Beauty

Director, Brand and Marketing

Portobello America

At Portobello America I was responsible for leading all aspects of brand positioning, product marketing and creative development. 
These responsibilities included creative strategy, development and execution of new product lines and special programs, planning and executing 2-3 annual brand events, development of department and project SOPs for cross-functional internal team and eternal vendors, lead product photography, videography and 3D rendering development, vendor onboarding and management, new client onboarding and more.
Assisted with development of website, digital product apps, and customer apps to enforce brand integrity and proper content strategy
Reported directly to the CEO.

Portobello America is a solutions-oriented innovator and leader in the tile industry. Portobello America is part of Portobello's internationalization strategy in the US based in Pompano Beach, Florida.

Brand and Marketing, North America

Robert Half

Recruiting Manager with Robert Half Finance & Accounting, the world’s first and largest specialized financial recruitment service. 

Full-desk recruiting role included high volume B2B cold calls for client job orders, as well as responsibility to source, interview and prep candidates for matched positions.

Recruiting Manager

Septic Maxx

I was hired with this company to lead the IT partner to develop an inbound marketing and EDI system to increase company revenue and productivity, and decrease payroll overhead.
I additionally spearheaded the company's brand overhaul: Rebranded all product packing, logo, website, social media, SEO and internal training to coincide with the new EDI and inbound leads project 
In this role I also oversaw all day-to-day operations of the business and was responsible for a complete branding overhaul for the company. 
Directly managed leadership team of 4 and oversaw 65+ employees 
Leadership development and mentoring of managers and department leads
Management of manufacturers and distributors to create and manage products for multiple lines and sister companies (residential telemarketing, retail, and commercial products)

Director, Marketing and Operations

Visionary Brand Management, Inc.

Tactical brand management for internal teams and external messaging for product and talent marketing, inbound marketing, social media and ad management, SEO development and monitoring, website design, graphic design for small-medium sized companies. Hubspot Inbound Certified agency. 

In this role I was responsible for managing a team of four, customer life-cycle management, defining and building brand guidelines and playbooks for clients, establishing KPIs and brand strategy, overseeing client account progression, project management, creative development and GTM execution over my team.   

ABOUT VISIONARY BRAND MANAGEMENT
Visionary Brand Management is a full service digital branding agency committed to providing a pleasurable & results-oriented experience for our clients. We were designed around creating marketing that people love.

Founder, Head of Brand Strategy & Marketing

Cydcor

The Brand Operations Manager (BOM) role was a concept I was lucky enough to assist in the development of. During my time as a Recruiting Manager, Social Media for business was just coming into existence and I started experimenting with building websites, LinkedIn, Facebook, Google+, Twitter and blogs from a Talent Marketing perspective. It was so successful at our local office that I began to also assist our 30+ other franchise locations in the USA and assisted in the development of this new program for 300+ locations with the corporate office in California.

Brand Operations Manager

Award-winning and pace-setting recruiter. Responsible for making 100-150 cold and warm calls per day in order to recruit new employees for multiple sales locations throughout the country. Regular keynote speaker at national meetings/conferences with over 5000 attendees. Assisted in development and launch of innovative ATS used at hundreds of sales offices in North America. Creating, posting & managing job ads. Conducting in-person and telephone interviews, hiring new employees, and training new employees. Preparing teams for new location openings, office management, large-scale team management and leadership development training, payroll, social media management. Created and assisted in launch of new promotion structures and business opportunities for future employees.

Direct, face-to-face sales and marketing account manager. Worked with B2B customers, handling new account acquisitions, customer retention, and marketing. Trained new employees, conducted interviews, led meetings and business trips, and managed a team of 3. Promoted to Recruiter & HR Manager after exceeding sales goals and setting nationwide company records in the field.

B2B Account Manager

Empowering & Teaching Women and Trauma Survivors to transform passions & experiences → From triggers to 6+Fig business & career they love | Mental health first 💙 | Mastermind & 1:1 Coaching, Personal Brand, Skincare

My name is Ashley Pereira, and I am the woman talking about the things "you aren't supposed to talk about." Like Abuse, Assault, Trauma, Suicide Prevention, Mental Health, and Women’s Empowerment. 

As a survivor of abuse and failed suicide, my mission is to empower women and trauma survivors to elevate their confidence, achieve balance, and thrive in business and life. 

While I am an accomplished Brand and Marketing Leader by profession, helping new businesses to launch or enter the US market, expand their programs and solutions, align internal teams for better Buyer Experience, streamline for scalability, and lead CRM implementation,

I am also the . . .

▪️Founder of ivrygold — Coach to Entrepreneur Women & Survivors of Trauma 
▪️Co-founder and co-host of The Worthy Woman  
▪️Co-creator of Sell Me Your Story Workshop

I'm a little obsessed with my kids, enjoying life, laughing as much as possible, curiosity, and Business, Recruiting, Brand, and Marketing Strategy, with a heavy emphasis on Personal Brand and Mental Health, and the common skincare-obsessed chat.

__________________

To book me as a guest for a podcast, speaking engagement, or to work with me please email: hello@ashleypereira.me

Ashley Pereira

WriteMoves

• Wrote SEO-optimized blogs in the clients' distinct brand voice 
• Created content for clients' social media
• Assisting in the development and execution of an overall content strategy 
• Identify areas for improvement in keyword research and SEO optimization and made relevant recommendations
• Sourced images and other content

Content Writer

Global Air Navigation Services L.L.C.

•	Formulate and implement administrative policies and procedures to ensure that they are being properly followed
•	Be the custodian of GALANS Administrative Manual and ensure that it is update to date and is reflective of the processes in use
•	Collate input to the regular reports, including monthly ANS Operational Performance report and the interim monthly report. Finalize reports based on the collated information, ensuring information accuracy
•	Monitor status of ATCO's GCAA licen ses and Class 3 medicals and send t im ely reminders to individuals and their line managers
•	Co-ordinate and plan for office services, such as accommodation, equipment, supplies, forms, parking, maintenance and IT services
•	Create and maintain a leave plan for ANS management team across all the airports. Provide updates on t he leave plan on a monthly basis to GM and Director ANS.
•	Assist in preparation of operational and contracts budget for GALANS and supported contracts under the ambit of ADAC

Administrative Officer

European International College

• Developing, delivering, and reviewing course material and syllabi for Finance, Marketing and English courses.
• Setting up lessons plans, projects, assignments and quizzes based on departmental guidelines
• Answering students’ questions and providing feedback on assignments or essay drafts.
• Recommending additional readings or advice to students as required.
• Keeping up-to-date with advancements in the field and integrating new knowledge into lessons.

Adjunct Faculty Member

United Nations

•	Collected and consolidated information from Resident UN Agencies and formulated various reports for annual application to ‘Delivering as One Expanded Funding Window for Achievement of Millennium Development Goals’ (EFW).
•	Collected and consolidated information from Resident UN Agencies and compiled biannual Criticality Assessment Report for realigning UN Project Portfolio and Reducing Risk Profile of UN Agencies and Staff Members.
•	Prepared Summary Reports for Approval of Funding Requests for Joint Programmes by Executive Committee (EC).
•	Maintained and (regularly) updated databases of Projects of Resident UN Agencies, Donors (and Profiles all major Donor Agencies) and Civil Society Organization (CSO) Partners and their Joint Initiatives with UN Agencies in Pakistan.
•	Coordinated and participated in various internal (such as Heads of Agencies, Thematic Working Group (TWG) and Operations, Management Team (OMT) meetings, Inter-TWG Technical Level Exchange etc) and external (such as meetings with EAD/Line Ministries, Donors and Civil Society Organization (CSO) Partners etc) meetings. 
•	Regularly reviewed and managed content of the One UN Intranet and Internet.
•	Assisted in organizing various One UN related events including workshops, trainings (such as Stakeholder Consultations, Orientation Training for Joint Programme Support Officers etc).

Coordination Support Assistant

•	Coordinated and participated in various internal (such as Heads of Agencies, Thematic Working Group (TWG) and Operations, Management Team (OMT) meetings, Inter-TWG Technical Level Exchange etc) and external (such as meetings with EAD/Line Ministries, Donors and Civil Society Organization (CSO) Partners etc) meetings. Prepared and disseminated all relevant documentation including Agenda, (relevant)
•	Undertook preliminary research and provided support in preparation of various reports including the Delivering as One Status Report and Stock Taking Report etc.
•	Oversaw Formulation, Implementation and Monitoring of the annual RCO work plan.
•	Prepared and updated TWG Progress Matrix and various other Summary Matrices as and when required.
•	Finalized various documents (including Joint Programme and Joint Programme Component Documents, Fact Sheets and Brochures etc) for publication.
•	Presentations, Fact Sheets and Matrices prior to the meetings and respective reports after the meetings.
•	Regularly reviewed and managed content of the One UN Intranet and Internet.
•	Assisted in organizing various One UN related events including workshops, trainings (such as Stakeholder Consultations, Orientation Training for Joint Programme Support Officers etc).

Young Professional Officer

Did you know that the best place to hide a dead body is Page 2 of Google search results?

According to Online ad Network, page 1 results enjoy 95 percent of all search traffic.

This is where I come in; I specialize in writing content in the 𝐟𝐢𝐧𝐚𝐧𝐜𝐞 𝐧𝐢𝐜𝐡𝐞 and have over 5 years of experience. 💳🏧💸 I write blogs and articles for 𝐟𝐢𝐧𝐚𝐧𝐜𝐞 𝐛𝐫𝐚𝐧𝐝𝐬 and websites that help them get ranked on page 1 of Google. 💵💷💶


𝐖𝐡𝐚𝐭'𝐬 𝐢𝐧𝐜𝐥𝐮𝐝𝐞𝐝?
My services include: 
✅ Keyword research
✅ Topic research
✅ SEO content
✅ Photos for your Blog
✅ Backlinking
✅ Customized content in your brand's specific voice

𝐖𝐡𝐚𝐭 𝐚𝐫𝐞𝐚𝐬 𝐝𝐨 𝐈 𝐰𝐫𝐢𝐭𝐞 𝐨𝐧? 
💱 - Creating and maintaining a Budget
💯 - Building and Improving your Credit Score
🏡 - Buying or Refinancing a Home
💳 - How to Find the best Credit Cards, Savings Accounts 
💸 - Doing your Taxes
💵 - How to Start Investing
💰 - How to Create a Winning Investment Portfolio
🤑 - How to protect your Wealth against Inflation
💲 - What is Cryptocurrency
👛 - Factors to consider before Investing in Crypto
📈 - What is DeFi (and should you invest in them)
🖼️ - What are NFTs (and should you invest in them)
I promise you consistently great content that will help you rank on Google without any headaches! 💪

𝐖𝐡𝐚𝐭 𝐦𝐚𝐤𝐞𝐬 𝐦𝐞 𝐚 𝐠𝐨𝐨𝐝 𝐟𝐢𝐭 𝐭𝐨 𝐰𝐫𝐢𝐭𝐞 𝐨𝐧 𝐩𝐞𝐫𝐬𝐨𝐧𝐚𝐥 𝐟𝐢𝐧𝐚𝐧𝐜𝐞?
Growing up, I have always enjoyed writing. 📝 I first started writing blogs at university as a creative outlet. 💹 The various marketing, finance, research, and creative writing courses I had taken became the foundation that helped me understand the nuances of engaging blogs. 💻

Having a Master's (MSc.) in Finance and Investment has helped me understand 'finance' and see firsthand how it can transform lives. 🏘️✈️🚗 Although I don't subscribe to the 'get rich quick' mindset, I firmly believe that finance is a powerful area that everyone should understand. 

Since our education system has failed to provide us with the requisite knowledge, I want to make it easier for everyone to not only understand the importance of getting familiar with the basics but also to learn how to budget, save and invest; it is life-changing! 👨‍🏫️💯🙌

𝐏𝐨𝐫𝐭𝐟𝐨𝐥𝐢𝐨
You can review my portfolio at; https://hajraatiq.journoportfolio.com/

taplio

The Battle

Ashley Pereira

Hajra Omar

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?