The Healthy Entrepreneur Club.

Co-Founder

Studio Nu

Online interior design 

Designing home and work environments to help entrepreneurs and brands flourish 👏🏼

Co-Founder and Design Director

Interior Design UK

Interior Designer

Antonia Bates Design

Freelance textile designer specialising in digital print for interiors

Textile Designer

Wiltshire School of Gymnastics

Gymnastics Instructor

The Cross Keys 

Bartender and Waitress

Designers Guild

Interior Design Work Experience 

IKEA Group

Interior Design and Visual Merchandising Work Experience 

Choconchoc

Packing

dc-activ

Graphic Design Work Experience

In 2025, the fastest way to build trust, land high ticket clients, and make your brand look like a damn authority?

Show up on podcasts and BORROW TRUST.

Most people think podcast guesting is about getting your name out there.

It’s not.

It’s about getting paid.

We help smart entrepreneurs & experts turn podcast interviews into traffic, influence and revenue.

We've used this exact system to build a multi six figure business, land insane guests (worth over $3B combined), and grow a top 1% podcast without begging for likes or filming dancing Reels.

Most people completely butcher podcast guesting.

They pitch like interns.
Waffle through interviews.
And post a graphic saying “Great to be on the show!”... and that’s it.

No wonder nobody clicks.

A proper guesting strategy does 3 things:

1. Makes you look like the expert (without you saying it).
2. Brings leads to you.
3. Turns one interview into 30+ pieces of high converting content.

Just strategy, stories, and sales.

We help founders, coaches, and consultants:

→ Get booked on top shows
→ Speak like a weapon
→ Repurpose interviews into lead machines

Who am I?

I co-run a top 1% podcast, built a business off the back of guesting, and now help other entrepreneurs do the same ..with way less trial and error.

If you’re ready to stop blending in and start being the one they quote…

Shoot me a message with the word "GUEST".

Antonia Bates

I’ve helped 200+ founders grow their brands using LinkedIn.

95% of them have the SAME problem stumping their growth.

They had a trust problem.

They were posting every week.

Following the ‘best time to post’ advice.

Writing solid hooks from a lead magnet download they got last week.

But no one was booking calls.

And no one was engaging.

Here’s what the winning founders do differently 👇

✔️ They show up when no one’s watching.

- It’s easy to post when you’re getting likes.
- It’s harder when your last three posts failed.
- But that’s what builds credibility.
- Posting consistently says you can rely on me.
- And that’s exactly what people need to feel before they trust you.

✔️ They share stories, not stats.

- No one connects to a number.
- But a challenge? A transformation? A struggle?
- That’s where people lean in.
- “I failed three launches before this one worked.”
- That’s way more powerful than “We achieved 300% growth.”
- Stories make people believe you.

✔️ They sound human.

- Drop the synergy, scale, and leverage talk.
- No one speaks like that over coffee.
- People don’t trust voices that sound rehearsed.
- They trust the ones that sound real.

Oh and just a reminder, trust isn’t built in a single post.

Trust is built through tone, timing, and truth again and again and again and again.
_ _ _ 

Who’s someone you instantly trust on LinkedIn and why?

Helping coaches & consultants scale their business and build trust using podcasts | Worked with 200+ founders | Top 1% podcast | $3B+ network of guests

Outsized Advantage

👇 Click below to book a call with me👇

Content and Lead Generation 

This business started off as a simple side hustle to my marketing job. 18 months later, it had grown into a LinkedIn Ghostwriting agency with over 20 active clients. But the workload, coupled with a lack of passion for the service I was providing, led me to burnout. In 2025, I re-aligned my business to focus on what I enjoyed most, working with a small pool of founders looking to implement a social media marketing funnel to help scale their service-based business fast.

Founder

Chris Donnelly Ltd

I managed the written content for Chris Donnelly’s personal brand.

My duties included:

A) Growing his accounts
B) Writing his email campaigns
C) Promoting his online services

Some of my biggest achievements during this time:

1. Growing his LinkedIn to 850,000 followers. 
2. Selling out his $5000 per person cohort twice.
3. Scaling his email list past the 150,000 subscriber mark.

Duties were handed over to his creative agency upon my departure.

Personal Brand Executive 

Social Advantage

I worked closely with the CEO to provide a high-quality lead generation and growth service to 25 + business owners using social media, email marketing and community building.

Social Media Manager

I help founders grow and monetise their personal brands

In early 2024, I started working for Chris Donnelly.

Together with the team, we launched and sold out his coaching cohort twice.
Whilst simultaneously growing his LinkedIn following by over 300,000.

This taught me how to:

- Create LinkedIn marketing funnels
- Write authentic high-performing content
- Combine them to generate loads of leads

I used this system to launch my own digital service:

- I booked 50 calls in 90 days
- My following grew past 20,000
- I hit £10k/month revenue in month 3

Now I help implement this system for other founders.
Who are looking to grow and monetise their personal brands

Take for example, my real estate client:

🔵 0 → 15,000 LinkedIn followers
🔵 Closed over $124,000 in transactions

My business coach, client:

🔵 10,000 → 20,000 followers
🔵 5 clients signed by the end of month 2. 

If you're ready to take the next step in scaling your business.

Book a call here with me here: https://calendly.com/blake-shq/outsized-advantage
(Or use the button at the top of my page/in my featured section)

Blake Weston

Niching down my business never made any sense to me.

I assumed smaller target market meant less possible clients.

That was until things changed this year:

- Personal struggles meant I lost momentum
- I went from record months to a dry pipeline
- All of a sudden I was back to square one

Inbound leads seemed to dry up completely for me. 

That was until I decided to niche my services last month.

Since I made that decision:

- The most active pipeline i’ve had in 12 months
- Inbound leads are beginning to show up again
- On track towards record months in Q1

The biggest change i’ve noticed is with outreach.

I always struggled with outreach it never clicked.

Because I just messaged any old business owner.

But now i’m talking to a target market that:

- Have pain points and desires I truly understand
- And that I have a genuine interest in working with

Outreach is now my most effective tool.

The biggest takeaway for others?

Niching isn’t about shrinking your target market.

It’s about finally speaking to the people who need you most.

Don’t be afraid to give it a try.

Helping CRE brokers build their LinkedIn presence | Become the go-to broker in your niche | 50+ clients worked with

taplio

The Battle

Antonia Bates

Blake Weston

Followers

Posts

Engagements

Likes

Performance ScoreAntonia Bates's LinkedIn Performance

Performance ScoreBlake Weston's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Antonia Bates

Blake Weston

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Antonia Bates's LinkedIn Performance

Performance ScoreBlake Weston's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreAntonia Bates's LinkedIn Performance