Metalyde

L’agence de growth marketing qui fait de votre marque son propre moteur de croissance. Your brand is your business.

Founder & CEO

MBA Spécialisé Digital Marketing & Business

Intervenant et coach de deux classes (8 groupes) du MBA, dans le cadre du projet « Academy the Sandbox » visant à concevoir des expériences au sein de l’écosystème web3.

Intervenant / coach

Kard

Leading money app for families.
Growth & Okrs

Chief of Staff

G. Ventures

VC Investor

Ayera Capital

Ayera Capital est une plateforme d’investissement, combinée à un média de finance et d’économie 💻

Notre équipe d’experts vous aide à maîtriser la finance, l’économie et l’art de l’investissement, avec un petit penchant pour la technologie, pour investir en toute simplicité 🤖

Nous vous guidons dans vos premiers investissements🚀 Rejoignez-nous!

Stella Maris Equity

A search fund is a new private equity investment model, with a single very high return target (30%):
- Screening of opportunities
- Investment research
- Financial analysis, valuation, and modeling
- Research of minimum 1million EBITDA & 5 to 50 million turnovers

[DSD SYSTEM - Acquired in 2022]

Private Equity Analyst

CACEIS

CACEIS is one of the largest custodian banks in the world (Crédit Agricole group), my missions:
- Insure the good integration, the control and payments in relation to the FOREX dealing room activity
- Integration and encoding of foreign exchange orders
- Control of the confirmations sent by counterparts, clients and brokers
- Daily control and reconciliation of the Back office’s /Dealing room’s cash positions
- Set up of clients new accounts for the dealing room

Forex & Treasury Officer

Bureau des Sports emlyon business school

Creation of several events for the students (400/500). More than 30k euros per year.

Head Of Treasury

BMO Financial Group

Sectorial analysis of credit usage, research of geographical areas to prospect according to usage and performance.

Credit Card Operator

Go360 Canada 

Go360 (ex Defined Power) is a Montreal startup, specializing in Google's services

I've been fortunate enough to set up meetings with CEOs of major start-ups and corporations.

Double cultural and professional experience in Montreal with the bank of montreal.

Marketing strategy analyst

J’ai fondé Metalyde en 2022 avec une conviction simple : ce n’est plus le business qui drive les marques, ce sont les marques qui doivent driver le business.

Notre métier : transformer des ambitions en résultats mesurables.
Notre approche : pragmatique, créative et résolument orientée croissance.

En deux ans, Metalyde est devenue une agence de référence, pilotant plus de 12M€ d’investissements publicitaires par an (Google, Meta, TikTok…), avec 50% des budgets activés à l’international.

Nous accompagnons aujourd’hui 40+ marques ambitieuses dans la structuration et l’accélération de leur stratégie digitale.

Notre obsession : faire de votre marque son propre moteur de croissance. 

Your Brand is Your Business.


Antoine Lepetitgaland

Caravane

Responsable E-commerce

The Bradery

- Strategy, analysis and execution of all issues related to user and customer retention.
- Implementation of action plans in order to address the issues of user and customer onboarding, retention, engagement and monetization.
- Creation with the help of the creative team, of CRM campaigns on all channels (push app notifications, email, etc.) related to our sales.
- Creation, maintenance and optimization of marketing automation, in order to improve conversion rates of new leads, as well as return rates of existing customers.
- Analyze the performance of each CRM program (open rate, click rate, deliverability) and produce decision support reports.
- Lead on long-term CRM projects (loyalty program, referral program).
- Carry the editorial vision of The Bradery on the newsletter, onsite, push and content creation channels around the values of The Bradery.

CRM Manager

Organization of sales 
Exchanges with our partner brands for the smooth running of operations;
Processing of the elements received (visuals, offer file in excel form, etc.);
Creation of collections / products on our site;
Processing of visuals, and optimization of merchandising sales (Shopify);
Quality control of sales;
Putting sales online daily; 
Sales follow-up;
Participation in e-commerce & marketplace projects.

Chargée de E-commerce & Marketplace

Oh My Cream !

Merchandising: Updating the site in line with the editorial & marketing plan on Shopify. Organization and follow-up of product shootings.
Edito : Editing and creation of articles for the e-shop journal
SEO : Follow-up of SEO contents and creation of optimizations
UX : Participation in the management of e-commerce evolution and customer experience projects.

E-commerce, Merchandising & User Experience assistant

上海大学

Chinese Culture
Intercultural Communication
Asian Economics
Marketing Strategy
E-commerce
Chinese Business Enterprise

Exchange student

Terroir mon amour

Co-develop the social media strategy with the manager.
Manage the E-reputation of the brand.

Community manager

BETC Digital

Think Tank to produce studies and proposals concerning the brand's image, packaging, its approach to young people, the retail experience, the promotion of the product and know-how.

Consultante

MARIE SIXTINE

Advising & serving customers.
Processing payments.
Assisting customers in order to help them find what they need.
Ensuring stock levels are well maintained.
Promoting store cards or special offers.
Providing customers with information on pricing and product availability.
Arranging window displays.
Handling customer complaints or handing customers on to management.

Sales Associate

aufeminin Groupe

Elaboration of communication plans and forward planning. 
Promotion of the box every month via social networks and website. 
Creation of communication supports. 
Management of partner brand relations and customer relations. 
Commercial prospecting
Organisation of events for influencers or for partner beauty brands

E-commerce Project Manager - Beautiful Box

Universidad Europea

Sales techniques
International Marketing
Business Communication
Entrepreneurship

Erasmus Program

Mahola Hôtesses

Hostess

Avec plus de cinq ans d'expérience dans le marketing digital et le e-commerce, je suis passionnée par la création et la gestion de stratégies innovantes et performantes pour optimiser l'expérience client. Mon domaine d'expertise est le secteur du luxe et des produits de prestige. Je suis actuellement responsable e-commerce chez Caravane, une marque française de décoration haut de gamme, où je contribue à développer et à renforcer sa présence et sa notoriété en ligne. J’y mets en œuvre mes compétences en gestion de projet, UX/UI, e-merchandising, integration et a profit mon expertise sur les outils tels que Shopify, Klavyio...

Auparavant, j'étais CRM manager chez The Bradery, une plateforme de ventes privées en ligne. J'y ai défini et exécuté la stratégie CRM sur tous les canaux (notifications, emails, etc.), en lien avec les équipes créatives et techniques. J'ai également créé, maintenu et optimisé les programmes de marketing automation, afin d'améliorer les taux de conversion et de rétention des utilisateurs et des clients. J'ai analysé la performance de chaque campagne CRM, et produit des rapports d'aide à la décision. J'ai enfin participé à des projets CRM à long terme, tels que le programme de fidélité et le programme de parrainage.

taplio

The Battle

Antoine Lepetitgaland

Pauline Denoy

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