I help high-achievers thrive in work and relationships 💙 | Business strategies that work on humans too | Remote wisdom from 25+ countries

Why do we use our best frameworks at work and our worst habits at home?

What if the playbooks you use to save $100K+ accounts could also save your relationships and closest friendships? 

I learned this the hard way.

After 5+ years in CS, managing $10M+ ARR, I almost lost my most important account: myself. The same frameworks I used to keep customers loyal also saved my relationships and rebuilt my life:

- Resolve conflicts before they explode
- Communicate proactively so people feel seen
- Deliver value without burning out
- Build trust that lasts

They work in business, dating, friendship, with any human, in any context, and they’re something AI can’t replicate.

Now I share what actually works:
→ Business frameworks that improve work and relationships
→ Remote work wisdom from 25+ countries
→ GTM + CS strategies that scale humans, not just headcount

Because your 9-5 skills shouldn’t clock out at 5:01.

____

Hi, I’m Anthony 👋

CS leader, remote work advocate, and lifelong learner passionate about growth, habits, and helping people thrive without burning out.

Whether you're:
→ A leader looking to strengthen teams and client relationships
→ A remote professional balancing career and connection
→ Or a high-performer ready to apply proven frameworks outside of work

You're in the right place.
📬 Reach out to collaborate, connect, or just say hi!

I’m on a mission to build something bigger: a platform to help high-achievers escape burnout, embrace remote work, and design lives they don’t need to escape from.

____

As a CSM, I’ve: 

→ Scaled departments from $350K to $1.5M+
→ Managed $10M+ ARR across global SaaS accounts
→ Boosted LTV by 279% with better onboarding
→ Cut churn by 15% through scalable playbooks
→ Closed and led companies' biggest deals
→ Built AI-powered systems that scaled adoption + self-service
→ Mentored and coached new CSMs to performance faster

Behind every metric is the same philosophy: when you create people-first experiences with smart systems, growth runs on autopilot.

Anthony Boudreau

QBRs should be extinct

Every CSM knows this

Yet… here we are, scheduling another one.

This old 2015 tactic somehow stuck around and nobody's asking why.

Here's what a QBR actually became:
Performance theatre.

CSMs spend hours building slides nobody reads
Skimmed 5 minutes before the call (if you’re lucky)
Mid-management, no decision makers
Everyone nods, nothing changes

And we do this... quarterly?
The world moves in weeks, not quarters.

Your customer's priorities shifted twice since your last QBR.
Budget got cut.
Champion left.
Competitors in their ear.

But sure, let's wait 90 days to "review the partnership"

Can we be real for a sec? 

If you need a QBR to know how your account is doing, you've already lost.

You should know continuously.
You should have C-suite buy-in all the way through.
You should be in the conversation, not scheduling a formal one.

QBRs aren't strategy.
They're a crutch for teams that don't have real-time visibility.

Kill the QBR.
Build systems that keep you in sync constantly.

What's a "best practice" in CS that you think should die?

Your CS team is working hard. Revenue’s still leaking. I find why | Enterprise Ops @ Deel

"LinkedIn is so bad now"
"full of AI slop"
🤦🤦🤦

My feed's the best classroom I've ever had.
And I plan to keep it that way.

I learned more about CS, remote work, and AI in 6 months than 4 years of "figuring it out"

Here's who I actually learn from:

Customer success:
- Daphne Costa Lopes, strategic, no fluff
- Markus Rentsch, challenges everything I thought I knew
- Noah Little, tactical and real conversations

Remote work:
So many have helped indirectly; most of my audience are remote workers.
But I always go back to Michelle Coulson when I want spicy, non-BS takes.

Health and mindset:
- Gary Vaynerchuk, energy and honesty I needed at 25
- Andrew Huberman, protocols that actually work
- Adam Grant reframes how I think about work and people

Your feed is a choice.
Curate it like your career depends on it.

(I write about CS, remote work, and trying to figure out what actually matters. 3x a week. Sometimes more when my brain can't shut up 💙)

Who's someone you learn from that most people sleep on? Please please please, share them below!

Remote work isn't what they sold you.

And it's not what you expected either.

Influencers show you:
Infinity pools, sunset coworking, laptop on the beach.

"Freedom"
"Flexibility"
"Live anywhere"

So you took the remote job.
Or you went freelance.
Or you convinced your boss to let you work from home.

And now?

You're "free"
You're also lonely.

Nobody tells you about:
- Eating lunch alone. Again.
- Your friends assuming you're "always available"
- Explaining to family why this is a "real job"
- 11pm calls because your team's in another timezone

And the influencers posting this lifestyle?

Half of them aren't even working.
They're selling the dream to people who actually are.

Real remote work?

Messy.
Blurry boundaries.
Incredible freedom that sometimes feels like isolation.

I've done this for 5 years across 25+ countries.

Best decision I ever made.
Also harder than anyone prepared me for.

Both are true.

Remote work is worth it.
But anyone selling you the fantasy without the friction?

They're not working remotely.
They're selling remotely.

What's one thing you wish someone told you before going remote? 💙

I'd hire a gym rat over an MBA.

And it's not even close.

Saw Vanessa at ElevenLabs say something that stuck:
"Proof of excellence is non-negotiable"

Not credentials. 
Proof.

The best GTM pro I ever worked with?
Retired national athlete.
Consistent, coachable, never cracked under pressure.

I didn't know his background for months.
I just knew he was different.

CS is full of people who "love helping customers"
Cool. So does everyone applying.

What separates the great ones?

Evidence they've done hard things:
- Stuck with something for years
- Took feedback without ego
- Showed up when it stopped being fun

You can't fake discipline.
You can't shortcut consistency.

Next time you're hiring, stop asking "tell me about yourself"
Ask: "What's something you've worked on for years that most people quit?"

The answer tells you everything.

What's your proof of excellence? 💙

Acquisitions usually kill culture.

This one didn't.

6 months ago, Omnipresent got acquired by Deel.
No clue what to expect.

Losing teammates and culture?
Shuffled into a random team?
Starting over with a new manager, new clients, new everything?

To say I was worried is... an understatement

Here's what actually happened:

Speed.. Like.. Ridiculous speed.
(Deelers know exactly what I mean)

They move faster than any company I've seen.
Ship weekly, decide fast, no bureaucracy.
Have an idea? Pitch it and they ship 
Or just vibe-code and the AI team will publish (what?!)

I met some of the most talented people I've worked with
Got to work under leaders who actually lead (Naina, Marigona 💜 )
Moved into Deel's Enterprise Ops (genuinely the best team)

And today? The Big Deel 2026.
AI agents, native ATS, crypto pay, mobility across 100+ countries, SOLID Enterprise scalability (😉)...

Not roadmap promises.
Shipped.

Most acquisitions drain energy.
This one injected it.

6 months in, I'm still processing how different this has been.

Have you ever been surprised by a company (good or bad)? 💙

VCK Global

Personal Productivity Coach

Crescent Electric Supply Company

Finance Team --> Accounts Payable Department

Personal Best Limited

Personal Productivity Coach - Associate

Gained expertise in diverse coaching techniques to include the Getting Things Done (GTD) methodology, a range of NLP techniques, accountability partnerships and the Pomodoro Technique. Contributed to the creation of a portfolio of unique personal productivity solutions offered by Personal Best. Delivered 1:2:1 coaching and group workshops with a focus on ‘best practice’ in the realm of personal productivity – teaching ways of thinking and behaving that ensure achievable outcomes and doable actions. Co-created empowering personal productivity solutions.

--> Established and maintained a trusted client space to clearly identify roadblocks to maximum productivity and create blueprints for future success.

--> Pursued excellence in personal productivity coaching using world-class methods and techniques to address the individual needs of clients across diverse career levels, industries and geographical locations. 

Delivered 1,115 two-hour coaching sessions, multiple 1-day and 2-day coaching sessions, and ongoing telecoaching sessions to clients internationally. Improved workflow throughput, project efficiency, capacity to focus more fully on any task at hand, while simultaneously reducing stress and the risk of burnout. Greatly increased client capacity to manage email effectively, leverage Microsoft Outlook and track (internal and external) commitments.

--> Delivered 418 coaching sessions to executives and managers at USA-headquartered investment management company – a firm serving as investment advisor to over 2,150 institutional clients in 50+ countries worldwide.

--> Coached 145 senior executives and middle managers at Bang & Olufsen – a Danish consumer electronics firm employing more than 2,000 personnel – in Denmark and the Czech Republic.

--> Coached 60+ senior executives and middle managers at Actis and Rand Merchant Bank in South Africa.

--> Delivered group workshop in French to the Organising Committee of the Pacific Games (NC2011) in New Caledonia.

Growmotely

World's first platform to help conscious companies engage remote professionals all around the world into long-term, remote roles. Recruitment, payroll, culture tools, and benefits - all in one place.

--> Conceptualized content for - and then wrote - 39 blog articles whose target audience was job-seeking remote professionals. Some of the topics explored:
- The Future of Work
- Personal Finance Themes
- Global Teams
- Remote Work

--> Conceptualized content for - and then wrote - 27 blog articles whose target audience was conscious-culture entrepreneurs / company-builders, building global, remote teams. Some of the topics explored:
- The Future of Work
- Conscious Culture
- Remote Work
- Company Metrics

--> Conducted hour-long 1:1 interviews with individuals in preparation to write certain articles - 21 total

--> Created, implemented and maintained structures and processes related to blog-article creation and newsletter content. Worked on the platform 'Basecamp'.

--> Delivered an hour-long (online) masterclass to the Growmotely ecosystem entitled 'Self-Partnered Productivity'.

--> Proofread and edited blog articles, text for social media, and website text.

--> Hosted 'Conscious Culture and Heart-Led Leadership' panel discussion at Growmotely's 2022 'Align Summit'.

--> Wrote copy to promote - and also attended and participated in - the following 13 online, hour-long masterclasses 'powered by Growmotely': Setting Healthy Boundaries | Thriving as a Remote Worker | Somatic Awareness Techniques | Fertility Conversations and Compassion | Live Beyond Fear | Shadow Work | Savour Your Spending | Resilience in Remote Work | How to Create Trust as a Remote Worker | Align with What Lights You Up while Working Remotely | Self-Sovereignty & Remote Work | Parenting & Remote Work | Heart-Centered Navigation

Writer

University of Minnesota

On-Site Study Abroad Assistant to the Director

Pomona College

Study Abroad Advisor

Personal Productivity Coach ► Writer ► Certified NLP Practitioner ► Broad International Experience ► Global Mobility

Greetings!

I am a 45-year-old location-independent personal productivity coach, and citizen of the US and the UK. My life purpose (as stands) is to ‘continuously expand my understanding of the world and then dare to share authentically the riches I discover.’ 

Many – but not all – of these riches relate to ‘personal productivity’ and I love to share these with my clients so that they can, quite simply, do the work they love with effortless and joyful engagement.

Driven by a desire to conquer my own challenges with procrastination during my undergraduate years, since 2002, I have been researching and testing out a variety of productivity methods, tricks, and philosophies. Between November 2006 and April 2017, I gave my full professional focus to this – working full-time as a coach with a boutique coaching and training firm based in the UK called Personal Best. In April 2017, I transitioned into self-employment, continuing to work with Personal Best via an ‘associate’ role. Along with this transition came ramped-up travel, and I ended up becoming a full-out ‘digital nomad’ in August 2018.

At present based in Dubuque, Iowa, USA (COVID demanded of me that I drop my anchor somewhere), I classify myself as ‘location-independent’ and am committed to sharing my personal productivity riches in not only the classic ways, but now also keen to serve the needs that arise in the space where personal productivity meets remote work, location-independent individuals, and digital nomadism.

I have conducted 3,700+ coaching hours to ‘coachees’ in a handful of different countries: predominantly the United Kingdom and the United States, but also Denmark, South Africa, the Czech Republic and New Caledonia (en français dans ce dernier cas !)

Please get in touch if you think my expertise could add value to you and / or your organization!

UK mobile --> +44 (0)7817 249377
US cell --> +1 563-213-1906 (my WhatsApp is linked to this number)
Email address: Vanessa@vck.global

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Vanessa Kettner, MSc

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