Shipzzer

Growth Specialist

Bottle Nexus

Led the rebranding and website redesign, ensuring a cohesive and modern brand identity.
Created and edited reels and thumbnails to enhance Instagram engagement and brand visibility.
Redesigned digital assets (reports, pitch decks, etc.) to align with the new brand guidelines and maintain consistency.
Designed a new UI/UX for the checkout experience, the core component of Bottle Nexus, improving user flow and conversion rates.

Digital Marketing and Design Specialist

Zembra

At Zembra, I spearheaded the development and execution of comprehensive digital marketing strategies aimed at amplifying brand visibility and driving targeted traffic. Leveraging multi-channel campaigns across search engines, social media, and email marketing, I consistently achieved performance benchmarks. My role also entailed meticulous market research and competitor analysis to uncover industry trends and lucrative opportunities. I enhanced website content and user experience, resulting in noticeable improvements in conversion rates. Employing data-driven insights, I monitored key campaign performance metrics and provided actionable recommendations for ongoing optimization. Throughout my tenure, I worked closely with cross-functional teams to ensure that our marketing initiatives were aligned with the broader business objectives

Growth Marketer

Growapp, LTD

As CEO of Growapp, LTD, a content creation management platform for B2B SaaS in the UK, I spearheaded the development of an entirely new product from scratch. Through my efforts, our product has been listed on appsumo and boasts a low churn rate. From August 2020 to present, I have been responsible for:

Product management, including backlog, testing and planning
Product design, including UI/UX and landing page development
Digital marketing efforts, including cold email campaigns, marketing automation, and social media strategy
Business development, including pricing and offer definition, testing strategy, and sales management

 CEO & Chief Marketing Office 

Focus Corporation

•	Definition of products in our cloud offer
•	Development of the online and offline communication strategy
•	Training of Marketing team members in digital communication
•	Developing the commercial speech in close collaboration with the sales

Business Development Manager

Kpeiz

As a startup founder, I successfully took a company from inception to securing seed funding, managing a team of over 10 collaborators and earning the loyalty of more than 30 high-value clients. My responsibilities included:

Managing a talented team of developers and designers (5 team members)
Overseeing the day-to-day product research, validation, prioritization, and roadmap development
Ensuring customer issues were attended to appropriately and efficiently
Improving the UI/UX of our product
Building new features and business models
Acquiring new business partners and affiliates
Monitoring and tracking sales and marketing performance
Initiating and innovating marketing strategies to increase lead generation
Generating leads through conceptualization, design, Facebook, LinkedIn, Google Ads, A/B testing, analytics, and landing page development
Defining and driving social media strategy
Producing content creation for awareness content
Benchmarking and monitoring competitors and industry leaders in social media to apply best practices and improve the overall social media strategy
Running cold email campaigns.

Co-Founder and CEO & Chief Product Officer

Kanaseed

I developed brand activation on social media, won new customers, Developed multiple advertising campaigns, including Samsung's award-winning campaign at the "Pros de la Com ceremony".
Client: Nescafé, KitKat, National Human Rights Council, Samsung, Ooredoo

Managing four community managers and designers
Pro-active proposal of campaign and activation on social networks.
Co-realized campaigns: (Nescafé Love, Jazzmatch, Jazzy Tweet, Samsung Olympic, Nescafé comedy show).
Commercial prospecting and conduct of pre-sales pitches.
Conduct projects (creation of content for social media, banners, brand content, community management)
Managing Social Media content and Paid Ads
Monitoring of web applications 
Project Management (Activation, campaign, website, building..)

Social media Manager & Project Manager

Managing the social media channels (Instagram, Facebook, youtube, twitter) of multiple type of brands like Samsung Nesacfé and KitKat.
I managed to reach the top of the table of the most engaging pages in Tunisia according to Socialbakers
Managing a team of graphic designers & community mangers
Content creation

Community Manager

Internship as a Community Manager

Designers Dream Team

Lunching designers-dreamteam.com:
Marketplace for graphic design

Co Founder

Scout7 Ltd.

Analyste

As an experienced and results-driven digital marketer and product manager, I have a strong drive for innovation and a passion for success. Leveraging my unique blend of creativity, analytical thinking, and insatiable curiosity, I have consistently delivered successful outcomes throughout my career. 

With a background in leading marketing campaigns, product development and strategy, business development and strategy, Growth Hacking, and design, I am well-versed in the digital marketing field. 

My entrepreneurial journey as a CEO of my own startup has taught me the importance of being agile, self-reliant, and results-driven.

I am now eager to leverage this knowledge and experience to make a meaningful impact in a team environment and achieve even greater success in a digital marketing and product management role.

Aouididi Wael

Yalla Digital Academy

responsible for driving Yalla Digital Academy's (YDA) growth by attracting new students through strategic marketing initiatives (Growth Hacking) and ensuring the quality and effectiveness of the offered studies program. You will develop and implement data-driven campaigns, manage YDA's online presence, oversee the curriculum, and manage student enrollment and success.

Growth Hacker

Social Media Club Global

1. Community Development and Engagement
   - Grow and engage the global SMC community
   - Support and guide existing chapters
   - Assist in establishing new chapters

2. Leadership and Management
   - Lead a team of community managers and volunteers
   - Develop training programs for chapter leaders
   - Mentor chapter leaders

3. Events and Programs
   - Plan and oversee global events, conferences, and workshops
   - Support local chapter events
   - Foster partnerships for co-hosted events

4. Communication and Marketing
   - Develop and execute content strategy
   - Oversee global social media presence
   - Manage regular member communication through newsletters and updates

Director of Global Communities

DIGIBELL Agency

- Develop the Company portfolio and services.
- Pilot sales operations and customers relationship.
- Advise customers for long and short term strategies
- Conduct recrutement campaigns.
- interface with the company partners.
- Follow-up on media productions operations.
- Advise about pricing grid and cost estimations.

Social Media Club Tunisia

The Social Media Club Tunisia is the sole club dedicated to Digital Marketing organizing meetups, workhshops and training nation wide attracting both enthousiats and professionals.

The Social Media Club Tunisia is a member of the Social Media Club based in the United States and gathering more than 600 clubs around the world. Created in 2013, the Tunisian chapter of the SMC aims to share experiences between professionals and disseminate good practices that can promote the judicious use of social networks. As set itself the goal of bringing together Internet users around a community, to ensure open communication focused on the needs of the community, but also to spread good practices in use of social networks.

It should also be noted that the Social Media Club Tunisia is a social media think tank whose mission is to connect media professionals who use community logic in the creation or dissemination of their content.

Co-found of the Social Media Club Tunisia

AT Worthy

- UX Writing
- Social Media growth.
- Webiste and SEO audit.
- Product launch project management.
- Podcasting production.
- Webinars setup.
- Digital Transformation web writer.
- Develop and implement front-end web code where appropriate to launch interactive tools and apps benefiting the marketing team’s goals
- Collaborate with channel-specific marketing teammates (blogging, email, social media, etc.) to identify areas for growth
- Test and optimize marketing tactics for customer acquisition (e.g. online advertising, direct mail, out of home, affiliate) and conversion rate optimization
- Conduct and present competitive analyses and market research
- Propose creative new projects, from building free tools and apps that attract prospects and convert leads to testing new approaches to capturing existing demand
- Translate ideas to actionable items that deliver business results
- Analyze, recommend and lead the implementation of improvement initiatives
- Keep abreast with the latest trends and changes in UI/UX and digital marketing
- Identify industry trends and insights

BBTV

Reaching out to potential partners to outline the benefits of joining our network
Networking with potential partners to increase BBTV's reach within the online video and technology communities
 Consistent attainment of sales targets
Provide expertise and guidance to partners on BBTV's value adds and technology platform
Weekly individual and team review meetings to measure accomplishments
Providing the company with feedback on the individual and team performances
Collaborating with management, and the greater team, to identify and analyze new opportunities for revenue generation, specifically from the acquisition of YouTube channels
Assisting BBTV strategically to grow our verticals within YouTube

Sales Specialist

Adbenso Group

A 6 months consulting mission to create a framework for an upcoming Digital Group focused in Digital Ecommerce, media production, press and digital marketing starting with a 10 days training for the team (community management, SEO, Content creation, etc...).

Scope of operations
    1. Build and supervise the brand identity.
    2. Create a framework with the compagny services.
    3. Initiate a brand new set of procedures covering internal and external operations
    4. Develop internal technical and communications structure - Prepare all needed 
templates.
    5. Prepare pitching framework
    6. Internal planning tools, procedure and recommendations.
    7. Develop the brand long, mid and short term strategy
    8. Create a new set of frameworks.
    9. Super internal teams in the achievement of the brand goals within deadlines.
    10. Stay on focus with lead and customers.
    11. Industry monitoring to keep up with technological, marketing all commercial 
advancement and competition.
    12. Train, advise and supervise the group employees in the relevant tools and techniques.
    13. Define the group brand strategy and playbook to accelerate revenue growth of high-
retaining customers.
    14. Develop strategies from consumer data to drive traffic, optimize marketing spend, and 
build a strong brand.
    15. Help the company find and execute strategic partnerships and influencers.
    16. leads development of the digital Marketing Strategy leveraging multiple media 
channels to drive awareness, generate demand and ultimately enable profitable sales growth.
    17. Works closely with sales business units to identify and leverage respective 
product/service value propositions and messaging in order to elevate value propositions and 
develop key selling points that drive the group brand differentiation.

Etc...

Business Consultant

installing and configuring computer hardware operating systems and applications;
monitoring and maintaining computer systems and networks;
talking staff or clients through a series of actions, either face to face or over the telephone to help set up systems or resolve issues;
troubleshooting system and network problems and diagnosing and solving hardware or software faults;
replacing parts as required;
providing support, including procedural documentation and relevant reports;
following diagrams and written instructions to repair a fault or set up a system;
supporting the roll-out of new applications;
setting up new users' accounts and profiles and dealing with password issues;
responding within agreed time limits to call-outs;
working continuously on a task until completion (or referral to third parties, if appropriate);
prioritising and managing many open cases at one time;
rapidly establishing a good working relationship with customers and other professionals, e.g., software developers;
testing and evaluating new technology;
conducting electrical safety checks on computer equipment.

Senior IT Support

- Create company literature and other forms of communication.
- Create marketing and promotional materials, both print and electronic.
- Work with advertisers for timely and useable ad submissions,
- Copyedit, proofread, and revise communications.
- Design and launch email marketing campaigns.
- Recommend, implement and maintain site design and operation.
- Create thought leadership materials.
- Create and deliver press releases, media relations content, case studies, white papers, executive bios, corporate newsletter content, social media content, and speaking proposals.
- Research media coverage and industry trends.
- Check and monitor company e-reputation.

Communications Specialist

To provide final level escalated support for all trading systems globally.
• To work as part of a team including on-call, shifts, and weekend maintenance work, ensuring all issues are dealt with swiftly, and all work is documented.
• This is a senior engineering role. Initial emphasis will be on automating the trading systems, and implementing trading systems monitoring solutions. Projects, requests via a request/ticket management system, ad-hoc requests via email etc. should be successfully completed in a professional and efficient manner
Replying to Service Desk Requests, email, and IM requests to resolve problems or answer inquiries from all Business Divisions Globally for Trading Systems.
• Completing Tasks and Projects assigned within given timeframes.
• Effective communication skills with all other business divisions, keeping all stakeholders updated with progress and final resolutions.
• Building, supporting, maintaining, and upgrading live and test trading system components globally.
• Monitoring and setting up alerts and automated reports, for all trading system issues globally from disk space issues to more complex issues.

Senior IT support

Pioneer Natural Resources

Support users in the Tunis office and the filed.
Followup and implement complexes projects in many site.

Senior Site IT Support

Developper, IT support, Testing, documenting

National Real-estate Office

I have a long past loving and working as IT Support for over 20 years with with a decade where I did start becoming a Social Media Mania and Digital Marketing coach while I did start the BIL Conference Tunisia in 2012 I did learn a lot as a Public Speaking coach, Event Manager and Youth Empowerment Expert because I believe is that learning is a long journey that never ends.

taplio

The Battle

Aouididi Wael

Abdelkarim Benabdallah

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