Recotap

Recotap is an AI-powered ABM platform helping GTM teams drive efficient and effective customer acquisition. As a founder, I led the bootstrapped venture from concept to product-market fit and sustainable revenue growth, driving strategy, execution, and innovation.

Key Achievements:
Designed and executed the GTM strategy for the 0-1 journey, integrating marketing programs to drive business expansion and accelerate demand generation.

Forged strategic alliances with industry leaders (e.g., LinkedIn, HubSpot), amplifying market reach and driving business development opportunities.

Built and mentored cross-functional teams, fostering a high-performance culture and improving collaboration across Marketing, Sales, and Customer Success.

Advised clients on ABM roadmaps and execution, delivering measurable results in revenue growth and customer engagement.

Influenced product strategy by identifying key customer problems and market opportunities, resulting in a more targeted product roadmap.

Co-Founder

Ignite ABM

Ignite ABM is your Go-to Consulting partner for crafting impactful Go-To-Market strategies. We specialize in leveraging the principles of Account-Based Marketing to drive industry-leading growth for your business.

Managing Consultant

The ABM Voice Podcast

Podcast Host

AppliedMACS Technology Solutions Pvt. Ltd.

Infosys Ltd

Led high-impact digital transformation initiatives for Fortune 100 clients across Banking, Telecommunications, and Professional Services sectors, managing multi-million-dollar projects across multiple geographies and consistently delivering results that drove business growth.

Cultivated and nurtured strategic relationships with key clients, leading business development efforts with Nordic and Australian telecom clients (top 5 Infosys client), consistently exceeding expectations and delivering significant business outcomes.

Advised C-level executives on aligning technology investments with business goals, ensuring technology solutions supported strategic growth objectives and delivered measurable ROI.

Partnered in organizational development initiatives to streamline delivery processes, enhance talent management, and boost operational efficiency, resulting in improved performance across teams and projects.

Built, mentored, and led high-performing teams across diverse geographies, fostering service delivery excellence and ensuring consistent, high-quality project outcomes and client satisfaction.

Portfolio Manager

Hewlett-Packard

Associate Project Manager

Co-founder & CEO of Recotap. 📣 Account-based Marketing evangelist. 🎙️The ABM Voice Podcast host. 🚀 Startup Mentor. 🎯 Follow me for actionable Go-to-Market ideas. 📅 Book a time with me on officehours.com/arun

With over 2 decades of experience spanning enterprise IT and entrepreneurship, I bring a strategic outlook and execution skills to transform business challenges into revenue opportunities.

By aligning technology with customer needs across Banking, Telecommunications, and Professional Services sectors, I've delivered solutions that unlock stakeholder value.

I'm passionate about engineering customer-centric products, designing result-driven marketing programs, and implementing go-to-market strategies that accelerate growth.

My interests lie at the intersection of Product Innovation, Marketing, GTM and Strategic Alliances, helping organizations navigate AI transformation and capitalize on emerging opportunities.

Arun Gopalaswami ☸️

Go from Offline to Pipeline

B2B Companies that sell to enterprises and mid-market are investing more than ever in in-person experiences.

Ssuch companies that exhibit at or attend trade shows, events and expos, use the B2Brain.com mobile app to:
- Capture leads
- Add Voice notes
- Sync to CRM
- Schedule Meeting on Calendar
- Get the #OfflineToPipeline report

Use it while exhibiting, or walking the floor
Use it with new Prospects, to accelerate pipeline Opportunities or to expand Accounts

Try it out for yourself. Take a free trial today - https://app.b2brain.com/

Before B2Brain, I spent ~15 years building and launching products.
- I was the first VP of Product and Corporate Development at InMobi, India's first Unicorn
- I launched and managed 3 products at Yahoo! India (Maps, Local, and Jobs)
- I built multiple products at Zoho, the flag-bearer of India's SaaS ecosystem

🧠 Sridhar Ranganathan

Theee Founders, Three Paths to $1M ARR

Every startup’s journey is unique and distinct

The $1M ARR mark is a significant milestone in the founder’s journey

But show me a founder that has crossed this mark without facing a few back-to-the-wall and near death situations, and anyone will call your bluff

And I’m privileged to get 3 fantastic founders to talk about their journey to this important milestone, by discovering the right bet to make - Pricing, Wedge, Trust

At #AIBoomiAnnual join me on 20th March at noon to hear the journeys of Maitreya Wagh , Nayrhit B and Ashutosh Trivedi 

You will walk away with the following takeaways:
- How to listen to the market inputs and refine your product / pitch / narrative / positioning
- How to leverage AI strategically, to catapult your growth
- How to stay true to your strengths and DNA yet build something the market truly wants

Also special mention for volunteer team of Aastha Sharma , Hanuj Tilwani and Anuja Dhawan for having done fantastic background work on getting the session together


#SeeYouAtAIBoomi SaaSBoomi

How many times have you returned from a trade show, with a bunch of business cards yet to be processed, scanned, and notes added?

Sometimes these cards will be in your pocket, sometimes in your laptop bag, some strewn around in the carry on because you had very little time to complete the packing and leave for the airport ...

Sounds familiar?
We've all been there, perhaps a dozen times over

While your mind is on the weekend,

Get home, spend time with family, put your feet up.

There's still some chore to be done ...

Come sunday evening, you suddenly remember that a bunch of cards have to be scanned and notes added.

Grrr!!

10am Monday is the pipeline review call, and this event will be high on the agenda
Why will it not be?
Your company spent $45K just to put up a 20x10,
There were 6 of you at the booth, taking turns, meeting visitors, doing demos, 
At the end of the 3 day expo, your team had met over 245 visitors!!

Back to the flight

Now you're really looking forward to the weekend
Make it one where you don't have trade show hangover tasks
Use B2Brain 🧠 to get on top of all the pending cards to be scanned and notes to be added
Make the cab ride from airport to your home a peaceful, chill one

Check the sequence of screenshots for what I did while on my way home from the #MDMWest show last week

And if you want a peaceful ride back home after a tiring show, here is the route: https://lnkd.in/gmatBSN7

On the flight back home from a trade show, get productive with B2Brain

Scan a business card and add relevant notes to it

Rinse and repeat the process until all pending cards are scanned, all while your phone is on Airplane Mode

Once you land, and the phone connects to data again, the cards scanned while offline sync to the server automatically

Have a comfortable and peaceful ride back home, knowing that the entire weekend is in your full control and there's no spillover from trade show tasks! Enjoy your weekend

A few months ago, Vignesh Ganesan shared a very interesting use case if you were an exhibitor

“At events, visitors come in waves to your booth. When there’s a rush at the booth, you don’t have much time between attending to visitors. Then you have to keep discussion notes in memory and later in the day, recap + add to notes. At this moment, B2Brain 🧠 is difficult to use because it expects one to add notes to each scan before moving onto the next.”

It was a very interesting use case / scenario that made us think about how users would use the app in real world.

We rolled out Recent Leads exactly to solve this problem.

I tested it quite exhaustively at a recent show and it makes the user mighty productive.

If you’re at a show, expecting lot of visitors during rush hour, here’s your panacea. 

https://lnkd.in/gmatBSN7

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taplio

The Battle

Arun Gopalaswami ☸️

🧠 Sridhar Ranganathan

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taplio

The Battle

Arun Gopalaswami ☸️

🧠 Sridhar Ranganathan

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}🧠 Sridhar Ranganathan's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance Score🧠 Sridhar Ranganathan's LinkedIn Performance