CloudCraft

𝗛𝗲𝗹𝗽𝗶𝗻𝗴 DTC Brands Scale with content that actually converts. Ready to Scale? Let’s find out.

Growth & Scale Specialist

Dapper - the Growth Agency

As the first employee I contributed significantly to the establishment and professionalisation of the agency.

Senior Growth Marketing Consultant

Growth Marketing Consultant 

At Dapper I help companies and entrepreneurs to position and grow their business online. We do not stop until we have reached the full online potential of a company!

First Employee - Growth Marketeer

Reboxd Nederland

Reboxd offers a response to this current crisis, and provides a solution for regional and local governments to deliver emergency homes quickly.

Growth Lead

Xebia Academy

Successful experiments allowed us to form a high-performing lead generation funnel. 5000+ Leads generated to date

Ecolands

The CO2 challenge is a challenge that we have to fight together. We have to support each other to change. Ecolands offers a map where virtual land and real world CO2 compensations are shown on.

dbf 

Growth Marketing Consultant

Museum of Illusions

SOPHIA MAE

Played a key role in the launch and scaling of SOPHIA MAE, leading to its current success as a profitable E-commerce store.

VMN media

NCC Group

𝗛𝗲𝗹𝗽𝗶𝗻𝗴 DTC brands 𝟭𝟬𝘅 their paid social 𝗥𝗢𝗜 with content that actually converts | E-commerce Growth Specialist | Book a Free Consult

Ready to Scale your DTC Brand? Let’s chat!

Aron van den Ende

Performance Creative ⚡ Creating FB and TikTok ads

I engineer converting Meta ad creatives for CPG e-commerce brands.

Worked with many 6-7-8 figure brands, and have both agency and in-house work experience.

With 8-figures spent on ads I've made, I can help:

- Implement creative systems
- Find winning ads faster
- Make ads go vroom

Emilis Karvelis

My biggest kryptonite in my creative strategy career

has been falling for guru’s tricks time and time again.


I burned A LOT of energy doubting what I want to do.

Every year, every season it’s different.

Shoot, new GPT model came out, everything will change, I’ll get replaced…

Crypto is hot, this is a generational opportunity which I can’t miss…

TikTok Shop creators are printing cash, this is definitely a million $ play…


And now reflecting on those thoughts, none of them really came to fruition.

I’ve fallen into the magician’s trick.

Got consumed into the spectacle.


People who actually made money, were those who have deep exeperience in one specific field.

And when the timing and opportunity combines, spread information for the masses.

Optimizing for attention, urgency and conversions.


The lesson I’m learning tho, is to look at what high-level people do right now with a grain of salt.

And instead, look at what they did when they were at my level, years ago.

Most information is made for the mass consumption.

Whereas the edge is in niche communities and people.

Creative Strategist | scaling CPG brands with killer direct-response ad creatives

Native ads are printing for brands. But mine would always suck.

Until I learned this copy framework…


If you break down what native ads are, it's a Buzzfeed-like article, mixed with an authentic story that'd you read on Reddit.

All adapted for Meta feed now.

The key idea that helps to write them better, is to simplify things.

Speak to ONE person.

And ONE problem.

So the focus is:

→ 1 problem
→ 1 desire
→ 1 benefit
→ 1 transformation
→ 1 CTA

Even if I can mention multiple desires, it will do more harm than good.

Stick to one.

❌ “I started taking parasite cleanse drops and I’m feeling more energized, I sleep better, and I don’t get brain fog anymore…”

✅  “I missed 3 deadlines in a row and lost a client I'd worked with for two years. I thought I'd gotten lazy and felt ashamed of myself.”

And then after stating a specific storyline, introduce the product and how it helped.

Keep in mind, a regular person probably won’t mention scientific product mechanisms or features.

So dumb down the copy and avoid “It works by charging XYZ cells in the body and activates whatever neuron in the brain…”


Bonus:

• If you generate visuals using AI, ask the photo quality to be as if it was shot on iPhone 8.

taplio

The Battle

Aron van den Ende

Emilis Karvelis

Followers

Posts

Engagements

Likes

Performance ScoreEmilis Karvelis's LinkedIn Performance

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taplio

The Battle

Aron van den Ende

Emilis Karvelis

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Emilis Karvelis's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreEmilis Karvelis's LinkedIn Performance