Ursa Major Media

Strategist

Ladies Get Paid

•Scaled total membership to 50,000, produced over 1000 in-person & virtual events with 250,000+ registrants, and 2M in-platform messages exchanged
•Established 150+ corporate partnerships including Comcast, Fidelity, Microsoft, Procter & Gamble, Disney, Amazon, Nike, LinkedIn, SoFi, Spotify, Gemini, Paypal, Facebook and Indeed
•Executed end-to-end launch of our hybrid e-comm / white label community platform, including site redesign and migration from Squarespace to Wordpress, WooCommerce integration, check-out process, product features, email automation / funnels and community migration
•Collaborated with both the White House and the Commerce Department to create and amplify content aimed at providing more opportunities and education to advance women's equality in business and the workplace
•Managed multiple agency relationships with teams of up to 10 for site rebuilds and email marketing 
•Secured press coverage in outlets including the New York Times, Washington Post, Wall Street Journal, Good Morning America, Bloomberg, TIME, Forbes, and Fast Company
•The LADIES GET PAID book was published by Simon & Schuster in January 2021 and has sold over 15,000 copies to date (top 1% of books sold in 2021)

Co-Founder & CEO

New Leaders Council

•Selected as 1 of 20 Fellows, the New Leaders Council Institute is the leading professional development program for rising generational progressive leaders across the country
•Served as Chapter Fundraiser Co-Chair, raising $30,000 to support chapter development.

Fellow

Vimeo

•Led partnership strategy and operationalization to drive user acquisition
•Modeled and maintained forecasts, P&L, and legal for all partners and programs
• Verticals included could storage, video editing, video marketing, ESP, MAS, VR, AR, 360, stock footage, live streaming and website builder
•Established 30+ revenue-driving partnerships including Google, Apple, Dropbox, Microsoft, Adobe, Samsung, HTC, Amazon, Wix, and Squarespace
•Worked with product and tech teams to consult on product integrations including APIs, UX/UI, comms and product marketing
•Negotiated complex end-to-end deal terms including managing legal agreements

Head of Platform Partnerships and Business Development

Senior Manager, Business Development

nRelate

•Identified online publishers and platforms to develop business relationships
•Analyzed internal- and market-data to model and price all potential deals
•Negotiated terms and contracts to close business relationships
•Designed CRM used by Business Development team to maintain publisher outreach
•Provided publisher feedback to product team to improve nRelate’s solutions suite

Sulia, Inc.

•	Modeled delivery on all financial and web traffic campaigns
•	Analyzed online markets to determine and establish revenue opportunities
•	Identified, recruited and maintained network of 100+ contributing experts
•	Designed and implemented CRM that increased research & recruitment efficiency by 25%  over six months
•	Increased traffic by 150% over twelve months while reduced traffic costs by more than 50%
•	Collaborated with product team to evolve the platform through both data-analysis & user surveys
•	Top company performer, delivered $150,000+ in revenue & 20 million monthly unique visitors
•	Hired and managed team of 5

Senior Manager, Business & Network Development

Manager, Business & Network Development

Intern, Business & Network Development

Fund for the Public Interest

•	Hired, trained and evaluated performance for staff of 30 to fundraise for various non-profits 
•	Analyzed market data to effectively reach supporters, built name recognition
•	Fundraised and signed up thousands of members for partnering organizations

Citizen Outreach Director

Cornell University

Research Assistant

Awarded to the top 5% of Cornell applicants who demonstrate strong work ethic, commitment to service and academic achievement.

Cornell Tradition Fellows

International Labour Office (ILO)

•	Surveyed 120 labor inspectors and completed a report regarding the use of media to promote workplace safety
•	Created website and programme for the biannual international Conference on Occupational Safety and Health
•	Authored reports to track international application of ILO Conventions

Intern

Slope Media Group

Founded and developed organizational strategies to grow Cornell’s only student run media organization. Coordinated Radio, TV, Magazine, Finance, HR, Promotion and Marketing departments.

Vice President, Operations

💰CEO of Ladies Get Paid I Entrepreneur | Former IAC & Vimeo

💃💸 As the Co-Founder & CEO of Ladies Get Paid, my mission is to champion women in their professional and financial lives. Our community has grown to 45000 members, we've hosted 1500+ events with over 300000+ participants and facilitated over 3.5M messages within our Slack group.

🤝 We've partnered with over 150 companies like Comcast, Fidelity, Microsoft, and Nike. 

🏆 My contributions to women's equality in the workplace have been recognized by the White House, and featured in publications like the New York Times, The Wall Street Journal, and Good Morning America.

🧠 I'm passionate about mentoring female entrepreneurs, and I love sharing insights on careers, job search, personal development, salary negotiation, personal finance and entrepreneurship. Make sure you follow me here on LinkedIn if you want to learn how to advance in your career and build your wealth.

🤖 Before Ladies Get Paid, I worked in business development and platform partnership at IAC and Vimeo, where I closed and managed 30+ revenue driving and technical partnerships with companies Google, Apple, and Microsoft.

🎤 I'm always up for sharing my insights, through speaking engagements, articles, panels, podcasts, or 1:1 coaching. Reach out if you want to chat!

🙋‍♀️ I'm interested expanding my professional portfolio to consulting, advising, and VC scouting, and I'm always looking to work on interesting projects with smart people. 

🤠 Let's connect if you want to do cool stuff together.

Ashley Louise

Raphael is now a Los Angeles Rams Honorary Captain 🏈💙💛

Huge thank you to the Rams and Cedars-Sinai for recognizing our little #heartwarrior. 

We had so much fun at the game, and who doesn’t love getting to hang out with Jennifer Prince in the Rams House? 

Raph and Tonis favorite moments include meeting Rampage and the cheerleaders 😂

Go Rams 🐏

Digital Strategy, Growth & Marketing Consultant | ex IAC & Vimeo | Co-Founder @ Ladies Get Paid | Twin Mom | Congenital Heart Disease Advocate

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Origin

Building community and better money habits.

Community Lead

Tightknit

Advising the best platform for businesses that run their communities on Slack.

Community Advisor

Community Strategy Academy

Learn how to create compelling programs to acknowledge and celebrate your members' contributions and achievements with my Member Recognition Programs course: https://communitystrategyacademy.com/p/member-recognition-programs

Guest Instructor

The Community Club

Helping make the community industry better for all.

Board Member

Square

RIF 2/21/25

I built and scaled engagement programs in the Square Community, which consisted of our new member onboarding program, gamification, and member recognition. Beyond my program work, I directly contributed to saving 8+ businesses with an average of $2 million in GPV from churning due to collaboration and relationship-building with Account Managers.

Highlights:
- Partnered with account managers to implement an early-warning customer engagement system, resulting in $2M saved in prevented business churn through timely intervention and support strategies.
- Developed and executed engagement strategies leading to 40% growth in overall engagement.
Implemented a revamped new member onboarding program, resulting in a 30% increase in retention rate among new members within the first six months.
- Spearheaded the creation of a community recognition series aimed at acknowledging member contributions and efforts, resulting in a 25% increase in active participation within the first three months.
- Established a comprehensive analytics dashboard tracking 15+ key performance indicators, enabling leadership to make strategic decisions that drove a 35% improvement in community health metrics and informed $50K in resource allocation.

Community Engagement Program Manager

Talkbase

Advisor

adplist.org

I mentor and learn from other community professionals.

Community Mentor

CreativeMornings/ San Diego

Creative Mornings is a breakfast and a short talk series that happens on the last Friday morning of every month.

Highlights:
- Achieved an 80% increase in secured funding for breakfast and event expenses through successful collaboration with sponsors, which directly contributed to an increase in event quality and attendance.
- Streamlined volunteer communication strategies, resulting in a 25% rise in volunteer engagement.
- Managed a team of 10 volunteers, ensuring a seamless execution of every Creative Mornings monthly event. This led to a 20% reduction in event planning and execution time.

Community Team Lead

SuperHi

RIF 8/16/23

Highlights:
- Boosted the community response rate by 20% year over year through effective communication and engagement strategies, ultimately leading to a significant improvement in customer satisfaction.
- Effectively managed and implemented community-driven programs, resulting in a 40% increase in community memberships, which directly drove overall growth in customer acquisition.
- Orchestrated a seamless Slack-to-Discord community migration, optimizing operational processes and ensuring a smooth transition.
- Implemented new processes resulting in a 25% increase in our CSAT score, indicating higher customer satisfaction levels, and a notable reduction in churn rate.
- Developed and executed a successful bi-weekly events strategy, achieving a 30% increase in attendance rates YoY. 
- Spearheaded the development and implementation of cross-functional communication initiatives, including community documentation and training programs, which led to an increase in team collaboration and an improvement in workflow efficiency.
- Successfully managed over 30 channels within the SuperHi community ecosystem, which resulted in a 25% decrease in ticket deflection, saving valuable customer support resources and improving the overall customer experience.

Senior Community + Customer Success Lead

Community + Customer Success Lead

Design With Us

Born Just Right’s mission is to build creative solutions that help kids with differences live a more enjoyable life. BJR believes giving kids design and STEM knowledge empowers them to create their own solutions.

Community at Square | Maximizing ROI through strategic community building. | Writer, speaker, husband, brother, dog dad, and sometimes a DJ

Hi, I'm Max and it's great to connect!

My career journey hasn’t been linear (is anyone’s?), but I’m grateful it’s led me to what I care about most: helping people feel seen, supported, and like they belong.

I started out in marketing and advertising, working across music labels, agencies, and my own freelance practice. But during the early days of the pandemic, burnout and a deep craving for more meaningful work led me to community building, and I haven’t looked back since.

Since then, I’ve had the opportunity to build and support communities ranging from 300 to over 300,000 members, speak at 20+ events (including Creative Mornings and Talkbase in Prague), and collaborate with brands such as Square, SuperHi, and Origin.

Some people call me a “community cheerleader,” a nickname I wear proudly. My work is rooted in care, clarity, and connection. Whether I’m leading strategy, hosting an event, coaching a founder, or writing a newsletter, I’m always thinking about how to make people feel a little more human and a little less alone.

Outside of work, I’m an amateur DJ and playlist curator (music has been a lifelong passion), a writer, and a proud advocate for individuals with limb differences. I serve on the board of Design With Us and volunteer as a coach with Nubability.

Let’s connect if you:

- Want to jam on community ideas or swap career stories
- Are looking for a speaker or podcast guest
- Need help building a community or clarifying your messaging
- Just want to say hi (that’s cool too)

And if you want to follow along more regularly, I write about community, career, and self-worth in my newsletter: https://maxpete.substack.com

Max Pete

The internet makes it feel like everyone’s moving faster than you. But if you actually talk to people, most of us are tired, uncertain, and doing our best to hold it together.

Community @ Origin | Writer, speaker, real-life hype man | Exploring community, career growth & the courage to be yourself

HI HEY HAPPY ALL CAPS TUESDAY!

YOU DON’T HAVE TO BE IN CONTROL OF EVERYTHING. SOME OF THE BEST THINGS GROW IN THE SPACE YOU CAN’T MANAGE.

LET GO A LITTLE AND LET IT WORK OUT HOW IT’S SUPPOSED TO.

Hey everyone,

I was out in San Diego this week with Celeste, celebrating the marriage of some close friends. Believe it or not, I also officiated the wedding, and it was a lot of fun!

Had a great time getting to revisit some old stomping grounds and being able to see some of our pals too.

Let’s get into it:

1. A lot of folks feel stuck in their career and lives right now. If you’re one of them, just know that you’re not alone.

2. Aha moments result from the little actions you take daily. I’m slowly realizing this the more I work through my feelings and notice them.

3. Yearning for a calmer career, the sense of urgency no longer serves me.

Pictured here is a beautiful sunny San Diego day.

Read the rest of my Sunday Thoughts: https://lnkd.in/gQHQdYrn

taplio

The Battle

Ashley Louise

Max Pete

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The Battle

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Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Ashley Louise's LinkedIn Performance

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