Anton Golub

Chief Business Officer | Crypto & Web3 Executive | Since 2013 in Crypto

You can email me: anton.golub@gmail.com

Anton Golub is Chief Business Officer of Freedx, a next-gen centralized crypto exchange built for crypto newcomers and experienced traders. 

Anton is also an advisor, founding member and Chairman of SwissAssetDAO.

Anton founded & served as CEO of flovtec, Swiss market-maker providing liquidity solutions to digital asset exchanges, token issuers & protocols and offering investment products for professional & institutional investors. 

Anton is also a co-founder of Trust Square AG, a pre-eminent blockchain technology hub located in Zurich's financial district. 

Anton co-founded Lykke Corp, a blockchain-powered exchange to trade all assets with zero fees, where he served as a Chief Science Officer. 

Prior to Lykke, he worked as a quantitative researcher at Olsen Ltd (successor to Olsen & Associates, founded in 1985), a hedge fund that pioneered the field of high-frequency trading. As a Marie Curie Research Fellow at the Alliance Manchester Business School, Anton worked on high-frequency trading, market microstructure and flash crashes. 

In 2011, he was invited to participate in the Foresight Project - The Future of Computer Trading in Financial Markets, an international project on algorithmic trading funded by HM Treasury in the UK. 

Anton has also been involved in several research projects backed by the European Union (EU) and was on the Supervisory Board for the BigDataFinance project funded through Horizon 2020. He has co-authored 13 academic papers and two books.

Advisor, Founder and President

Co-founded and launched SwissAssetDAO, a Decentralized Autonomous Organization (DAO) in Switzerland with the purpose of enabling crypto-native companies to access Real-World Assets (RWAs). 

Together with legal experts conducted a comprehensive global analysis of DAO frameworks and executed a set-up of the legal wrapper as a Swiss Association. Co-wrote the Articles of Association and Whitepaper, and directly contributed to defining the Treasury Policy and Ethics Policy.

Onboarded 100+ members consisting of top crypto, legal, and DAO experts. Leader of the Community workstream and contributor to the Legal and Treasury Management workstreams.

Grew SwissAssetDAO's public profile from a small tight-knight community to one of the most well-known DAOs in Switzerland, and a global leader in the space of RWAs. Represented SwissAssetDAO at numerous high-profile events and conferences. 

Served as a key point of contact for inbound inquiries for the services of RWA advisory and securitization.

China has been banning crypto since 2013 - Central Bank now says all crypto activity is illegal

I've been in crypto industry since 2013.
I've seen 10 times China banning Bitcoin or crypto.

PBOC says crypto remain illegal in China and all crypto business activities are classified as illegal.

Central Bank says stablecoins fail to meet KYC/AML standards.

China sees stablecoins as high risk for money laundering, fraudulent fundraising, and illegal cross-border flow.

Instead of allowing public to access crypto, China is focusing on CBDC (e-CNY). 

Same as in Europe, China wants to push digital yuan pilots and use in public-sector payments.

Adoption started in streets, not Wall Street.

Ian Weisberger, CEO & Co-Founder of CoinRoutes, observes:

LATAM pays with USDT from phones - normal now
Mature markets follow when revenue shows up
Banking + payments became obvious wedge early

Real usage pulled crypto forward.

From podcast with Demetrios Zamboglou PhD and Ian Weisberger.

 📍 Watch full podcast: youtu.be/5SocNJhdkmk

Educational content only. Not financial advice. No liability assumed, direct or indirect.

Serge Ovsyanik

LevelQ

Director of Marketing at LevelQ Finance, orchestrating the strategic vision and execution for our innovative yield-generating platform. Spearheading comprehensive marketing initiatives to position our all-in-one TØN yield solution at the forefront of the competitive DeFi landscape. Key responsibilities include:

• Developing and implementing a robust go-to-market strategy for our upcoming token launch
• Crafting compelling narratives to educate and engage the crypto community about our unique value proposition
• Building and nurturing a passionate community of early adopters and yield enthusiasts
• Designing data-driven campaigns to drive platform awareness and user acquisition in preparation for public launch
• Collaborating with cross-functional teams to ensure marketing alignment with product development milestones
• Identifying and fostering strategic partnerships with key players in the DeFi ecosystem to amplify our market presence

Leveraging expertise in blockchain marketing, financial technology, and community building to establish LevelQ Finance as a pivotal player in the yield optimization space. Focused on laying a strong foundation for sustainable growth and positioning the project for success in the dynamic world of decentralized finance.

Директор по маркетингу

Coinchange

Driving the strategic vision and execution of marketing initiatives for Coinchange, a pioneering smart bridge to crypto assets and DeFi. With over 3 years in this pivotal role, I leverage my extensive expertise in crypto, DeFi, esports, and media to propel Coinchange to the forefront of the digital asset landscape.

Key Responsibilities and Achievements:

• Architecting and implementing comprehensive marketing strategies that have significantly enhanced brand visibility and user acquisition in the competitive crypto space
• Spearheading the development and execution of innovative campaigns that demystify DeFi concepts, making them accessible to a broader audience
• Forging strategic partnerships with key players in the blockchain ecosystem, amplifying Coinchange's market presence and fostering collaborative growth
• Orchestrating high-impact online and offline events that engage and educate our community, including webinars, AMAs, and conference presentations
• Leading a dynamic marketing team, fostering a culture of creativity, data-driven decision-making, and continuous innovation

Drawing from over 8 years of executive experience in web3, esports, and media, I bring a unique blend of skills to navigate the rapidly evolving crypto landscape. My background includes successful tenures with major CIS esports operators, gaming TV channels, and streaming platforms, where I honed my abilities in community building, event management, and digital engagement.

Passionate about bridging the gap between traditional finance and the world of DeFi, I am committed to positioning Coinchange as the go-to platform for those seeking to explore and benefit from the transformative potential of crypto assets.

Director of Marketing

Coinchange is a smart bridge to crypto assets & DeFi. Secure & easy digital asset investing at your fingertips.

Head of Marketing, Partnerships and Events

Фриланс, самозанятый

Независимый консультант

 Minsk European Games (Dinamo Stadium)

Directing and executing technical part of the 2nd European Games (Dinamo Stadium)

Negotiating all logistical arrangements including venue, contractors, production, broadcasting
departments, sport departments

Coordinating services, suppliers and personnel involved in event, technical riders

Negotiating with governmental services and departments, correspondence, working with documents

Technical Director

Play2Live

• Esports business development

• Creating esports marketing strategy for new product

• Dealing with game developers and publishers

• Seeking out partnership opportunities from other companies in the Esports space

• Organising and managing tournaments from A to Z

• Organising and managing offline events both Esports and B2B

• Content creation

Head of Esports | Events

Game Show Entertainment

• Office, HR & Migration Management (office has been moved from Minsk, BY to Vilnius, LT)

• Projecting and building new office & tv-studios, working with sub-contractors and suppliers. 

• Event Management (planning and organization from A to Z)


RELEASED PROJECTS:
-Techlabs CUPS RU/KZ/BY 2013-2014 (LANs & Grand Finals)

-Dreamhack Moscow 2014/2015

-IGROMIR 2014/2015/2016/2017/2018 (from 3 to 16 clients/zones/ per expo)

-GAMESCOM 2016 (for WCA)

-MSI OVERWATCH Championship London, U

• Managing the operations in different departments & teams (esports & esports admins, broadcasting, marketing & PR, financial department, etc.)

• Setting departmental budgets, setting events' budgets, working with suppliers, sub-contractors and clients + all paperwork

• Establishing business relations with potential clients and esports related partners

• B2B Event Management

Project Director

TECHLABS

• Managing the operations of different departments & teams (esports & esports admins, broadcasting, marketing & PR, financial department, etc.)

• Setting departmental budgets, setting events' budgets, working with suppliers, sub-contractors and clients + all paperwork

• Establishing business relations with potential clients and esports related partners

• Event Management

Executive director

Entertainment Corporation ARS

Account Manager & Social Marketing

Entertainment Corporation

Production Manager

Belarussian Ice Hockey Federation

National Hockey Team Management, International Relations.

National Hockey Team Manager

Driving the strategic vision and execution of marketing initiatives for Coinchange, a pioneering smart bridge to crypto assets and DeFi. With over 3 years in this pivotal role, I leverage my extensive expertise in crypto, DeFi, esports, and media to propel Coinchange to the forefront of the digital asset landscape.

Key Responsibilities and Achievements:
• Architecting and implementing comprehensive marketing strategies that have significantly enhanced brand visibility and user acquisition in the competitive crypto space
• Spearheading the development and execution of innovative campaigns that demystify DeFi concepts, making them accessible to a broader audience
• Forging strategic partnerships with key players in the blockchain ecosystem, amplifying Coinchange's market presence and fostering collaborative growth
• Orchestrating high-impact online and offline events that engage and educate our community, including webinars, AMAs, and conference presentations
• Leading a dynamic marketing team, fostering a culture of creativity, data-driven decision-making, and continuous innovation

Drawing from over 8 years of executive experience in web3, esports, and media, I bring a unique blend of skills to navigate the rapidly evolving crypto landscape. My background includes successful tenures with major CIS esports operators, gaming TV channels, and streaming platforms, where I honed my abilities in community building, event management, and digital engagement.

Passionate about bridging the gap between traditional finance and the world of DeFi, I am committed to positioning Coinchange as the go-to platform for those seeking to explore and benefit from the transformative potential of crypto assets.

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Anton Golub

Serge Ovsyanik

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The Battle

Anton Golub

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Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Anton Golub's LinkedIn Performance

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