Helping startups to scale 🦄 ✦ Driving Halo Lab 7 → 8-figures ARR & having fun ✦ Founder with Design in ❤️

I run Design & Tech Agency helping brands become TOP 1%.

✦ $530 M raised + 9-figure exits by client startups 
✦ 500+ projects delivered
✦ 99+ international awards
✦ 4.9 / 5.0 average rating on Clutch from 80+ verified reviews

This is a real impact in numbers.

—

Over the past 15 yrs I’ve been shaping digital products and brands for category‑defining companies — from NOKIA and OPERA to high‑growth SaaS and Web3 start‑ups.

My core focus is design leadership at scale: I enter as a strategic partner, craft a vision, and lead multidisciplinary teams all the way from concept to launch.

—

I specialize in:

⤷  B2B SaaS Product Design | Guiding startups and enterprise spin‑ups from 0 to 1 — turning complex tech into intuitive, emotionally resonant experiences.

⤷  High‑Performance Digital Presence | Building conversion‑focused brand websites that turn first impressions into lasting growth.

—

Have BIG idea in mind?
Contact me directly: inquiry@halo-lab.com

Artem Borysenko

Humble is a human-first knowledge platform for founders and operators.

It gives you clear, practical answers to real business questions in seconds.
No AI-generated fluff. No gurus. No recycled advice.

You ask a question.
You get a direct answer, backed by receipts from vetted founders, operators, and experts.
You can see the source, go deeper if you want, or get access human behind the insight.

Humble is built for:
• Founders and builders in motion
• Small teams making real decisions
• Accelerators, funds, and communities that need trusted answers at scale

Human experience. AI speed.
Clarity when it actually matters.

—

Strategic Partner at Loud Solutions:

Loud embeds inside scaling companies to fix people ops before things go wrong.

I assess Teams of 20+, with rapid growth and big ambitions for their fit to Loud. For the best, I get them access to the rare knowledge that saves them from huge mistakes to unlock massive growth.

Not being able to manage growth at this stage can be fatal, and fixing it later is impossible.

Evolve. Now. 
You can’t afford to f*ck this up.

Charlie Lass

Your problems aren’t strategy problems.
They’re people problems.
Or more specifically…

…room problems.

You know you’re in a bad room when:

❌ You dread the call before it starts.

❌ Everything turns into a debate, not a decision.

❌ Someone always needs to be the smartest person in the room.

❌ There’s always “something going on” with someone.

❌ You share a win and it gets a half-smile and a subject change.

❌ You start editing yourself because it’s easier than dealing with their reaction.

And slowly, your energy drains so you have:
- Less spark.

- Less interest.

- Less YOU.

That’s not a good place.
That’s just being slowly worn down, building resentment, wasting time. 

👉 A good room isn’t all “good vibes” and beer pong.

It’s simple rules and no drama.

✅ People do what they say.

✅ They don’t talk behind backs.

✅ They don’t turn every conversation into a power game.

✅ They tell you the uncomfortable thing, then they stick around to help you fix it.

So what do you do if you’re stuck in a crap room?

1.	Call it what it is
Stop dressing it up as “culture fit” or “communication styles”. 
If it’s toxic, it’s toxic.

2.	Reduce your exposure
Less time. Less access. Less emotional availability. You don’t need to announce it. Just change the rules.

3.	Stop explaining yourself to people committed to misunderstanding you
One clean sentence. Repeat it. Done.

4.	Find one sane person
One. Someone who builds, doesn’t bitch. Spend more time with them than the entire rest of the circus.

5.	Make your exit practical
Update the CV. Build cash buffer. Line up the next role, client, investor, cofounder, whatever. Quietly get ready.

6.	Leave before it eats you
If your confidence is dropping and your patience is gone, you’re not “toughing it out”. You’re paying with your life.

Surround yourself with people who make you better is nice.

But the real move is this:

Stop surrounding yourself with people who make you worse.

Go through this list today and see which room you’re in. Let me know tomorrow.

-
♻️: Repost to remind.
➕: Follow Charlie Lass. 
☎️: 1 elite coaching slot opened up. DM me if you’re ready to grow.

Strategic Advisor to exceptional early-stage companies | 3 Exits | Founder @ Humble | Partner @ Loud

graphical user interface, text, application, chat or text message

We rarely know the impact we make.
A phone call. A text message.
A moment of being present.

The best thing anyone can say about you
is not that you were rich.

Or powerful.

Or brilliant.

👉 It’s that life felt better after you were in it.

- Not your watch.

- Not your car.

- Not your follower count.

- Not the fixation on sounding good

I’ve built businesses.

Taught at MIT.

Mentored incredible people.

Coached founders who looked calm in public
and were falling to bits in private.

And the older I get, the less I care about just looking impressive.

👉 I care much more about being useful.

- Did I help someone think more clearly?

- Did I help them when they were doubting themselves?

- Did I say the thing they needed to hear,
not the thing that made me sound clever?

- Did I leave them stronger than I found them?

THAT is the stuff that matters.

The rest is mostly theatre.

📌 Alot of people spend their whole lives chasing gauche status symbols.

- The flash car.
- The luxury watch.
- The painfully performative humblebrag.
- The desperate need to look successful in front of people they do not even like.

Fine. Have fun.

But none of that means you mattered.

Real impact is quieter.

- It’s the call you took.
- The introduction you made.
- The encouragement you gave.
- The honest feedback you delivered properly.
- The moment you chose patience over ego.
- The day someone walked away from you
feeling more capable, not more small.

That is the really valuable work.

Especially if you lead people.

Especially if you build companies.

Because if your business grows but the people around you shrink,what exactly have you built?

I’ve met people with money, status, applause, and all the shiny nonsense.

Some of them leave a room way colder than they found it.

I’ve also met people with no big title, no flashy life, no need to perform.

And they change people everywhere they go.

One is “impressive”.

The other actually matters.

📌 A few things worth remembering:
1.	Make people feel seen, not handled.
2.	Tell the truth with care, not cruelty.
3.	Use your experience to lift people, not dominate them.
4.	Leave people clearer, calmer, or stronger than you found them.

That’s a life well lived.

That’s leadership too.

And in the end, that is the only reputation worth having.

-
♻️: Repost to inspire.
➕: Follow Charlie Lass.

3 Exits | Founder @ Humble | Strategic Partner @ Loud | Follow for Self Improvement, Growth Strategy & Being A Better Human | Entrepreneurship Coach & Mentor

You call it obvious.
They call it impossible.
That’s the risk you’re not taking. 

Your story isn’t special, BUT that’s exactly why it matters.

Most people believe one tragic lie:

👉They think they have nothing worth saying.

Not because they lack experience.
Not because they lack ability.

Because they’ve convinced themselves:

“It’s obvious.”

It’s NOT! 

⚠️ Assuming it’s obvious creates a huge problem for you, and those a few steps behind you. 

What’s obvious to you…
is completely unknown to someone else.

And that gap?

That’s where disproportion authority is built.

—

You’ve lived through things most people haven’t yet.

Not highlight reel nonsense.

The real stuff:

- Bad hires you trusted
- Ideas that went nowhere
- That first brutal investor “no”
- The job you lost and didn’t see coming
- The moment you nearly quit
- The moment you didn’t

None of that feels remarkable to you now.

Because you survived it.

Because you adapted.

Because you moved on.

But someone else is in that exact moment… right now.

And they’re guessing.

—

Most people don’t lack knowledge.

👉 They lack a way of sharing experience.

That’s the difference.

Information is everywhere.
Lived perspective is rare.

—

If you want to grow your career, your brand, your authority:

Stop trying to sound impressive.

Start making things clear.

• Did something work? Break it down simply
• Did something fail? Say what actually went wrong
• Learned something the hard way? Share it before someone else has to

No polish required.
No perfect framing.

Just honesty, with context.

—

People don’t just follow expertise.

📌 They follow people who make things make sense.

And that usually comes from someone
just a few steps ahead who’s willing to share some advice without charging for it.

—

Your story isn’t unique.

That’s the point.

It’s repeatable.
It’s relatable.
It’s useful.

And that’s what people listen to & learn from.

Share something ‘obvious’ today. 

—
♻️: Repost to inspire.
➕: Follow Charlie Lass. 

Thank you

No alternative text description for this image

99% of people don’t actually fail.
They just postpone…
Until the chance is gone.

The reality of building anything or doing something great is you have to actually START.

Start messy.
Start scared.
Start tired.
Start broke.
JUST START.

Most people aren’t stuck because they lack talent.

👉They’re stuck because they’re waiting for a future version of themselves who has:

- More time.
- More confidence.
- More energy.
- More money.
- More clarity.

That person never turns up.

And while you’re waiting, the world keeps moving and someone with half your talent is doing it anyway.

Starting is supposed to feel grim at first.
Remember this:

✅ Messy means you’re in motion.
✅ Scared means it matters.
✅ Tired means you’re carrying a lot.
✅ Broke means you’re early.

If you’re waiting to feel ready, you’re not being strategic.
You’re hiding.
It’s time to stop.

Here’s how I help people get over that:

In the next 30 minutes:

1.	Write the one-liner
“I help X do Y without Z.”
No poetry. Just clarity.

2.	Ship the smallest thing
One message.
One post.
One call.
One page.
One rep.
One invoice.

3.	Remove one piece of friction
Open the doc and name it.
Put the shoes by the door.
Book the slot.
Delete the app you keep reaching for.

4.	Set a stupidly low target
10 minutes counts.
Starting counts.
Finishing comes later.

5.	Track starts, not wins
Wins are delayed.
Starts are available today.

Most people don’t need a new plan.

They need one honest move.

What’s yours today?

-
♻️: Repost to inspire.
➕: Follow Charlie Lass.
☎️: Book an appointment above.

Founder @ Humble | Strategic Partner @ Loud | Follow for Self Improvement, Growth Strategy & Being A Better Human | Entrepreneurship Coach

The market can crash. Trends can change. Technology can shift. 
These 6 assets withstand anything, 

No matter what happens around you:

Build these as soon as possible, to be untouchable inside, unstoppable outside.

1. Your Body

↳ It's your primary asset
↳ Health creates opportunity
↳ Energy fuels excellence

2. Your Skills

↳ Mastery compounds daily
↳ Knowledge builds leverage
↳ Growth never stops

3. Your Mindset

↳ Perspective shapes reality
↳ Resilience beats talent
↳ Vision drives action

4. Your Character

↳ Trust outlasts trends
↳ Integrity attracts opportunity
↳ Values guide decisions

5. Your Knowledge

↳ Wisdom transcends cycles
↳ Learning compounds wealth
↳ Understanding creates power

6. Your Work Ethic

↳ Consistency beats intensity
↳ Discipline creates destiny
↳ Results reveal commitment

The market can crash.
Trends can change.
Technology can shift.

But what you build within stays with you forever.

I’m working on all of these bit by bit!
-
♻️ Share this with those who need to hear it.
🔔 For more, follow me, Charlie Lass

taplio

The Battle

Artem Borysenko

Charlie Lass

Followers

Posts

Engagements

Likes

Performance ScoreCharlie Lass's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Artem Borysenko

Charlie Lass

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Charlie Lass's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreCharlie Lass's LinkedIn Performance